Our organization partnered with Informz and really started to utilize its features around the same time I entered my position. Informz made the daunting task of creating blast emails and e-newsletters one of the most enjoyable parts of my job. Our organization has moved other features like surveys and online voting to Informz as well, and we're very pleased with the results. The customer support is incredible and Sherilyn always gets back to us so quickly which really makes Informz easy to use.

It's so easy to send or re-send email campaigns based on the interaction a specific email has had with a subscriber, which allows a more personalize experience for our members.

Instead of needing to know the code to create an interesting template, I wish there were pre-coded items you could drop into your template and move around. I get a bit bogged down in code sometimes, but the new free templates are great (although it's a bit of work to customize them to our needs).

Informz has really helped our organization succeed. As a small non-profit with limited human resources, we really appreciate the seamless processes in place that allow me to go from message development, internal review, and approval, A/B testing for our target audience and analytic tracking with ease. I also love how responsive their customer service team is. Once when I was out of the country a colleague from another department wanted to stop a scheduled message from being sent. Even without remembering his login information for the account he was able to speak with a representative that stopped the message from being sent. I could go on and on with stories about how Informz has helped our organization, but we've seen great results and success from switching to Informz and we couldn't be happier with the results.

Ease of use, seamless process

I had a really rough time learning how to use Informz. There tend to be a lot of options and not a lot of explanation for what the options are. Alison Donato has always been super helpful though! She has answered a couple of questions for me and she was really on top of getting back to me and straightening things out.

I have been an Informz user for about eight years now. I first used it at my old place of employment and liked it so much that I made a strong business case for my current company to switch email platforms. From my experience, no other email marketing platform can compare to not only the easy-to-use platform and functionality but to the true customer support they provide. They assign a representative to each account and that representative is always there to help us out - big or small! Informz is always staying on top of the trends and laying out new features to an already existing amazing platform! We love Informz!

Always on top of trends. Customer support. Superior functionality.

Sometimes slow lag time.

I have found that Informz made doing some marketing campaigns easier with using their tool. The ease of use and the simple user interface has made marketing simple.

Perfect for small to medium sized companies. Easy to customize your own marketing pieces and store them inside the online tool. you can integrate with many of the CRM systems out there today. the customer service people want informz to succeed for your business which means they are easily accessible and willing to assist.

If you are new to building your own campaigns this can be tricky at first for the lingo they use doesn't cross all platforms. Maybe better initial training would be great to overcome this for new marketing teams.

The customer service at Informz is great! Turn around for questions or issues is usually within the hour if not sooner. Informz is constantly trying to improve their product and even invites clients to give their input on upgrades they are working on. Overall, Informz meets and exceeds our business needs every step of the way.

Informz constantly improves their software to keep up with trends and customer input.

Sometimes it takes time to get used to all the upgrades and changes. However they do a good job in letting you know what changes have been made.

Customized messages to our members

Integrates with iMIS as advertised. Hear this frequently, but other products do not always perform as advertised. Not the case with Informz. Love the reporting function, particularly when a member claims we did not send information only to learn it was delivered, opened, and clicked thru - love that functionality. Easy to copy a previous email so we do not have to recreate the wheel. Branding is easy, along with creating templates. I could go on, but I think you get what I mean - love this product.

Upgrades that make it hard to find what I need. Perhaps ask customers before you make changes to ensure it is actually needed. But your customer service always is exemplary so I get issues resolved quickly - doesn't sound like much of a con (apologies)

I've been using Informz for about 3+ years now and myself and all my internal users love how easy it is to create and send out emails. I use Informz at least twice a week for a bi-weekly newsletter that is sent out to our members. From setting up new responsive templates, to sending them out optimized over a 24 hour period, sending them when the user historically opens the emails, is easy to do and awesome! Informz customer service is by far the best I've dealt with. Instant responses from real people and a very helpful knowledge base. Informz does webinars from users that use Informz that are detailed and helpful. They offer a yearly conference that I haven't attended yet, but plan to do so in the future as I've heard its very informative. Over 3 years ago, I moved our email away from 2 other services and combined them all into Informz and haven't looked back since. Thank you Informz and keep up the great work!

Ease of use

Not having to purchase 3rd party tools.

All the tools and modules that are available. I have reviewed several ESPs and have found that with other systems I have to purchase 3rd party tools to have the same functionality as Informz.

The only con I have, which they have no control over, is my current CRM does not integrate with Informz.

I an getting into more complex campaigns and it is exciting.

I love the functionality and ability to have multiple mailing options.

There is no notification to the administrator if it stops working for some reason. Due to some updates my campaign stopped and I didn't know it. Even if the stop was a choice, the creator should get a confirmation email.

Informz is extremely user-friendly and great for anyone who has never used or worked with an e-mail client. It's visually pleasing and easy to navigate. Informz is constantly rolling out new features and has all of the capabilities necessary for a business. Not to mention that they are super quick and friendly regarding customer service and support. Best e-mail client I've ever worked with and I wouldn't go back!

Easy to use. Great customer support. Constantly updating.

Doesn't link with some customer management programs we use.

We are a small staff Association of 12 people (four-person marketing team) and were looking for a platform that would integrate with our AMS (Ablia). We were looking into some more sophisticated platforms but felt that Informz offered much more than the functionality we currently had and would be a considerable step up. The ability to have auto-updating mailing lists and triggered mailing based on actions users take in our database is excellent. We also love that we have an advisor that we can contact at any time, who does a great job supporting us and answering any questions.

Love the support and AMS integration.

Keeping all the lists organized can be a bit overwhelming.

After years as an Informz customer, I'm still continually blown away by the level and extent of customer support. I have worked with multiple vendors through the course of my job, and none offer a similar (free) level of support. I love that no matter what challenges I face, my Advisor is only a quick phone call away.

The customer support

It can take a while for new features to be added and they are sometimes behind the competition in the features offered. Things change slowly and it has taken quite a while to update the dashboard to a more contemporary look and feel. The learning curve can be slightly steeper than the competition.

Informz is constantly evolving the features and functionality of their software. The customer support has been stellar and the resources are extremely helpful.

It's ease of use.

It's cost.

The integration with Personify is the most important feature for us. We have built a number of automatically maintained marketing lists, which become target lists in Informz. This is extremely convenient. We also like the stats we can access in Informz.

We like to see some testing tools developed, especially for personalized emails. It would be nice to be able to specify a target group, a number of email messages to create, and an email address to send them to. This would allow us to spot check personalizations and story inclusion/exclusion for various customers/members.

Informz has really been a great tool for my company to use. It's pretty easy to use and the support we get from the company is great. I really like the new look. It seems to be easier to navigate around and there seems to be more space on the page to view things.

It's very easy to use. I like the new look.

It's impossible to create a query selecting more than one registration option for a single event.

We use Informz to send out emails to our client base as well as event registration. The system is easy to learn and use, and we make good use of the metrics to continually make our emails perform even better.

Easy of use and reporting

Would like to be able to send out emails for group editing within the event registration system like we can in the email system.

Informz product has been great, great features and reports are awesome, and the customer service is superb! thank you!

the features and that everything is accessible by the user (list up and downloading, customizations of interests, web forms, subscriber management, etc.)

the cost per email

Informz has been an invaluable tool to our organization. It allows us to quickly and easily communicate with our membership about news and events. Its features are comprehensive and integrate with our membership database.

Ease of use and diverse set of tools.

Subscriber functionality is a little harder to use.

Informz has a lot of great features and they offer a variety of training options. My advisers have been very helpful.

Lots of tracking, A/B testing and other features

Our price goes up every time we order a block

It has been great so far.

Easy to use and teacher out people to use as well.

That the informz and Higher logic platforms have different log in

Upgrades made to the dashboard make it easier to navigate through projects; the more efficiently I can manage my campaigns, the more productive I can be.

We recently switched to Informz and I really like the interface. It has been a lot of fun learning this product and I am excited to continue to learn more about it's functionality and how it will help us communicate better with our members.

I feel that I am a bit limited to layout and options when designing a piece, but that's likely just because I'm still such a new user.

We switched from one platform to Informz last year. I was a little hesitant at first because I was so comfortable with the system that we were using. I am so glad that we switched, though! It has been a fantastic experience. The customer service with Nick has been wonderful. Our members love our weekly newsletters. But the best thing for us is...our open rates and click-through rates have increased! We're super pleased!

Intuitive, user-friendly, customer service rocks!

Love the email and how it connects to our AMS system

Would like to learn more about how we can use more about all the services