--- title: "DealerCenter Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of DealerCenter. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if DealerCenter is a good fit for you!" source_url: "https://www.softwareadvice.com/accounting/dealercenter-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [Auto Dealer Software](https://www.softwareadvice.com/auto-dealer/) / [DealerCenter](https://www.softwareadvice.com/accounting/dealercenter-profile/) / DealerCenter Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/accounting/dealercenter-profile/) Reviews [Alternatives](https://www.softwareadvice.com/accounting/dealercenter-profile/alternatives/) # DealerCenter User Reviews ## Reviews summary - Overall rating: 4.9/5 - Total reviews: 1,486 ### Secondary ratings - Ease of use: 4.8/5 - Customer support: 4.9/5 - Value for money: 4.8/5 - Functionality: 4.8/5 ### Rating distribution - 5 stars: 1,334 reviews (90%) - 4 stars: 113 reviews (8%) - 3 stars: 23 reviews (2%) - 2 stars: 5 reviews (0%) - 1 star: 11 reviews (1%) ### Most mentioned pros - It works great for managing inventory and desking deals quickly on the sales floor. While the mobile app could be faster on the lot and the cost add up, it remains an essential tool that helps our dealership run smoothly every day - One of the best features is the built-in marketing options—DealerCenter lets us advertise on top sites like Facebook Marketplace, eBay, and Craigslist without having to log into each one separately. - Coming from a fragmented setup with different tools for each task to now having everything under one roof making our efficiency better then ever. ### Most mentioned cons - Sometimes it can be tough to manage settings since the system is pretty large and as someone who isnt computer savvy that can be challenging. - There are 2 things have been bothersome to me about dealercenter and it’s the website they provide for displaying inventory and info. - slow support team responses, some functionality is rolled out that isnt properly working yet. ## DealerCenter customer reviews Showing reviews 1-25 of 1,486 (page 1). ### Highly recommend for any dealership looking for an efficient and reliable system. - Overall rating: 5/5 - Reviewer: Dari S. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used weekly for less than 2 years - Reviewed: March 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. The site is user-friendly, and everything is laid out in a way that saves time and avoids confusion. Their customer service is also top-notch—very helpful, responsive, and genuinely friendly. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros DealerCenter has been extremely easy to use and makes the entire process smooth from start to finish #### Cons We did run into an issue regarding a buyback that appeared to be based on a misunderstanding. While we appreciated the initial support, it was frustrating that we were unable to escalate the matter or speak with a supervisor to further explain the situation. Having that level of access would make a big difference in resolving more complex issues and improving the overall experience. #### Reasons for switching to DealerCenter We wanted to be able to get customers financed as well as advertise our vehicles and manage our website all in one platform to make things more efficient. --- ### LOVE TO HELP - Overall rating: 4/5 - Reviewer: BRANDON W. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: December 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I WOULD GIVE IT A SEVEN OUT OF TEN. SOME THINGS COULD BE BETTER. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 3/5 - Customer support: 5/5 - Functionality: 3/5 #### Pros HOW EVERYTHING IS AT YOUR FINGERTIPS.... #### Cons THAT IT DONT ALWAYS SEND APP TO BANKS AND SOMETIMES HARD TO NAVIGATE BACK TO WHERE YOU WAS. NEED A SAVE TAP SO I CAN SAVE THE PREVIOUS DEAL WAS WORKING ON WHEN I SWITCH CARS. #### Reasons for switching to DealerCenter WAS GETTING BIGGER AND NEEDED BETTER SYTEM TO USE --- ### DealerCenter is the best solution for the Independent dealer - Overall rating: 5/5 - Reviewer: Rodney B. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: November 2021 - Review source details: This review was submitted organically. No incentive was offered DealerCenter has a fast customer service response time & constantly improving the solution #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy to navigate, all in one solution, fully integrated lender management tool. #### Cons So far there has been nothing that I like the least about DealerCenter. --- ### AI agent an ROI tracking! - Overall rating: 5/5 - Reviewer: Tyson W. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: August 2026 - Review source details: This review was submitted organically. No incentive was offered [sensitive content hidden] and the team have been really helpful in ensuring that we understand how to operate and use the system as simply as possible. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The CRM is really useful in tracking our ROI in marketing. The new AI Sales agent is also pretty useful in contacting our leads right away. We are new to the service but excited about its opportunites #### Cons Sometimes it can be tough to manage settings since the system is pretty large and as someone who isnt computer savvy that can be challenging. --- ### DealerCenter Review - Overall rating: 5/5 - Reviewer: Marlene F. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Our experience with DealerCenter has been great! Very easy to get set up and very friendly, knowledgeable staff #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros All of the staff I've dealt with has been very kind and professional. It has been very easy to get all of our data migrated and our account set up #### Cons Some of the features take a little bit to figure out. #### Reasons for choosing DealerCenter It is more inclusive, puts all of our leads, sales, bhph, marketing, etc in one place and costs less #### Reasons for switching to DealerCenter DealerCenter is more inclusive and overall saves our dealership money --- ### F&I manager - Overall rating: 5/5 - Reviewer: Chris K. - Verified reviewer: Yes - Industry: Automotive - Company size: 51-200 employees - Product usage: Used daily for more than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. good i have been using it for many many years #### Ratings breakdown - Ease of use: 5/5 - Value for money: 3/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Easy of use, it is simple to use and always available #### Cons required fields, changing the password so often better off using a authenticator #### Reasons for choosing DealerCenter lack of quality product available for our needs --- ### Onboarding with Tom T BHPH - Overall rating: 5/5 - Reviewer: Amanda G. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: April 2026 - Review source details: This review was submitted organically. No incentive was offered [sensitive content hidden] with the BHPH dept helped me set up my BHPH seamlessly and efficiently. He also assisted with NOWPAY so our customers can make payments with ease. THANKS [sensitive content hidden] -GoJo Auto #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros BHPH is easy to use and I love the automated payment functions for customers and the ability to use the payment portal and paybylink. #### Cons Can't think of anything right now but will amend if necessary. NOt really sure why I have to include this ? #### Reasons for choosing DealerCenter I use Eleads currently, CRM is not the best --- ### Owner of dealership - Overall rating: 5/5 - Reviewer: Jon H. - Verified reviewer: Yes - Industry: Retail - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered Overall experience has been a good 5 years of having Dealercenter. Never once had to call them about any issues and they always reach out first. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It helps with managing a dealership. And they are always updating their platform to perform at its best. Also the rep that handle your accounts are always really cool. #### Cons Nothing much to dislike about a program that helps you from start to finishing a car deal. Maybe some will complain about pricing of subscription cost --- ### Dealercenter supports the little dealers too! - Overall rating: 5/5 - Reviewer: philip s. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used weekly for more than 2 years - Reviewed: April 2026 - Review source details: This review was submitted organically. No incentive was offered they constantly support any issues I have and support my business like I'm a large customer even though we are extremely small #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros very professional, and timely. their response time to any issues or questions that come up is incredible. #### Cons nothing negative during my experience. Every time I leave a message I get a response the next day if its after hours --- ### DealerCenter DMS Review - Overall rating: 5/5 - Reviewer: Tony P. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: March 2026 - Review source details: This review was submitted organically. No incentive was offered DealerCenter’s DMS has completely transformed how we run our dealership. The platform is intuitive, efficient, and brings inventory management, deal processing, customer records, and reporting together in a single, seamless system. It’s simplified our daily operations, improved organization across the board, and saved us a ton of time. After using DealerCenter, there’s no chance we’d consider switching back to Wayne Reaves #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 --- ### My Dealer Center overview - Overall rating: 4/5 - Reviewer: Thor S. - Verified reviewer: Yes - Industry: Automotive - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. There is a learning curve needed but once that is over with I found it to be helpful; #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It comprehensive ability to do all manner of things a dealership needs #### Cons Navigation is sometimes not clear. I ended up using the help[ a lot #### Reasons for switching to DealerCenter Needed more adaptibility, better lead management --- ### The Best Solution for Independents - Like VinSolutions, but cheaper - Overall rating: 5/5 - Reviewer: David M. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for less than 6 months - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. It was great experience. The signup was easy. The onboarding was smooth and they walked us through all the necessary steps to get up and running on the platform. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros How many features are included in the base package, from DMS to Finance Apps. Its a very robust platform that is great for any independent dealer. #### Cons Haven't found anything yet. On suggestions is a little UX design, but other than that nothing. #### Reasons for choosing DealerCenter We chose DC because we were amazed at how many features they offered in their package at a fair and reasonable price. We were looking at platforms with the same functionality but triple the price. --- ### What it does, it does well. I wish it did more - Overall rating: 4/5 - Reviewer: Daniel L. - Verified reviewer: Yes - Industry: Automotive - Company size: Self-Employed - Product usage: Used weekly for less than 12 months - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Initially it was a necessity for financing partners. I was also told initially it would be under $20 a month and I’ve been getting billed $99 a month upon looking into this review. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 3/5 - Functionality: 3/5 #### Pros Presentation and ease of login. Also the ability to move/change vehicles across deals #### Cons It’s not useful for a service station as far as I can tell. I wish it had more functions for servicing vehicles and bookkeeping for such #### Reasons for choosing DealerCenter Financing partners required it for partnership --- ### Why dealer center? - Overall rating: 4/5 - Reviewer: Alexis R. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Costumer support amazing overall a satisfactory experience #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros What is amazing about dealercenter is that it has so much to offer. They have successfully integrated everything you need to help you rin your dealer smoothly. What I personally love the most is the website integration the templates are amazing and it's very simple for anyone looking for a website #### Cons Althought they are amazing with their products I feel like their prices could be a little lower. --- ### Amazing product - Overall rating: 5/5 - Reviewer: Derek M. - Verified reviewer: Yes - Industry: Automotive - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Been using DealerCenter for years at various dealerships and have always had a great experience with it #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The ability to pull credit while your putting the customer in the system #### Cons Havnt found one yet. So far everything seems to great. --- ### Ozzie review - Overall rating: 5/5 - Reviewer: Oswaldo M. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. i been using it for 5 years, the very first time i use it it took me 1 day to get familiar with the process. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The program is very easy to use, i am very satisfied with it. #### Cons not found anything i dislike, been using it for 5 years. --- ### DealCenter is a game changer - Overall rating: 5/5 - Reviewer: Vincent L. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Very comprehensive with multiple features that we continuously discover. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros DealerCenter does it all. It has become a game changer for our dealership. #### Cons Constantly having to login. It logs you off too soon. --- ### My Best Honest truth - Overall rating: 5/5 - Reviewer: Henry E. - Verified reviewer: Yes - Industry: Retail - Company size: Self-Employed - Product usage: Used daily for less than 12 months - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I like it because it makes my new business easier with inventories, sales and expenses updates #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros So professional and extremely efficient in response #### Cons Is a lot to learn on it. Lol... But as a new user and beginner. Am doing my possible to learn and understand all the features on it. --- ### Easy to Use!!! - Overall rating: 5/5 - Reviewer: Rachel W. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Great! Easy to use and friendly staff. Easy to add new lenders. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy to use and excellent customer service. #### Cons Cost of additional features. I wish more options were provided. --- ### Gold Member - Overall rating: 4/5 - Reviewer: jason m. - Verified reviewer: Yes - Industry: Automotive - Company size: 11-50 employees - Product usage: Used daily for more than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 3/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros All customer information in one spot with credit apps #### Cons lots of clicking to navigate around and not all information is easy to locate. --- ### Tricky Upgrades - Overall rating: 5/5 - Reviewer: Mayra T. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Good Experience easier to navigate.Have work with other marketing companies. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It has a lot a tools it gets a little tricky. The new upgrades are a must .But glad that I can call and they can always assist. #### Cons Honestly the upgrades but once you get use to it it's okay. --- ### Pretty Good DMS - Overall rating: 5/5 - Reviewer: PERCY H. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. pretty good, pretty good, I like the way how is integrated with a lot of resources #### Ratings breakdown - Ease of use: 5/5 - Value for money: 3/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros everything is online, I like the integration with everything #### Cons I believe that the price is too high comparing the other options --- ### Very Happy - Overall rating: 5/5 - Reviewer: Liz F. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used weekly for more than 2 years - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. We are very happy with the product in general. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Very user friendly and Support is always helpful. #### Cons Help screens are a little tricky to navigate. --- ### Review for Jordan - Overall rating: 3/5 - Reviewer: Jordan H. - Verified reviewer: Yes - Industry: Automotive - Company size: 11-50 employees - Product usage: Used daily for less than 6 months - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. besides the issues with phone calls and sending texts, it is user friendly #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 2/5 - Functionality: 3/5 #### Pros user friendly, all parts of dealership can be accessed from system #### Cons issues loading and making phone calls regularly, sending texts as well #### Vendor response Thank you for sharing your feedback. We sincerely apologize for the challenges you've faced and for any frustration this has caused. Providing timely and effective support is our priority, and we’re committed to resolving this matter promptly. Please don't hesitate to reach out to your account representative so we can address your concerns directly and ensure you receive the assistance you need. We value your business and are here to help! Replied December 2024 --- ### Great customer service - Overall rating: 5/5 - Reviewer: Jason L. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for less than 12 months - Reviewed: November 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Great. Fast responses. Got my issues handled quickly #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Knowledge very quick with process. Would recommend #### Cons I liked everything. Not long wait time or anything ## More reviews [Next reviews](https://www.softwareadvice.com/accounting/dealercenter-profile/reviews/?page=2) --- DealerCenter Reviews, Pros and Cons - 2026 Software Advice