All Google Optimize Reviews

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User Profile

Brock

Verified reviewer

Retail, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed June 2022

We Should Have Used Google Optimize Sooner.

In a word. Fantastic!

PROS

I've known about Google Optimize for a long time, but we didn't see the need to use it. Boy was that a wrong decision. We began using GO as part of a conversion rate optimization initiative and the power of it blows us away. It's incredibly easy to build overlays with different customer experiences and set up split tests to improve our sales and conversions.

CONS

Honestly, nothing. The software is fantastic. I can't envision a world where we won't use Google Optimize to improve our ecommerce business.

Reason for choosing Google Optimize

Google Optimize seemed extremely full featured, simple, and there were a greater number of consultants and freelancers available to help us with our testing on this platform.

Sam

Retail, 2-10 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

FUNCTIONALITY

4

Reviewed April 2022

A no-brainer for website optimization

PROS

Google Optimize is an obvious solution for anyone looking to improve their website. It's relatively easy to deploy and set up various tests.

CONS

I've had issues with page flicker and the anti-flicker snippet provided by Google frequently times out. It's also difficult to do some more robust testing with Google Optimize.

Reasons for switching to Google Optimize

Google Optimize is free and just as high of quality

Arun

Education Management, 201-500 employees

Used weekly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed September 2023

Feedback

overall its good

PROS

many features are there.Was able to make seo friendly by 75 %

CONS

Highly expensive and customer support is relatively poor technically

User Profile

Art

Verified reviewer

Retail, 5,001-10,000 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed May 2022

Google Optimize - the first tool you should try to get your hypothesis

PROS

I love how its integrated with Google Analytics and how great stats are exchangeable between those 2 services.

CONS

I don't like limitation of goals. Goals of AB test has to be a goal in google analytics.

Reasons for switching to Google Optimize

price

Lianne

Furniture, 1 employee

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2022

One of the best free tool for A/B testing

PROS

Recently, i started using one social proof app and I wanted to test how our store is performing with and without social proof notifications. That is when I came around this tool, I started using it and its super simple. You can create a variant within 5 minutes and also define the events which you want to compare. After using it for a week, I could clearly see the comparison. I wish I had used this tool earlier. Highly recommended tool for A/B testing!!

CONS

I have used it for only like 15 days now and I haven’t found any cons yet.

Reason for choosing Google Optimize

its free

Jamila

Real Estate, 201-500 employees

Used monthly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed December 2022

AB testing variants have never been this easy.

Overall, I would say if you want to AB test your site variants, then optimize is the best tool for that. And its completely free!

PROS

As someone who has been doing SEO work for years, the Google Optimize interface is like a breath of fresh air. The AB testing variants have never been this easy to set up and I am really happy with the results so far. If you're looking for a way to improve your website conversion optimization efforts and decrease the amount of time it takes to test your changes, then I highly recommend Google Optimize.

CONS

The tool is free and has so many useful features. So I don't have any negatives that I would like to report.

Anonymous

1 employee

Used monthly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2023

Amazing tool for AB testing

PROS

This tool is simply amazing. It's a shame that Google has decided to shut it down because it was really useful for AB testing and improving website performance and PPC campaigns

CONS

Missing a heat maps feature but can't ask for more for a free tool

Guillaume

Internet, 1 employee

Used monthly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

FUNCTIONALITY

4

Reviewed August 2022

Free A/B test tool by Google

Although it took some time to make it work the first tie, once you understand it can be deployed relatively quickly, i recommend it.

PROS

The fact that it's free and unlimited is a great advantage compared to the few other options available. I could use it on several websites and have A/B test results.

CONS

A bit technical, not for average user i would say, although it doesn't take too long when you understand how it works.

Anonymous

1 employee

Used weekly for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed January 2023

Usefulness of Visual Analytics

PROS

AB testing visual analytics is my favourite feature for now and I am sure other features will also help me alot once I get chance to explore them, when I started using this, the basic agenda was to just test the product and it delivered great results after testing.

CONS

I am unable to use multi product or page while using free version but I think it will be worth it if I buy the premium one.

Samuel

Computer Software, 51-200 employees

Used monthly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

FUNCTIONALITY

4

Reviewed December 2022

A real good option for optimizing your website

PROS

It has a free version and a lot of useful features which really help analize and optimize our website.

CONS

As always in google products, you need to learn how to use them, but once you have, its easy.

User Profile

Jose

Verified reviewer

Banking, 11-50 employees

Used weekly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

FUNCTIONALITY

4

Reviewed October 2022

Améliore ton CVR

Utilisez le produit dans les tests A/B CTA et AdCopy du point de vue du marketing numérique et vous obtiendrez les meilleurs résultats et optimisations. C'est gratos!

PROS

Vous pouvez effectuer des tests A/B à tous les niveaux, de la page de destination aux mots-clés en passant par le texte. Ces expériences vous aideront à identifier la page de destination, les mots-clés et le texte les plus performants et vous permettront d'obtenir un taux de conversion plus élevé.

CONS

Il n'y a rien de mauvais ou d'antipathique dans ce produit. Vous l'intégrez avec votre GD, Google Ads et vous êtes prêt à partir.

Moh

Information Technology and Services, 2-10 employees

Used monthly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed October 2022

A great tool for A/B testing

PROS

Well Google optimize helps us to increase website conversion rate by doing A/B testing with CTA. Best part of Google Optimize is that we can check things on real-time.

CONS

No i do not think i have faced any issues while using this software.

Anonymous

2-10 employees

Used weekly for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

FUNCTIONALITY

5

Reviewed November 2022

the best free apps for AB test website with multiple variants

PROS

I've been using Optimize for about six months now and it's been a huge help. I have tried other AB testing apps but none of them are as comprehensive as Optimize. Optimize is the only one that offers a free service with unlimited variants. I love the design and how easy it is to set up new tests. It also has really good customer service and has never let me down! If you are looking for an AB test app, this is one of the best ones I have found.

CONS

the analytics could be better. Rest everything works fine.

User Profile

Yosue

Verified reviewer

Program Development, 2-10 employees

Used weekly for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

5

FUNCTIONALITY

3

Reviewed November 2023

Era un muy buen Optimizador pero RIP

PROS

Era muy fácil de usar y no requería casi ningún conocimiento técnico, nos ayudó a identificar algunas mejoras que podíamos hacer para mejorar las conversiones de las webs

CONS

Su precio no nos gustaba mucho, y entendemos por qué dejo de funcionar, ya que Analytics paso a tomar su puesto con mucha propiedad

Anonymous

1 employee

Used monthly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed July 2022

Great A/B testing tool, for free.

Google Optimize has a lot of features to explore, and it's available for free. If you need an A/B testing tool and you already have Google Analytics code on your website, give this a try.

PROS

I'm using Google Optimize's A/B testing feature, and it's working great. In addition, the setup is very easy, just embed "optimize_id" into the existing analytics code, and Google Optimize can be used right away.

CONS

None for now, feature works as intended.

Claudia

Retail, 1 employee

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

3

VALUE FOR MONEY

5

FUNCTIONALITY

4

Reviewed December 2022

Erstklassiges Programm

PROS

Optimiert Webseiten des eigenen Online-Shops

CONS

Habe keine negativen Erfahrungen gemacht.

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