Marketo is a system that has evolved and solves most problems marketers come across.

I couldn’t be more happy with this software. My sales have increased dramatically and the quality has improved as well.

I uses this platform very often to run my different marketing automation campaigns. Their multiple automation features like sequencing the campaign is amazing.

It is a user-friendly interface which is easily understandable by you and it has a very brilliant capability of automating almost everything.

I occasionally have issues with email formatting and these problems are very hard to fix.

UI is bad, and Marketo Sky will help fix this, but it's taking forever for Marketo Sky to get to a point where I can actually use it. Many features do cost extra but you can pick and choose.

Marketo is good for setting up marketing campaigns and tracking revenue generated through campaigns.

The product has its name imprinted loud and clear and hence the pricing is a thing to worry about.

Its almost intelligent interaction with prospects allows our team great confidence in engaging and in capturing quality leads.

I like the web based access and it is intuitive and easy to customize depending on your report needs or just preference.

It is also a most useful tool for lead nurturing and has all the features required for email marketing. My favorite feature is that you can easily create dynamic campaigns and pre-schedule the run.

This is the second thing that I like about it. Marketo's amazing dashboards and reports features are the 3rd things that I like most about it.

Terrible customer support -- I couldn't reach anyone until I told them that I was canceling my account.

We loved the Marketo's  ability to rate and analyze our web pages and in addition to recommend tactics to boost our site's search ability. This is a vital feature specification on the marketing side.

It's allowed us to develop best practice templates that we use and clone for all of the Marketo programs and campaigns that we build.

The integration with Netsuite is very helpful and works really well. Easy cloning of programs and assets is a life saviour.

The integration with other platforms such as Salesforce and SDL Tridion is  out-of-box and very helpful for us. It has a slight learning curve, but the training is pretty decent.

I love this tool, we use it day to day and I would highly recommend it over any other Marketing Automation Platform.

It was difficult to make highly stylized emails and the in-browser only interface was cumbersome, fidgety, and difficult.

The email builder is weak and it takes some time to figure out how to use.

I like that it is extremely intuitive (once you figure it out).

Their API is very weak and limited. Lack of integration options and lack of support.

The community is very useful and the user groups have been very welcoming.

New feature functionality is questionable in the 2015-2018 vintage (pre-adobe) - eg Sky doesn't work as one example.

Also, they have pretty good ways to teach you about the fundamentals of the product. I've been using it for only a couple of weeks, but it seems well worth ​the money and useful.

I liked that the marketing platform has the capability to automate complex workflows.

The most difficult part of marketo is setting it up and understanding how to use it.

I love the ease of use and the organization Marketo uses, I also love how it is now integrated with so many Adobe services.

I also like how easy it is to see the success indicators all rolled up into one space. The ability to A/B test and the like is simple to set up.

I can usually figure out the problem while they are telling me it's not possible. This has happened multiple times.

There is a lot of amazing things that you can do with this tool and the scoring that is associated with leads is immense.

Marketo has been frustrating to use after using other marketing automation tools on the market.

A lot of possibilities that can get a bit overwhelming. Reports can be hard to understand.

But I guess this is in each and everyone developer's hand. So maybe a guideline on what not to do to avoid performance losses.

The only problem I have is when updating the version and the pages tend to have problems of accommodation.

It does create good websites, with pretty much good features and integration among objects, which facilitates structuring and maintaining.

It is very easy to use and it has a lot of features. Everyone can build amazing website with beautiful templates.

It's a very helpful software/website in helping you learn and create your very own website for an affordable price.

Also when there is an error it is very difficult to figure out how to solve it because there is no support (obvious for open source but still a problem).

Wordpress is really great for people who do not code but want to have a website. It has lot of additional integrations available which help you build websites which are scalable.

The customer service is the worst. Whenever I email them with a problem, they sometimes don’t fix it for weeks and I have to keep reminding them.

My overall experience with Wordpress is Fantastic. It is one of the best software I have come across.

Currently my website had all the plug-ins crash, and they all disappeared, so keep in mind that WP is notorious for needing to troubleshoot your website once in a while.

On the beginning I have a problem with some message about a having an error whic I did not find.

Easy to install and use, with a huge community developing and improving features. It's a great tool for almost everything, from a simple Landing Page to a huge E-Commerce.

I love that I was able to accomplish what I wanted, on my own by using help features and just by clicking around and trying different things.

I enjoy Wordpress for the flexibility to setup my personal website. They several templates to choose from and each have unique abilities with them to make your webpage fantastic.

It was excellent, down to the whole designing process and the company itself. The customer support is also fantastic.

Some plugins are very bad, and also very bad translated, or make some other plugins crash so you must be very carefull with what do you install.

WordPress is really one of the best things to ever exist. The ability to create websites that look so sleek and beautiful, modern and attractive, is incredible.

I learned a lot and saved tons of time using it. I'd highly recommend it for most of the people as it has a very pleasant UI and it's easy to use even for not tech people - your client.

It is the best and biggest platform for creating content I have ever known. Wordpress allows you to have very high quality websites, for a super symbolic price.

The templates are amazing and just like all of wordpress very user friendly you dont have to know how to code to use wordpress.

But don't let the price put you off, you're getting the best blogging software on the market, in my opinion. Plenty of extensions and themes, great community support and very nice admin interface.

Being non profit, It is imperative that I keep costs as low as possible while ensuring the quality is as good as can bee.

My Experience with WordPress is awesome and I highly recommend for those learners who want to develop their own sites.

The fact that WordPress is free and yet offers users excellent services is a plus on its own. On top of that, it is very easy to set up and integrate into your website, giving you total control.

Great avenue to put writing skills to work, expression as an art, the ability to share with others as I care to share.

This software is very user friendly and this is a very good feature for me. I hope this doesn't break your line.

Like many others, I am satisfied with the work in WorPress and the opportunities it provides. For now, it is an unsurpassed platform.

A great advantage is the huge user community out there, always willing to help; when I have a question, the answer is usually already out there.

Incredible easy to use and a fantastic way for business owners to create good websites fast without needing a ton of technical help.

This is a must have and if you research even more you'll see all the amazing ways you to can use this little gem.

The dashboard and preview ability is nice. The theme changes are pretty simple to navigate as you see what works best.

I've been a happy Wordpress user for over 10 years now and with full confidence I can say that it's hands-down the best, most complex and simply fun to use CMS Environment around.

Wordpress has an impressive amount of integrations with other products. For example, we use the Yoast SEO plugin, which is awesome.

I love that this software has layouts for you to choose from and different styles for any kind of blog. I use my blog mostly as a recipe index for myself and it has been awesome.

US Dollar

Marketo is a customer engagement platform that features a wide range of capabilities. The system offers a process-driven, automated campaign builder, which provides optimal flexibility when constructing engagement workflows.

ShortDescription

Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to acquire, engage, nurture, expand and retain customers, throughout complex buying journeys. Marketo Engage facilitates alignment between marketing and sales team to drive revenue and growth for the organization with efficiency at scale.

Marketo Engage has native integrations with Salesforce.com, Microsoft Dynamics CRM, and SugarCRM. This bi-directional communication allows sales reps to get a clear picture of the leads in their pipeline and prioritize based on prospect engagement. Marketo Engage offers an online community of marketers who share ideas, collaborate, and influence product developments.

This solution is suitable for businesses with a user base ranging from three users to more than a thousand users, but its price point makes it ideal for mid-market and enterprise organizations. Support is offered via phone, and email, and an online FAQ page. 

LongDescription

Engagement Tracking

A/B Testing

Content Delivery

Website Analytics

Multi-Channel Marketing

Personalization

Social Marketing

Multi-Channel Management

Mobile Alerts

Lead Engagement

Lead Capture

Customizable Reports

Mass Texting

SEO Management

Customer Segmentation

Drip Campaigns

Referral Tracking

Campaign Tracking

Multi-Campaign

Pipeline Management

Communication Management

Customer Database

Recommendations

Calendar Management

Collaboration Tools

Campaign Scheduling

ROI Tracking

Data Import/Export

Campaign Segmentation

Email Tracking

Email Campaign Management

Campaign Planning

Email Templates

Subscriber Management

Contact Management

Customer Experience Management

Opportunity Management

Content Management

Lead Management

Conversion Rate Optimization

Email Marketing

Mobile Access

List Management

Dashboard Creation

Sales Activity Management

Multi-Channel Data Collection

Real-Time Data

Performance Metrics

Channel Management

Click Tracking

Behavioral Targeting

Marketing Automation

Landing Pages/Web Forms

Social Media Integration

Lead Segmentation

Real-Time Notifications

Behavior Analytics

Workflow Management

Source Tracking

Dynamic Content

Event Triggered Actions

Visual Analytics

Customization

Activity Dashboard

SMS Marketing

Reporting & Statistics

Predictive Analytics

Segmentation

Data Visualization

Visitor Tracking

Website Visitor Tracking

Customizable Templates

Advertising Management

Conversion Tracking

Multi-Channel Attribution

For Sales Teams/Organizations

Lead Nurturing

Social Advertising

Interaction Tracking

Dashboard

Web Forms

Customer Journey Mapping

Behavior Tracking

Reporting/Analytics

Contact Database

Customer Profiles

Prioritization

Campaign Analytics

Lead Qualification

Post Scheduling

Customizable Forms

Target Account Identification

Drag & Drop

Social Promotion

Customer History

Third-Party Integrations

Campaign Management

Prospecting Tools

Multivariate Testing

Pricing depends on tools and features needed, as well as database size. 

For more information, please visit: https://www.marketo.com/solutions/pricing/

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live Rep)

Chat

51-200

201-500

501-1000

1000+

Marketo Engage

In Person

Live Online

Webinars

Documentation

Videos

Euro

WordPress is an open-source, cloud-based content management system based on PHP and MySQL that helps small to large businesses create, manage and publish content for websites. The customizable solution allows enterprises to use plugins, widgets, and themes to improve traffic-driven content across multiple websites.


Features of WordPress include a content manager, a drag-and-drop interface, templates, dynamic page generation, password protection, multi-page posts, previewing and publishing. It comes with a drag-and-drop file uploader and media browser, which allows users to upload and store pictures, music, videos, documents and more. Additionally, it provides auto-saving and restoring functionalities for businesses to automatically save and restore crucial data in case of a system crash.


WordPress comes with an application programming interface (API), which enables developers to customize as well as connect plugins with the solution. Pricing is available as per business requirements and support is extended via forums, FAQs and other online measures.



File Management

Document Storage

Access Controls/Permissions

Subscription Management

Pre-built Templates

Content Sharing

Categorization/Grouping

Post Management

Full Text Search

Template Management

Content Publishing Options

Wordpress offers a free plan (3GB storage), as well as paid plans: 

Personal plan: €4/month (billed yearly) with 6GB of storage and a custom domain name.

Premium plan: €8/month (billed yearly) with 13GB of storage, a custom domain name, and monetization options.

Business plan: €25/month (billed yearly) with unlimited storage space, a custom domain name, and a range of additional features including plugins, Wordpress branding removal, and more.

Marketo Engage vs WordPress

User Ratings & Reviews

Pricing

Product Demo & Screenshots

Advisor Recommendations & User Awards

Additional Info

Support and Training

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