About Vagaro


Vagaro is a cloud-based salon, spa and fitness business management solution that allows professionals to book appointments and manage various facility roles. It offers an integrated solution to manage bookkeeping, payroll, client databases and inventory management, as well as featuring email and text notifications to clients and automated email marketing.

Users can list available appointment slots, and customers can then look for salon facilities nearby and book appointments through Vagaro’s website or the Vagaro app. VagaroPro, the business app, is available for Android and iOS smartphones.

Users can create customizable promotional web pages to showcase upcoming events and special offers through Vagaro’s website or connect with their customers through email and social media platforms. Customers can also create personalized profiles with their contact information, booking history and feedback. Users can keep records of their customer service histories and generate customizable reports with graphs and charts to track business performance, customer retention and more.



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Supported Operating System(s):

Web browser (OS agnostic)

1,903 Reviews of Vagaro

Average User Ratings

Overall

4.74 / 5 stars

Ease-of-use

4.5

Value for money

5.0

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(1,541)

4 stars

(285)

3 stars

(47)

2 stars

(10)

1 stars

(20)

Likelihood to Recommend

Not likely

Very likely

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Showing 1-20 of 1,903 reviews

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February 2018

Maria from Pampered People Boutique

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

February 2018

I love this booking system!

Pros

This booking system makes my business so much easier to run as a soloprenuer . It is so much more than just a booking system , it is my website and POS as well. I love how it sends out multiple reminders to clients (3) I believe . My clients love it as well for the ease of use and the reminders. I get compliments on this and how the website looks as well. I love that Vagaro listens to its clients requests and adds new features from time to time . There is also a chat feature for help and on the phone assistance as well. I love the fact that I can sell gift certificates, and cc cards as well . Today I got an email that now if we wish we can have clients pre pay for services. The customer service is just wonderful. I revcently changed the template on my website to something that reflects my business image now . I love how it is easy peasy to do so , without assistance. Many of my clients like the option to book online themselves. I love how to make reports for my accountant is easy as well . Another benefit is email marketing. If you want to know more sign up for the free trial .

Cons

I wish they had an answering service. Maybe one day . They do have a place where you can put a clients formula which is great . But if a client gets multiple services it would be nice if there were multiple type cards for them for , facials , lashes , hair , etc . I wish they also had online forms for clients to fill out and sign . But these are not really cons just potential features that haven't been created yet

December 2017

Annie from Primp & Refinery

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

December 2017

So far the customer support has been great, and I love they have classes each Monday.

Pros

One vary cool thing about Vagaro is when you sign up as a single business owner or someone with a whole team, the encouraging words "You got this!" Made me smile. I knew this system would be a good fit if it could encourage me along the way to growing my business! What other company does that? The price seems vary reasonable and I love how my clients will get text reminders automatically after booking an appointment with me. Its so important these days as we can get so busy and forget an important appointment. Vagaro Pro seems to be vary user friendly and will be painless to train others to use. I have only been using Vagaro for a few weeks now for the free trial and I love the ease of navigation this program offers. I have used other computer systems and for the price I feel I will be getting quality for the investment. I have called tech support twice now and each time I have called with a question it seems as though the tech support team member was truly happy to help me. I also love how they offer classes weekly. This will be a great way to help me to continue to learn and train my staff. I have been in transition moving my business and location. The option to transfer all my client data from a spread sheet or my cell pone has been so helpful and a time saver. I feared I was going to have to enter each client one by one, but the import option made it so easy and only took a few minutes to do. I will be telling other business owners about this booking system. Its great!

Cons

One thing if find frustrating with most electronics is that the options change with different devices. The same is true with booking stytems. I was able to down load the Vagaro app for my cell phone, but not my desk top. It would be nice not to have to log on each time on my desk top, and just rather click an icon and my books open for me like it does on my cell phone. I would also like the open to test trial the Vagaro credit card services, but that is not included in the trial. One things I found challenging is customizing my service menu. Vagaro has so many services already input in the statement I have had to go through and delete many services I do not offer as well and filtering through the descriptions of each service I do want to keep. It would make it more simple to keep the service menu empty so the business owner can customize without having to delete and edit prices for services they want. Though, may be helpful to someone brand new to the industry. I also do not care for my clients to have access to online booking. I would rather be in charge when a guest needs a reservation so we give proper timing for each individual service. The only valuable thing for online booking would be for more guest control. I do not want to that up or maybe the idea is just too new for me. Also, you don't know is booking. Everything is so electronic these days. I would rather talk to a real person about my reservation then just book online, thinking costumer service communication.

July 2017

Samantha from Mia Bella Salon

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

3.0

Functionality

5.0

July 2017

My salon has used this software since we opened almost 4 years ago, absolutely love it.

The salon benefits tremendously from using this software. First being, salon operations. The overall smooth running of the salon. With the booking block scheduling, color coordinated services, customized services, and application/processing time being adjustable, it just makes the salon run so much smoother. The service providers never struggle with their time management thanks to vagaro. Each service booked in their book is booked appropriately by time, which makes a smooth transition from one client to the next. Also, when checking customers out, it is super easy. Being a booth rental salon, who still functions as a team and uses one system, one receptionist, one merchant, one credit card machine, it makes it easy. It breaks down each providers day, total services, total money taken, etc. So, when it's time to closeout, there are no mishaps, you know exactly what happened with each client, by name, by service, by provider. You can truly check anything you need to. Also, when clients move their appointments around, as clients always do, vagaro has it set up very smoothly. It's very easy to move a clients appointment from one day to the other. Also, having the business website attached to the actual software is a major bonus! A lot of new clients find us using vagaro. The new customers can see customer reviews, they can see our service menu and prices, our hours, everything they need to know, and they can book online right then and there! Our clients truly love booking online, without that feature, a lot of our clients would have a hard time booking appointments because their schedule changes from day to day. With this option, the night before they know they are going to be free for a service, they can open up their phone and book for the appointment they need with the service provider of their choice! Vagaro, with the few faults it may have, is hands down the BEST salon software you can get today! It's a one size fits all type of system that has worked while we were an hourly salon, then to a commission salon, and now a booth rental salon. Vagaro is so great that we REQUIRE all of our service providers to use this system! The providers that have been with us since the beginning wanted to stay with vagaro. The new providers were amazed by the system and were happy they made the switch! Anyone who has ever used this system would be a customer, no matter the size or type of salon you have! It's the best! Almost 4 years with vagaro, and many more to come!

Pros

The online booking feature is a MUST with our clients, they absolutely love it. Also, the fact that you can have your website attached, a beautiful website at that. The ease of entering in all of our services into the service menu, our prices, and individual time intervals per service and per provider. But, the BEST thing about vagaro, is the ease of paper work. We do our daily tally and weekly tally sheets, and vagaro makes that absolutely a breeze. I am part owner, salon manager, and reception and I do all of the employees paperwork and money handling, and vagaro is absolutely amazing and makes the process so much easier than other software I've used over the years. The transaction list, to be able to go through all checkouts for the day, to be able to refund, charges, cash, and checks all separated into categories. It's just amazing. The checkout through vagaro is nice as well, you can put in the tip amount, check, cash, or charge, without using their merchant services, which is a benefit because you have an actual layout of each customer, each transaction, whereas on the credit card machine, which is completely separate, you can only see customer, and how much paid, including tip. Since, we opened this salon, we have only had vagaro, and we will continue to only have vagaro. It's the best salon and spa software that is available. No matter the size of salon, or services offered. This system works for everyone. Also, the text message updates they send out when theyre down.

Cons

There are really only a few things that I like the least about Vagaro. One would be, the system issues, especially with the credit card processing. When we first opened we were using vagaro as our merchant as well for our credit cards, and we had nothing but issues. Even now, I get the texts whenever there is a software malfunction, and it seems most of the malfunction is with credit card processing. So, we ended up having to buy an actual credit card machine and go with a different merchant provider, and now all of that is resolved. The next thing I like the least is, you can't separate your business at all. We have both tanning and a hair/nail salon. So, our tanning hours are slightly different from our hair/nail hours, and there is no way on vagaro, or our website, to separate and add additional hours. The last thing I like the least, is that Vagaro really only allows you to add services, there's no where for us to list our prices for tanning on our website, unless we take a picture of the menu and post it in our pictures, which would be out of place.

November 2016

Mary from Gel Nail Bar

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Functionality

5.0

November 2016

Work Smarter, Not Harder!

My growing home-based nail business was using text message to book hundreds of clients. Switching to automated online booking was THE BEST BUSINESS DECISION I have ever made! It saves me from answering 600+ texts/week at all hours of the day/night so I can better focus my time and energy to providing a quality nail service. Automated booking removes the human errors of miscommunication and mistakes while providing each client ownership of their appointment, thus reducing no-shows. VAGARO online booking was a smooth transition and the App's simple user interface has made clients confident to book/rebook/cancel appointments any hour of the day. Clients can see all available appointments and compare against their schedule, as well as receive reminder emails that could include pertinent details, such as where to park or methods of accepted payment. I searched online and at beauty conventions for the perfect online booking system that could grow with my business needs, and VAGARO is the best value and service available on the market. It was a catalyst to my business development and the very definition of learning how to work smarter, not harder.

Pros

-so far, EVERYTHING!
-incredibly easy transition of hundreds of clients over the span of a month; the app is user friendly and self-explanatory
-clients of all ages and backgrounds have eagerly accepted the integration of automated booking
-easy to book off personal days without clients privy to days off
-easy to edit all aspects of the business (clients, hours of operation, services, etc)
-no major software bugs; my business operations have never been hampered by software glitches

Cons

After using this software for almost 1 year, I still haven't taken the time yet to explore the fullest capabilities of the software. However, I'm hoping it will be compatible with my Canadian Moneris account in respect to accounting and reporting through the client database and service totals, especially as I add staff to my growing business and move into a management role.
The Vagaro name took a while for clients to adapt to - we still don't know how to properly pronounce it!

August 2016

Maria from Pampered People Boutique

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

August 2016

Excellent Booking System !

I really love this booking system . I find it easy to use and reliable. I also love the chat feature. If I don't understand something or need help with something or just plain forgot how to do something Vagaro tech support is there to help. I first got it because I needed a website ASAP to look professional. I also needed a reliable booking system for myself and my clients. it has increased client retention and clients that did not like to book in advance no do so because they don't have to remember to call and then play phone tag until we get to talk. I am a sole proprietor. Even good people forget appointments , with the 3 reminders that clients get its hard to forget to come in. If they still do forget or no show you can check with Vagaro to see if the text actually went through. I had a client that said she never got the message. She seemed honest but I did not see how that could be possible. I checked with Vagaro and there was an issue with her phone service. I don't do this with everyone, but in this case she really did not get the message. I do love that wen a client confirms the appointment the color in the appointment book changes to orange . If not I call them up. I love how it keeps track of what I do and what the clients get. I also love that I can set rules for online booking. I have mine set to 48 hour advance booking notice and then I have to approve it. But its possible to have same day booking open as well or not at all. I can keep track of how I I take payment cash or credit or check. The gift certificates are wondeful too. You can have a little creativity with them. Now and then someone will call when I am closed for a gift. I can send them a gift certificate through email. You can also do email blasts. I think a text blast would be great too, although they don't offer this at the moment. .

Pros

The ease of use, and the fact that clients get repeat reminders. It has increased client retention. It also shows new clients that I am serious about the business. The website was so easy to set up.

Cons

It does not work with Square. I was using Square before I started with Vagaro. I love Square too. I think the ability to text blast would be great. I know it takes me days to read my own email. A text is read that day. I do wish I had more space on the website. I do offer more services than the average cosmetologist. I also wish there was an easier way to get products that I sell into Vagaro. I think this should be something that Booking systems and beauty companies work on together. it would be great if you could just dropa Dermalogica App into Vagaro. When prices change all products are updated. and so on . Any product line that a salon or spa could use should have something to just ad in easy peasy.

December 2018

Michele Lynn Riedel from The Nook hair design by Michele

Company Size: 1 employee

Review Source


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

December 2018

User Friendly

With everything being said Vagaro is awesome. They have marketing emails and inexpensive adds. I am very happy despite having problems. Nothing is perfect and Vagaro customer support is very good. In addition they have training videos and webinars.

Pros

I love Vagaro it is user friendly and streamlines my entire business. My whole business life in one system. Clients love it because of ease of booking and appointment reminders which is great because of obvious reasons but it also is good if there was a miscommunication between myself and a client and we can correct it before a mistake in appointment time and day. It shows me so much data and allows me at a click of a button to see what is going on and see my results. I love it.

Cons

There have been once or twice where a client booked online and it did not show up. I've also had clients show up for an appointment they booked but because I was so busy I did not realize they were coming in. With that being said the Pro's out way a few hiccups. However I have been highly dissatisfied with there mag swipe it is finicky and sometimes doesn't work and I have to key enter a sale which costs more and wastes precious time. Then I bought the blue tooth chip reader but it won't stay connected. So customer service has been very helpful and I am waiting for a docking station for the chip reader which is supposed to keep it connected. I have high hopes for this device. However I wish they would have explained that there was a docking station and that the chip reader would need to be paired after 30 minutes.

August 2016

Tynne

Review Source: GetApp


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

August 2016

Customer Service Knows Me Well!

We've been using Vagaro since opening in Feb 2015 and we've seen many changes and updates and 99% of them have been fabulous. The development team is pretty receptive to new ideas and I see requests that we've made become a "new feature" many times so I know they are listening to the needs of their customer. Customer Service Chat knows me well... even though I wonder if they do a quick game of "Rock...Paper....Scissors" when they see me pop up on chat they're always happy to answer a question and walk us through something. :) The software itself is very user friendly and most of our clients say that the online booking features are fast and easy! I have no doubt that Vagaro will get better as they grow more customers. I'm sure for the independent service provider the core needs are 100% met. As larger salons join Vagaro the features that bigger salon/spas need and want will be added. Thanks Team Vagaro for a great booking/business software! ~Tyne & Team Zoi'A Spa & Salon

Pros

Easy to use for both Staff and Online Booking for Clients.
Staff loves the App to keep an eye on booking.
Marketing tools are a good business driver.
Business reports are getting better with every update.
Online tutorials are great for new staff learning system.
Online chat option is AWESOME!
Customer Service is A+

Cons

-Cancelation/ Waiting List needs to be better- it's currently not useable for the large number of requests we have for a cancelation list.
-We've had some retail snafu's but those are getting better as well.
-Marketing promos could use a "retail" option.
-Checkout could have some updated options like a "hold in cart" so if you have to interrupt a sale you don't lose everything you put in checkout screen.

March 2019

Dianne from Healing Through Touch Massage

Company Size: 2-10 employees

Review Source


Ease-of-use

3.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

March 2019

Great Features

Excellent. Solving so many business problems. -Booking and changes readily -Selling packages and memberships online that allow clients to either pay monthly or pay in total and then have access to "#" of treatments. -Mobile app: allowing clients to book and buy online -Text info to owner whenever a client requests an appointment so that owner can ACCEPT,

Pros

The appointment Booking and billing is great. Calendar user interface as well as syncing to Google Calendar is great. Sign on and processing time for each transactions is REALLY FAST! (I used mindbody previously and it redraws the entire screen with each data entry). Being able to format the calendar a little is great.

Cons

The requirement to access transaction reports to refund or edit a client transaction is frustrating. I want to be able to go to a clients account and do anything for the client from that account, specifically see their visits, what they have been charged and be able with all of that information in front of me, refund, void, or partial refund.

No way to pay a therapist a tip without charging client a service first. Customer Service told me to create a product called tip and use that. But that means products which are used to calculate SALES TAX will be included in the same annual report as tips should ONLY be included as income and be part of the income tax calculation. Now I have to run revenue report for the year, AND separately product report. Then download into excel, parse out tips and add them to total revenue for state and federal income tax reporting.

Shared packages. The software looks as if it was designed for hairdressers or spas who do NOT allow clients to share packages. My company has an advantage over ALL OTHER MASSAGE. My packages do NOT expire and CAN BE SHARED!!. Husbands and wives get a package BECAUSE they can share it.

Calendar updates: would like to be able to drag and drop appointments vs open, edit and "book/save"

Checkout: Ability to charge a client for anything, TIP, service, package etc
Checkout for packages, after selecting package the software forces user to select package AGAIN from a second screen, then AGAIN from a third screen, 4th scre

August 2017

magnena from M studio hair salon

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

August 2017

Over all the company has been great for my business. I recommend to any salon wishing to grow.

Professional presence to new customers, a way to notify customers of appoints and huge variety of reports for taxes and clients review.

Pros

I like the inventory reports and most reports they offer to you to examine your business profile. I love the marketing features,

Cons

The one thing they have not changed is the ability to customize more than 1 processing time per section with a client assigned to the same stylist. They have the notification setup not for solo salons but for clients that have to see multiple specialist in one section. Im a solo salon I do everything myself. So I don't split the service by doing the relaxer color and sending the client to different stylist to roller set the hair and sit them under the dryer. So I hate there is no consideration for this kind of customer. I have to create two separate appointment which means the clients get two or 3 separate time notifications. So the client is confused. We note them as a no show not knowing they thought there was an error and show up later scheduled time for the roller set portion at 3:00 instead of 12:00 for the actual start of the service. I now use the personal time off option to avoid 2 notification. But if the client cancels their actual starting appointment online the blocked time I made to roller set the hair remain on the schedule because its really not Linked to the actual appointment. Im patient that if others are open about this same concern it will be changed.

September 2016

MICHAEL from STEINER HAIR SALON

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

September 2016

LOVE IT" EFFICIENT, ESTICALLY PLEASING & EASY TO LEARN

IT's a God send, i tried a few others and just simply was a waste of time and money. The other stylists love it also, even the one who always says she's technology challenged , found it very easy to learn. & the customers who are using the APP or going to www.vagaro.com are singing its praises also, "so much easier to check their schedule & mine at the same time whenever its convenient for them & more efficient than calling the salon.

Pros

pricing is very fair for what you get. VaGARO packs a powerful punch in every aspect of running a business, as well for stylist or chair renters. ...Customer love the confirmation notices and as a result more customers are pre-booking(especially guys) who used to be notorious calling last second. & educational videos on how to use vagaro & customer service are both excellent. They are always making improvements. It is certainly paying for itself.

Cons

it could be my tablets,phone or me, but sometimes searching for a client can get a little tricky. for instance , if i search for a customer and start with a lowercase letter but originally inputted with a capital letter, their name sometimes wont show up on 1st search but always on the second, its minor issue and it could just be me or tablets. BUT It is the only glitch iv'e ever had with vagaro.

December 2016

Cortney from Studio C INC

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

December 2016

VAGARO IS The Bomb Dot Com!!!

over Elated with Vagaro since 2012! its like a fine wine, it simply gets better and better with TIME! Thank You Vagaro for All You Do! Studio C Inc Cortney P Patton& The Teamj

Pros

the viusal design for left brain people in the world! i love the reports are listed up and down!

Cons

I do NOT like the pop ups each time- but I get it! nor do we LIKE the screen going both left to right and top to bottom, It is hard if you are a visual learner! i also know that there is a more simple way to add inventory for both salon use * back bar and retail. I have never had one assistant enter the new inventory properly until this year! 10+ years - the back bar and inventory system should be more user-friendly!!!

July 2017

Kanoya from Noya Hair Care

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

4.0