The product keeps improving where I think things are already good, and is quick to address current issues.

It was a difficult system for me to learn and I couldn't find much training material for it. The reports you can run are basic and need a lot of manipulation to do any analytics.

The functionality and communication to our CMS does not work well. The implementation also took much longer than expected.

After this we made changes to our requirements and also implemented a milestone tracker which has help every single student.

Offers a variety of different software solutions that integrates with its ERP (Banner or Colleague). Along with a variety of ancillary applications that integrate with the ERP.

The company itself is the worst. Their customer service is abysmal.

Integration with other products can be very glitchy at times. It takes someone with serious knowledge to be able to navigate that process.

Visually appealing and the user interface is easy to use and navigate through tabs. A nice face lift from the older interface.

I would never recommend this service to my worst enemy. Don't walk away from Ellucian, RUN.

Difficult to use | Difficult to maintain | Expensive | Releases are poorly tested by Ellucian QA.

We struggled to get questions answered in a timely manner or correctly.

I guess the only good thing I can say about this software is that it works (kind of) most of the time.

The money you pay and the service you have dont compensate each other.

The navigation shortcuts and codes were difficult to get accustomed to. Some lack of consistency.

Cost: is more costly than some of its competitors. Deployment of newer products to end users could be smoother.

It is awesome to use for allowing students to track degree progress. It is simple for them to log on & see what is still needed.

This product is for higher education institutions. Ellucian is behind many competitors in this space however, it has realized this and  is making positive changes in the right places.

Unless the user  knows what they want there is a chance of getting lost. Ive been using the software for about 4 years now and i sometimes get lost or have to search for specific information.

The community that is always ready to help each other. You can reach out to hundreds of users and get answers.

My workplace uses Ellucian's Banner 9 for a Learning Management System. It's great to use codes to view different records.

The one problem we run into with Ellucian is that training to use the product is difficult. Many screens have specific acronyms to access them, which is hard for people to remember.

As professional in tech I decided to enroll in some part time college classes for enrichment and I was appalled at the software system both schools had for students.

Ellucian powers institutions with technology and services to help students like me to achieve these goals.

A mess of a company and a patchwork of modules.

I love how it has most College Institutes available you can sign into your see your classes you are registered for how much you owe and order your your books from it.

Software patches and updates from Ellucian are notorious for breaking various modules, connections between modules, etc.

This software is one of the most useful software that I have gone though. It helps me a lot in finding scholarship oppartunities.

Data is stored un-uniformly in 'shotgun' style in the database making migration away from banner very difficult. There is no dashboard -- the entire user interface is a very weak showing.

I think it could be a great software for higher education/universities. However, there are flaws and it’s not the most user friendly.

Can't tell you how many times I've been doing something fairly simple and suddenly Ellucian stops working or says a page can't be displayed.

Integration through Ellucian XE. Active user community on Ellucian's eCommunities social media platform.

It has very secure and solid database which is essential for the above mentioned matters.

We use Banner and eRecruit CRM. We expected the CRM/ERP integration to be the best selling point when choosing the CRM application.

Marketo is a system that has evolved and solves most problems marketers come across.

I couldn’t be more happy with this software. My sales have increased dramatically and the quality has improved as well.

I uses this platform very often to run my different marketing automation campaigns. Their multiple automation features like sequencing the campaign is amazing.

It is a user-friendly interface which is easily understandable by you and it has a very brilliant capability of automating almost everything.

I occasionally have issues with email formatting and these problems are very hard to fix.

UI is bad, and Marketo Sky will help fix this, but it's taking forever for Marketo Sky to get to a point where I can actually use it. Many features do cost extra but you can pick and choose.

Marketo is good for setting up marketing campaigns and tracking revenue generated through campaigns.

The product has its name imprinted loud and clear and hence the pricing is a thing to worry about.

Its almost intelligent interaction with prospects allows our team great confidence in engaging and in capturing quality leads.

I like the web based access and it is intuitive and easy to customize depending on your report needs or just preference.

It is also a most useful tool for lead nurturing and has all the features required for email marketing. My favorite feature is that you can easily create dynamic campaigns and pre-schedule the run.

This is the second thing that I like about it. Marketo's amazing dashboards and reports features are the 3rd things that I like most about it.

Terrible customer support -- I couldn't reach anyone until I told them that I was canceling my account.

We loved the Marketo's  ability to rate and analyze our web pages and in addition to recommend tactics to boost our site's search ability. This is a vital feature specification on the marketing side.

It's allowed us to develop best practice templates that we use and clone for all of the Marketo programs and campaigns that we build.

The integration with Netsuite is very helpful and works really well. Easy cloning of programs and assets is a life saviour.

The integration with other platforms such as Salesforce and SDL Tridion is  out-of-box and very helpful for us. It has a slight learning curve, but the training is pretty decent.

I love this tool, we use it day to day and I would highly recommend it over any other Marketing Automation Platform.

It was difficult to make highly stylized emails and the in-browser only interface was cumbersome, fidgety, and difficult.

The email builder is weak and it takes some time to figure out how to use.

I like that it is extremely intuitive (once you figure it out).

Their API is very weak and limited. Lack of integration options and lack of support.

The community is very useful and the user groups have been very welcoming.

New feature functionality is questionable in the 2015-2018 vintage (pre-adobe) - eg Sky doesn't work as one example.

Also, they have pretty good ways to teach you about the fundamentals of the product. I've been using it for only a couple of weeks, but it seems well worth ​the money and useful.

I liked that the marketing platform has the capability to automate complex workflows.

The most difficult part of marketo is setting it up and understanding how to use it.

I love the ease of use and the organization Marketo uses, I also love how it is now integrated with so many Adobe services.

I also like how easy it is to see the success indicators all rolled up into one space. The ability to A/B test and the like is simple to set up.

I can usually figure out the problem while they are telling me it's not possible. This has happened multiple times.

There is a lot of amazing things that you can do with this tool and the scoring that is associated with leads is immense.

Marketo has been frustrating to use after using other marketing automation tools on the market.

A lot of possibilities that can get a bit overwhelming. Reports can be hard to understand.

US Dollar

Ellucian is a cloud-based software provider that helps higher education institutions with professional solutions to create a connected campus. Designed for universities of all sizes, the platform provides solutions for departments such as finance, IT, student services, human resources, recruiting and admissions.


Ellucian’s modules comprise Enterprise Resource Planning with products such as Banner, PowerCampus. Elevate and Quercus; Constituent Relationship Management offers products including CRM Advise, Degree Works, CRM Recruit and CRM Advance; Integration and Analytics delivers the products Ellucian Analytics, Ethos framework and Workflow.


Ellucian helps users create strategies, manage resources and deploy services to achieve educational objectives and priorities. The platform provides features such as application management, cloud application hosting, technology management, resource allocation and business intelligence. Support is extended via phone, documentation and an online help desk. Pricing is available on request.



LongDescription

Real Time Analytics

HR Management

Faculty/Staff Management

Enrollments/Onboarding

Admissions Management

Financial Aid Management

Application Management

Document Storage

Student Portal

Colleges / Universities

Financial Analysis

Financial Management

Attendance Management

Attendance Tracking

Student Information/Records

Communication Management

Registration Management

Class Scheduling

Scheduling

Self Service Portal

Student Management

Information Hub

Opportunity Management

Online Payments

Dashboard Creation

Compliance Management

Recruitment Management

Curriculum Management

Fundraising Management

Client Portal

Real-Time Notifications

Forms Management

Workflow Management

Budgeting/Forecasting

Candidate Management

Visual Analytics

Online Calendar

Activity Dashboard

Alerts/Notifications

Mobile App

Event Calendar

Reporting/Analytics

Higher Education

Alumni Management

Payroll Management

Records Management

Learning Management

Third-Party Integrations

Task Management

Document Management

Contact Ellucian for pricing information.

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live Rep)

Chat

2-10

11-50

51-200

201-500

501-1000

1000+

Ellucian

In Person

Live Online

Webinars

Documentation

Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to acquire, engage, nurture, expand and retain customers, throughout complex buying journeys. Marketo Engage facilitates alignment between marketing and sales team to drive revenue and growth for the organization with efficiency at scale.

Marketo Engage has native integrations with Salesforce.com, Microsoft Dynamics CRM, and SugarCRM. This bi-directional communication allows sales reps to get a clear picture of the leads in their pipeline and prioritize based on prospect engagement. Marketo Engage offers an online community of marketers who share ideas, collaborate, and influence product developments.

This solution is suitable for businesses with a user base ranging from three users to more than a thousand users, but its price point makes it ideal for mid-market and enterprise organizations. Support is offered via phone, and email, and an online FAQ page. 

Engagement Tracking

A/B Testing

Content Delivery

Website Analytics

Multi-Channel Marketing

Personalization

Social Marketing

Multi-Channel Management

Mobile Alerts

Lead Engagement

Lead Capture

Customizable Reports

Mass Texting

SEO Management

Customer Segmentation

Drip Campaigns

Referral Tracking

Campaign Tracking

Multi-Campaign

Pipeline Management

Customer Database

Recommendations

Calendar Management

Collaboration Tools

Campaign Scheduling

ROI Tracking

Data Import/Export

Campaign Segmentation

Email Tracking

Email Campaign Management

Campaign Planning

Email Templates

Subscriber Management

Contact Management

Customer Experience Management

Content Management

Lead Management

Conversion Rate Optimization

Email Marketing

Mobile Access

List Management

Sales Activity Management

Multi-Channel Data Collection

Real-Time Data

Performance Metrics

Channel Management

Click Tracking

Behavioral Targeting

Marketing Automation

Landing Pages/Web Forms

Social Media Integration

Lead Segmentation

Behavior Analytics

Source Tracking

Dynamic Content

Event Triggered Actions

Customization

SMS Marketing

Reporting & Statistics

Predictive Analytics

Segmentation

Data Visualization

Visitor Tracking

Pricing depends on tools and features needed, as well as database size. 

For more information, please visit: https://www.marketo.com/solutions/pricing/

Ellucian vs Marketo Engage

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