--- title: "Postalytics Software Reviews, Demo & Pricing - 2026" description: "Review of Postalytics Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/marketing/postalytics-profile/reviews/" page_type: "reviews" language: "en" --- [Home](https://www.softwareadvice.com/) / [Campaign Management Software](https://www.softwareadvice.com/marketing/campaign-management-comparison/) / Postalytics Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Alternatives](https://www.softwareadvice.com/marketing/postalytics-profile/alternatives/) # Postalytics Review From $199-$399/month Free version 3 plans Wondering if Postalytics is right for your organization? Our Campaign Management Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview Postalytics 4.3 [(33)](https://www.softwareadvice.com/marketing/postalytics-profile/#reviews) Pricing Starting at $199.00 flat rate per month ### About Postalytics Postalytics is a direct mail automation tool that uses automation to turn direct mail into a digital marketing channel. With our all-in-one, self-service tool, creating, sending, and tracking the results of direct mail campaigns has never been easier. The platform is designed to make direct mail campaigns fast, easy, and simple. Our intuitive interface allows you to create custom campaigns in just a few clicks, and our automation tools take care of the rest. From printing to postage, everything is bundled together at one all-inclusive price. With Postalytics, you can track the delivery and response status of each piece of mail in real time. Our campaign dashboards provide critical ROI metrics that help you make informed decisions and optimize your campaigns for maximum impact. The platform is perfect for businesses of all sizes, from small startups to large enterprises. Whether you're looking to generate leads, drive sales, or build brand awareness, Postalytics has the tools and expertise to help you achieve your marketing goals. Do you work for Postalytics? [Manage this product listing](https://www.g2.com/products/postalytics/claim_requests/new?auto=true) Wondering if Postalytics is right for your organization? Our Campaign Management Software selection experts can help you in 15 minutes or less. ## Postalytics User Interface ## Popular Postalytics Alternatives Main Product Postalytics 4.3 [(33)](https://www.softwareadvice.com/marketing/postalytics-profile/#reviews) Ratings Breakdown - 4.09Ease of use - 4.37Value for money - 4.63Customer support - 4.27Functionality Pricing Starting at $199.00 per month Get Price Alternative Product [Google Ads](https://www.softwareadvice.com/marketing/google-ads-profile/) 4.4 [(1014)](https://www.softwareadvice.com/marketing/google-ads-profile/reviews/) Ratings Breakdown - 4.05Ease of use - 4.24Value for money - 3.87Customer support - 4.43Functionality Pricing Available upon request Get Price Alternative Product [Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/) 4.6 [(3525)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) Ratings Breakdown - 4.57Ease of use - 4.49Value for money - 4.52Customer support - 4.49Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/) 4.7 [(2324)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) Ratings Breakdown - 4.59Ease of use - 4.71Value for money - 4.77Customer support - 4.54Functionality Pricing Starting at $12.00 per month Get Price Alternative Product [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/) 4.6 [(2571)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) Ratings Breakdown - 4.24Ease of use - 4.34Value for money - 4.39Customer support - 4.46Functionality Pricing Starting at $15.00 per month Get Price Alternative Product [EmailOctopus](https://www.softwareadvice.com/marketing/emailoctopus-profile/) 4.8 [(657)](https://www.softwareadvice.com/marketing/emailoctopus-profile/reviews/) Ratings Breakdown - 4.73Ease of use - 4.83Value for money - 4.77Customer support - 4.50Functionality Pricing Starting at $9.00 per month Get Price ## Postalytics Pricing and Plans Starting price: $199.00 per month Free Trial Free Version Marketer Plan $199.00 flat rate, per month Plan includes: - Unlimited Campaigns, Templates & Lists - Savings Analysis Report - Suppression Lists - Enhanced Campaign Dashboards - 1 User Login - All Integrations Except Salesforce - Unlimited IMB Mail Tracking - Unlimited Personalized QR Codes & pURLs - Direct Mail API - Onboarding & Training Plans with Experts Read More Pro & Agency Plans $399.00 flat rate, per month Plan includes: - Flows  Multi-touch Campaign Automation - Response Center  All Response Channels - Automated File Campaigns - Unlimited User Logins With Access Controls - Agency Edition Option: White label & multi-client - Self-funded & Nonprofit Postage Options - Full Salesforce Integration - All Integrations (Including Salesforce) - Unlimited Campaigns, Templates & Lists - Enhanced Mail Tracking Campaign Dashboards Read More Free Plan $0.00 per month Plan includes: - Unlimited Campaigns, Templates & Lists - Mailing List Audience Builder - Direct Mail Editor & Proofer - Pre-built Direct Mail Templates - 1 User Login - All Basic Integrations (no Salesforce or HubSpot Premium) - Unlimited IMB Mail Tracking - Smart Send and Triggered Drip Campaigns - Unlimited Personalized QR Codes & pURLs - Direct Mail API Read More Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Postalytics Features - Popular features found in Campaign Management Campaign Analytics Contact Management Content Management Conversion Tracking Customizable Fields Data Import/Export Email Marketing Event Triggered Actions Lead Capture Lead Management - More features of Postalytics A/B Testing API Automation Campaign Management Campaign Scheduling Channel Management Contact Database CRM Delivery Tracking Design Management Drag & Drop Lead Generation Mailer Templates Mailing List Management Mailing List Purchasing Mailing List Scrubbing Mailing Services Integration Multi-Campaign Printing Services Integration Reporting/Analytics Reporting & Statistics Response Alerts ## Postalytics Integrations HubSpot CRM Integration rated undefined from -1 review HubSpot Marketing Hub Integration rated undefined from -1 review Keap Integration rated undefined from -1 review Salesforce Sales Cloud Integration rated undefined from -1 review Zapier Integration rated undefined from -1 review Zoho CRM Integration rated undefined from -1 review See all 10 integrations ## Postalytics User Reviews ## Postalytics customer ratings - Overall rating: 4.3/5 - Total reviews: 33 ### Rating distribution - 5 stars: 15 reviews (45%) - 4 stars: 14 reviews (42%) - 3 stars: 4 reviews (12%) - 2 stars: 0 reviews (0%) - 1 star: 0 reviews (0%) ### Secondary ratings - Ease of use: 4.1/5 - Value for money: 4.4/5 - Customer support: 4.6/5 - Functionality: 4.3/5 --- Have you used Postalytics and would like to share your experience with others? ### Awesome Hubspot Integration - Overall rating: 5/5 - Reviewer: Daniel L. - Verified reviewer: Yes - Industry: Hospital & Health Care - Company size: 2-10 employees - Product usage: Used other for less than 6 months - Reviewed: January 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Please with the Hubspot integration #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Software integrations, particularly the Hubspot integration #### Cons The price point is a little high for small businesses #### Vendor response Thank you for your feedback, Daniel! We are so happy to hear you've had a great experience, especially with the HubSpot integration. We'd love the opportunity to spend 15 minutes picking your brain on how we can continue to improve Postalytics. Please email us at support@postalytics.com to set up a time! Replied January 2019 --- ### Postalytics Review - Overall rating: 5/5 - Reviewer: Sydney S. - Verified reviewer: Yes - Industry: Real Estate - Company size: 201-500 employees - Product usage: Used monthly for less than 2 years - Reviewed: July 2023 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall our experience has been great. Outside of the internal design editor- everything is easy to set up. Prices are good. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Postalytics is a great way for us to send direct mailers and not have to worry about the distribution. It's fairly easy to set up different lists, and I like that they send a detailed proof-- so you know your work will look exactly as expected. #### Cons I find that the internal design editor is difficult to work with. I think it's ok for someone who just needs a simple design/template-- but we do all of our design work outside of Postalytics. #### Reasons for switching to Postalytics Better pricing; offers tracking --- ### Good and easy, but needs to improve quality - Overall rating: 3/5 - Reviewer: Rob H. - Verified reviewer: Yes - Industry: Food Production - Company size: 10000+ employees - Product usage: Used monthly for less than 2 years - Reviewed: July 2023 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall good! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros The simplicity and cost were what attracted us to postalytics and the reliability is what keeps us coming back. Again, would like to see quality of letters improve. Thanks! #### Cons The quality of the letters that go out. Postcards are better, but need to improve the print quality. #### Reasons for choosing Postalytics Best choice for the money --- ### Impressive Direct Mail Tracking - Overall rating: 5/5 - Reviewer: Jackson H. - Verified reviewer: Yes - Industry: Real Estate - Company size: Self-Employed - Product usage: Used daily for less than 6 months - Reviewed: July 2023 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I like that we can be pro action on the mailing campaigns. Rather than waiting for a phone call to come in, we can track who is interested and actually turn our attention to reaching out to those scanning the QR code. #### Cons I have had some trouble with some of the clients integrating the tracking code into their website or needing a website to use that function which sometimes is an extra step. --- ### Perfect for A/B Testing - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 51-200 employees - Product usage: Used other for less than 12 months - Reviewed: January 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. It gets the job done. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros A/B testing is extremely important for marketing professionals. Their software for sending out two different postcards for the same campaign was easy to use. #### Cons My manager got angry with them because they sent out the postcards first class without our permission. They apologized though and gave us free credit for future use. #### Vendor response Thank you for your feedback! We love that you're able to use Postalytics for your A/B testing needs. We'd love the opportunity to spend 15 minutes picking your brain on how we can improve Postalytics. Please email us at support@postalytics.com to set up a time! Replied January 2019 --- ### An innovative solution that helped us cut through the marketing noise! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Product usage: Used weekly for less than 6 months - Reviewed: January 2018 - Review source details: This review was submitted organically. No incentive was offered Generated some new sales opportunities. We also cut way down on the time it takes to create a direct mail campaign. The direct mail analytics is a really nice feature too which eliminates some of the guesswork. Using Postalytics, we were able to get our message in front of key targets who previously had been very difficult to get in touch with. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Postalytics really simplified direct mail for us. We were able to access the Postalytics portal directly from our marketing automation system - and create automated direct mail campaigns in minutes. Things like automated workflows could be built into our direct mail campaigns with personalized urls attached to each piece of mail sent out. #### Vendor response Thank you for your feedback! We are thrilled to hear the success you've experienced with Postalytics. We would love to hear from you about ways we can continue to simplify Direct Mail for you! Please email us at support@postalytics.com to set up a time. Replied January 2019 --- ### One the Best Direct Mail Tools - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Oil & Energy - Company size: 11-50 employees - Product usage: Used weekly for less than 6 months - Reviewed: January 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. We wanted to test some direct mail campaigns and track success. Their tools made it very easy to create, send, and track our campaign. Unfortunately, our niche doesn't appear to be a fit with direct mail. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Postalytics has a decent user interface and is pretty intuitive. The support team is very helpful and always available to hop on a call. #### Cons They don't allow customization of the envelope and they are a little pricey for printing. Not high, but it's pretty easy to find cheaper print/mail services if your willing to give up the dashboard. #### Vendor response Thank you for your feedback! We are glad you found Postalytics easy to use and intuitive. As a fast growing start up, we are always looking for ways to enhance both the product and our overall customer support. We'd love the opportunity to spend 15 minutes picking your brain on how we can continue to improve Postalytics. Please email us at support@postalytics.com to set up a time! Replied January 2019 --- ### Great tool - Overall rating: 4/5 - Reviewer: Edward S. - Verified reviewer: Yes - Industry: Legal Services - Company size: 11-50 employees - Product usage: Used other for free trial - Reviewed: January 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Has been helpful to get marketing material in front of the right people as opposed to traditional calling / emailing methods. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Great tool for sending bulk messages, sales and marketing material, and even one to one letters. #### Cons Somewhat difficult to format letters and messages using the customizing tools #### Vendor response Thank you for your feedback, Edward! We are so happy to hear you've had a great experience using Postalytics to get your marketing material in front of the right people. As a fast growing start up, we are always looking for ways to enhance both the product and our overall customer support. We'd love the opportunity to spend 15 minutes picking your brain on how we can continue to improve Postalytics. Please email us at support@postalytics.com to set up a time! Replied January 2019 --- ### Changes The Way We Will Do Direct Mail - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Information Services - Company size: 201-500 employees - Product usage: Used other for less than 6 months - Reviewed: January 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. We needed a way to update postcards (fonts, colors, etc) quickly and easily, and Postalytics met all of our requirements. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 3/5 - Functionality: 4/5 #### Pros It's very practical. Easy to navigate throughout each step along the process, and overall it opens unique multi-channel marketing initiatives. #### Cons It's a little on the pricey side when compared to other automated direct mail platforms. #### Vendor response Thank you for your feedback! We are so happy to hear you've had a great experience. We'd love the opportunity to spend 15 minutes picking your brain on how we can continue to improve Postalytics. Please email us at support@postalytics.com to set up a time! Replied January 2019 --- ### Postalytics Is Great! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Accounting - Company size: 11-50 employees - Product usage: Used weekly for less than 6 months - Reviewed: January 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It has an easy to use and learn design interface and the support is supurb. #### Cons Getting the initial settup done can be a bit tedious, but the support is great, so it's not so bad. #### Vendor response Thank you for your feedback! We are so happy to hear you've had a great experience. As a fast growing start up, we are always looking for ways to enhance both the product and our overall customer support. We'd love the opportunity to spend 15 minutes picking your brain on how we can continue to improve Postalytics. Please email us at support@postalytics.com to set up a time! Replied January 2019 --- Showing 1 - 10 of 33 Reviews Load More Reviews ## Postalytics Popular Comparisons [Google Ads vs Postalytics](https://www.softwareadvice.com/marketing/google-ads-profile/vs/postalytics/)[Brevo vs Postalytics](https://www.softwareadvice.com/scheduling/brevo-profile/vs/postalytics/)[MailerLite vs Postalytics](https://www.softwareadvice.com/marketing/mailerlite-profile/vs/postalytics/)[ActiveCampaign vs Postalytics](https://www.softwareadvice.com/crm/activecampaign-profile/vs/postalytics/) [Compare All Alternatives](https://www.softwareadvice.com/marketing/postalytics-profile/alternatives/) ## Other Top Recommended Campaign Management Software [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6258) Recently recommended **10** times [Wrike](https://www.softwareadvice.com/project-management/wrike-profile/) **4.4** (3043) Recently recommended **5** times [emfluence Marketing Platform](https://www.softwareadvice.com/marketing/emfluence-profile/) **4.7** (51) Recently recommended **4** times [Smartsheet](https://www.softwareadvice.com/project-management/smartsheet-profile/) **4.5** (3563) Recently recommended **3** times Stuck Between Options? 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