RO Innovation Software

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About RO Innovation

RO Innovation is a customer reference and sales enablement software that helps businesses market their products and capture potential customers. Sales professionals can manage customer references, testimonials and quotes on a unified platform, measure sales enablement content delivered to customers and track reference requests through fulfilment and outcomes. Customer support teams can use the solution to nominate customer candidates and engage and reward them through gamification techniques. Supervisors can determine the impact of customer references through real-time analytics. ...
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RO Innovation User Reviews

OVERALL RATING

SECONDARY RATINGS

Ease-of-use

4

Value for money

4

Customer support

4.5

Functionality

4

Showing 1 - 5 of 11 reviews

User Profile

Sherry

Verified reviewer

Company size: 501-1,000 employees

Industry: Computer Software

Time used: Less than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
4

Ease-of-use

out of 5
5

Value for money

out of 5
5

Customer support

out of 5
4

Functionality

out of 5

February 2018

Reference View has been a great too for me. I can keep track of

I'm able to organize information about or advocates that allows me to match them to requests, protect them from overuse, reward and recognize them for their contributions. I've been able to report trends and the impact that our advocates are having on our bottom line.

Pros

It helps me keep track of our advocates and match them to requests that are a good fit for them. It also allows me to protect them from overuse and recognize them for their contributions. We've grown our advocacy program a great deal over the last 3 years and I can't even imagine trying to do what we do out of a spreadsheet! Now my information is very organized and it's pretty easy for me to pull the information I need out of it. The RO team is very responsive and easy to work with.

Cons

There are a lot of features/fields that we don't use, so there's some clutter, but it's not a problem to work around it.

Mary

Company size: 1,001-5,000 employees

Industry: Computer Software

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
5

Ease-of-use

out of 5
4

Value for money

out of 5
5

Customer support

out of 5
5

Functionality

out of 5

February 2018

modern and supportive

Able to handle all historical data on all referenceable customers which enables sales/marketing to easily find customers that they are searching for which empowers them to do a good job!

Pros

Easy to use. Like the Dashboards that were created for us when we first came onto the software. It doesn't ever seem to be slow to respond, usually very quick.

Cons

Does not have the capability to show you how often you have used a reference without running a report and when viewing the Requests queue, we can not view by person on the team that the request has been assigned to - again, you have to run a report.

Katie

Company size: 501-1,000 employees

Industry: Computer Software

Time used: Less than 12 months

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
4

Ease-of-use

out of 5
2

Value for money

out of 5
2

Functionality

out of 5

February 2018

Decent starting point for young reference programs

We are not using the content/spotlight features, although I wish we were. Without leveraging this functionality, I am not sure that the software is worth its cost. It is helpful to organize and track reference notes, but reporting is challenging.

Pros

RO provides a nice framework for a company who is getting started with a reference program. The search functionality to search for customer and/or content by criteria such as use case, industry, key competitor, ex... is very helpful.

Cons

Admin reporting requires a bit of manual attention before it is useful. Email notifications triggered by the system are a poor user experience.

Anonymous

Company size: 501-1,000 employees

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
4

Ease-of-use

out of 5
3

Functionality

out of 5

October 2018

Best in class, but needs work.

Pros

RO Enablement is the best in class reference management platform available. Full featured, flexible, and many, many options. RO has options for not only reference management, but Content (Marketing Asset) sharing, and sales ennoblement tools.

Cons

Does not live up to the sales pitch in many areas. The User interface is dated (even the new Responsive design). Reporting is clunky. Total lack of modern "Dashboard" views.

User Profile

Amy

Verified reviewer

Company size: 1,001-5,000 employees

Industry: Computer & Network Security

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
5

Ease-of-use

out of 5
4

Value for money

out of 5
4

Customer support

out of 5
4

Functionality

out of 5

February 2018

RO Innovation is an excellent customer advocacy tool that I use daily

Finding reference customers

Pros

Ease of use and for both the advocacy team and sales team. Easy to find out who the contact person is an what they have done. Great for tracking

Cons

Not as easy to build custom requests on the fly. But the engineering team is awesome and will help build your request and meet your needs

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