HubSpot CRM

RATING:

4.5

(4153)

About HubSpot CRM

With its cloud-based, customer relationship management (CRM) platform, HubSpot CRM helps companies of all sizes track and nurture leads and analyze business metrics. HubSpot is suitable for any B2B or B2C business in a variety of segments, including accounting, marketing, sales, construction, retail, real estate and more. It offers features including outbound and inbound marketing, sales automation, sales pipeline management, customer relations management, email tracking, lead management, contact management and more. HubSpot CRM offers a visual dashboard with a real-time view of the entire sales funnel. Using the CRM system, businesses can track customer interactions automatically through email, social media, live chat or phone calls and every interaction is stored i...

HubSpot CRM Pricing

More advanced CRM functionality is available as part of premium Sales Hub products.

Free trial: 

Available

Free version: 

Available


HubSpot CRM sales pipeline
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HubSpot CRM Reviews

Overall Rating

4.5

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for HubSpot CRM

1 - 5 of 4,005 Reviews

Monica

Media Production, 2 - 10 employees

Used unspecified

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

Reviewed March 2024

HubSpot CRM Review: Works Great For Our Needs.

User Profile

Tanner

Verified reviewer

Marketing and Advertising, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2022

Worth the price if you need it all

It has been good, it was a smooth transition from Keap.

PROS

One of the pros with Hubspot is that your organization can operate out of one system instead of stitching together 4-5 management tools for sales, marketing, and admin.

CONS

The price point is really high when you start to get into all the package options and features. Users can certainly stitch together a cheaper monthly bill by using multiple dedicated services.

Reason for choosing HubSpot CRM

HubSpot had more sales and calendar booking options than ActiveCampaign.

Reasons for switching to HubSpot CRM

The email sending capabilities at Keap had become limited and the general customer service was not great.

Nathan

Construction, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

2

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed June 2024

Premium service at a premium price.

Mostly positive and the support staff are pretty good too.

PROS

Hubspot is a great all-rounder CRM. The issue is, they're fully aware of it and so the price tag matches. The discounts they offer when you have multiple modules with them don't always make sense and you can end up being worse off. But in terms of what businesses need to do with a CRM, it will do it all and more.

CONS

Price and the website building functionality. It's a combination of templates and hard coding. I'm more familiar with wordpress, so this carried a learning curve.

Kristine

Staffing and Recruiting, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

FUNCTIONALITY

3

Reviewed May 2024

OK, but pricey

PROS

We like how we can store our leads information and add custom properties to fit our needs.

CONS

The price, every year the pricing goes up. It's insane

Sam

E-Learning, 2-10 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed February 2024

Comprehensive CRM

My overall experience with HubSpot CRM has been positive. Despite the issues with documentation, the platform has significantly improved our customer relationship management and streamlined our sales and marketing processes. With a bit more focus on improving user guidance, HubSpot CRM could be an unbeatable tool in the CRM space.

PROS

What I liked most about HubSpot CRM is its all-in-one approach to managing sales, marketing, and customer service. The platform is intuitive and offers a wide range of features such as email tracking, lead scoring, and detailed analytics. The integration with other HubSpot tools and third-party applications is seamless, making it a versatile solution for businesses of all sizes.

CONS

What I liked least about HubSpot CRM is the poor documentation. It can be challenging to find detailed and up-to-date instructions or best practices for some of the more advanced features. It would be helpful to dedicate a team to review and maintain the documentation.

Reasons for switching to HubSpot CRM

Initially used for their cheaper pricing for SMS campaigns. Was not the best for email marketing compared to Hubspot. Also we just really wanted to centralize our marketing data so we chose Hubspot over Brevo.