About Typeform


Typeform is a cloud-based survey management solution designed for companies of all sizes. It offers survey design, configuration, distribution and analytics within a suite.

Typeform features survey design, where users can design customized surveys using a drag-and-drop interface. The templates include different types of questions, such as short-text answers, multiple choice questions, long-text answers, picture selections and drop-down menus. Users can also add photos and videos for each question.

Users can distribute surveys using on-site pop-ups and push notifications. Typeform also offers reporting and dashboards, which allow users to track performance metrics such as unique visits, responses and survey completion status. Users can also view survey responses in real time. The product also offers collaboration, which allows users to create tasks for surveys, assign them to people and share the survey findings.

Support is offered through an online knowledge base.



Read More

Supported Operating System(s):

Web browser (OS agnostic)

243 Reviews of Typeform

Average User Ratings

Overall

4.67 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(181)

4 stars

(52)

3 stars

(5)

2 stars

(3)

1 stars

(2)

Likelihood to Recommend

Not likely

Very likely

Filter reviews by:

Sort by: Most Helpful | Most Recent

Showing 1-20 of 243 reviews

Do you use this product?Write a review

March 2018

Jamie from Tennant Company

Company Size: 1,001-5,000 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

March 2018

Elegant and effective forms for many different uses.

Typeform is very inexpensive for the features it offers and people are very impressed with the end result. We have been able to use it for much more than just a simple form or survey. They seem to be improving the product with v2 and it comes with no additional cost.

Pros

Form or surveys built with Typeform have a unique look that is easy to navigate and compatible with any device. Responsive design makes your form work on both desktop and mobile. Additionally, there are several ways to deploy your form. Their copy/paste code makes it very easy to create popups or overlays on your website.

Typeform v2 just launched and it is a drastic change from v1, but with a little exposure, it quickly becomes apparent that they have made it faster than ever to create a form. v2 instantly displays changes that you make to your form and building it is as easy as typing in the browser. Along with its ease of use, Typeform offers more complex features that really allow you to expand your uses for the product. We use question branching and the calculator tool to make an inexpensive online quiz for a segment of our users. Typeform also supports embedding YouTube and Vimeo videos and uploading pictures.

Cons

There are two aspects of Typeform that I do not like. First, each "question" only allows you to upload one image and embed one video. I realize that this keeps it clean and elegant looking, but I would like the choice to use more if I want. Second, it would be nice if it supported basic HTML code for things like embedding a video from your own video service. Currently, I have to re-upload videos that we use to an unlisted YouTube account in order to use them in Typeform.

April 2018

Crystal from Surety Solutions, LLC

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

April 2018

Generates Leads On Its Own

Pros

We absolutely love Typeform for our business. We have created many lead generating surveys and tools to help our users. We have even converted our PDF applications into interactive typeforms so people can complete applications on their mobile device.

Typeform is easy to use, the possibilities are endless, and it is fun for users.

We like the ability to customize typeform for our business using our business color scheme and logo. We also like that we can customize our typeform link when sending to clients. It feels less like we are sending them to a third party software and more like they are still on our website.

Cons

The "Calculate" feature does not actually calculate in the sense of a real calculator. Rather, it calculates "points" if you are creating quizzes and surveys.

The new Typeform interface is kind of hard to get used to simply because we were SO used to the old interface. It's always hard when software companies change up their tool or give their tool a face lift....it takes some getting used to. New users will have no difficulty though. It's only a con for us because we were used to their original interface.

November 2016

Dave from Silversix, CIOPulse

Company Size: 2-10 employees

Review Source: GetApp


Ease-of-use

5.0

Value for money

5.0

Customer support

3.0

Functionality

4.0

November 2016

Beautiful surveys. Platform not reliable enough yet

We've been using Typeform surveys to collect data continually from our customers all over the world, continually, 24x7. We transfer survey data to our systems via Typeform's API. In terms of design and usability, the surveys are way ahead of the competition. It's great value for money too. Where I'm hesitant to recommend Typeform is in terms of reliability. The platform itself still goes down occasionally. In the last 12 months we've had two big issues that have both lasted a couple of days. In most use cases (if you want to run non-time-critical surveys, where an error message popping up is no big deal), Typeform is an amazing data collection instrument. But if your own brand/image depends on it, I think it's going to take a bit longer before Typeform's own infrastructure and architecture is robust enough. Customer care is always helpful and friendly. Just be aware that they're not available 24x7, which is noticeable if you're not in their timezone (CET).

Pros

Survey looks and works great across all hardware/browsers.
Ease of use.
Value for money.

Cons

Service not reliable enough (if your brand depends on it).
Customer support not 24x7.

January 2018

René from Falstaff Verlags GesmbH

Company Size: 51-200 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

4.0

Functionality

3.0

January 2018

Robust online form builder solution, room for further improvement

Flexible and easy to use way to collect data to understand the needs and concern of our customers better.

Pros

Nice and very user interactive, engaging forms, perfect for mobile devices. Good and clean user interface for building and administrating forms. Seamless and stable integration of Stripe payments. Very flexible, you have all possibilities to use. I recommend to use it for collecting quick feedbacks with manageable data to collect. Very easy website and e-mail embed.

Cons

For me, typeform provides too much playful details and they stick on the "skip from one entry to the next" approach. That means you fill out one question and you have to click to skip to the next question. In my opinion, this is not always the best way to provide online forms to your folks. You have to click 10 times to fill out your name and your address, hmm.

May 2017

Crystal from Surety Solutions, LLC

Company Size: 11-50 employees

Review Source: GetApp


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

May 2017

Beautiful Surveys - Great For Lead Gen

Pros

We use Typeform primarily for lead generation. It is a beautiful way to capture information from people. It makes inputting information interactive, not boring and time-consuming.
Customization is easy, and there are multiple ways to share your Typeform once you build it (embed it, create your own Typeform page, etc)
What I loved best is that you could test the "pro" version out before buying AND you didn't need to start over. You can start on the free version, then upgrade to the pro version for free to try it out, and not have to spend time re-creating your content. Typeform duplicates your content for you and allows you to see what you could do to your Typeforms if you used the pro version. Super helpful.
Customer support is great via email, Very professional and kind :)

Cons

No cons. The learning curve is easy, there are tons of Typeforms you can view beforehand for inspiration. There's really nothing not to like.

December 2017

Cynthia from Arizona State University

Company Size: 10,000+ employees

Review Source: GetApp


Ease-of-use

5.0

Functionality

4.0

December 2017

Great for Market Research

Pros

I am a college student involved in entrepreneurship endeavors with groups and have used Typeform to create surveys to collect research for some of our target groups. I find it very intuitive to use and love the choices when it comes to how I am able to ask the question (i.e. multiple choice, select many, short answer). I also really enjoy being able to see the metrics and analyze the responses we have received on the surveys. Being able to download the results data as an Excel spreadsheet is one of my favorite features! The reports feature is also really nice as I can use that to visually present information/results of the survey. Being able to share the surveys I create is also very easy!

Cons

As a student and not a constant user, I wish there were different packages available to fit my needs. I cannot justify upgrading for more features such as being able to add other people to your workspace, when I am able to get the survey done myself and report back the findings. I would be nice if instead of maybe adding people to the workspace that would be able to make edits and create surveys, that they could just view the results. It would save me some time and help my teams collaborate better. Overall, I really enjoy the basic plan, but would consider upgrading if there was a package that fit my needs better!

February 2019

Garrett from Kudos®

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

February 2019

One of My Favourites

Great tool, great support, great integrations, very good pricing. Highly recommended.

Pros

Typeform is the only survey tool that I can say I enjoy using. The surveys look fantastic, the flexibility of customization is amazing (definitely above other platforms in the space), and it's surprisingly easy to set up integrations or use some of the more complex features without needing too much hand-holding. I have reached out to support numerous times for everything from feature requests (I've sent many of those over the years) to trying to figure out how to do something crazy with a Typeform and the support team is always all over it. Great support team for sure!

Cons

Typeform has less functionality than some platforms like SurveyGizmo, but for 99.9% of people out there, that won't be an issue. One nit that has bugged me forever is that even if you subscribe to Typeform, by default every form you create will include the Typeform branding and you have to manually turn this off every single time. If you pay for the service, the white-labeling should be turned on by default.

February 2019

Quinn from Quinn Ballard Photography

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

3.0

Functionality

5.0

February 2019

The Design + Capabilities of Typeform Blows Other Form Builders Away

I couldn't imagine using any other form builder. Because Typeform has an up-to-date look and feel and has great features like logic jumps, the ability to add GIFs into forms, and several embedding options, I have been a fan from the beginning. Their style is a perfect fit for my business because it's clean, modern, but powerful.

Pros

I love that Typeform both looks great without compromising utility or usefulness. It helps keep people who fill out the form engaged because of smooth transitions between questions. Most form builders get the job done but look generic or outdated – Typeform is anything but that.

I sent a questionnaire to some clients last year, but I sent half of the clients the questionnaire built with Typeform and I sent the other half other clients the exact same questions using another form builder. I got almost an 85% response rate using the Typeform version, while the other form builder barely got a 60% response rate. Exact same questions sent, but I saw evidence that the better looking form (from Typeform) played a role in a higher response rate.

Cons

Typeform updated the form builder several months ago and I've run into some issues where older Typeforms (i.e. forms made before the update) didn't properly migrate or some questions were removed from the form. Even though support helped resolve it, it was frustrating that I had to go back and test/troubleshoot forms that had previously been working for years.

March 2019

Maria from Vimeo

Company Size: 201-500 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

March 2019

Customize to your Brand Standards Seamlessly

Such a great tool, and like I mentioned before, it's fun to use!

Pros

I've used Typeform primarily for surveys, polls, and just gathering data as a whole. I want to start off by stating that this is a fun tool to use. The UI on the site is visually appealing, it's inviting, and it's very user friendly. They've got such a large array of different templates and tools available for generating content that is specific to your brand, and without making you spend too much time while at it.

I'm usually performing surveys through Typeform and the pre-filled templates have been so essential in cutting down time on my end to compile a list and type them out manually, one by one. Additionally, each survey has a stats section in which I can view all responses. This is a fantastic tool, and having it all in one place is super convenient.

Cons

There isn't much in particular that I dislike. I think 'My workspace' was a bit difficult to use when I first started. There wasn't on-boarding when I first started to use it, which would have been nice. Help docs are great, but sometimes its just nice to have a bit of a walkthrough on some new features or for new users at first glance.

May 2018

Jeel from PlexusMD

Company Size: 11-50 employees

Review Source


Ease-of-use

4.0

Functionality

5.0

May 2018

Easy and Effective!

In general, I really enjoy using Typeform and it has made life much easier in many ways. So I give it a big thumbs up!

Pros

The best thing I love about Typeform is that it's so effective because it looks so good and the work is done in minimum time. Another thing I like about it is its interface, it's so easy to see and add the logic jumps, the hidden fields, etc. It makes life much easier because of that. Another thing I like it that it has so many features that we can use to make our forms work in the most efficient way. I aslo love the way the summary of responses is given - makes it easy to analyse.

Cons

I did not find many cons while working with Typeform. But here are a few things I noticed:
1. It gets a little slow at times and might take a while to respond.
2. Sometimes even when no changes are made, it shows that someone else has made changes and the last few changes that are made by you get undone.

January 2019

Sujee from CollegeTrackr Inc.

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

3.0

Customer support

4.0

Functionality

5.0

January 2019

Typeform Review

It's been great. Very user friendly, free service is sufficient for most use practices and customer support is great. Highly recommend it if you need beautiful forms on your site.

Pros

It is easy to use and beautiful. They have great templates to get you started whether it is to create a registration form or to simply conduct a survey. I use it as a contact form on my site and all emails are saved and organized on their server and database to access, download, and share. You can even pull up statistics and analytics on how your specific form is doing!

Cons

The PRO+ version is quite expensive and their WordPress plugin is outdated. I think it would be great if they can update the plugin with features such as 'masking' their URL so it doesn't say "typeform.companyname.com/...". I would like it if there was a way to just use the user's company URL address rather than having each contact form show up as a typeform URL.

April 2018

Laura from Hickety Pickety

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

April 2018

I love it for the sleek and modern interface. My surveys look stunning and relevant to my audience!

Pros

I've been working as a market researcher for quite some time. It's proficient enough for mundane tasks, and overall I am impressed with the multitude of options it comes preconfigured with (you can use it for as little as a poll, or as trivial and amusing as a trivia quiz with immediate scoring, or as complex as a market research survey with logic answers). I love that Typeform has a live preview that allows you to see instantly what your typeform will look like. In my previous jobs I used to find it tricky to create modern, attractive designs on the softwares I was using at the time; Typeform proved to me that it's sleek, intuitive, and really modern; you can embed videos into the survey, you can embed it on your webpage, or share it directly via social media, and you have immediate access to the live responses. The reporting is basic, but hey, you can integrate it with your favourite apps via Zapier or Google Sheets if your wanted to do some proper analysis.

Cons

The URL of the generated survey captures the name as registered on the account. When I use it for various purposes, I don't like having that name show up, so I manually have to go into the account to change it every time if I create a typeform that would benefit from a URL that has resonance to my audience. The good thing is that changing the registeres name in this fashion does not affect existent active links; so you can change it over and over again. Having said that, in light of all the positives, it's not that big of a deal, but I'd appreciate the flexibility in editing my URL.

February 2019

Melissa from Fox & Owl Media

Company Size: 1 employee

Review Source: Capterra


Ease-of-use

5.0

Functionality

5.0

February 2019

Easiest form system to use for many use cases

Pros

Very easy to use. You have many options to customise your questions - from radio buttons to multiple choice options to "on a scale of 1 to 10" type questions where you can use numbers or icons (with the option to customise the icons in the scale - I've used hearts for my forms).

Very easy for people to submit answers as well. There's nothing worse than sending a form to someone and they battle to fill it in, because it means that they'll give up and you'll never get your desired responses.

I love that you can embed a form as well. Perfect for embedding into website pages - which is what I do with my forms.

I've used Typeforms on my clients' websites as well, and when we do changes to their sites, they always ask me not to remove "that form system you put on our site" - ie Typeform.

Cons

Not sure if this is a "user error", but sometimes respondents think that they've submitted answers, but they haven't because they haven't clicked on the last button to submit the answers to the form owner.

This has happened to me a few times, and occasionally to one or 2 of my clients.
I think maybe what could be added is text to say that if the last button isn't clicked, that the responses won't be submitted.

December 2018

Anonymous

Verified Reviewer

Company Size: