Experience has been very good and the team is responsive, support is very helpful and the product is robust.

Great Marketing Automation Tool - Straightforward and easy to use.

Great product and wonderful customer support team...their Salesfusion University class is amazing.

There are many functions in SalesFusion that are practical. The Email statistics are useful and it is nice to be able to copy old campaigns or refer to old campaigns.

The templates are difficult to use, and placing pictures in emails is difficult.

With customization and CRM integration, it was very important to us to have the additional services available to us from the same company.

But, if you have any problems, the team is very responsive and helpful. Small companies and big companies alike can benefit from Salesfusion; when you grow, it can easily grow with you.

I really like the ease of use for certain parts of the system - the landing page builder and the nurture campaign flow come first to mind.

Overall, my experience has been very positive. We get great analytics out of this program, and great customer support.

A great value for the subscription price, always innovating and improving, and great customer support.

Email platform and customer service pretty bad.

The email builder is easy to use and automatically optimizes for mobile. The integration between Salesfusion and our CRM has increased the communication and clarity between marketing and sales.

I don't like that the different pieces of the system don't match each other (email builder vs landing page builder).

We have increased our marketing outreach in both volume and engagement.

SalesFusion handles the demanding tasks we need it to but there is a bit of a learning curve involved.

The cost of the platform is really nice. We can basically do everything we were using Pardot for.

The most recent updates to the email builder are fantastic for someone like me, that knows what needs to be included and has definite opinions on how it should look, but doesn't know HTML.

Can end up looking messy if you don't know the software well when you start working on it.

Incremental changes to functionality as new updates are implemented can be confusing.

0 just launched and is awesome. Their other modules are great too.

Very positive with quick and accurate support from dedicated team.

There are sometimes lags and false information can be transferred from one campaign to another.

Salesfusion has been a fabulous vendor for the past few years.

Fairly easy to navigate, good e-mail builder, good page-builder, very responsive support. Oh, and very good interface with Salesforce - easy to use custom fields.

Easy to use, easy to learn and creates a great email. Customer service can be slow when chatting, but they will always do their best.

We reduced our marketing costs without losing any features our previous software had.

Customer support is amazing, quick to respond and resolve questions and issues. The system has been great for us and allows us to take our marketing efforts to the next level.

Purchased Salesfusion to use with an implementation of Bullhorn CRM - the integration worked perfectly and the team who managed the onboarding process has been fantastic.

I definitely love Salesfusion, the ease-of-use and integration between CRM and MA platform.

It's a fabulous tool for the price to make designing and sending targeted emails a breeze.

I have experienced occasional slowness and trouble uploading images and distribution lists.

Get Mail Chimp - Much cheaper product with social media integration, email and landinpage builder (without needing to know HTML/ CSS and spam filter testing).

It's a fairly easy platform to use and does have a lot of useful features, including the event forms and email nurture that I find useful.

The software is very intuitive to use. I also love all of the reports and statistical information that I can access.

Salesfusion offers very robust functionality - easily rivaling, if not coming out ahead of, Pardot and Marketing Cloud - at affordable prices for all tiers. Plus it is very easy to use.

I like the fact that it was a local program (although you can store your stuff on the cloud) and the ease of use. I've tried the online stuff and it's okay but I needed a bit more.

Forget MailChimp or others, where you pay a lot when your mail lists grow.

The email design is really easy and simple with some great free templates built in while still giving you flexibility should you need it to customer deeper.

Customer Service Just Stopped Communicating with Me 2 1/2 Months Ago.

Great product for the price. We use Direct Mail to manage our customer base for two separate target audiences.

Great for basic emailing and if don't need modern automation, ecommerce, etc. needs.

Having used Direct Mail for many years I can attest to the effort put into keeping it fresh. The customer support is outstanding.

If you knoow what you're doing - DirectMail is the best.

The quality of the interface, compared with a comprehensive selection of templated.

You have to pay them to send using your SMTP, which is fine, but as soon as you offend their very strict rules they disable the whole part of the sending process, meaning the softwares useless.

The software is very straightforward and easy to use and immediate feedback on campaigns.

Outstanding customer support. Excellent selection of easily, editable templates.

I have maintained various mailing lists and mailings over the years and DirectMail has always been the perfect tool for me.

Consistently improving and enhancing the application. Great value for the money.

Easy and produces excellent direct mail campaigns. In this day with it being more difficult to be in person, DM is the ideal way to reach your clients with updates and services.

I bought Direct Mail years ago and it continues to impress me with its functionality, ease of use and clean look & feel.

The only, minor issue, is that you always have to check the sender email. There are no other issues, as far as I can notice.

Overall the experience I've had has been wonderful. I also use Daylite in my business and Direct Mail integrates with this program which is such a time saver.

Integration and ease of use, great software for Mac.

We update their campaigns on a regular basis and with Direct Mail's excellent interface I can adapt and amend things very quickly.

Easy to use, works well, they continually update. Software is free if you use their servers, and they have reasonable pricing tiers.

Easy to produce basic email content using good looking templates.

The emails are very easy to configure and again you can use your own graphics. You can reuse and build upon a previous email.

Overall, is a super great  tool to manage regular advertising  emailing campaigns and periodically newsletters, but will find trouble if need integration with ecommerce or automation tools.

Need to cut an paste image to content area then can change.

Now that I am retired and I only use the app to organize my monthly dinner parties, it has scaled down nicely and is still the perfect tool.

Graphic and html easy switching and simple to use to achieve great looking emails. Free and affordable subscription or pay per  mail plans.

Sometimes we have OPT-In list but recipients clicked on Spam Complaints. We use filters to be sure that recipients are OK.

Ease of use and reliability. Editing and reporting very satisfactory (but in very few cases, read messages do not appear as read).

Totally, understand why and the reasoning for this. I am aware the industry is traditionally squirley about spam reporting.

The software is easy to use and is being updated to add more features at a regular pace.

It is just so user-friendly and intuitive. The reports are great and you can see exactly what responses and view you are getting.

I really like this software because it allows me to send bulk emails as if they are coming personalized from me and not a marketing piece.

Excellent, this is so much easier to use than Mail Chimp.

Reporting is limited, there aren't enough ways to compare and contrast. Very hard to export reports and data in bulk.

It was great that I could figure into the cost the exact amount I would need for that project's budget.

US Dollar

Sugar Market (previously Salesfusion) focuses on what matters most to marketers — streamlining campaign creation, understanding engagement, improving conversions and driving more revenue.


Attract traffic to your website using SEM, SEO and social media tools and then track their digital activities with a buyer journey view. Capture leads by creating conversion-focused landing pages and forms in minutes and construct engaging emails using templates, drag-and-drop builders or code.


Multi-step nurture campaigns and sophisticated lead scoring models help you to qualify leads which can automatically be sent to Sales via native CRM integrations with the most commonly used CRMs. Sugar Market is the intuitive, all-you-need marketing automation solution built to work for you.



LongDescription

AB Testing

Lead Notifications

Sales Analytics

Customer Surveys

Multi-Channel Marketing

Personalization

Social Marketing

Lead Engagement

Lead Capture

Activity Tracking

Drip Campaigns

Marketing Calendar

Multi-Campaign

Pipeline Management

Customizable Fields

Template Management

ROI Tracking

Data Import/Export

Email Campaign Management

Self Service Portal

Subscriber Management

Contact Management

Lead Verification/Validation

Lead Management

Email Marketing

List Management

Performance Metrics

Channel Management

Marketing Automation

Landing Pages/Web Forms

Social Media Integration

Lead Segmentation

Customizable CTAs

Workflow Management

Dynamic Content

Event Triggered Actions

Candidate Management

CAN SPAM Compliance

Segmentation

Website Visitor Tracking

WYSIWYG Editor

Image Library

Conversion Tracking

Lead Nurturing

Mobile Optimized Emails

Spam Blocker

Reporting/Analytics

Contact Database

Lead Qualification

Auto-Responders

Campaign Management

Search Marketing

Prospecting Tools

Multivariate Testing

Please visit our pricing page for further information at: https://www.sugarcrm.com/uk/pricing/

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live Rep)

Chat

11-50

51-200

201-500

501-1000

1000+

Sugar Market

In Person

Live Online

Webinars

Documentation

Videos

Direct Mail is an email marketing solution for Mac that lets you create and send personalized emails to your list of subscribers. Designed for SMBs and large companies alike, Direct Mail includes customizable email templates, image editing, live previews, custom email sign-up forms, automatic and manual list segmentation, email tracking, campaign analytics, subscriber activity reporting, and more. 

Customize with images, videos, buttons, surveys, and more. Drag and drop images directly into your email and edit image within the app (including cropping, removing backgrounds, and adding filters). Conditional logic allows you to tailor custom content for each recipient. “Spam Tests” alert you to any mistakes before you send, including broken links, misspelt email addresses, and spam filter issues.

Direct Mail allows you to target your messages to specific subscribers—either manually or automatically. Metrics include opens, clicks, unsubscribes, and bounces.

Engagement Tracking

Signature Management

Customer Segmentation

Subscription Management

Campaign Scheduling

Campaign Segmentation

Email Tracking

Email Templates

Email Distribution

Click Tracking

Whitelisting/Blacklisting

Activity Dashboard

CAN-SPAM Compliance

Reporting & Statistics

Customizable Templates

Web Forms

Mobile Optimization

Customizable Branding

Mailing List Management

Campaign Analytics

Customizable Forms

Drag & Drop

Autoresponders

Archiving & Retention

Third-Party Integrations

Response Management

Inbox Management

Multiple User Accounts

Unlimited plan: from $15/month, based on number of subscribers.
Pay Per Email plan: from $30, based on the number of email credits required.
SMTP plan: $299/year.

Sugar Market vs Direct Mail

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