Great. No complaints. System works as advertised, allows us to use more advance features and integrations and the always available call in customer service is very helpful when needed.

I currently use this to manager multiple brands as sub-accounts under a single primary account. The interface is intuitive, once you get used to it the builder is more powerful that others out there, and I really enjoy the way segmenting works. Automation is a breeze and multivariate testing works really well and is clear to see campaign specific winners.

The only real item on my wish list would be the ability to build a segment on the review and send tab instead of actually building a segment, saving it and then going through the process of sending your campaign and selecting the segment then. Would be nice to build segments on the fly based on previous campaigns etc.

If you're looking for an alternative ESP and are tired of MailChimp, Klaviyo, or Constant Contact, then you really should give Emma a try. We've had a very pleasant experience with Emma, and their staff is there to answer questions for you any time of day. They are extremely knowledgeable and can help with the most complex requests.

The thing i like most about Emma is how easy things are to manage. The UI is laid out in a way that makes it very straightforward to get what you need to do, done. ;) Things are laid out in a very easy to understand way.

We don't like the creeping cost of Emma. That is really the only thing that we don't like about Emma.

Emma by Marigold is a must have tool that makes email marketing smooth. Emma by Marigold is so amazing.

No issues with Emma by Marigold. Emma by Marigold has been great.

Overall, Emma is certainly on par with most of the well-known email marketing management platforms and has good insights and customization options. I only advise that you pay close attention to your contract.

Emma is a solid email marketing management platform that provided campaign performance insights, tracking, and a fair amount of customization. Additionally, building out an API so that it spoke to our personnel database made updating contact information and managing unsubscribes considerably easier.

There were two areas that were considerably frustrating when it came to Emma. The first was the sometimes inexplicable display/formatting differences that would exist between the preview of an email draft and the test email that you'd receive. Line spacing, text formatting, and other inconsistencies would occur when viewing a test email, which were all things that did not show up when creating the email draft. Most of these issues only occurred when copying and pasting content into the draft. The other frustration stemmed from billing. Condensing a long-winded and uninteresting story, we unknowingly doubled our contacts by creating sub accounts within our account. This doubled our contact count, which put us more than 20,000 contacts over what we were contracted for. We were never notified of the issue, only later receiving a sizeable bill in which we were charged per contact that exceeded our contract. It was expensive and the sting of it was only amplified by the fact that there was no customer service interaction or notification of the issue prior to us having to fork over a considerable amount of money.

I like the drag and drop features I like the email marketing and automation capabilities. It makes promoting business brand easy thereby becoming profitable.

I think it is right to say Emma is flawless because it has worked without much problems.

After moving to a (better & cheaper) provider, a message was sent cancelling our subscription (the only way you can cancel once subscribed) with no information listed in the settings on how to unsubscribe. My Emma claimed never to have received the email, and so the matetr was left. Rather than email or contact me again, MyEmma started threatening debt collectors, sent to every email address in the company. In order to close the matter as quickly as possible, 3x months of the unused service has now been paid for. Unreasonable business practices from a mediocre (at best) provider. I would strongly advise looking elsewhere.

The product itself is very basic compared with other tools on the market.

The inability to export data easily was the main reason we had to move away.

I replaced Emma with iContact - it helped me to create and customize marketing emails in real-time.

Unfortunately, Emma lacked a lot of tools auch as web design and e-commerce unlike it’s alternatives.

We send regular newsletters to external and internal audiences with Emma at a fair and reasonable price. We also have segmented users by department.

The WYSIWYG is pretty reliable and intuitive. The list management is easy to use and sending an email to multiple audiences is so clear that there is no possible confusion to send to the wrong groups. The emails frequently get sent immediately upon hitting send.

The copy/paste from Word or from other sources occasionally will cause serious formatting issues that can't be resolved without looking into the source. The Word clipboard feature doesn't always work. The building out of the design of a template -- specifically the dragging and dropping -- can be frustrating because blocks can't always be relocated where you'd like them to be. At times, the format of font -- ital, bold, underline -- can get "stuck," meaning you have to go into the source to re-format.

I love how streamlined and easy to use this software was! Much different than any other email marketing tool, but I loved the clean and easy-to-use templates. Great for agency work!

I don't really have anything bad to say except the price point. It's hard to justify a month bill when there are other softwares out there that are virtually free to use (up to a certain point of course). I'd recommend this for an agency rather than an individual or small business.

Overall experience has been great.

Emma is a great tool to use for sending out group emails. The ability to layout the campaign with personification with logos and headers and footers make this a great user friendly tool.

Maybe to have more options for laying out emails and uploading lists more user friendly.

(continued) - They have a field for custom preview text, but it doesn't work for all email providers. - Has integrations with very few third-party platforms. - Automation workflow rules lack some basic functionalities (for example, send THIS given XXYZ open conditions are met)Etc. - Doesn't allow you to personalize Subject Lines or descriptions - Only A/B testing available is for subject lines

The WYSIWYG is easy to use. It has the basic email marketing functionalities.

This platform is quite primitive. I absolutely DO NOT recommend it. I can't wait to switch to something else once our subscription is up. If you're an absolute beginner to email marketing or not a marketing person but rather someone taking on marketing responsibilities, then it's fine. Although Emma looks like a promising, professional platform, in reality, it is quite basic, too top-level (no specificity), not fully customizable, etc. My biggest gripes with Emma are: - Insights and analytics are quite lacking. Does not go deeper than open, click rates, and opt-outs. - Out of all email marketing software I have I used, Emma emails are the ones that go into spam most easily. No, not "promotions" or "unfocused". Spam. - The available pre-made email templates look very old-school and outdated. Very 2004. There is no marketplace or option to acquire more. - Thankfully, you can use your own custom HTML email templates, but the interface is a bit funky. Every time you preview your email and hit "back" it returns you to the top of the frame. - You can't save custom HTML templates and then edit them as a WYSIWYG like in HubSpot or MailChimp. - Their email templates are NOT fully cross-browser or cross-platform compatible. - Emma automatically generates mobile versions for their "mobile ready" themes. Other platforms let you make edits to how your mobile and desktop versions will look separately.

I was a good customer of Emma for about five years. Although they were more expensive than other similar services, I stuck with them because I did not want to go through the process of setting up another service. Then things changed this year. The administrator told me my open rates were too low. I had not changed anything in the way I sent my emails for the last several years. I asked to be let out of my one year agreement and they refused. Emma then locked my account and demand that I pay for an additional 3 months with no ability to use the service. I am in the process of filling a Tort claim against them. Also, when I wanted to upgrade my membership, they were happy to take more money. When I asked to lower my contact number level, they refused. I found a much better service at half their cost. Emma proved to be a very greedy and unethical company. I would not recommend using them at all.

It was easy to use, although limited and outdated compared to other services.

Limited software to send emails. Poor customer service. Expensive compared to other services.

Emma allows you to send blast emails to different audiences. Emma's "Segments" allow you to slice your contact list into different segments based on different criteria. Creating emails is fairly easy and it's not too hard to make something look good. We use Emma to send ~ 300K emails at a time, which it does well.

Emma is SLOW. Very very SLOW. The site takes a long time to load anything, which make sending multiple emails a hassle. The reporting functionality is useful, but not very reliable - I've had an open rate of over 100% before. It's also very hard to segment the reporting - want to see all people who opened your last three emails? You'd have to create a segment and then export that segment to Excel.

We are much happier with it in comparison to our formal software Constant Contact - the customer service is just more responsive, and the interface is so easy to use that we are able to have interns use with little direction.

We are able to manage and automate customer campaigns all with one login - we are also able to visually show our customers the effectiveness of the design and lay out not just the messaging

I wish that the templates were a bit more flexible so we could create ones not available in the system - however the option to work with a designer is quite nice and have used that service several times.

Companies typically spend ridiculous amounts of money on search engine marketing. This is no longer effective. Spend more on content syndication and companies that provide highly segmented lists with technographic data included. Then use email. For most companies - the website is no longer the destination for finding or educating buyers.

Fully featured solution for using email to create actionable engagements with customers and prospects. B2B Tech companies don't have to spend valuable budget dollars on costly competitors; with Emma you get all the features you need to educate, engage and convert leads to pipeline. The dashboard tells the story of engagement, the engine has the automation you need to push leads through your funnel. The templates are creative so you can create memorable mail and there is a great resource library to improve your overall approach and skills to have effective email campaigns.

Needs plug and play with sales activity trackers like Outreach. Could be easier to run multiple campaigns to different segments.

I've been extremely impressed with this software. We switched from another email service about six months ago and have been pleasantly surprised with the user interface, more options, ease-of-use and overall professional quality. Building out emails is a really simple process and they look great with little effort.

The lightbox form is not something that you can really customize, and when we looked into it we were quoted several hundred dollars by their support team.

great customer service and very easy to use. Drag and drop design and lots of templates to choose from. I've used Emma for almost 15 years. I've seen them grow substantially and their product and service hasn't deteriorated. No need to know html but you CAN write your own code if you know how.

They are a tad bit slow to adopt to new features compared to competitors BUT when they release updates they WORK. Rarely are there bugs. It's refreshing.

I like the fact that once you create your groups of people, you can easily send emails to large groups of people that look professional. It also is a way for our organization to quickly alert our members of last minute notifications without having to hunt down emails of who you need to contact, you just select a group! It's also easy to see how many people opened it, if they clicked on it, if they opted out of receiving more, which helps us figure out how many people are actually using the information we're sending.

You have to 'add' a person, you cant just create a campaign and send it to a list of emails that aren't in the system.

Emma is always easy to use. On the rare occasions when I have a question or technical issue, customer support has always been very easy to reach, friendly, and quick to resolve the issue. I also like the follow up emails that they send out after the issue is completed.

My company has multiple accounts for each department and it is awkward to share audiences, etc. between them.

I liked how easy it was to use, list management capabilities, and template options. It made creating and sending and tracking emails easy.

We needed something that offered more automation, so a number of marketing tactics (including email) could operate seamlessly together. Emma didn't offer us that, so we switched to HubSpot. I miss Emma though. It was simple and pleasant to use, but we quickly outgrew it.

Sending email blasts to clients.

It is a great place to store templates and blast emails on a regular basis for our clients. The pricing is also pretty fair comparatively. The customer service has always been excellent but i don't think the platform has anything outstandingly different than the others. It stores contacts in a nice clean way.

Building templates in EMMA is very difficult and the functionality is very slow. It takes a long time to navigate from screen to screen and it has nothing to do with internet connectivity, its just the platform is slow. You also have to start from scratch every time to create a new template, there is no way to carry over feature from another platform.

The product is extremely user-friendly. Has a great list of feature set that meets today's need in the marketing world. And is a great price for the product.

There really is not anything I don't like. It is a great product all around as it allows you to do simple email marketing, but also allows you to track individual users and their history.

I love having the multiple accounts and being able to share contacts to cut down on cost, however, the time spent creating the emails is much longer as it is not as user-friendly

Great to have multiple sub-account that all share one "contact" list so help with duplicates

Not easy to format, very limited format options, takes much longer to make an email than with others

2 out of 3 times I use this product, I encounter bugs or basic functionality lapses. The HTML editor is balky and unpredictable, and I consistently have to log out and in to be able to send test messages. Customer service is excellent, but the everyday experience is not good.