One thing that can be frustrating at times is the amount of time it will take something to load or move from tab to tab.

MediaRadar is easy to use. I like The tearsheets option.

Helps me track what is happening in the field and where people are spending money, products purchase.

I love media radar, it is very easy to use, it has a variety of updated information and really appreciate the LinkedIn link, very powerful software.

MediaRadar does a great job of looking for relevant contacts and providing a wealth of information on the advertisers included, such as online creative and where it's running.

As with all databases, it is difficult to keep up to date on the fast moving changes of contacts. Maybe there could be a way for UGC and input for changes.

Not only does the product have so much to offer but also the customer service is amazing.

Fantastic, great support staff and really smart recommendations.

Customer support was great during the roll out to our team. There are a lot of great reports and insights that can found within MediaRadar at the click of a button.

It's slightly on the inconvenient side, especially when dealing with smaller companies. I find myself looking up contact information and the data is sometimes out dated.

Ability to get contact information, competitive reports, market share info, etc. I also use it to look at campaign creative, and the perfect pitch, to investigate brand targets.

Extremely responsive customer service team. Great tool for competitive prospecting.

Main problem has been the limited contact information and some of the contact details are out of date. Just ran a list of 288 contacts and almost 100 were bad emails.

You can easily build lists of prospects, competition, and contact information. It is a well thought out tool that can save a ton of time and money as well as increase productivity.

It was great and is a good example that sometimes you don't know how good you have it until it is gone.

Very positive because it saves time and definitely allows me to be to focused on the right prospects depending upon the demographics and audiences that companies are targeting.

The accuracy of the information provided for each clients is about 95% correct which is fantastic and a huge help to the success of my job.

The data in the platform is quite rich and navigation within is intuitive.

I use MR daily for contacts, competitive spending and new business prospecting. It is very easy to run reports and save them in excel for going back at a later date to reach out to.

Overall - I enjoy the interface from AdRoll and find it really easy to get campaigns out and running.

IT has been great due to the simple features and use. No technical or training required.

Customer service is always there and although it can take a while to explain (as is pretty common) they are very helpful.

I invested about 10k into this platform, and came to the conclusion it's a total loss. I'm trying to make the most of it, and I asked for a partial refund, but they wouldn't entertain that at all.

It is very easy to set up and start a retargeting camping. It integrates easily with Shopify.

For the past 6 months of using it, we're impressed. There are a lot of possibilities for advertising and we can choose the ones to use depending on our targets and goals.

Sometimes the auto-created ads are formatted weird, and you can't reposition the image. Also, it's not intuitive to add UTM tags to all ad URLs.

It does not capture the lead information. API integration is difficult too.

I originally liked how you can use BuiltWith to compile a targeted list, and then use their somewhat smart email system for cold outreach.

Adroll offers vast reach, specifically in Tier 1 countries. The quality of the campaigns is pretty good, specifically for mobile in app.

The retargeting experience is important for our business so this has been a good move overall.

We use AdRoll for everything from our retargeting ad campaigns to email marketing. We've found it very effective and reasonably priced.

The only negative aspect of AdRoll is that it takes a bit of time to learn how to use, however the results are worth it.

The support team is good too. Great retargeting solution with a wide reach.

The longer AdRoll has been installed on our site, the better it performs. And not a small thing to mention- their customer service and tech support are outstanding.

The analytics are a bit clunky and unclear at times.

The account access and setup on those accounts can be a big pain.

Good for a quick test to see the effectiveness of simple re-marketing campaign without a lot of set-up work.

But once you go into another screen or refresh your screen you'll see that you lost all the work you did. The only way to change an ad was to duplicate it and then work on the newly created one.

Overall, the software is great. The cost is hardly noticeable and its very easy to use and to measure your results.

Also, customer support takes a long time to receive replies, which can be negative if you are running time sensitive campaigns.

Easy to use and set up campaigns. Lacks quality leads and traffic.

User interface is awesome and intuitive, had never used a display ad platform before and picked it up super quickly. Gets the job done/ good pricing.

Adroll helps me to diversify the mix of traffic I get from my campaigns while maintaining a good quality for my advertisers.

Very user friendly, customer support pages are actually helpful, integrations are easy to implement, built-in ad creation tool is (usually) very helpful.

Maybe it was user error. But I had a harder time that I have on other platforms.

Overall after we figured it out it was nice and easy to use.

My experience has only been with the remarketing product. Within that offering, I haven't found anything that I feel creates a user barrier or makes things difficult on my end.

Easy to set up, they also have great customer service if you have any questions. I would recommend this to anyone who has a site and is trying to retarget to visitors on their site.

AdRoll has a very nice looking interface that is pretty easy to deal with.

Perhaps my biggest gripes are that there is no in-app banner designer and the ad browser is slow and painful for me to try and navigate.

There were strange bugs that were very frustrating to deal with.

This was a new tool for ABM marketing that my team had not explored and for the initial cost it was great use for increased lead generation.

Very nice looking - but double check your numbers.

US Dollar

MediaRadar is a cloud-based platform which provides advertisement and market analysis for ad-sales professionals and agencies. The solution is delivered across multiple platforms such as TV, print media, email, events, and digital media.


MediaRadar’s sales intelligence platform provides services which include building multimedia pitches and identifying prospects that help businesses in their sales activities. It majorly serves advertising technology companies, agencies, media companies and emerging media companies regardless of their size and area of operation. The product also offers customized solutions and data licensing.


MediaRadar provides verified contacts, distribution of spend and real-time competitive analysis to companies in the Ad tech sector. It converts advertising data into actionable insights that help media companies improve their sales strategy.


MediaRadar integrates with clients’ CRM systems and other platforms such as Comsore, Google, Yelp, LinkedIn and Salesforce.



LongDescription

Lead Capture

Performance Management

Customizable Reports

Face-to-Face

Data Import/Export

Lead Generation

Contact Management

Opportunity Management

Content Management

Lead Management

Statistical Analysis

Benchmarking

Proposal Management

Social Media Integration

Real-Time Updates

Visual Analytics

Alerts/Notifications

For Sales Teams/Organizations

Reporting/Analytics

Contact Database

Campaign Analytics

Client Management

Campaign Management

Multi-Channel Distribution

Search/Filter

Display Ad Management

Content Delivery

Contact MediaRadar for pricing information.

Email/Help Desk

Chat

Self-Employed

2-10

11-50

51-200

201-500

1000+

MediaRadar

Live Online

Documentation

AdRoll is marketing automation and display advertising platform that helps eCommerce businesses create and optimize personalized advertisements across multiple platforms and devices. It enables employees to map customer journeys, run marketing campaigns and capture and store customer data in a centralized repository.


The application allows marketing teams to streamline audience retargeting processes across various social channels including Facebook and Twitter. Employees can use the application to categorize customers based on factors such as completed actions, viewed products, purchase funnel and more. Additionally, AdRoll offers a variety of features including A/B testing, reporting, collaboration, data visualization, communication management, spend tracking and analytics.


AdRoll offers an application programming interface (API), which facilitates integration with several third-party platforms such as Shopify, WooCommerce, HubSpot, Zoho CRM, Magento and more. Pricing is available on a monthly or annual subscription and support is extended via phone, email and other online measures.



AB Testing

Sales Analytics

Multi-Channel Marketing

Retargeting Ads

Personalization

Social Marketing

Cross Channel Attribution

Marketing Calendar

Recommendations

Audience Targeting

Template Management

ROI Tracking

Real Time Data

Mobile Retargeting

Behavioral Targeting

Marketing Automation

Behavior Analytics

Dynamic Content

Activity Dashboard

Reporting & Statistics

Segmentation

Social Media Retargeting

Website Visitor Tracking

Geotargeting

Visitor Management

Conversion Tracking

Web browser (OS agnostic)

Pricing is tailored to suit your needs, with no contracts, no minimum and no maximum costs.

Pricing is based on a CPM model with a range of  $1- $2.50.

MediaRadar vs AdRoll

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Product Demo & Screenshots

Advisor Recommendations & User Awards

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