So far I have had an amazing experience with Google Ads as customers and clients have been searching for our products. The customer service support is really good and the Google Ads guide is east to understand. It has helped me managed my Instagram and Facebook Ads. It is also very affordable.

Google Ads is very useful in my business since it helps me in advertising, in this era of digital advertising it is very intuitive. The bidding strategies are flexible enough for a variety of businesses which makes carrying out different campaigns way easier. Real time tracking has also been made easier. Customers and clients can easily find our products online.

The features are very complex and overwhelming tile I had to do short courses to know how to manage the Google Ads. It takes a lot of time to start a new ad, and this could take even a week before i begin realizing results.

My organization and I re so grateful for the opportunity to participate in the nonprofit google ads grant program. Though it has been a rocky road with some unfortunate and unaddressed issues we have seen a great benefit. Of all my raves my only rant is the complete absence of customer support and help but if you stick with it you can eventually figure the system out and make it worth your while!

So grateful for the opportunity to participate in the Google Ads Grant program for nonprofit organizations. Such a huge help to nonprofit organizations who couldn't otherwise afford these opportunities.

Google ads are very difficult to get up and running. I actually had an issue where my nonprofit was charged over $1000 incorrectly after receiving the google ads grant and could not get anyone to help rectify the situation after spending days trying to make contact with literally anyone! While that amount may seem small for a start up it was huge and discouraging to be unable to receive help.

I've used Google ads for long-term trying to find a way to make it work out for my ads but i ended owe them coupe of dollars.. No ads no nothing, only debt left.

I'm not sure because i haven't come across something interesting with this app

A tool that is essential for doing business online. It is almost impossible to do business without this program. We use it every day and it is connected to all our e-shops.

I have to use an ether worker who sets up google ads, because the setup is quite complicated. It has many features..

I appreciate the customization and smart AI features within Google Ads. The process of finding a set up that aligns with my goals is easy enough. It can be a lot to figure out for beginners (it was for me) but I recommend jumping in as soon as you can because, if you rely on internet traffic, it truly affects the growth of your business.

Thhis is essential to grow your business presence online. It's one thing to have your business listed on Google and its another thing to be capturing leads and actually selling through your online presence. Google Ads helps you grow, plain and simple!

You get as much out of it as youre willing to invest. I've seen benefits from setting up multiple campaigns with higher budgets and gaining quick growth. Yet, that is not necessarily sustainable. Success can come as slow or as fast as you want.

As a nonprofit, we applied for and were approved for a Google Ad Grant which covers 100% of our costs. There is no better value than getting free services that generate highly place ads resulting in measurable conversions.

Google Ads provides a variety of features to create multiple ad campaigns. Ad campaigns generate recommendations to improve visibility in search results.

There is a steep learning curve and support is somewhat lacking.

Really smart features to track the features and performance of your ads and website

Really hard interface to learn and understand what is on the dashboard.

I see the results of our ads by the increase in calls and webpage visits.

It's challenging to learn and you have to have something help or be prepared to study it to be most effective.

Easy to use, great tools, good customer service

I had to do change some ads manually to reach more audience

It's not hard to learn and set up, and really boosted my website views, getting me the right targeted customers and many more conversions.

It could be cheaper and include more tutorials for beginners.

We have been using google ads for over a year and have spent quite a large amount during this time. After switching from facebook ads,quora ads and Microsoft ads, our CPA and quality of leads has never been higher!

Has a plethora of campaign type options PPC, Display, Video, etc. This along with the volume of searches and reach that google platforms have, google ads have changed our marketing strategy completely. Google ads lets us fine tune the parameters in the campaign to an unbelievable degree. This has allowed us to target a hyper niche audience.

In India it charges 18% GST. This eats up the budget very rapidly. It also gives very subpar recommendations which are sometimes optimized to google's own objectives to make money.

Great experience. For every dollar we spend in advertising we bring 7-10 dollars in sales. Excellent return on investment.

It generates me sales. It helps me drive traffic to my site and expose new people to my products. This along with facebook ads is a MUST for all businesses.

It can get quite complicated and the redesigns to the site don't help.

I will report my experience with Google and be as emphatic and comprehensive as I always am when reviewing or commenting on something. Anyway, Google ads... I just have to thank this magnificent tool. I can strongly say that it was Google Ads that changed my life. I ventured into Digital Marketing 2 to 3 years ago and had a hard time trying to make my family better and get out of the tight spot we were in financially. Difficult times, however... With a lot of focus and learning the functionality of this tool, little by little and over time, I learned the usability and in which segments I should keep the ads. I didn't have any money, but Google Ads is even good at that, I could use the tool all month and pay later, so they charged cards I borrowed from real friends or my Parents. Reluctantly, of course. But I always invested the least. I even used multiple accounts to get a free coupon... Anyway, to cut it short... I hit an ad that generated some sales in the month. And it was with the help of Google, pointing me to places, people, genders, gender, age group, and keywords they were looking for about the product that I advertised. This helped me a lot, because from these sales I managed to follow up on the ads and always improving. Thank you Google Ads.

When it comes to quality as a whole. Google Ads surpasses itself, in my opinion it is a very powerful and very accurate tool. It's amazing how quickly the tool delivers a report to us. We raise some ad campaigns on a weekly basis. And every day we keep an eye on the segmentations and analyzing in real time how our campaigns are running, so we can more efficiently and accurately optimize our goals for a more specific target audience. Super smart tool with hundreds of features to use. The most impressive thing is that we don't need to invest a lot to get good results in our campaigns. This is sensational. I have to say that the support has also been fast and very helpful. Since I ventured into working with Digital Marketing, I've been constantly receiving emails from Google Ads support even without asking. In the beginning, I still didn't have much practice, so I received email from several experts at Google to help me. If it weren't for these people, I wouldn't have achieved my goals. Nowadays, we only follow our older campaigns, because the tool shows in detail who accesses our pages. The GLOBAL TAG configured on our websites, this is extremely powerful and incredibly accurate.

When it comes to Google Ads, I have no complaints. However, for many inexperienced people who reach the tool, they end up with difficulties in handling it. Because there is a lot of information inside the platform. Lots of buttons and graphics. It ends up getting complicated to work alone in Google Ads. Therefore, it is viable to learn from someone who knows all the features and benefits of the platform. I think that's it, I don't have a problem with Google Ads, but it's too complex for someone who is starting to advertise their company online.

ResearchMarketingAnalyticsSales of products and services

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Google Ads does a great job of helping us manage all of the steps we need to take to create an integrated advertising campaign. It also helps us get more traffic and get a good return on our ads.

I like that Google Ads settings are simple and that its services are efficient and reliable, allowing anyone, including individual users, to deliver their ads to the largest possible segment of interested people at the lowest possible cost, and with the best possible Google support, which is difficult to match with other competing platforms. I like that there are ready-made templates available, as well as the opportunity to use them to quickly generate creative concepts and inventive advertising methods. I like how it integrates with other Google apps, as well as how easy it is to use and share on various social networking sites. I also like how you can utilize search engines to identify keywords to publish your activity through, and how you can analyze data by exporting it to Google Analytics. It's fantastic to set up a campaign and measure and analyze traffic, as this allows you to evaluate how well you've done with your outreach and what improvements you need to make for future campaigns.

I had no negative experiences with Google Ads, and this is due to its integration with Google applications, which simplifies all of the steps, as well as receiving full-featured support from Google, which includes educational materials and direct assistance, as well as reasonable subscription prices.

Overall, it is satisfactory.

The most important thing is the budget flexibility of Google Ads., ie. small as well as big budget people can use this for their product promotion. The ranking using multiple channels of Google is an added advantage for campaigning comparing to other similar platforms. The way we can track our ads in Google Ads is very professional. We can get all details in the tracking dashboard, for example- number of clicks, conversations. cost per conversation etc. Another advantage is its precision, in the location, time, day, keywords etc. It is very straightforward, ie. if someone type a keyword on search engine and if the keyword matches with ours it is very advantageous for us(campaigner). For small business it has simplicity. It will give faster website ranking compared to the normal longer periods. Demographic targeting is an added advantage of this platform - it specify features like age, gender, income, exemption etc. The automated and manual features for bid is also a very good part of Google Ads. It will bring the website on top of the first page of the search and thus no fear of competition. User friendly dashboard. Conversion rate is higher in this platform.

Cost per click is higher in Google Ads comparing to other similar platforms. For beginner (in using Google Ads) the plat form is confusing and very complex to use and may lead to mistakes which will affect their ads. Expensive keywords. Initial budget is higher for beginners. Sometimes the traffic on the web site may be high, but it will be non-prospective and unqualified one, this will results in loss on the part of campaigner. Have to continuously test and track the campaign for a a long period to get good results. For some sector or businesses the number of clicks will be very less, so they to pay for a longer period.

Google Ads is a great tool that has helped me to reach my goal of driving more traffic to my business.

Google Ads is an incredibly powerful and versatile advertising platform that I enjoy using. I like that it allows me to target my advertisements to specific audiences, so I can tailor my campaigns to reach the right people. I also appreciate how easy it is to set up and use, with its intuitive interface and simple navigation. Additionally, I appreciate the reporting and analytics features, which allow me to track the performance of my campaigns and make informed decisions about my advertising strategies. Lastly, I like that it is cost-effective, enabling me to maximize my budget while still reaching my desired audience.

The automated settings were not successful in my experience, leading to a lot of wasted ad spend. The keyword research and targeting process was laborious and hard to manage. I also had trouble tracking my results and distinguishing between effective and ineffective ads. Moreover, the pricing structure was more costly than other platforms.

Google Ads campaigns are the foundation in the world of digital marketing. And it doesn't really matter if you want to or not. The advantage is that everyone can run a campaign. It's not the case that campaigns run in this way are beneficial for everyone, and not everyone can optimize them.

Google Ads provides a huge opportunity to reach both new customers, to re-reach as part of a remarketing strategy. I consider the greatest advantage to be the advanced technical possibilities for targeting and campaign management.

Complications for me are often caused by meaningless rules, incorrectly automatically disapproved ads automatically, complex settings or slow system response.

Overall, Google Ads provides a powerful and effective platform for our businesses to advertise the products and services online. The ability to target specific audiences, control budgets, and measure campaign success with detailed analytics is critical for us. Overall, the user experience with Google Ads is excellent and beneficial.

Google Ads' reporting and analytics tools are excellent. We can see how our campaigns are performing in real time and make changes as needed. Furthermore, the ability to track conversions allows us to directly link our advertising efforts to business outcomes. Google Ads allows us to easily scale our campaigns and reach new audiences. We can develop a comprehensive advertising strategy that drives results by offering options for search, display, and video advertising.

I have not come across any issues or not likeable in Google Ads.

As someone who does PPC for a living, Google Ads is where I spend 90% of my time at work and I wouldn't have it any other way. Although the platform can be a bit clunky and difficult to use in the beginning, you are able to pick up certain tricks along the way and optimize your workflow in a way that makes the most sense for you, your campaigns and your business.

I run ad campaigns for a number of clients and am able to tailor each campaign to fit my clients' unique needs. I am able to leverage Google Analytics data and goals to create the most effective and targeted campaign possible. Google Ads keyword planning functionality is so comprehensive despite being free that there is little need for paid keyword platforms. The powerful tools within Google Ads allow me to analyze and optimize each campaign so I can provide amazing results for my clients.

It is a difficult platform to master and there is always something new that can be learned but that is also what makes it so powerful.

Overall, Google Ads is a great tool to grow your advertising campaign without the need for a professional. Anyone can dive into the many creative options and price plans that Google has to offer. Perhaps doing a bit of research on advertisement analysis beforehand would be ideal if you want to get the most from the app and all that it has to offer..

I mostly like Google Ad's ease of choosing your intended geographical targets. Narrowing that type of option really has made a huge impact in successful customer engagements, increasing web traffic and exposure. I also enjoy and feel good about choosing the amount of money that I'm willing to spend on my advertising campaign. You are completely in control of your spending to meet your needs and that amount can be adjusted at any time you desire.

The downfall of Google Ads for me personally is the lack of an explanation when it comes to deciphering the many analyses. I am willing to invest some time in learning how to get the mostf from this software but the direction to do so is lacking. A user would almost have to be pre-exposed to the analytical terminology and how to gain insight from these measurements.

You need to be there because almost every people do a search over Google and the first results will be ads. You'll spent a lot of time learning how to do a really good ad and understanding the difference between all of the different type of existing ads an campaign types but is better than just follow the Google automation to start your campaigns. It's a good complement with your social campaigns.

Works immediately since Google is the most common search engine. High conversion rate (people is already looking for your product / service). Keyword planner an keyword analysis. Advertise also on YouTube. Integration with a lot of services to do management. Only pay for clicks (not for showing your ads).

Waste of budget due to non intended clicks. (just looking / competitors / bots / others). Lack of strategy could lead you to use excessive keywords or combine ad-sets/campaigns. Too much settings. Too much micro management. Time consuming.

The best for ppc advertising, customer service is not too bad. When you spend enough money then you can have a marketing expert help you.

It has many features and capabilities to generate traffic and leads for your business. It works much better than Microsoft Advertising.

With all the functions it's difficult to use them correctly.

Over all it is a great program to use. if you are starting you business and you do not have a big budget to start with your best bet to get some traction with you business is google ads. the cost per click is a lot lower than other options and you will still get some sales because there are a lot of people looking up things on google.

What I like most about google ads is the cost of it is a lot cheaper than other platforms I use to push ads. We promote our services and products on google ads and it keeps our cost pretty low to get enough data to start pushing more expensive ads on other platforms.

What I like least about google ads is how hard it is to set up certain things in specific google merchant account to google ads. It took me about two weeks to get it set up, after talking to multiple google reps to help me get it set up. I wish I could be a lot easier to set it up and got waste so much time.