Candid

RATING:

4.6

(8)
Overview

About Candid

Candid is a cloud-based B2B eCommerce platform that helps businesses manage their wholesale operations. The solution enables users to handle selling, shipping and invoicing, collaborate on orders with stores and sales reps and generate reports. Candid offers integration with various third-party platforms such as Shopify, WooCommerce, SquareSpace and more. The application allows professionals to synchronize wholesale and DTC inventory in real-time and accept credit card deposits and payments.

Candid Pricing

Get all of Candid free for 21 days. Then pick the plan that’s right for you.

Starting price: 

$179.00 per month

Free trial: 

Available

Free version: 

Not Available

Candid integration
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Candid Reviews

Overall Rating

4.6

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for Candid

8 Reviews

User Profile

Keith

Verified reviewer

Financial Services, 2-10 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed May 2023

A Must Have for Wholesalers

Candid is a SaaS platform that simplifies wholesale transactions between wholesalers and retailers. It transforms the traditional static process of using PDF e books, attachments, communication messages, and invoices into a characterized catalog. Candid's software makes it easier for wholesaler and retailers to collaborate on purchase orders.

PROS

After using the software I got hook on creating orders. I like that you can customize the order number. This help to keep all orders organized.

CONS

Although all orders will have same information, they should allow users to choose order template styles.

Blake

Consumer Goods, 2-10 employees

Used weekly for less than 2 years

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed January 2022

Great tool, but confusing at times

We like using the tool overall. It makes our wholesale business look professional, and saves time. I wish the interface was a little simpler or maybe more user-tested. But, it's working for us right now. We'll stick with it as long as our customers are happy placing orders there.

PROS

We can quickly process all the steps of a wholesale order in this tool, which saves valuable time. Our customers seem to be able to place orders pretty easily, although some have complained that the interface is too confusing. For some, it's fine; for others, lots of friction.

CONS

The interface updates are occasionally bewildering. Last week, I spent a huge amount of time trying to do a basic function (activate an item from our Shopify catalog), and it used to be simple... but then it wasn't. Huge time suck.

Reasons for switching to Candid

More professional, more robust features on Candid.

Jil

Wholesale, 2-10 employees

Used daily for less than 12 months

Review Source: Capterra

OVERALL RATING:

3

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

3

Reviewed February 2023

Great starter software, but could use a little work in the details

Since it is a small team, you are normally dealing with the same couple of customer support team members, which I really value.

PROS

Integration and setup was super easy and straightforward. Order management is mostly user friendly.

CONS

The biggest bummers for our small business have been lack of customization when it comes to out of stock inventory, which has led to some overselling issues. As well as lack of basic reporting.

Reasons for switching to Candid

looking for something more user friendly for our buyers as well as our team.

Teresa

Apparel & Fashion, 1 employee

Used weekly for more than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed January 2022

Candid is a delight!

Candid is great software made by great folks who really understand what their users need. Excellent customer service, and a a delight to use!

PROS

Excellent wholesale ordering, order management and invoicing software. Intuitive and easy to use, makes communication and order editing between brands and buyers super easy and clear. Integration with my e-commerce site makes updating product catalog pretty much automatic.

CONS

Occasionally I have issues with product prices not importing correctly from my shopify site.

Reasons for switching to Candid

Stitch labs got ridiculously expensive and the quality was terrible.

Alison

Restaurants, 11-50 employees

Used weekly for less than 12 months

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed January 2023

Easy to set up & top notch customer support

Candid is going to help us scale our wholesale business. Our ordering process used to be very manual, but with Candid, it has become more streamlined. It was an adjustment for our clients, but they all love the fact that they can see all their past orders & invoices all in one spot.

PROS

We love the Zapier integration for order management. The catalog was very easy to set-up & manage. Also, they have THE BEST customer support team out there. We are a wholesale bakery that delivers locally in Chicago so we do not ship any of our products. When we first starting setting up Candid, a lot of communication was geared towards shipping. Working with the Candid team, they created a feature that allowed us toggle on/off for shipping or delivery.

CONS

I think it would be nice to be able to to customize our automated emails during the order process.

Reason for choosing Candid

This platform integrates with Squarespace and is also geared towards wholesale selling.

Ellie

Non-Profit Organization Management, 11-50 employees

Used weekly for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed April 2022

There’s a lot of information to access

PROS

I like the wealth of information available to access on the spot form. I find it very useful to have it all in one place.

CONS

I struggled with the search function in the beginning but I got that straightened out pretty quickly. I don’t have any complaints.

cassie

Apparel & Fashion, 2-10 employees

Used weekly for more than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed October 2021

Better than the other options!

PROS

Candid is my personal favorite wholesale management platform (both as a retailer and a brand) because it categorically simplifies and supports the REAL process of transacting a wholesale relationship.

CONS

I can't think of any issues I have had.

Michelle

Health, Wellness and Fitness, 2-10 employees

Used monthly for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2022

Helpful tool

PROS

We use Candid to share about our non-profit and research foundations and grant opportunities.

CONS

Completing the profile is helpful but can be time-consuming.

8 Reviews