# Omnisend Software Reviews, Demo & Pricing - 2026 > Review of Omnisend Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/marketing/omnisend-profile --- [Home](https://www.softwareadvice.com/) / [Email Marketing Software](https://www.softwareadvice.com/email-marketing/) / Omnisend Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/marketing/omnisend-profile/reviews/)[Alternatives](https://www.softwareadvice.com/marketing/omnisend-profile/alternatives/) # Omnisend 2026: Benefits, Features & Pricing Wondering if Omnisend is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pros and Cons - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview Omnisend 4.7 [(836)](https://www.softwareadvice.com/marketing/omnisend-profile/reviews/) Pricing Starting at $16.00 per month ### About Omnisend Omnisend is an email marketing software designed for eCommerce brands. It provides tools for automation, SMS messaging, and email campaigns. The platform supports businesses of various sizes, offering features to create personalized marketing campaigns across multiple channels. Its features include customizable email templates, SMS messaging, web push notifications, and pre-built automations for tasks such as welcome series and abandoned cart recovery. Advanced segmentation enables targeting based on shopping behavior and campaign activity. The interface is designed to simplify campaign creation without requiring technical expertise. Omnisend AI offers marketing assistance.The platform includes analytics and reporting tools, such as heat maps, to monitor campaign performance. It supports integration with various eCommerce platforms, including Shopify, BigCommerce, and WooCommerce. Wondering if Omnisend is right for your organization? Our Email Marketing Software selection experts can help you in 15 minutes or less. ## Omnisend User Interface ## Popular Omnisend Alternatives Main Product Omnisend 4.7 [(836)](https://www.softwareadvice.com/marketing/omnisend-profile/reviews/) Ratings Breakdown - 4.63Ease of use - 4.50Value for money - 4.65Customer support - 4.50Functionality Pricing Starting at $16.00 per month Get Price Alternative Product [Brevo](https://www.softwareadvice.com/scheduling/brevo-profile/) 4.6 [(3471)](https://www.softwareadvice.com/scheduling/brevo-profile/reviews/) Ratings Breakdown - 4.56Ease of use - 4.49Value for money - 4.52Customer support - 4.49Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [Mailchimp](https://www.softwareadvice.com/crm/mailchimp-profile/) 4.5 [(17624)](https://www.softwareadvice.com/crm/mailchimp-profile/reviews/) Ratings Breakdown - 4.38Ease of use - 4.36Value for money - 4.17Customer support - 4.36Functionality Pricing Starting at $13.00 per month Get Price Alternative Product [MailerLite](https://www.softwareadvice.com/marketing/mailerlite-profile/) 4.7 [(2281)](https://www.softwareadvice.com/marketing/mailerlite-profile/reviews/) Ratings Breakdown - 4.59Ease of use - 4.71Value for money - 4.77Customer support - 4.54Functionality Pricing Starting at $10.00 per month Get Price Alternative Product [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/) 4.6 [(2561)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) Ratings Breakdown - 4.24Ease of use - 4.34Value for money - 4.39Customer support - 4.46Functionality Pricing Starting at $15.00 per month Get Price Alternative Product [Constant Contact](https://www.softwareadvice.com/marketing/constant-contact-profile/) 4.3 [(2925)](https://www.softwareadvice.com/marketing/constant-contact-profile/reviews/) Ratings Breakdown - 4.32Ease of use - 4.11Value for money - 4.23Customer support - 4.19Functionality Pricing Starting at $12.00 per month Get Price ## Omnisend Pros and Cons We analyzed 836 verified reviews for Omnisend to find out what actual users really think. Select to learn more Intuitive Interface For All Users The platform is praised for its user-friendly design and intuitive navigation, making it easy for both beginners and experienced users to manage campaigns. Clear tutorials and a straightforward interface help users get started quickly and complete tasks efficiently. Responsive And Helpful Support Team Omnisend's customer support is highly responsive and attentive, with real people available via chat and email to resolve issues quickly. Users appreciate the knowledgeable assistance, proactive follow-up, and approachable communication style, making troubleshooting and onboarding smoother. Robust Automation And Tools Omnisend offers a wide range of marketing features, including automation, saved templates, and product pickers, which help save time and streamline workflows. Users value the ongoing addition of new features and the ability to manage multiple marketing tasks within one platform. Restricted Design Flexibility Customization options are seen as limited, with users unable to fully adjust content blocks, backgrounds, or branding elements. Some find it difficult to match designs to their brand, edit code, or manipulate images, leading to frustration with design restrictions. Glitches And Limited Editing Options Users report that the email builder can be buggy, with formatting issues, misaligned elements, and limited drag-and-drop functionality. Some find it tedious to customize emails, struggle with mobile previews, and experience emails landing in spam folders or not sending reliably. Cost Concerns For Small Businesses Pricing is a common concern, especially for small businesses and international users. Many features are locked behind higher-tier plans, and the free plan is limited. Users mention unclear billing, frequent price increases, and feeling they pay for unused features. ## Omnisend Pricing and Plans Starting price: $16.00 per month Free Trial Free Version Standard $16.00 usage based, per month Plan includes: - Up To 3000 Emails Per Month - $1 in free SMS to try - Unlimited web push notifications - Account expert (from $400) - 24/7 Priority support Pro $59.00 usage based, per month Plan includes: - Send unlimited emails - Get 3,933 free SMS / month Custom Pricing Pricing available upon request Plan includes: - Global SMS messaging - Account expert - Personalized content - Advanced Reporting Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Omnisend Features - Popular features found in Email Marketing A/B Testing Autoresponders Campaign Analytics Campaign Scheduling CAN-SPAM Compliance Contact Management Customer Segmentation Email Tracking Event Triggered Actions Subscriber Management WYSIWYG Editor - More features of Omnisend 2-Way Messaging Abandoned Cart Saver Activity Dashboard Activity Tracking Alerts/Notifications API Audience Targeting Automated Responses Automated Scheduling Behavioral Targeting Behavior Analytics Behavior Tracking Campaign Management Campaign Planning Campaign Segmentation Campaign Tracking Channel Management Click Tracking Compliance Management Contact Database Content Management Conversion Tracking CRM Customer Database Customer Profiles Customizable Branding Customizable CTAs Customizable Fields Customizable Forms Customizable Templates Customization Dashboard Data Import/Export Data Integration Drag & Drop Dynamic Content Email Campaign Management Email Distribution Email Management Email Marketing Email Templates Engagement Tracking Form Builder Forms Creation & Design Forms Management GDPR Compliance Generative AI HTML Editor Image Library Landing Pages/Web Forms Lead Capture Lead Generation Lead Management Lead Segmentation List Management Live Chat Mailing List Management Marketing Automation Marketing Calendar Mass Texting Message Personalization Mobile Optimization Monitoring Multi-Campaign Multi-Channel Attribution Multi-Channel Campaigns Multi-Channel Communication Multi-Channel Data Collection Multi-Channel Marketing Open Rate Tracking Performance Metrics Personalization Product Recommendations Real-Time Analytics Real-Time Data Real-Time Notifications Real-Time Reporting Reminders Reporting/Analytics Reporting & Statistics ROI Tracking Sales Analytics Scheduled Messaging Scheduling Search/Filter Segmentation SMS Marketing SMS Messaging Social Marketing Social Media Integration Social Promotion Subscription Management Template Management Text-to-Win Third-Party Integrations Unsubscribe Database Visitor Tracking Visual Analytics Web Forms Website Visitor Tracking Workflow Automation Workflow Management ## Omnisend Integrations Shopify Integration rated 4.8 from 95 reviews WooCommerce Integration rated 4.5 from 18 reviews LoyaltyLion Integration rated undefined from -1 review Smile.io Integration rated undefined from -1 review Shopify Plus Integration rated undefined from -1 review BigCommerce Integration rated undefined from -1 review See all 70 integrations ## Omnisend User Reviews Overall Rating 4.7 Ratings Breakdown 5 75% 4 22% 3 2% 2 0% 1 0% Secondary Ratings Ease of Use 4.6 Value for money 4.5 Customer support 4.6 Functionality 4.5 MS Maike S. Verified reviewer Marketing and Advertising Self-Employed Used monthly for more than 2 years Review source Reviewed March 2026 Great product 5 Excellent service and great product overall. Great partner program that pays decent commissions with excellent onboarding and support. Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: Excellent UX/UI and onboarding process with a tonne of constantly evolving features, great knowledge base, continuous learning content. Omnisend has all the features you want (and more!) combined with a smooth, engaging, intuitive interface. Cons: The price point is a bit steep for small businesses who don't need or use all the bells and whistles. Reasons for choosing Omnisend Various factors but mostly for it's feature richness and integration with other systems. Reasons for switching to Omnisend Wanted more features that integrated better with other initiatives. Vendor Response Love that the feature richness and integrations are working well for your initiatives. It's great to hear the partner program and onboarding experience have been solid too. We understand pricing considerations vary, and we're here to support you as your needs evolve. Replied March 2026 Read More VR Verified Reviewer Marketing and Advertising 2-10 employees Used daily for less than 2 years Reviewed April 2025 A Winning Combination: Great Product & Service 5 Great! It is a great product, all-star customer service and user-focused. Love it! Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Omnisend is an uncomplicated email marketing tool. I've used other softwares before and Omnisend stands out in user-friendliness. Also, their customer service is outstanding, their team is very responsive, which is something that big companies won't give you: a real human on the other side supporting your journey. I hope they don't change that. Cons: They are focused on e-commerce platforms, heavily on Shopify. You can work with other systems, but there is more technical work to do on your end if you want to connect it to other platforms. Reasons for switching to Omnisend User-friendliness. Also MailChimp started to charge for every single feature a-la-cart. Since they were acquired the value of service went down. Vendor Response Thank you for the fantastic review! We're so glad to hear Omnisend stands out in ease of use and that our customer service has made a real impact — having a responsive, human connection is something we’re committed to keeping. We appreciate your note about platform compatibility outside of e-commerce and understand the extra effort involved—we’re always working to improve flexibility. Thanks again for your kind words and for choosing Omnisend — we’re excited to keep supporting your journey! Replied April 2025 Read More TS Trevon S. Verified reviewer Retail Self-Employed Used weekly for more than 2 years Review source Reviewed August 2025 Using omnisend 4 Previously 5 My experience with omnisend is good. I’m able to reach and interact with my audience while also getting the data I need to continue to improve my content. Ratings Breakdown 5 Ease of use 3 Value for money 4 Customer support 4 Functionality Pros: Well what I like the most is Email templates are nice and customizable and the ability to do sms messaging is helpful. Cons: I don’t have any new dislikes at the moment. My only issue is having to still pay for sms even if you already pay for a subscription. Vendor Response We appreciate your thoughtful feedback. It’s great to hear Omnisend is helping you engage your audience with customizable templates, SMS, and performance insights. Your note on SMS costs is important input as we continue improving the platform to deliver even more value. Replied September 2025 Read More DF Diana F. Verified reviewer Retail 2-10 employees Used daily for more than 2 years Review source Reviewed March 2026 Good email marketing platform 5 Ratings Breakdown 5 Ease of use 3 Value for money 5 Customer support 4 Functionality Pros: Easy to use yourself and many integrations. Easy to make customer segments and flows/automations. Overall good email platform. Cons: Seemed more features and integrations were available with klaviyo. Not sure why but that’s the only reason I switched. Vendor Response We're glad the platform's simplicity and automation features served you well. While we're sorry to hear it didn't have everything you needed at the time, we respect your decision to find the right fit. We've expanded quite a bit on the integrations and features front, so if your needs evolve, we'd welcome the chance to work together again. Wishing you continued success! Replied March 2026 Read More VR Verified Reviewer Retail 51-200 employees Used daily for more than 2 years Reviewed April 2025 Great Service and Support 5 Onnisend has been an excellent choice for us, pricing is competitive and support has been excellent, would highly recommend. The included SMS credits are welcome and perform very well for us. Ratings Breakdown 5 Ease of use 5 Value for money 4 Customer support 4 Functionality Pros: Competitive pricing with free SMS credits, continual product updates and innovation, excellent support. Cons: Lack of some integrations, however this is improving over time. Reasons for switching to Omnisend More affordable, better user interface and support. Vendor Response Wow, thank you for the glowing review! We're thrilled to hear that Omnisend's combo of competitive pricing, SMS magic (oops—credits 😉), and real-deal support is hitting the mark for you. We know integrations can be a bit like puzzle pieces sometimes, but we're working on snapping those in faster than ever. It’s especially awesome to hear we won you over from Klaviyo with a better interface and support — music to our ears! Thanks for recommending us, and here’s to even more updates and delightful surprises coming your way 🎉 Replied April 2025 Read More VR Verified Reviewer Retail 2-10 employees Used daily for less than 12 months Reviewed April 2025 Highly recommend for small businesses and beyond 5 It's been a really great experience, we've worked with them since August and have had hands on help consistently. It's allowed us to implement more and optimize our email and SMS. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: The ease of use and the dedicated strategy team member that help guide me and helps me execute new exciting ideas. Cons: No technical or logistical cons, pricing is always on our mind but they did come in lower than our previous CRM. Reasons for switching to Omnisend the cost and lack of personalized support. basically did not use all the features b/c we didn't have an understanding of how to Vendor Response Thank you for the wonderful review and for recommending Omnisend! We're glad to hear the platform has been easy to use and that working with your dedicated strategy team member has brought valuable guidance and inspiration. It’s great to know the hands-on support has helped you optimize both email and SMS. We truly appreciate your feedback on pricing and are happy we could provide a more accessible solution. Thanks for being with us — we’re excited to keep supporting your growth! Replied April 2025 Read More VR Verified Reviewer Computer Hardware 51-200 employees Used daily for less than 2 years Reviewed October 2024 Choose Omnisend, you won't regret it! 5 We have been Omnisend clients for about two years and are quite happy with our experience thus far. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: They have great account managers, I have always been able to get into contact with my account manager or a support team member quickly. They are also constantly updating features, if there isn't a feature available you can request them to look into it. Most of my requests have been addressed or fixed. Lastly it is a very cost-efficient platform, I researched many others and Omnisend had an extremely competitive cost. Cons: Originally the SMS program was very simple, but it has evolved with feature changes and updates. Now it gives the functionality of most other platforms. Reasons for choosing Omnisend Omnisend had a better price, specifically the unlimited email sends. That was a big factor in why we went with omnisend. Reasons for switching to Omnisend Expensive and required too much dev team participation in order to do anything technical. Vendor Response Thank you so much for your kind words! We’re thrilled to hear that our account managers and support team have been quick to assist you. It’s great to know that our constant updates and enhancements are making a positive impact on your experience. We strive to provide a cost-efficient solution that meets your needs. If you ever have more feature requests or feedback, don’t hesitate to reach out—your insights help us grow! Happy emailing! Replied October 2024 Read More VR Verified Reviewer Cosmetics 2-10 employees Used weekly for more than 2 years Reviewed October 2024 Easy to use, lots of features for the cost 5 Love it, we evaluate annually and it continues to be the best bang for the buck, plus they keep adding features which is great. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Omnisend has been a great ESP solution for my business. I have used several marketing & digital platforms in my professions career and overall, the ease of use and features for the cost are outstanding. Cons: Inability to have more custom landing pages and use custom domains for landing pages Reasons for choosing Omnisend Seemed robust for the cost and it has only gotten better Reasons for switching to Omnisend Mailchimp stopped being integrated with Shopify and that’s the #1 requirement for us Vendor Response Thank you so much for sharing your experience! We’re thrilled that Omnisend has been a great fit for your business and that you’re finding our features to offer excellent value. We appreciate your feedback on custom landing pages, it’s always helpful as we continue to enhance the platform. We’re committed to adding more features and making your experience even better each year. If you ever need assistance with anything, don’t hesitate to reach out! Replied October 2024 Read More VR Verified Reviewer Marketing and Advertising 2-10 employees Used daily for more than 2 years Reviewed October 2024 Our #1 choice for email marketing for our clients 5 We’ve been using Omnisend for over 5 years and recommend it as our #1 email marketing platform due to the personalized support and learning resources. The ease of use is perfect for anyone looking to get started with email marketing in a quick and highly effective way. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Working with our CSM and strategizing how we can improve our email marketing for our clients each month. I also love the customer support and how helpful the team is with all of my questions and product feature requests. Cons: Limited integrations with tools such as Yotpo. Reasons for choosing Omnisend Better customer support and great learning resources Reasons for switching to Omnisend Omnisend was more robust and offered more features. Vendor Response Thank you for making us your #1 choice for email marketing! 🎉 We’re thrilled to hear you’ve had such a positive experience with our CSMs and support team—it’s always a pleasure helping you strategize and grow. We hear you on the integrations and are always exploring ways to expand our integrations. Five years strong and counting—here’s to many more campaigns and wins ahead! Replied October 2024 Read More VR Verified Reviewer Printing 11-50 employees Used daily for less than 12 months Reviewed October 2024 A solid and effective email platform 4 Overall a very good platform for our email marketing and e-commerce transactional emailing needs. The platform is user-friendly and straightforward, and support has always been helpful and responsive when needed. Ratings Breakdown 5 Ease of use 3 Value for money 5 Customer support 3 Functionality Pros: Ease of configuring and customizing emails, powerful automations, and excellent support anytime I've needed to reach out with a question or clarification. Cons: Lack of SMTP support. Not a dealbreaker, but I've found most email marketing platforms also provide an SMTP integration for the websites they're connecting to. So we actually have to use a free tier of a competing email marketing service to handle this particular functionality. It would be nice to have this all under "one roof", so to speak. Reporting is a bit basic on the standard plan, requiring a fairly significant cost-per-month increase to access what they call "advanced reporting" in their Pro plan. We don't need the additional features bundled with the pro plan, so it's hard to justify the increased spend just to access better reports. Reasons for choosing Omnisend Price/feature set was solid, and the platform itself appeared to be modern and well designed. Reasons for switching to Omnisend Trouble validating emails provided by our customers offline. We've been in business over 60 years (long before email was a thing), but we still had thousands of customer emails dating back some time. Because many of these emails weren't opted-in using an online form, we experienced many account issues trying to use these. Vendor Response Thanks for the kind words! 🌟 We’re glad to hear you’re enjoying the ease of use and our support team—it’s like having a trusty sidekick for all your email adventures! We appreciate your feedback about SMTP support and reporting. We’re always looking for ways to streamline your experience, so we’ll definitely take your thoughts into consideration. In the meantime, if there’s anything else we can do to make your life easier, just give us a shout. Here’s to keeping it solid and effective with Omnisend! Replied October 2024 Read More Showing 1 - 10 of 836 Reviews [See All Reviews](https://www.softwareadvice.com/marketing/omnisend-profile/reviews/) ## Omnisend Popular Comparisons [Brevo vs Omnisend](https://www.softwareadvice.com/scheduling/brevo-profile/vs/omnisend/)[Mailchimp vs Omnisend](https://www.softwareadvice.com/crm/mailchimp-profile/vs/omnisend/)[MailerLite vs Omnisend](https://www.softwareadvice.com/marketing/mailerlite-profile/vs/omnisend/)[ActiveCampaign vs Omnisend](https://www.softwareadvice.com/crm/activecampaign-profile/vs/omnisend/)[Constant Contact vs Omnisend](https://www.softwareadvice.com/marketing/constant-contact-profile/vs/omnisend/)[Systeme.io vs Omnisend](https://www.softwareadvice.com/marketing/omnisend-profile/vs/systeme-io/)[HubSpot Marketing Hub vs Omnisend](https://www.softwareadvice.com/compare/100592-omnisend/vs/119437-HubSpot-Marketing/)[Klaviyo vs Omnisend](https://www.softwareadvice.com/marketing/klaviyo-profile/vs/omnisend/)[GetResponse vs Omnisend](https://www.softwareadvice.com/marketing/getresponse-profile/vs/omnisend/)[Kit vs Omnisend](https://www.softwareadvice.com/marketing/convertkit-profile/vs/omnisend/) [Compare All Alternatives](https://www.softwareadvice.com/marketing/omnisend-profile/alternatives/) ## Other Top Recommended Email Marketing Software [Paminga](https://www.softwareadvice.com/email-marketing/net-results-profile/) **4.6** (33) Recently recommended **6** times [Salesforce Marketing Cloud](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/) **4.2** (530) Recently recommended **4** times [emfluence Marketing Platform](https://www.softwareadvice.com/marketing/emfluence-profile/) **4.7** (51) Recently recommended **4** times [HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/) **4.5** (6234) Recently recommended **3** times Stuck Between Options? 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