All Prezly Reviews
1-25 of 55 Reviews
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brian
Verified reviewer
Public Relations and Communications, 1 employee
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed May 2020
Best software out there!
I only wish I had discovered it sooner!
PROSSo easy to use. After 20+ years using ACT!, making this change was the best decision I ever made!
CONSThere are no con's to using Prezly... Not one.
Reasons for switching to Prezly
How could I not after seeing all that Prezly had to offer!
Jane
Verified reviewer
Hospitality, 2-10 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed May 2021
A Great Alternative To Email Blast Systems
The team is supportive and helpful and customer service is top notch.
PROSI had been sending out press releases for years using Constant Contact and iContact but was introduced to Prezly by a business associate. I think it is a great option to manage all PR contacts on multiple lists, tag them by media type or client, set up newsrooms, add in photography and blast out. You can also track who is opening your releases and pitches.
CONSSome of the features don’t really work like seeing who is clicking through to a client website or who has opened pitches but I am sure they are working on that.
Reasons for switching to Prezly
Customer support was horrible and just too many software issues like losing documents you spent hours working on. That NEVER happens with Prezly!
Déborah
Used free trial
OVERALL RATING:
3
EASE OF USE
5
CUSTOMER SUPPORT
5
Reviewed August 2015
Prezly is the easiest solution to manage press and bloggers data
For now on, I'm only using Prezly as a database (not as a way to send press releases). Why is it so? Because I still miss some functionalities to be able to do so. We're working as a team on different client, and sometimes, I'd like my colleagues to have a look at the list of journalists/bloggers I selected. With Prezly, it is not possible to save a list, make comments and tracked adaptations. I also miss a place to put the unique visitors/month for a blog (not ideal to use the comments sections). Anyway, Prezly is really easy to use! Everything is logical and well designed.
Vendor Response
Thank you for the feedback Déborah. Excellent suggestion for the lists. This is in the pipeline. Soon you'll also be able to see extra info for the outlet domains.
Replied August 2015
Rawad
Non-Profit Organization Management, 2-10 employees
Used monthly for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed September 2020
Prezly
We are a small non-profit organization that needed to create and maintain communication with different audiences: funders, donors, team, community, media, other institutions, etc. Prezly gave us the opportunity to communicate with all of these audiences using a simple and smart interface.
PROSThe software is in constant update and upgrade, this is important. Ease of creating content. Possibility to create newsrooms in different languages. Mailbox integration. Contact enrichment.
CONSNot being able to customize the captions of images. Not being able to create columns easily without going back to a developer. Not being able to create permissions for newsrooms (newsrooms accessed through a password only).
Reason for choosing Prezly
Customer service, flexibility in plans, a simple interface, multiple newsrooms.
Valentina
Public Relations and Communications, 51-200 employees
Used daily for less than 6 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed May 2021
The software that streamline our work
Using Prezly really streamlines our work. We can send press releases tailored to very selected distribution lists saving us time and helping us being more targeted. Also, we have cut down on email traffic since we switched to Prezly and the software is key to assess who is very much engaged with our news and the content we push out and who isn't!
PROSPrezly is extremely easy to use and clear. I love being able to have all of our media contacts in one place and to keep them incredibly organised. Also, I appreciate that newsrooms are available so that our clients' latest and past releases can all be easily found and shared with the appropriate journalist, also through Prezly.
CONSIt would be useful to add in the possibility to add WeChat's profiles for the media based in China as this is the main channel used for communication.
Reasons for switching to Prezly
As a company, we just needed a more streamlined software that was not just a database.
Robby
Computer Games, 2-10 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed January 2023
Our main tool for reaching our contacts
Ease of use, great contacts list, nice tracking over coverage ratio per user, stories and online versions of press releases. The Team is very open to feedback and quickly comes with solutions.
CONSNo built-in monitoring of results, no reporting tools to use and share with clients, no statistics on submitted coverage
Reason for choosing Prezly
More features, better support, Stories management
Victoria
Entertainment, 2-10 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2022
Prezly user 5+ years
Very positive, would definitely recommend the software to others.
PROSWhat I like most about Prezly is its user interface, which is really user friendly. I also like the structure, for instance, you can see clearly the split between Contacts - Stories - Campaigns - Coverage sections, and you know exactly what you are supposed to do in each section. Populating the contacts is straightforward. Building press releases also takes minutes. One of the key benefits is Prezly's support team. You can just use the live chat option and somebody will always be there to respond your question and help.
CONSThe only thing I would suggest to the Prezly team is to maybe experiment a bit less with the press release builder function ;) some of the updates are really good and some of the layout changes I feel are unnecessary. As they say, if something isn't broken why to fix it? :)
Keith
Verified reviewer
Higher Education, 1,001-5,000 employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed October 2018
Great platform for PR trainees, students and seasoned professionals alike.
We were searching for a platform we could work with in order to teach our students how to write press releases in the social media ages. Such was the largely negative response that we received from Prezly's competitors that I funded my own simple app. Then Prezly came along and they recognised that our students could well be customers of the future. Prezly is intuitive, comfortable to use and extremely powerful as a one stop PR shop. Support is excellent. Even when we had a glitch on billing, they restored access at the weekend immediately upon the ticket being raised. I have no hesitation in recommending Prezly to any forward thinking PR agency or indeed trainer like myself.
CONSAt first I felt that the contact building element was not quite as strong as the competition, but then again Prezly is GDPR friendly and it is a case of building your own contacts. Otherwise spamming hundreds of contacts is simply unethical and doesn't work as a tactic anyway. Possibly it could be improved with a press release template wizard and maybe the equivalent for feature/blog writing. What is for sure that the team listens and acts. So I am sure these features will come on board eventually if enough of us request them.
Nissanka
Verified reviewer
Computer Software, 51-200 employees
Used weekly for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed May 2019
Prezly knows what PR is
the current features are fairly effective for successful PR campaigns and the cost is fairly reasonable. The backing of support team too is satisfactory.
PROSthe contacts building feature of Prezly is fairly modern and effective for a PR platform. Plezly have understood the importance of this feature (after all communications are with and for people who are our potential customers) and have given a lot of weight on building a profitable client base. Building relationships with the right contacts eventually leads to broadening the client base through references by existing contacts. Its good that Prezly have identified the importance of this fact. The media management feature too is creatively incorporated to publish and share effective and attractive press releases. Ability to create personalized multimedia pitches and campaigns, news rooms etc. are all features what are expected of a PR platform and Prezly have professionally incorporated them in order to conduct awareness campaigns among our prospective clientele thereby maximize our sales revenue.
CONSdoesn’t see any feature that we dislike, however in time with the help of customer suggestions many additional features will evolve for the benefit of the users.
Bie
Verified reviewer
Design, 11-50 employees
Used weekly for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed May 2020
User-friendly system that makes keeping in touch easy peasy
Prezly is a very user-friendly system. Uploading lists that you have made over the years, making attractive press files, selecting and contacting journalists, the system does it all. It's quick, it's updated regurlarly, the help desk is swift and friendly if ever you need them.
CONSIn the beginning (4 years ago), there were items that didn't feel very fluent. The help desk helped sort this out, and prezly changed those items over the years. I'm happy with this software.
Angela
Non-Profit Organization Management, 10,000+ employees
Used weekly for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed July 2021
Prezly lightens my load
We are saving time by using Prezly, we are distributing huge files without worries of them bouncing back and we are easily targeting the right audience by using Prezly. We have used Prezly for more more than 3 years now and we are happy with the service as well as the support from the team.
PROSI use various features on Prezly but of these, the most impactful ones are the media tags, email campaigns and emailer open rate reports. Gone are the days when I would have to pitch to each and every journalist on my contact list via email. Prezly has lightened my load by creating tags that I use to send timely, relevant content to very specific journalists interested in a particular subject rather than spraying and praying the content will be used. Prezly has also helped to send bigger multimedia files at once including videos, audio, photographs, press releases, or graphics without worrying about the size of the file. You cannot do this with emails, hence Prezly has come in handy. To add a cherry on top, Prezly gives reports on how an email campaign was received by the recipients. This helps me follow up with journalists who will have opened the campaign with much confidence and ask if they will publish the content or if they are interested in getting more information or doing interviews.
CONSI have not personally worked with segments much, so it's one area I would love to try out at some stage. I have also often asked if there is a way Prezly can have an all-in-one package where they also offer media monitoring for the emailers we send out in terms of the actual coverage from media outlets. The reason is that it becomes costly for us to then source out the media monitoring service to another company, but if Prezly can have this service as well that would be appreciated.
Ryan
Public Relations and Communications, 2-10 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed December 2019
Prezly earns you more media (closes more deals) and keeps your clients happy.
Prezly makes it easy to pitch EVERY DAY. The service is second-to-none and vastly better than the previous product we switched from.
PROSPrezly is a CRM sales tool for media outreach - I earn more media / close more deals. It is intuitive, the user experience is thought through very well, the campaign reporting function saves me time by showing me which media has engaged with my pitches so I don't waste time following up on the media who haven't, and functions well on mobile devices.
CONSMy team has not encountered any problems in our 2+ years using Prezly. I would like to see Prezly develop a coverage recap tool.
Reason for choosing Prezly
I was impressed with Prezly's thoroughness. The product literally addresses every media outreach and contact management need of a PR firm. The price is directly in line with the value it delivers. The customer service is unmatched.
Justin F.
Verified reviewer
Public Relations and Communications, 2-10 employees
Used daily for less than 6 months
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed May 2021
Prezly is a PR solution from novice to pro.
Being able to add stories is one thing, but to add video or pictures to your story is a game changer.
CONSI’m all about organization. That means utilizing categories to help flow is necessary, but categories are not available on the first tier level plan of newsrooms. Instead I have to come up with other ways to make categories within a program that makes them. It adds time to the process.
Reason for choosing Prezly
Price and no hassle Sales. Additionally I love the fact that they made their services available to freelancers or those who cannot necessarily afford it the very expensive solutions that are out there. This sets Prezly apart by being able to offer a solution to anyone who needs one. I also love how they highlight those who came up for uses of Prezly outside the original scope. For example, I think utilizing Prezley for a portfolio solution or a intranet platform is brilliant. Thanks for sharing that and kudos to you, Prezly.
David
Marketing and Advertising, 2-10 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed May 2020
Prezly makes my business function
Since we signed up for Prezly, I’ve spent time giving feedback to their product development team and they’ve been great at implementing features, squashing bugs, and making improvements.
PROSMy company provides media relationship services to several clients, including a large electronics manufacturer. We use Prezly all day, every day. We track coverage, send out press releases (with galleries and embedded videos and downloads), we make pitches, we track addresses and changes to staffing in the media. We would not be able to function as well without Prezly—we’d have to cobble together several other services to get most of the features.
CONSWe’d like to see them add a coverage tracking reporting system, but know they’re working on it as part of their long term goals.
Reason for choosing Prezly
We liked the small, focused staff, the attention to the business tasks we do the most, and lack of cluttered useless features that other platforms had.
Lydia
Insurance, 51-200 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
5
VALUE FOR MONEY
3
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed May 2020
Good starter software
Good solution that has all the must-have functions that a PR database needs. Would be great if you could also search for journalists
PROSeasy to use! you can synchronise it with your email account. Nice to have an overview of opening rates and reply rate. Easy to import and export excel sheets with journalist details, easy option to filter and create segments
CONSAttachments don't look great in emails, it is difficult to insert smaller pictures or logo of company. Also, the analysis ans monitoring of campaigns could be better and illustrated visually
Reason for choosing Prezly
Price, ease of use
Wim
Public Relations and Communications, 11-50 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE