---
title: "SocialPilot Software Reviews, Demo & Pricing - 2026"
description: "Review of SocialPilot Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/marketing/socialpilot-profile/"
page_type: "product"
language: "en"
---

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SocialPilot

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

Overview

[Reviews](https://www.softwareadvice.com/marketing/socialpilot-profile/reviews/)[Alternatives](https://www.softwareadvice.com/marketing/socialpilot-profile/alternatives/)

# SocialPilot Review

From $30-$200/month Free trial 5 plans

Wondering if SocialPilot is right for your organization?

Our Social Media Management Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pros and Cons
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

SocialPilot

4.4

[(376)](https://www.softwareadvice.com/marketing/socialpilot-profile/reviews/)

Pricing

Starting at $30.00 flat rate per month

### About SocialPilot

SocialPilot is a social media management platform used by marketing agencies, small businesses, and in-house marketing teams to schedule, publish, manage, and analyze social media activity across multiple accounts and clients from one platform. It supports 10 social media networks: Facebook, Instagram, LinkedIn, X (Twitter), TikTok, YouTube, Pinterest, Threads, Bluesky, and Google Business Profile.

Publishing & Scheduling  
Schedule posts individually or in bulk via CSV upload, manage content in a drag-and-drop calendar, set up smart queues, repeat posts, schedule first comments, preview posts before publishing, set UTM parameters, and organize content with tags, custom fields, and notes.

AI Content Creation  
AI Pilot covers caption generation, hashtag suggestions, content variations, post repurposing, brand voice customization, and multilingual content. Additional tools include a built-in image editor, GIF and video support, carousel posts, and audience targeting. AI credits range from 500 on Essentials to unlimited on Ultimate.

Social Inbox  
A unified inbox consolidates comments, messages, mentions, and story replies (only FB, IG and Lin is supported). Includes inbox automation fo...

r auto-replies and bulk actions to manage multiple conversations at once. Analytics & Reporting Post performance tracking, competitor reports, custom reports, PDF and CSV exports, white-label reports, automated report scheduling, and historical data up to 24 months. Team & Client Collaboration Role-based permissions, content approval workflows, client approval workflows, client management with unlimited client seats (starting from Premium plan), pending approval reminders, and an advanced white-label platform with custom domain and branding. Integrations & Security Integrates with Canva, Zapier, Slack, Google Drive, Dropbox, WordPress, Shopify, Bitly, and more. MCP Server integration allows managing social media directly through Claude AI. Two-Factor Authentication on all plans, with SSO and API access on Enterprise. Plans & Pricing Essentials ($30/mo) — 7 accounts, 1 user, 500 AI credits. Standard ($50/mo) — 15 accounts, 3 users, 1,000 AI credits, social inbox, team collaboration. Premium ($100/mo) — 25 accounts, 6 users, 5,000 AI credits, white-label reports, client management. Ultimate ($200/mo) — 50 accounts, unlimited users, unlimited AI credits, advanced white label, account manager. Enterprise — custom pricing, SSO, API access. Extra accounts available at $4/month on all plans. Extra users available at $5/month on Standard and Premium. Annual billing saves 15%. 14-day free trial, no credit card required.

Do you work for SocialPilot? [Manage this product listing](https://www.g2.com/products/socialpilot/claim_requests/new?auto=true)

Wondering if SocialPilot is right for your organization?

Our Social Media Management Software selection experts can help you in 15 minutes or less.

## SocialPilot User Interface

## Popular SocialPilot Alternatives

Main Product

SocialPilot

4.4

[(376)](https://www.softwareadvice.com/marketing/socialpilot-profile/reviews/)

Ratings Breakdown

-   4.38Ease of use
-   4.40Value for money
-   4.44Customer support
-   4.16Functionality

Pricing

Starting at $30.00 per month

Get Price

Alternative Product

[Instagram](https://www.softwareadvice.com/marketing/instagram-profile/)

4.7

[(5223)](https://www.softwareadvice.com/marketing/instagram-profile/reviews/)

Ratings Breakdown

-   4.69Ease of use
-   4.60Value for money
-   4.07Customer support
-   4.57Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Snapchat for Business](https://www.softwareadvice.com/marketing/snapchat-profile/)

4.6

[(1141)](https://www.softwareadvice.com/marketing/snapchat-profile/reviews/)

Ratings Breakdown

-   4.58Ease of use
-   4.54Value for money
-   4.30Customer support
-   4.49Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Meta for Business](https://www.softwareadvice.com/social-networking/facebook-profile/)

4.4

[(2374)](https://www.softwareadvice.com/social-networking/facebook-profile/reviews/)

Ratings Breakdown

-   4.40Ease of use
-   4.42Value for money
-   3.69Customer support
-   4.41Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Zoho Social](https://www.softwareadvice.com/marketing/zoho-social-profile/)

4.7

[(3477)](https://www.softwareadvice.com/marketing/zoho-social-profile/reviews/)

Ratings Breakdown

-   4.68Ease of use
-   4.54Value for money
-   4.51Customer support
-   4.53Functionality

Pricing

Starting at $15.00 per month

Get Price

Alternative Product

[HubSpot Marketing Hub](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/)

4.5

[(6256)](https://www.softwareadvice.com/product/119437-HubSpot-Marketing/reviews/)

Ratings Breakdown

-   4.33Ease of use
-   4.18Value for money
-   4.38Customer support
-   4.41Functionality

Pricing

Starting at $15.00 per month

Get Price

## SocialPilot Pros and Cons

We analyzed 376 verified reviews for SocialPilot to find out what actual users really think.

Select to learn more

Intuitive And User-Friendly Design

The platform is praised for its straightforward, easy-to-learn interface. Users find it simple to set up, navigate, and teach to others, making daily social media management tasks less complicated and more efficient.

Centralized Social Media Control

SocialPilot brings together scheduling, publishing, and analytics for multiple social media platforms in one place. You can easily manage posts, customize content for each channel, and monitor performance, making it efficient for agencies and teams handling several brands or accounts.

Affordable Plans For All

SocialPilot offers budget-friendly pricing with a range of features, making it accessible for small businesses and agencies. Users appreciate the value compared to competitors, with free trials, competitive plans, and robust functionality at a lower cost.

Unreliable Post Notifications

Notification issues are common, with reminders sometimes failing to send or arriving late. Users may miss scheduled posts due to these glitches, and there is a lack of alerts for failed posts, making it harder to ensure timely publishing.

Posting Limitations And Manual Steps

Posting to certain platforms, especially Instagram, often requires manual intervention. Users experience difficulties with bulk posting, compatibility issues, and missing features for immediate or automated publishing, leading to extra steps and occasional missed posts.

Inconsistent Scheduling Experience

Users report issues with post scheduling, including bugs, unintuitive workflows, and limited automation for platforms like Instagram. Bulk scheduling can be error-prone, and changing or managing scheduled posts across multiple accounts is often cumbersome.

## SocialPilot Pricing and Plans

Starting price: $30.00 per month

Free Trial

Free Version

Essentials

$30.00

flat rate, per month

Plan includes:

-   500 AI Credits
-   7 Social Media Accounts
-   Content Library
-   Tags
-   MCP Server Integration
-   Detailed Social Media Analytics
-   Post Performance
-   Two-Factor Authentication (2FA)

Standard

$50.00

flat rate, per month

Plan includes:

-   15 Social Media Accounts
-   1000 AI Credits
-   Social Media Inbox
-   Analytics
-   Team Collaboration
-   Manager Approval
-   Content Library
-   Tags
-   MCP Server Integration
-   Detailed Social Media Analytics

Read More

Premium

$100.00

flat rate, per month

Plan includes:

-   25 Social Media Accounts
-   5000 AI Credits
-   Bulk Schedule
-   Advanced Analytics
-   Client Approval
-   White Label Reports

Ultimate

$200.00

flat rate, per month

Plan includes:

-   50 Social Media Accounts
-   Unlimited AI Credits
-   Advanced Security
-   Advanced White Label
-   Dedicated Account Manager
-   Concierge Onboarding

Enterprise

Pricing available upon request

Plan includes:

-   Custom Accounts
-   Unlimited Users
-   Unlimited AI Credits
-   Unlimited Clients
-   Dedicated Account Manager
-   Migration & Onboarding
-   Single Sign-On (SSO)
-   API Access

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## SocialPilot Features

-   Popular features found in Social Media Management
    
    Alerts/Notifications
    
    Automated Publishing
    
    Brand Tracking
    
    Campaign Management
    
    Collaboration Tools
    
    Customer Engagement
    
    Engagement Tracking
    
    Multi-Account Management
    
    Post Scheduling
    
    Social Media Integration
    
-   More features of SocialPilot
    
    Activity Dashboard
    
    API
    
    Approval Process Control
    
    Audience Targeting
    
    Automated Scheduling
    
    Blogs
    
    Brand Guidelines
    
    Calendar Management
    
    Campaign Planning
    
    Channel Management
    
    Commenting/Notes
    
    Content Library
    
    Content Management
    
    Conversion Tracking
    
    Customer Support
    
    Customizable Branding
    
    Customizable Reports
    
    Dashboard
    
    Data Import/Export
    
    Data Visualization
    
    Digital Asset Management
    
    Drag & Drop
    
    Influencer Tracking
    
    Lead Management
    
    Live Chat
    
    @mentions
    
    Multi-Campaign
    
    Multi-Channel Management
    
    Multi-Channel Marketing
    
    Performance Metrics
    
    Real-Time Analytics
    
    Reminders
    
    Reporting/Analytics
    
    Role-Based Permissions
    
    Social Performance Management
    
    Tagging
    
    Task Management
    
    Template Management
    
    Third-Party Integrations
    
    Trend Analysis
    
    Website Analytics
    
    Workflow Management
    

## SocialPilot Integrations

Meta for Business

Integration rated undefined from -1 review

Twitter/X

Integration rated undefined from -1 review

Instagram

Integration rated undefined from -1 review

LinkedIn for Business

Integration rated undefined from -1 review

TikTok

Integration rated undefined from -1 review

Pinterest

Integration rated undefined from -1 review

See all 20 integrations

## SocialPilot User Reviews

## SocialPilot customer ratings

- Overall rating: 4.4/5
- Total reviews: 376

### Rating distribution

- 5 stars: 200 reviews (53%)
- 4 stars: 139 reviews (37%)
- 3 stars: 24 reviews (6%)
- 2 stars: 9 reviews (2%)
- 1 star: 4 reviews (1%)

### Secondary ratings

- Ease of use: 4.4/5
- Value for money: 4.4/5
- Customer support: 4.4/5
- Functionality: 4.2/5

---

### Content Curation Without Limitation

- Overall rating: 4/5
- Reviewer: Dan F.
- Verified reviewer: Yes
- Industry: Automotive
- Company size: 1001-5000 employees
- Product usage: Used daily for free trial
- Reviewed: April 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

My overall experience with SocialPilot was good. I would use the product in the future.

#### Ratings breakdown

- Ease of use: 4/5
- Functionality: 4/5

#### Pros

The integration was quick and easy but the best part of using SocialPilot was having an endless stream of content. Any social media manager knows that having a bank of content is necessary and difficult to uphold. SocialPilot came to the rescue with their queue of content. This stream allows the user to search for relevant content and add it to your calendar. Simple!

#### Cons

At the time, the dashboard needed some work. It needed more options at your fingertips. I'm sure they've updated since then.

#### Reasons for switching to SocialPilot

Sprout Social is overrated, in my opinion. It has a big name and does basics but I needed something that was more robust (but not enterprise level).

---

### SocialPilot is a great asset to manage social media

- Overall rating: 4/5
- Reviewer: Harsh L.
- Verified reviewer: Yes
- Industry: Computer Software
- Company size: 201-500 employees
- Product usage: Used daily for less than 6 months
- Reviewed: February 2025
- Review source details: This review was submitted organically. No incentive was offered

My overall experience with SocialPilot is its efficient social media management experience and robust scheduling tools. Its affordable pricing and comprehensive analytics make it excellent. While there are minor limitations, the overall value and functionality are highly impressive.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Its user-friendly interface and powerful scheduling tools make social media management effortless and efficient. It's affordable pricing and strong analytics are perfect for my business.

#### Cons

Limited advanced features compared with other competitors.

#### Reasons for switching to SocialPilot

Some limitations in the Loomly and my team are big; we need something like SocialPilot to manage properly.

---

### SocialPilot Is Great For Social Media

- Overall rating: 4/5
- Reviewer: Frank U.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 51-200 employees
- Product usage: Used daily for free trial
- Reviewed: July 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Social Pilot is easy to use and is pretty cheap. It offers great value for work and saves a lot of time for social media managers

#### Cons

Sometimes, it can be really hard to upload items in bulk.

---

### Good, but doesn't have full functionality we require

- Overall rating: 4/5
- Reviewer: Julietr d.
- Verified reviewer: Yes
- Industry: E-Learning
- Company size: Self-Employed
- Product usage: Used daily for free trial
- Reviewed: January 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Good, but doesn't have full functionality we require

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 3/5

#### Pros

Good interface - easy to use and professional. Posting of individual posts across various social media platforms is easier than some other software.

#### Cons

Bulk posting does not have enough options. You can only post text with links - not images or videos which is very important with us. The have subsequently reduced the number of accounts allowed on each plan which is a deterrent.

#### Reasons for choosing SocialPilot

I chose Social Champ as it has more bulk uploading options

---

### SocialPilot is crucial for providing valuable insights for maintaining a robust online presence.

- Overall rating: 5/5
- Reviewer: Md. Rafiew I.
- Verified reviewer: Yes
- Industry: Research
- Company size: 51-200 employees
- Product usage: Used daily for less than 12 months
- Reviewed: September 2024
- Review source details: This review was submitted organically. No incentive was offered

The affordability of SocialPilot in comparison to other social media administration tools is a substantial advantage, as it enables us to obtain high-quality service without exceeding our budget limitations.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

The capability to simultaneously schedule posts across multiple channels saves my team a substantial amount of time, enabling us to concentrate on content creation and strategy. Monitoring engagement metrics is effortless with SocialPilot's intuitive interface, which provides the necessary insights to modify campaigns in real-time.

#### Cons

The absence of sophisticated analytics and reporting capabilities in comparison to other tools.

#### Reasons for switching to SocialPilot

Fewer integrations than competitors; limited in-depth analytics.

---

### A very basic platform for social media management

- Overall rating: 4/5
- Reviewer: Blake C.
- Verified reviewer: Yes
- Industry: Financial Services
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: June 2023
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It wasnt bad, but it wasnt outstanding either. It was an easy, cheap solution to our social media needs at the time. It isnt a program I would suggest first, but it isnt one I would completely discourage a potential user from trying either.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 3/5

#### Pros

SocialPilot was a quick find, in a situation where we needed a quick solution. It was simple to use, easy to set up and manage, and offered the basic needs of a small team that only needs basic functionality in order to post and automate for several different platforms. I loved how easy it was to post quickly and the ability to create post groups was convenient.

#### Cons

It was lackluster in the features department. I didnt like that the system frequently forced us to reconnect social media accounts, especially when there was no changes made to the accounts. The reporting was very basic, and didnt really provide any suggestions on how to imporove our performance. The need to input each hashtag on every single post manually was a headache, as there was no way to create hashtag groups. The campaign management was simply a list of the posts that had been posted, and the ones in the queue. The quick post content was not engaging or interesting, so quick posts werent valuable.

#### Reasons for choosing SocialPilot

The price point was unbeatable at the time when resources were a little scarce.

---

### One of the best

- Overall rating: 4/5
- Reviewer: mattia m.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: Self-Employed
- Product usage: Used weekly for more than 2 years
- Reviewed: June 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Generally positive experience. Socialpilot remains one of my favorite tools for managing minor social networks but sometimes also for the main ones (facebook and instagram).

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

a very complete and constantly updated tool that allows you to manage and plan posts on the main social networks. The tool allows management of multiple professionals with the same roles or different roles, also facilitating teamwork without ever overlapping roles. Also good on the updates and reports.

#### Cons

nothing in particular except the fact that now all social networks are releasing their management tools that overshadow these secondary tools but which remain essential for the management of all social networks that do not include a native tool.

#### Reasons for choosing SocialPilot

I use them all based on the social network to be managed, the objective to be achieved and the type of communication campaign.

---

### A solid social media marketing tool

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Online Media
- Company size: Self-Employed
- Product usage: Used weekly for less than 2 years
- Reviewed: October 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

SocialPilot has been a powerful tool to manage and grow my social media channels, as well as an avenue for me to continuously promote my content on social.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

There are many things I like about SocialPilot. If I were to narrow it down to 3, I'd mention the ability to connect and manage multiple social media platforms, the "post recycling" option to repost something several times on a later day and the browser extension.

#### Cons

The "post recycling" feature is a valuable asset for all those creating evergreen content for the fact that it lets you promote a piece of content on social media today, as well as on several future dates (something that's missing from the likes of Buffer and Hootsuite). However, the feature could be improved further. In fact, there's a limit to the number of reposts. This means that every now and then, you'll have to log in to your SocialPilot dashboard to add new dates. Other schedulers like MeetEdgar and SocialBee have enhanced this feature by enabling users to automatically recycle posts without having to continuously add new dates manually.

#### Reasons for choosing SocialPilot

It seemed to have a wider array of features

#### Reasons for switching to SocialPilot

I was looking for something that had more features but still had a good price

#### Vendor response

We're thrilled you enjoyed the "Post Recycling" feature; we like making our customers happy at SocialPilot! Thanks for leaving the positive review. I hope to see you again soon.

Replied May 2020

---

### SocialPilot great for those new to social media

- Overall rating: 5/5
- Reviewer: Karen W.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: August 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 5/5

#### Pros

I like that I can schedule a post that I find from Facebook to a later date. I also like that it does not cost anything to look at analytics for your posts.

#### Cons

There is a lot of different social media management software available but this one seems to work best for my company. It is fairly easy to use and they don't nickle and dime you to death. So I would say no real cons.

#### Reasons for switching to SocialPilot

Hootsuite was not as easy to use and every time you wanted an analytic report it was an extra $20.

#### Vendor response

Dear Karen, Thanks for taking the time to mention what features you like about SocialPilot and leaving this great feedback. We put customer experience and satisfaction as our priority, and your review reaffirms the hard work we put in every day. Thanks for sharing your review with the community and us. Thanks, Jimit

Replied May 2020

---

### Decent social platform

- Overall rating: 4/5
- Reviewer: Julie W.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used monthly for less than 12 months
- Reviewed: July 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 3/5

#### Pros

Easy and intuitive to use, does almost everything except Instagram.

#### Cons

You couldn’t post to Instagram and the one time I tried to contact their customer service, they weren’t super helpful.

#### Reasons for choosing SocialPilot

I chose Vendasta reputation management platform over socialpilot because you can post to Instagram from Vendasta.

#### Vendor response

Hi Julie, Thanks for your excellent review. We are thrilled to know that you find SocialPilot easy and intuitive to use. We also have introduced direct posting to Instagram using SocialPilot and Zapier Integration. You can now trigger your scheduled image as well as link posts to be directly published on Instagram. We put customer experience and satisfaction as our priority, and your review reaffirms the hard work we put in every day. So thanks for your kind words and we look forward to seeing you again. Thanks, Jimit

Replied May 2020

---

Showing 1 - 10 of 376 Reviews

[See All Reviews](https://www.softwareadvice.com/marketing/socialpilot-profile/reviews/)

## SocialPilot Popular Comparisons

[Instagram vs SocialPilot](https://www.softwareadvice.com/marketing/instagram-profile/vs/socialpilot/)[Snapchat for Business vs SocialPilot](https://www.softwareadvice.com/marketing/snapchat-profile/vs/socialpilot/)[Meta for Business vs SocialPilot](https://www.softwareadvice.com/social-networking/facebook-profile/vs/socialpilot/)[Zoho Social vs SocialPilot](https://www.softwareadvice.com/marketing/socialpilot-profile/vs/zoho-social/)[HubSpot Marketing Hub vs SocialPilot](https://www.softwareadvice.com/compare/38971-socialpilot/vs/119437-HubSpot-Marketing/)[Hootsuite vs SocialPilot](https://www.softwareadvice.com/collaboration/hootsuite-profile/vs/socialpilot/)[Buffer vs SocialPilot](https://www.softwareadvice.com/marketing/buffer-profile/vs/socialpilot/)[Constant Contact vs SocialPilot](https://www.softwareadvice.com/marketing/constant-contact-profile/vs/socialpilot/)[Sprout Social vs SocialPilot](https://www.softwareadvice.com/marketing/socialpilot-profile/vs/sprout-social/)[Later Social vs SocialPilot](https://www.softwareadvice.com/marketing/later-profile/vs/socialpilot/)[Agorapulse vs SocialPilot](https://www.softwareadvice.com/social-media-monitoring/agorapulse-marketing-profile/vs/socialpilot/)[Semrush vs SocialPilot](https://www.softwareadvice.com/marketing/semrush-profile/vs/socialpilot/)[Cloud Campaign vs SocialPilot](https://www.softwareadvice.com/marketing/cloud-campaign-profile/vs/socialpilot/)

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