Affect Lab

Behavioral research provides a truer response as it does not rely on a stated response, but uses Brainwave Mapping and Eye Tracking to understand the consumer’s subconscious thoughts. Affect Lab is a behavior tracking and customer experience platform. Main features include: - Facial Coding: Single Face and Multi-Face Emotion Recognition Attention, Engagement & Emotion Measures - Eye Tracking: Eye Gaze Tracking, Heatmap, Gaze Plot & Areas of Interest, Noticeability Measures - Benchmark: 45000 + Experiences Tested across Major Continents, Videos, Website, Mockups, Prototypes, Packaging - Analytics & Insights: Campaign Summary Emotion Dashboard Eye Tracking Dashboard Comparative Dashboard - Online Global Panel: 60 Mil + Respondents across 110 Countries Demographics, Age,...