--- title: "Omnisend Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of Omnisend. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Omnisend is a good fit for you!" source_url: "https://www.softwareadvice.com/marketing/omnisend-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [Email Marketing Software](https://www.softwareadvice.com/email-marketing/) / [Omnisend](https://www.softwareadvice.com/marketing/omnisend-profile/) / Omnisend Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/marketing/omnisend-profile/) Reviews [Alternatives](https://www.softwareadvice.com/marketing/omnisend-profile/alternatives/) # Omnisend User Reviews ## Reviews summary - Overall rating: 4.7/5 - Total reviews: 835 ### Secondary ratings - Ease of use: 4.6/5 - Customer support: 4.6/5 - Value for money: 4.5/5 - Functionality: 4.5/5 ### Rating distribution - 5 stars: 630 reviews (75%) - 4 stars: 185 reviews (22%) - 3 stars: 17 reviews (2%) - 2 stars: 3 reviews (0%) - 1 star: 0 reviews (0%) ### Most mentioned pros - The email builder is excellent—great templates, plenty of design flexibility, and strong tools for keeping everything on‑brand, including branded link tracking, which is better for both branding and deliverability. - We also find its segmentation useful beyond email; syncing those segments into Google and Meta ad audiences helps keep our targeting current without manual exporting or relying on extra tools. - Omnisend is a robust email and SMS marketing tool tailored for eCommerce, with a user-friendly interface and powerful automation workflows. ### Most mentioned cons - Also not as "sand-boxy" when it comes to their pre-created blocks (coupon code block, product recommendations) which means that you cannot adjust them in a drastic way, which is again a fringe case we have found ourselves in rarely (again 95-98% of the cases are covered just fine with the current setup). - The SMS package is costly. If you don’t use all your credits in a month, you lose the remaining balance. If unused credits could roll over to the next cycle, customers should still have the option to purchase more. - The pricing plans can be restrictive, especially for small businesses, as some features are locked behind higher-tier plans, and the free plan has limited functionality. ## Omnisend customer reviews Showing reviews 1-25 of 835 (page 1). ### Great Email Platfrom - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Marketing and Advertising - Company size: 201-500 employees - Product usage: 3-5 years · weekly - Reviewed: September 2026 - Review source details: This review was submitted organically. No incentive was offered Really positive, great support both via the tutorials and customer support. Great platform for an ecommerce buisness #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Clean ecommerce flows allow you to build your retention marketing. Really easily scaleable and allows you to segment in so many different ways. They also have a really comprehensive tutorial program that allows you to learn as you go. Building automations and campaigns for your emails is really really easy #### Cons I didn't have any issues with the platform, there are some issues you encounter but the support was really strong --- ### Powerful Ecommerce Email Marketing Without the Klaviyo Price Tag - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Business Supplies and Equipment - Company size: 11-50 employees - Product usage: 3-5 years · monthly - Reviewed: March 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Our overall experience with Omnisend has been consistently positive. It’s a tool that’s easy to pick up when we need to build a campaign, adjust a segment, or check on an automation, and nothing feels convoluted. The platform has remained stable and predictable, and the updates they’ve released over time have directly made the product easier and more effective to use. It’s become a straightforward part of our workflow without adding unnecessary complexity. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Omnisend delivers a lot of capability for the price, especially since billing is based on active subscribers only. The email builder is excellent—great templates, plenty of design flexibility, and strong tools for keeping everything on‑brand, including branded link tracking, which is better for both branding and deliverability. We also find its segmentation useful beyond email; syncing those segments into Google and Meta ad audiences helps keep our targeting current without manual exporting or relying on extra tools. Integration with BigCommerce is clean, and the back‑in‑stock automation works reliably at the variant level with clear visibility into requests and recovered sales. Documentation is thorough, support has always been good, and the new AI‑powered help widget is surprisingly effective at answering nuanced questions quickly. #### Cons The push notification feature feels too basic for real use because the permission prompt appears immediately when someone visits the site, which can come across as intrusive and not in line with the brand experience we want to create. Without any way to trigger it later in the customer journey, we avoid enabling it. SMS for back‑in‑stock alerts is also limited; while the email version links directly to the specific product a customer requested, the SMS can only send a generic message with no link, which makes it less practical for that workflow. #### Vendor response Really appreciate the depth here, it's clear you've put Omnisend through its paces. We're glad the BigCommerce integration, segmentation sync to ad platforms, and variant-level back-in-stock automation are all pulling their weight for you. Your feedback on push notification timing and SMS limitations is valuable and helps us understand where the experience could be smoother. Thanks for choosing us and for the trust in our roadmap, we're committed to making sure BigCommerce merchants have everything they need to scale. We're here to support your continued success. Replied March 2026 --- ### Good email marketing platform - Overall rating: 5/5 - Reviewer: Diana F. - Industry: Retail - Company size: 2-10 employees - Product usage: 3-5 years · daily - Reviewed: March 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 3/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Easy to use yourself and many integrations. Easy to make customer segments and flows/automations. Overall good email platform. #### Cons Seemed more features and integrations were available with klaviyo. Not sure why but that’s the only reason I switched. #### Vendor response We're glad the platform's simplicity and automation features served you well. While we're sorry to hear it didn't have everything you needed at the time, we respect your decision to find the right fit. We've expanded quite a bit on the integrations and features front, so if your needs evolve, we'd welcome the chance to work together again. Wishing you continued success! Replied March 2026 --- ### Great product - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Marketing and Advertising - Company size: Self-Employed - Product usage: 3-5 years · monthly - Reviewed: March 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Excellent service and great product overall. Great partner program that pays decent commissions with excellent onboarding and support. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Excellent UX/UI and onboarding process with a tonne of constantly evolving features, great knowledge base, continuous learning content. Omnisend has all the features you want (and more!) combined with a smooth, engaging, intuitive interface. #### Cons The price point is a bit steep for small businesses who don't need or use all the bells and whistles. #### Vendor response Love that the feature richness and integrations are working well for your initiatives. It's great to hear the partner program and onboarding experience have been solid too. We understand pricing considerations vary, and we're here to support you as your needs evolve. Replied March 2026 --- ### Perfect for small businesses! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Apparel & Fashion - Company size: Self-Employed - Product usage: 3-5 years · weekly - Reviewed: June 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Really enjoy omnisend! It works perfectly for my small business emails! It’s very easy to use and I love the way I can see the analytics of email marketing and the sales the come in from that campaign! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros We love how easy it is to use and the way it tracks and shows our Shopify sales analytics of each campaign. #### Cons Not a fan of the current layout and how it keep changing every few months. Once I get used to one layout, they change it again. --- ### Great email platform - Overall rating: 5/5 - Reviewer: Hannah M. - Industry: Publishing - Company size: 11-50 employees - Product usage: 3-5 years · weekly - Reviewed: September 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall I love using the platform as it's so easy and intuitive. We've had some great results since using it. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Ease of use and how easy it is to create beautiful looking mailers. I like how you're building the web and mobile version together, so there's no margin in error. I also love how easy it is to boost emails. #### Cons I feel the templates could be better overall as well as the analytics and reporting depth which could be more advanced. #### Vendor response Thanks so much for the thoughtful feedback! We’re glad to hear you’re enjoying the ease of use and seeing great results — that’s exactly what we aim for. We appreciate your note on templates and reporting depth too, our team is actively working on improvements in both areas. Great to have you with us! Replied September 2025 --- ### Using omnisend - Overall rating: 4/5 - Reviewer: Verified Reviewer - Industry: Retail - Company size: Self-Employed - Product usage: 3-5 years · weekly - Reviewed: August 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. My experience with omnisend is good. I’m able to reach and interact with my audience while also getting the data I need to continue to improve my content. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 3/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Well what I like the most is Email templates are nice and customizable and the ability to do sms messaging is helpful. #### Cons I don’t have any new dislikes at the moment. My only issue is having to still pay for sms even if you already pay for a subscription. #### Vendor response We appreciate your thoughtful feedback. It’s great to hear Omnisend is helping you engage your audience with customizable templates, SMS, and performance insights. Your note on SMS costs is important input as we continue improving the platform to deliver even more value. Replied September 2025 --- ### Unbeatable Value For Money - Powerful and Easy-to-Use - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Marketing and Advertising - Company size: Self-Employed - Product usage: 3-5 years · daily - Reviewed: April 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Overall positive both from a price-performance perspective (ROI) and also a customer support perspective. Always found someone to help me out in a less than 10 minutes when I needed help with something on their platform. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It is the perfect Email marketing tool for small and medium-sized businesses and it can be quite scalable as well. Easy to use and draw reports from and also it is quite affordable in comparison to their competition considering what you get with your monthly subscription (Email + SMS + Push). Furthermore, it is quite powerful with the automation flows and segmentation options we currently have available. #### Cons Some integrations to a few 3rd party apps are missing, so make sure that your tech stack integrates natively before committing. For the majority of the apps we have used it has not been a problem to be honest. Also, it is not as "sand-boxy" as Klaviyo, which is usually the case for the more complex automation flows we occasionally needed to create in the past (but covered without any hassle the 95-98% of the other automation needs we had). Also not as "sand-boxy" when it comes to their pre-created blocks (coupon code block, product recommendations) which means that you cannot adjust them in a drastic way, which is again a fringe case we have found ourselves in rarely (again 95-98% of the cases are covered just fine with the current setup). #### Vendor response Thank you for the detailed and thoughtful review! We’re glad to hear Omnisend has delivered strong value, ease of use, and powerful automation for your business. It’s great to know the platform meets the vast majority of your needs and has supported you effectively with email, SMS, and push. We also appreciate your constructive feedback on integrations and customization—it helps us continue improving. Thanks for recognizing our support team and for being part of the Omnisend community! Replied April 2025 --- ### Love it BUT... - Overall rating: 4/5 - Reviewer: Verified Reviewer - Industry: Arts and Crafts - Company size: Self-Employed - Product usage: less than 1 year · weekly - Reviewed: April 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. The support team was what kept me going. I needed a lot of help understanding the structure and how to make it work for me. To be fair I migrated my lists from another program that they dont support so it was a BIG process over an entire week. Now that I have it running I'm accustomed to it. I have yet to realize any sales with my campaigns so I may have to leave it as the fees are too high for small businesses. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 2/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros There is a team of support people always available to help. I needed them…..a LOT! That is the one most important and best part of Omnisend. #### Cons Processes are not intuitive. Until you are into the set up and programing for a while it is not easy to navigate unless you have a tech degree. Learning the program takes some time. It isn't a fast and easy set up. There are no explanations of some of the settings and options that are easy to find or complete. #### Vendor response Thank you for your honest and thoughtful review. We’re really glad our support team could be there for you throughout the setup process — your kind words mean a lot. We understand that migrating from an unsupported platform and learning a new system can take time, and we appreciate your patience and persistence. Your feedback on the learning curve and settings clarity is valuable, and we’ll be sharing it with our team. We're here if you need further assistance and appreciate you giving Omnisend a chance. Replied April 2025 --- ### Omnisend The Best Email Service - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Pharmaceuticals - Company size: 51-200 employees - Product usage: 3-5 years · weekly - Reviewed: April 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Easy to use. Switched from Klaviyo because of their horrible pricing change and Omnisend offers unlimited sends. (PLEASE do not ever change this because it makes life so much easier when it comes to planning out emails and not being limited 🙏🙏.) #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It's easy to build emails and automations. Everything is straight forward when it comes to using each of the building blocks. I also really like that we have a rep talk with us every month. Shout out to [sensitive content hidden] as well; she needs a raise because she's the goat when it comes to helping with strategy and telling us what's good and bad about our emails, automations, and also the types of lists we use. #### Cons It took a long time for the pre-checked box for subscribing to an email list to come out. That was a little frustrating because that's years of missed opportunity, but you guys eventually added it so that was the only issue we had. #### Vendor response Thank you for the amazing review! We’re thrilled to hear that building emails and automations has been straightforward, and that monthly strategy calls have been valuable to your success. We're especially glad to hear our team has been helpful — feedback like this means a lot. We appreciate your honesty about the pre-checked box feature and are glad it’s now available. Thanks for choosing Omnisend and for trusting us with your email marketing — we’re here to keep things easy, flexible, and effective! Replied April 2025 --- ### Well rounded solution for Ecommerce Marketing with Shopify - Overall rating: 5/5 - Reviewer: Wade P. - Industry: Wholesale - Company size: 11-50 employees - Product usage: less than 1 year · daily - Reviewed: April 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Easy to work with both as a company and as a software. The ability to setup our email marketing on this platform and integrate it so tightly with Shopify make it a no brainer. Really appreciate the team Omnisend putting together a well rounded product. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros I like that it has several tools in one. For example, it does cart recovery, reviews, browse abandonment, back in stock notifications, and more. It integrates easily with Shopify and the other apps we've had that connect. Setting up the automations are easy and intuitive. #### Cons There were a few minor quirks in getting the forms figured out on a landing page but those seemed to be a local cache issue that cleared up. The support at Omnisend was helpful and responsive to getting that figured out. #### Vendor response Thank you for the detailed review and for choosing Omnisend. We're glad to hear the platform’s features—like cart recovery, browse abandonment, and back-in-stock notifications—are supporting your Shopify store effectively. It’s great to know setup was intuitive and that our support team could assist with the landing page issue. We truly appreciate your feedback and are happy that Omnisend stood out among the alternatives you considered. We're committed to continuing to support your success and providing a seamless experience for your business. Replied April 2025 --- ### Best Way to Upgrade Your Email Experience - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Consumer Goods - Company size: 11-50 employees - Product usage: 3-5 years · weekly - Reviewed: April 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I've used Omnisend with various companies and feel like it is the best bang for your buck and keeps things simply. Always recommend it over other 3rd party email platforms! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Very easy to use and you can start building emails almost instantly. Love how attentive their customer service team is and they proactive attitude on helping their customers. #### Cons Wish there were some other functionalities on designing emails or ways to integrate collections with our shopping platform through Shopify. #### Vendor response Thank you for the kind and detailed review! We’re glad to hear that building emails has been quick and easy, and that our customer support team’s proactive approach has stood out. Your feedback on email design and Shopify collection integration is much appreciated — we’ll pass it along to our product team. It means a lot that you continue to choose and recommend Omnisend. We're excited to keep delivering value for you and your businesses! Replied April 2025 --- ### Choose Omnisend, you won't regret it! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Computer Hardware - Company size: 51-200 employees - Product usage: 1-3 years · daily - Reviewed: October 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. We have been Omnisend clients for about two years and are quite happy with our experience thus far. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros They have great account managers, I have always been able to get into contact with my account manager or a support team member quickly. They are also constantly updating features, if there isn't a feature available you can request them to look into it. Most of my requests have been addressed or fixed. Lastly it is a very cost-efficient platform, I researched many others and Omnisend had an extremely competitive cost. #### Cons Originally the SMS program was very simple, but it has evolved with feature changes and updates. Now it gives the functionality of most other platforms. #### Vendor response Thank you so much for your kind words! We’re thrilled to hear that our account managers and support team have been quick to assist you. It’s great to know that our constant updates and enhancements are making a positive impact on your experience. We strive to provide a cost-efficient solution that meets your needs. If you ever have more feature requests or feedback, don’t hesitate to reach out—your insights help us grow! Happy emailing! Replied October 2024 --- ### Easy to use, lots of features for the cost - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Cosmetics - Company size: 2-10 employees - Product usage: 3-5 years · weekly - Reviewed: October 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Love it, we evaluate annually and it continues to be the best bang for the buck, plus they keep adding features which is great. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Omnisend has been a great ESP solution for my business. I have used several marketing & digital platforms in my professions career and overall, the ease of use and features for the cost are outstanding. #### Cons Inability to have more custom landing pages and use custom domains for landing pages #### Vendor response Thank you so much for sharing your experience! We’re thrilled that Omnisend has been a great fit for your business and that you’re finding our features to offer excellent value. We appreciate your feedback on custom landing pages, it’s always helpful as we continue to enhance the platform. We’re committed to adding more features and making your experience even better each year. If you ever need assistance with anything, don’t hesitate to reach out! Replied October 2024 --- ### Good tool, but best for bigger lists - Overall rating: 4/5 - Reviewer: Annissa M. - Industry: Luxury Goods & Jewelry - Company size: Self-Employed - Product usage: less than 1 year · daily - Reviewed: January 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Good with all necessary features. But not cost efficient with a small list. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 3/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Easy to use, quick to setup and great support #### Cons Cost is good, but not as good as other email marketing tools : there are better free plans. #### Vendor response Thanks for sharing your experience! 😊 We’re glad to hear you found Omnisend easy to use and well-supported. We totally get that cost is a consideration, especially with smaller lists. We’re always working to provide more value for everyone, so your feedback is really helpful. Thanks again for giving us a try! Replied January 2025 --- ### Omnisend - A great email marketing solution - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Sporting Goods - Company size: 11-50 employees - Product usage: less than 1 year · weekly - Reviewed: October 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. The Omnisend on-boarding team made switching over a breeze. Great features ready to go with minimal input. Highly recommend. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros The ready to go templates and the ability to build marketing emails with content pulled directly from your website. Saves a ton of time not having to do a write up for every featured item. #### Cons Limited product layout templates. Would like to see more product layout formats rather than just the three available by default. #### Vendor response Thanks a lot for the positive feedback! We’re thrilled to hear that the templates and seamless integration with your website have saved you time. We’re always working on expanding our features, so we’ll definitely take your suggestion for more product layout templates into account. We’re glad the onboarding process was a breeze too! Replied November 2024 --- ### Omnisend - A very welcome improvement! - Overall rating: 5/5 - Reviewer: Ron J. - Industry: Fine Art - Company size: 2-10 employees - Product usage: 1-3 years · weekly - Reviewed: October 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Very positive experience. We switched to Omnisend after having delivery and subsequent support issues with different major service. Omnisend support offers very quick and knowledgable responses to questions via on-line chat. Very easy design platform helps generate new campaigns quickly without hassle. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Versatile design editor and list moderation. Straightforward pricing. Prompt accurate support via on-line chat. #### Cons While they do have quite a few very usable pre-made design templates, we would still like to see a few more holiday/event specific templates as well as some with a bit more 'modern' flair. #### Vendor response Thank you for the fantastic feedback! We’re delighted to hear that our design editor and support team are hitting the mark. 🎨 We’re always looking to add a dash of flair to our templates, especially for those special holidays—stay tuned for some exciting updates! If you need anything else, just give us a shout! Replied October 2024 --- ### Omnisend Baddieville Review - Overall rating: 4/5 - Reviewer: Verified Reviewer - Industry: Retail - Company size: 2-10 employees - Product usage: 1-3 years · weekly - Reviewed: October 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Overall it has been great and the support is always there when needed. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros It is easy to use. They have pre-set templates to choose from. Easy to read and understand reports and able to create custom segments for audience. #### Cons it does not show open rates for the SMS messages. This is vital to know how the texts are performing #### Vendor response Thank you for the fantastic review! We’re thrilled you find our platform easy to use and appreciate our templates and reporting features. We understand that SMS open rates are important; unfortunately, SMS technology doesn’t yet support tracking pixels to report opens. But rest assured, our team is always working on enhancements to give you the best possible insights. Thanks for choosing Omnisend over Klaviyo, and remember—we’re here to support you whenever you need us! 🎉 Replied October 2024 --- ### I've Recommended Omnisend to a Number of Businesses & Clients! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: 3-5 years · weekly - Reviewed: October 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Omnisend is one of the best email marketing platforms that I have worked with! The integration with Shopify makes it the top option I recommend to clients and businesses who are looking to send email automations and campaigns to their customers! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It's very easy and intuitive to use and helps me craft high-quality and high-converting emails! #### Cons The analytics, though improved, could offer a bit more! #### Vendor response Thank you so much for recommending Omnisend to others! We’re happy to hear it’s been easy to use and helps you create high-quality emails. We appreciate your feedback on the analytics and will continue to enhance it. If you need any assistance, feel free to reach out anytime! Replied October 2024 --- ### Omnisend is great! Highly recommend! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Retail - Company size: Self-Employed - Product usage: 3-5 years · weekly - Reviewed: August 2022 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Omnisend has been great! I have friends trying to get me to switch to their provider all the time but they haven't used Omnisend and I'm hesitant to move anywhere when it's so easy to use and the customer service is so great. If it's not broken, don't fix it - right?! #### Ratings breakdown - Ease of use: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The process of moving my emails over in the beginning was seamless. I love the copy feature so I'm not making a new email each week. I can just replace the content with relevant content to my new email campaign. Customer service is always very helpful and available through chat instead of waiting for an email that might not even answer the question I have (that's why I switched from my old provider). #### Cons The only issue I ever had was trying to type inside the content box, but they have since fixed that so it's no longer an issue. --- ### Easy to use, helpful support - Overall rating: 5/5 - Reviewer: Tanya T. - Industry: Consumer Services - Company size: 1001-5000 employees - Product usage: 1-3 years · daily - Reviewed: November 2022 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Omnisend does a wonderful job of walking you through the set up process and explaining how to create the best automations and segments for your use case. [SENSITIVE CONTENT] have been wonderful during our time with Omnisend. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Automations and campaigns are fairly easy to build out and create. The latest segmentation and filter features allow us to further target our contacts. #### Cons There are some limitations to things that we could use to help us, most notably click maps within automations. --- ### Our #1 choice for email marketing for our clients - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: 3-5 years · daily - Reviewed: October 2024 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. We’ve been using Omnisend for over 5 years and recommend it as our #1 email marketing platform due to the personalized support and learning resources. The ease of use is perfect for anyone looking to get started with email marketing in a quick and highly effective way. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Working with our CSM and strategizing how we can improve our email marketing for our clients each month. I also love the customer support and how helpful the team is with all of my questions and product feature requests. #### Cons Limited integrations with tools such as Yotpo. #### Vendor response Thank you for making us your #1 choice for email marketing! 🎉 We’re thrilled to hear you’ve had such a positive experience with our CSMs and support team—it’s always a pleasure helping you strategize and grow. We hear you on the integrations and are always exploring ways to expand our integrations. Five years strong and counting—here’s to many more campaigns and wins ahead! Replied October 2024 --- ### Omnisend - Real People. Real Results. - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Consumer Goods - Company size: 2-10 employees - Product usage: 3-5 years · daily - Reviewed: April 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. I love Omnisend and I am grateful for their platform and people! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros There's so much to love about Omnisend! It's an incredibly user-friendly platform. Updates are always being made based on customer feedback. The team provides an enormous number of resources and a learning academy. The team is playful and speaks to me at my level and not over my head with technical jargon. And, the customer service is top-notch. REAL PEOPLE respond to me when I have a question and they stay with me until my problems are solved. #### Cons Sometimes, I don't understand why I can't manipulate content blocks as I want to. #### Vendor response Thank you for the thoughtful and uplifting review! We’re so glad to hear the platform has been intuitive and that the resources and learning support have made a real difference. It’s especially rewarding to know our team connects with you in a clear, approachable way and stays with you until everything’s resolved. Your feedback about content block flexibility is noted and appreciated. We’re grateful to have you with us and excited to keep supporting your journey! Replied April 2025 --- ### OmniSend is great! - Overall rating: 5/5 - Reviewer: Verified Reviewer - Industry: Consumer Goods - Company size: 11-50 employees - Product usage: 3-5 years · weekly - Reviewed: April 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. 9/10 experience. Customer service is great. Efficient design. Wonderful platform! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It is very easy to use, and extremely user friendly. #### Cons It is a little bit more expensive than we'd prefer. #### Vendor response Thank you for the great feedback! We're glad to hear you're enjoying the platform's ease of use and design, and it's wonderful to know our customer service has made a positive impression. We appreciate your honesty regarding pricing — feedback like this helps us continue improving. Thanks again for the kind words and for being part of the Omnisend community! Replied April 2025 --- ### I would recommend - Overall rating: 4/5 - Reviewer: Verified Reviewer - Industry: Cosmetics - Company size: 2-10 employees - Product usage: 3-5 years · weekly - Reviewed: April 2025 - Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Very helpful, intuitive and easy to use. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros Drips, newsletter, target marketing and email sign up form #### Cons Maybe adding the option of video or short reels to email campaigns. #### Vendor response Thank you for the great review and for recommending Omnisend. We're happy to hear you're enjoying the drip campaigns, newsletters, targeting tools, and signup forms. It’s great to know the platform feels intuitive and easy to use. We also appreciate your suggestion about adding video or short reels to email campaigns — it’s valuable feedback we’ll definitely pass along to our product team. Thanks again for sharing your experience! Replied April 2025 ---