Mailchimp

RATING:

4.5

(16890)

About Mailchimp

Mailchimp is a web-based marketing automation service with millions of users worldwide. The application allows users to share newsletters on various social networks and track customer engagements. The application provides tools to create targeted emails, run Facebook ad campaigns, automate follow-ups and monitor campaign progress, among others. With Mailchimp, users can collect and analyze their email responses. The application offers graphical representations of data and customer interactions in various formats. Mailchimp allows users to design, share and track email newsletters from any location. With interactive drag & drop interface, users can create and share attractive email campaigns. The built-in analytics and reporting functionality allows marketers to monitor...

Awards and Recognition

FrontRunner 2020
Software Advice's FrontRunners report ranks top products based on user reviews, which helps businesses find the right software.

Mailchimp Pricing

Mailchimp offers multiple pricing plans for their Marketing Platform: Mailchimp Marketing Platform: - Free - $0/per month - Essentials - $13/per month - Standard - $20/per month - Premium - $350/per month

Starting price: 

$13.00 per month

Free trial: 

Available

Free version: 

Available

MailChimp dashboard
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Mailchimp Reviews

Overall Rating

4.5

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for Mailchimp

1 - 5 of 13,879 Reviews

Tobe

2 - 10 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

Reviewed November 2020

Do Not Use if You Are an Affiliate Marketer

User Profile

Avash

Verified reviewer

Information Technology and Services, 2-10 employees

Used monthly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed November 2020

One of the Best Email Marketing Software

Mailchimp has helped my business in a significant way. I can create, schedule and send professional emails to hundreds of clients in my contact list in just a few clicks. Being able to choose and edit well-designed templates is a feature that I like very much. Although it wasn't very easy to determine how to work around with Mailchimp at first, with experience - it's not that hard to use it. I have also started using Mailchimp in my personal blog to send emails to potential clients and I am enjoying it. I highly recommend Mailchimp to anyone looking for High-Quality Email Marketing Software.

PROS

I feel lucky that I got a .com domain name and their website builder for free for 5 years in an offer - and obviously, this is the thing that I like most about Mailchimp. Aside from that, I need to send monthly newsletters and other sorts of emails and I used Mailchimp to make the work easy. Mailchimp offers various customizable options and also offers well-designed templates that I can choose and edit - which makes our work very easy. While I started using Mailchimp just to send newsletters, I have been enjoying other features too.

CONS

In my view, the User Interface (UI) of Mailchimp isn't very good. Exploring Mailchimp was confusing to me when I just started using it. Some features are hidden and it's not easy to make sense of that pressing 'a' button does. I think the User Interface(UI) can definitely be improved. Apart from that, the mobile app of Mailchimp doesn't offer many features which is not a big problem for me as I do most of my work in PC. However, I prefer to have more features available directly in a mobile app.

Reason for choosing Mailchimp

I was getting an offer from Mailchimp while I wasn't getting one by Getresponse so Mailchimp had an advantage. I also researched a bit and found that Mailchimp has a bigger userbase than Getresponse. I gave Mailchimp a try instead of Getresponse as I didn't need to pay any amount to start using Mailchimp. After I liked Mailchimp, I upgraded my plans.

vito

Food & Beverages, 2-10 employees

Used monthly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed April 2024

My MailChimp experience

easy and fast, no major issue, imported the contact list, design the email and send it out

PROS

easy to use, easy learning curve, up and running in less than 1 hour

CONS

price is not on the cheapest range total contacts number in the free version not as large

Reasons for switching to Mailchimp

The previous email marketing contact list was too complex

User Profile

Wendell

Verified reviewer

Computer Software, 2-10 employees

Used monthly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

1

EASE OF USE

1

VALUE FOR MONEY

1

CUSTOMER SUPPORT

1

FUNCTIONALITY

1

Reviewed March 2024

MAILCHIMP WILL NOT TURN OFF RECURRING BILLING AFTER MULTIPLE REQUESTS.

MAILCHIMP WILL NOT TURN OFF RECURRING BILLING AFTER MULTIPLE REQUESTS. I’ve been trying to get this POS company to stop my recurring billing for 4 months, and they won’t even respond to my emails. I wouldn’t be surprised if they’re the subject of a class action lawsuit in the future because of their deceptive practices. AVOID AT ALL COSTS.

PROS

Nothing. Their software is over complicated. The user interface and design is not intuitive. The worst part, is they’ll hold you hostage and not let you cancel.

CONS

Deceptive practices. They will not let you out of a contract.

Jami

Telecommunications, 11-50 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

5

CUSTOMER SUPPORT

1

FUNCTIONALITY

2

Reviewed March 2024

Good for minimal use

I needed a simple CRM and this fills the very bare minimum.

PROS

It is very easy to use for email marketing (natch) and contact management. We don't need very robust features in our CRM anymore, and this basically fits the bill. As an email platform it's great, especially if you don't want any customization or have special needs.

CONS

There are several places on the website that are very misleading about the feature set. In fact, there have been three different articles I've called support to implement, and none of them are available. Also, it's a subsidiary of Intuit, so you would think it would be a nice integration with Quickbooks Online. It really offers nothing in the way of a helpful integration, and it doesn't offer any way to collect payments or keep track of customers buying patterns.

Reason for choosing Mailchimp

I was hoping for a simple solution that would also integrate with my Quickbooks Online data and give a full customer picture.

Reasons for switching to Mailchimp

Hubspot was more robust than we needed.