Yotpo is a cloud-based content marketing platform for e-commerce businesses that enables users to collect user-generated content and use the content to build a brand and manage the customer experience. The integrated solution lets brands collect, curate, manage and respond to user-generated content. It leverages customer reviews and photos throughout the buyer journey to increase trust with the customers. Users can combine reviews and photos with customized display options to improve brand visibility. They can also highlight customer content in marketing campaigns to increase search visibility among relevant shoppers.

Yotpo monitors e-commerce sites’ search engine optimization (SEO) rankings and social media channels. It offers content marketing features such as email marketing, marketing automation and analytics, social marketing, marketing resource management and search and mobile marketing. The solution helps users understand what customers think about their products and identify opportunities to improve customer experience.

Integrations include Shopify, Magento, BigCommerce and WooCommerce. Pricing is per month. Support is provided via knowledge base.

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Google Seller Ratings

Reviews

Reviews

Supported Operating System(s):

Mac OS, Web browser (OS agnostic), Windows 10



108 Reviews of Yotpo

Overall rating

4.5 / 5 stars

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Showing 1 - 20 of 108 reviews

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Jamie from Decks Direct

Number of employees:  11-50 employees

Ease-of-use

Value for money

Customer support

Functionality

November 2018

Yotpo makes reviewing easy

Once we got in the flow of using it we have really grown in our knowledge of customer responses.

Pros

It makes hearing directly from customers and applying it to our site simple.

Cons

A little tricky to learn the ins and outs in the beginning.

Review Source: Capterra

Jon from Good Ink

Number of employees:  2-10 employees

Ease-of-use

Functionality

October 2018

The best review tool out there if you can afford it

Pros

Great features and integration with my eCommerce platform (Shopify) was seamless.

Cons

I've experienced several glitches in the UI that I'm sure they've fixed. Steep increase from free plan to a paid plan.

Review Source: Capterra
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Verified Reviewer

Number of employees:  11-50 employees

Ease-of-use

Value for money

Customer support

Functionality

October 2018

Perfect App

Yotpo is a great app which does exactly what it says, collecting reviews and notifying you when one is received. There are a lot on a small business owner's plate and Yotpo takes care of a major one, letting your customer know that you are willing to listen and take their feedback on board.

Pros

Yotpo is diligent and a perfect app for collecting reviews. My automation's game hasn't be to the point, but life if easier with Yotpo. They collect the reviews after x amount of days after the order rolls in. You do not have to monitor it and can also set the number of days the review request is sent.

Cons

There are few parts which are not customizable for the Yotpo integration with Shopify store. However, I wouldn't sweat over them.

Review Source: Capterra

Maud from Chatr Wireless

Number of employees:  2-10 employees

Ease-of-use

Functionality

October 2018

Great Softwear to Display user reviews

Pros

I love that you can customize everything so that you can have it run seamlessly on your webpage.
Customers love to be able to see the reviews of other customers.

Cons

I had a little trouble when I moved my website from Prestashop to Shopify, but the support team was great and had me squared away quickly.

Review Source: Capterra
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Verified Reviewer

Number of employees:  201-500 employees

Ease-of-use

Value for money

Customer support

Functionality

October 2018

Great review collector and marketing tool

Pros

Very easy to use; affordable; good lead generator.

Cons

Not much; this is a solid value that we've enjoyed using.

Review Source: Capterra

Jason from Tech

Number of employees:  1 employee

Ease-of-use

Value for money

Customer support

Functionality

August 2018

Free plan is excelent

Fun nd easy way to show you reviews to customers.

Pros

Free plan has lots of features that work well

Cons

Price for other plans seems a bit high for what it’s worth.

Review Source: Capterra
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Verified Reviewer

Number of employees:  51-200 employees

Ease-of-use

Value for money

Customer support

Functionality

August 2018

Not very impressed with Yotpo's value for the money

Pros

We tried the Yotpo Magento extension and it was easy to use on the back-end and provides a few extra functionalities we wouldn't have otherwise had, like photo reviews.

Cons

For the price, you could set up similar functionalities on your own without needing a full-service tool like Yotpo. Their review reminder e-mails actually generated a lot of unsubscribe and spam complaints and harmed our brand's reputation by annoying our customers.

Review Source: Capterra

Manjot from Apovex Limited

Number of employees:  2-10 employees

Ease-of-use

Value for money

Customer support

Functionality

August 2018

Very simple and useful

Pros

It is very easy to use to allow customers to leave reviews for products. The reviews were very easy to monitor and make sure they were legitimate. Also the reviews are placed very nicely on our site as well.

Cons

No real flaws I could think of, great software.

Review Source: Capterra

Kevin from Vapeco

Industry:  Retail

Number of employees:  2-10 employees

Ease-of-use

Value for money

Customer support

Functionality

August 2018

Get Rich or Die Trying (Yotpo's view on pricing)

Pros

Easy plug and play solution for collecting product reviews and photos post-purchase. Integrates with most major shopping carts.

Cons

VERY expensive. Lack of customization (unless you hand them a fortune). Not visually appealing and their pricing tiers and options are no good.

Review Source

ana from Self Employed

Ease-of-use

Value for money

Customer support

Functionality

July 2018

Very worthwhile software for online business reviews.

Pros

Easy to use. Support staff very helpful. I am able to select reviews I want to show. I am able to post reviews to social media which I really like. Overall great software.

Cons

I pretty much like this software all around. Least -- maybe it would be nice to have someone available for support 24/7 - but the pricing would not support that I am sure.

Review Source: Capterra

Mark from Impact Merchandising

Ease-of-use

Value for money

Customer support

Functionality

July 2018

All-in-one marketing solution

Pros

As far as a marketing platform goes - Yotpo is a complete user-generated content marketing system. You can trust a company that "powers the world's fastest growing brands"

Cons

Like most complex systems you will have to take some time to learn all of the ins-and-outs before getting the hang of the system.

Review Source: Capterra
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Verified Reviewer

Number of employees:  1,001-5,000 employees

Ease-of-use

Value for money

Customer support

Functionality

July 2018

Get reviews on your product

Pros

You can easily integrate Yotpo with major eCommerce cart providers like Shopify etc. The reviews make it easy to get insights on how client think about products, can work on given suggestions.

Cons

There should be an option for verified reviews so that one knows the reviewer really purchased the product.

Review Source: Capterra

Brandon from Quite Right Records

Ease-of-use

Value for money

Customer support

Functionality

July 2018

YOTPO is fantastic!

Constant customer feedback, which helps us build better products and revise one's that need it and rid others. Yotpo is great!

Pros

Easy to use, great follow up email and also their support staff is one of a kind! I first heard of them when they reached out to our store on Shopify. Their support staff is incredibly friendly, not pushy, and their free plan is great to test out the waters and really see it in action. It's easy to setup, navigate and also has shown immediate results with reviews and follow ups.

Cons

I honestly can't think of anything, maybe the pricing structure, but even that isn't terrible. The introduction to it was great, even though at first I was a bit apprehensive, but I love the product now.

Review Source: Capterra
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Verified Reviewer

Number of employees:  11-50 employees

Ease-of-use

Value for money

Customer support

Functionality

July 2018

This was the BEST software. I used this software for an e-commerce client of mine

Pros

The interface is CLEAN, and just looks good. Its simple for people to leave reviews for you. I was able to set up the plugin, customer service was responsive. I had many questions. Features were powerful.

Cons

I don't like how they want to track your sales and want a percentage of them. Although they do allow you to have reviews for a single product without all the bells and whistles. This worked out for us.

Review Source: Capterra

Jared from Adventure Hunt

Number of employees:  2-10 employees

Ease-of-use

Value for money

Customer support

Functionality

July 2018

It wasn't bad but it definitely wasn't good

None, we lost all reviews when we stopped using them and it took forever to setup so we wasted our time too.

Pros

I like how it looks, it's clean and simple for the user to understand and for the user to navigate.

Cons

The customer service is beyond awful, they don't have your best interest in mind and all the company wants is your money for their incredibly overcharged product.

Review Source: Capterra
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Verified Reviewer

Ease-of-use

Value for money

Customer support

Functionality

July 2018

Yotpo - An amazing review platform that you really should check out

Pros

We have been using these guys since they started.. so got real lucky on the pricing. It has really helped our customers have trust in our company due to seeing 'real' customer reviews of our services and products.

Cons

Only con to be honest.. is they have added features but as we had there original top package at a silly cheap price we are not allowed the new feature unless we change to the new plans. It's a fair point as the price far outweighs the features.

Review Source: Capterra

Abhimanyu from Hive

Ease-of-use

Value for money

Customer support

Functionality

June 2018

Its expensive, i did a trial run and gave up. was really disappointed . Good for big retailers

Pros

its easy to customise. reviews are great support to sell to potential customer and improve your sales and support

Cons

its super expensive, for small retailers like us its not worth, only good for big retailers. we saved ourselves by just trying the free run

Review Source: Capterra
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Verified Reviewer

Ease-of-use

Value for money

Customer support

Functionality

June 2018

Great reviews software, even if you stick with free version.

Pros

Helps me secure more reviews with ease for my longboard website. Interface is easy to interact with and makes it easy for both users and shop owners.

Cons

There was a setting I had an issue with for loading reviews instantly versus a slower experience. I actually switched to the slower setting because the faster one slows down website load times, bad for SEO. Easy to change after contacting tech support however!

Review Source: Capterra

Michelle from Capillus

Number of employees:  51-200 employees

Ease-of-use

Value for money

Customer support

Functionality

June 2018

Yotpo has helped us generate reviews and quickly respond to questions.

Yotpo helps us generate reviews and answer questions quickly.

Pros

I like the automated emails that show when a new review/question has been submitted. I like being able to filter/search for specific types of reviews/questions quickly. We use onsite review widget and targeted review requests. Set up is easy and support is very helpful.

Cons

Our product is unique in that it takes about 4-6 months before seeing results. It would be nice to send automated review requests at that time, but the max is 90 days after purchase. It is inconvenient but we manually send Targeted review requests instead.

Review Source: Capterra

Matthew from One Take Media

Ease-of-use

Value for money

Customer support

Functionality

May 2018

Formerly Great, Now a Mass of Paywall Barriers to Great Functions.

Its extremely in-depth review and marketing tools make it very desirable. but its constant paywals make it frusgtrating and expensive.

Pros

I loved Yotpo for is ease of integration with Bigcommerce, import of outside reviews and the really unique and interesting features.

Cons

Most of their best features are now paywalled behind a subscription wall, the free version is definitely not as good as it used to be, I deal with bigcommerce and shopify a lot and the built-in and other 3rd party review software is better and more affordable now than YotPo. I used be able to sell an integration package for bigcommerce/yotpo, but now merchants have lost interest due to the expensive monthly cost.

Review Source: Capterra

Displaying 1 - 20 of 108 reviews