Leavened

Leavened is an automated marketing mix optimization platform. It helps companies in retail, ecommerce, and direct-to-consumer industries optimize their marketing spend across channels like paid search, social, display, and more. Leavened offers powerful features for optimizing marketing budgets. It provides dashboards and insights to visualize marketing performance. The platform uses iterative hypothesis testing to determine the optimal budget allocation across marketing channels and placements. This helps companies maximize return on ad spend and sales. Leavened is a cloud-based platform with ongoing support and updates. The platform integrates with major marketing and analytics tools. Leavened offers implementation services to help companies get started, as well as ...