---
title: "Domo Software Overview 2026 - Features & Pricing"
description: "Review of Domo Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/bi/domo-profile/"
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Overview

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# Domo Review

Custom quote Free trial 2 plans

Updated June 26, 2026

Written by [Eduardo Garcia](https://www.softwareadvice.com/resources/author/eduardo-garcia/)

Content Analyst

Edited by [Caroline Rousseau](https://www.softwareadvice.com/resources/author/caroline-rousseau/)

Senior Editor

Wondering if Domo is right for your organization?

Our Data Visualization Software selection experts can help you in 15 minutes or less.

On this page

-   Our Summary
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   Key Sentiments
    
-   User Reviews
    
-   Frequently Asked Questions
    
-   Popular Comparisons
    

## Our Summary

Domo

4.3

[(331)](https://www.softwareadvice.com/bi/domo-profile/reviews/)

Pros:

-   Customizable dashboards
-   Data visualization capabilities

Cons:

-   High cost
-   Poor customer support

Pricing

Pricing available upon request

### What is Domo:

Domo is a cloud-based business intelligence platform that transforms data into visual insights for improved decision-making. It allows businesses to connect and prepare data from any source with low-code functionality using integrations, connectors, imports and exports, and dashboard creation.

### Why we like Domo:

Domo ranks best for functionality on the list of the [Best Manufacturing BI Software of 2025](https://www.softwareadvice.com/category/3828-manufacturing-bi/). Reviewers praise its robust workflow management features, seamless data synchronization, and visual dashboard creation to aggregate insights and analyze trends.

### Who should use Domo:

Domo is useful for finance, IT, marketing, sales, operations, and business intelligence teams in financial services, high-tech, manufacturing, media, retail, and healthcare. Domo received a mix of reviews from businesses of all sizes, highlighting its flexible and robust feature functionality.

Wondering if Domo is right for your organization?

Our Data Visualization Software selection experts can help you in 15 minutes or less.

## Domo User Interface

## Popular Domo Alternatives

Main Product

Domo

4.3

[(331)](https://www.softwareadvice.com/bi/domo-profile/reviews/)

Ratings Breakdown

-   4.13Ease of use
-   3.98Value for money
-   4.03Customer support
-   4.27Functionality

Pricing

Available upon request

Get Price

Alternative Product

[Microsoft Power BI](https://www.softwareadvice.com/bi/microsoft-power-bi-profile/)

4.6

[(1890)](https://www.softwareadvice.com/bi/microsoft-power-bi-profile/reviews/)

Ratings Breakdown

-   4.13Ease of use
-   4.41Value for money
-   4.16Customer support
-   4.49Functionality

Pricing

Starting at $10.00 per month

Get Price

Alternative Product

[Tableau](https://www.softwareadvice.com/bi/tableau-profile/)

4.6

[(2360)](https://www.softwareadvice.com/bi/tableau-profile/reviews/)

Ratings Breakdown

-   4.12Ease of use
-   4.20Value for money
-   4.24Customer support
-   4.49Functionality

Pricing

Starting at $15.00 per month

Get Price

Alternative Product

[Google Analytics 360](https://www.softwareadvice.com/bi/google-analytics-profile/)

4.7

[(8101)](https://www.softwareadvice.com/bi/google-analytics-profile/reviews/)

Ratings Breakdown

-   4.17Ease of use
-   4.66Value for money
-   4.15Customer support
-   4.61Functionality

Pricing

Available upon request

Get Price

Alternative Product

[MATLAB](https://www.softwareadvice.com/bi/matlab-profile/)

4.6

[(2097)](https://www.softwareadvice.com/bi/matlab-profile/reviews/)

Ratings Breakdown

-   4.01Ease of use
-   4.16Value for money
-   4.22Customer support
-   4.59Functionality

Pricing

Starting at $203.63 per year

Get Price

Alternative Product

[Google Data Studio](https://www.softwareadvice.com/bi/google-data-studio-profile/)

4.5

[(338)](https://www.softwareadvice.com/bi/google-data-studio-profile/reviews/)

Ratings Breakdown

-   4.13Ease of use
-   4.72Value for money
-   3.68Customer support
-   4.33Functionality

Pricing

Available upon request

Get Price

## Domo Overview

Domo is the agentic platform for the intelligent enterprise, connecting data, AI, and execution. It helps organizations bring together data from across their business, build AI-powered agents, apps, workflows, and analytics, and deliver intelligence where teams work. Domo is built for data teams, analysts, business leaders, and developers who want to turn trusted data into better decisions and more efficient processes.

Domo works with existing cloud data platforms such as Snowflake, BigQuery, and Databricks, helping organizations connect, govern, and use their data without...

disrupting their current environment. Teams can build AI agents, apps, workflows, automations, and dashboards on top of their data foundation, then share those experiences through dashboards, embedded apps, mobile, and AI assistants. Key capabilities include: • Connecting and governing data across cloud data platforms, business systems, and enterprise apps. • Building AI agents, apps, workflows, automations, dashboards, and analytics. • Delivering data and AI experiences through dashboards, embedded apps, mobile, and AI assistants. • Supporting both business users and technical teams with low-code and pro-code development options. • Applying governance, security, and access controls across data and AI. Organizations use Domo for business intelligence, operational analytics, executive reporting, embedded analytics, and AI-powered workflows. By bringing data, AI, apps, and automation together in one platform, Domo helps organizations build and scale trusted solutions across the enterprise.

## Domo Pricing and Plans

Starting price: Connect with an advisor for pricing

Free Trial

Free Version

Free

Pricing available upon request

Plan includes:

-   Full platform
-   Unlimited users
-   Onboarding support
-   Self-service education
-   One training session

Custom Pricing

Pricing available upon request

Plan includes:

-   Full platform
-   Unlimited users
-   Onboarding support
-   Self-service education
-   One training session
-   Dedicated account team
-   Volume discounts
-   Custom add-ons available
-   Support packages
-   AWS private link

Read More

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## Domo Features

Drawn from insights across 331 verified reviews, we've outlined Domo's best and worst rated features and how they stack up against the average rating.

Domo's score

Category average

Domo's Best Rated Features

Ad hoc Reporting

4.86

4.24 category average

Workflow Management

4.75

3.98 category average

Data Synchronization

4.67

4.29 category average

Domo's Worst Rated Features

Performance Metrics

3.83

4.15 category average

Alerts/Notifications

4.0

3.73 category average

Reporting & Statistics

4.0

4.28 category average

-   Popular features found in Data Visualization
    
    Data Connectors
    
    Data Import/Export
    
    Drag & Drop
    
    Multiple Data Sources
    
    Relational Display
    
    Scheduled/Automated Reports
    
    Search/Filter
    
    Third-Party Integrations
    
    Visual Analytics
    
-   More features of Domo
    
    Access Controls/Permissions
    
    Accounting
    
    Activity Dashboard
    
    Activity Tracking
    
    Ad hoc Analysis
    
    Ad hoc Query
    
    Ad hoc Reporting
    
    AI Copilot
    
    AI/Machine Learning
    
    Alerts/Escalation
    
    Alerts/Notifications
    
    API
    
    Application Development
    
    Application Management
    
    Association Discovery
    
    Audit Trail
    
    Benchmarking
    
    Budgeting/Forecasting
    
    Cash Management
    
    Charting
    
    Collaboration Tools
    
    Compliance Tracking
    
    Consolidation/Roll-Up
    
    Conversion Tracking
    
    CRM
    
    Customer Database
    
    Customer Journey Mapping
    
    Customizable Branding
    
    Customizable Dashboard
    
    Customizable Reports
    
    Customizable Templates
    
    Customization
    
    Dashboard
    
    Dashboard Creation
    
    Data Aggregation
    
    Data Aggregation and Publishing
    
    Data Analysis Tools
    
    Data Blending
    
    Data Capture and Transfer
    
    Data Cleansing
    
    Data Discovery
    
    Data Extraction
    
    Data Governance
    
    Data Integration
    
    Data Management
    
    Data Migration
    
    Data Quality Control
    
    Data Security
    
    Data Synchronization
    
    Data Transformation
    
    Data Visualization
    
    Data Warehouse
    
    Deployment Management
    
    Device Enrollment
    
    ERP integration
    
    ETL
    
    ETL - Extract Transfer Load
    
    Financial Reporting
    
    Forecasting
    
    Functions/Calculations
    
    Funnel Analysis
    
    General Ledger
    
    Generative AI
    
    Goal Management
    
    Graphical User Interface
    
    HR Management
    
    Income & Balance Sheet
    
    In-Database Processing
    
    Information Governance
    
    Integrated Development Environment
    
    Integration into Third Party Applications
    
    Integrations Management
    
    Interactive Elements
    
    Interactive Reports
    
    Job Scheduling
    
    Key Performance Indicators
    
    KPI Monitoring
    
    Marketing Reports
    
    Match & Merge
    
    Metadata Management
    
    Mobile Access
    
    Mobile Dashboards
    
    Mobile Reporting
    
    Multi-User Collaboration
    
    Multivariate Analysis
    
    Natural Language Processing
    
    Natural Language Search
    
    Non-Relational Transformations
    
    OLAP
    
    Performance Metrics
    
    Predictive Analytics
    
    Private Dashboards
    
    Profitability Analysis
    
    Profit/Loss Statement
    
    Progress Tracking
    
    Project Management
    
    Public Dashboards
    
    Publishing/Sharing
    
    Real-Time Analytics
    
    Real-Time Data
    
    Real-Time Monitoring
    
    Real-Time Notifications
    
    Real-Time Reporting
    
    Real-Time Updates
    
    Regression Analysis
    
    Reminders
    
    Remote Access/Control
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    Role-Based Permissions
    
    Sales Reports
    
    Scorecards
    
    Search
    
    Secure Data Storage
    
    Security Management
    
    Self-service Analytics
    
    Self Service Data Preparation
    
    Sentiment Analysis
    
    Single Page View
    
    Single Sign On
    
    SSL Security
    
    Statistical Analysis
    
    Statistical Simulation
    
    Strategic Planning
    
    Streaming Analytics
    
    Templates
    
    Time Series Analysis
    
    Trend Analysis
    
    Trend/Problem Indicators
    
    User, Role, and Access Management
    
    Visual Discovery
    
    Visualization
    
    Visual Modeling
    
    Visual Workflow Management
    
    Web Services
    
    "What If" Scenarios
    
    Widgets
    
    Workflow Management
    

## Domo Integrations

Based on 331 verified reviews, we've identified products most frequently integrated withDomo.

Google Analytics 360

Integration rated 5.0 from 4 reviews

HubSpot Marketing Hub

Integration rated 5.0 from 3 reviews

Harvest

Integration rated 5.0 from 3 reviews

Workday Adaptive Planning

Integration rated 5.0 from 3 reviews

Microsoft SQL Server

Integration rated 5.0 from 2 reviews

Zoho CRM

Integration rated 4.0 from 2 reviews

See all 74 integrations

## Domo Key Sentiments

We analyzed 331 verified reviews for Domo to find out what actual users really think.

Most Positive Sentiments

Data visualization

73% Positive

20% Neutral

7% Negative

Reviewers appreciate Domo's data visualization capabilities, noting the ease of creating stunning visualizations in real time. They value the user-friendly interface and the extensive data connectors that facilitate the creation of interactive dashboards. Users also find the platform effective for presenting data in a visually engaging manner, making it accessible to both novice and experienced users.

Data management

61% Positive

29% Neutral

10% Negative

Users find Domo highly effective for data management, allowing them to analyze complex data and combine multiple data sources seamlessly. They appreciate the flexibility in data manipulation and the ability to gain deep insights from their data. Reviewers also highlight the software's capability to provide a comprehensive view of operations and influence important organizational changes.

Reporting

47% Positive

42% Neutral

11% Negative

Users praise Domo for its customizable reporting features, which allow them to create and share reports tailored to their needs. They find the process of report creation straightforward and appreciate the ability to generate complex reports easily. Reviewers also highlight the convenience of sharing reports across teams, enhancing collaboration and decision-making.

Least Positive Sentiments

Card creation

37% Positive

46% Neutral

17% Negative

Users appreciate the speed and ease of creating and managing cards in Domo, which helps them understand data quickly. They find the card presentation effective for communication and enjoy the ability to edit cards easily. However, some reviewers mention the need for more advanced features and improvements in the card display options.

Customer support

42% Positive

26% Neutral

32% Negative

Reviewers have mixed feelings about Domo's customer support, with some praising the helpful and responsive service they receive. However, many users report issues with slow response times, unresponsiveness, and a lack of attention to smaller businesses. These challenges have led to frustration and dissatisfaction for several users.

## Domo User Reviews

## Domo customer ratings

- Overall rating: 4.3/5
- Total reviews: 331

### Rating distribution

- 5 stars: 170 reviews (51%)
- 4 stars: 112 reviews (34%)
- 3 stars: 35 reviews (11%)
- 2 stars: 5 reviews (2%)
- 1 star: 9 reviews (3%)

### Secondary ratings

- Ease of use: 4.1/5
- Value for money: 4.0/5
- Customer support: 4.0/5
- Functionality: 4.3/5

---

### Pros and cons of domo

- Overall rating: 5/5
- Reviewer: Jeremy V.
- Verified reviewer: Yes
- Industry: Construction
- Company size: 501-1000 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: April 2026
- Review source details: This review was submitted organically. No incentive was offered

Very useful tool that gives us the vital finical information in our industry. Very well organized one you find what you are looking for.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Domo allows me to look at all the critical finical information that is needed to track the daily-monthly and yearly revenue that is frequently looked at in our company.

#### Cons

This program is not very user friendly as far as navigation. It is a self learning program as far as finding the information you need to look at.

---

### Extremely organized and easy way to review data!

- Overall rating: 5/5
- Reviewer: Jaclyn L.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 12 months
- Reviewed: February 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Over the past year of learning and navigating this system at work I have found data retrieval to be so much easier than before, and extremely more organized. I cannot express how much I appreciate this program.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

DOMO is a phenomenal program that makes capturing data for the entire company organized and easy to evaluate! We previously used a different operating system and this one is a million times better. It is so easy to navigate and easy to pull the needed reports!

#### Cons

I think the "Buzz" section that takes up the entire right side of the screen should have a toggle bar to make that section smaller. In the capacity I use this system I don't typically use the Buzz section so it would be nice if I should hide that section and view more of the screen I actually need.

#### Reasons for switching to Domo

I think the company's contract was ending and they wanted to invest in a system that would be more beneficial and functional across departments.

---

### Great if you have the time to set it up

- Overall rating: 3/5
- Reviewer: Joseph E.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 11-50 employees
- Product usage: Used monthly for less than 6 months
- Reviewed: October 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I had a lot of DOMO demos then tried using the product for a month or so. I tried connecting some things but ultimately gave up as I couldn't figure it out.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 3/5
- Customer support: 3/5
- Functionality: 5/5

#### Pros

I love how much you can do with it. DOMO is very advanced as you can connect just about any platform to it and visualize it anyway you want.

#### Cons

I don't like how much the cost can add up and how much time it takes to set up everything the way you want it to.

#### Reasons for switching to Domo

We thought DOMO could integrate more tools and show more data but we decided to switch back to Northbeam.

---

### Domo has been a very helpful tool

- Overall rating: 4/5
- Reviewer: Melissa R.
- Verified reviewer: Yes
- Industry: Telecommunications
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: June 2026
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

been pretty good, we are about 75% through automating our reports and it has been a huge help.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

It automatically connects to our crm and our data files and we don't have to manually import them in.

#### Cons

that you can't schedule and excel file to export with the formatting that the card is set up with .

---

### Domo is a powerful business intelligence platform that provides visualization

- Overall rating: 5/5
- Reviewer: Jaden R.
- Verified reviewer: Yes
- Industry: Hospital & Health Care
- Company size: 51-200 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: March 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I find the data analysis capabilities in Domo particularly useful. The platform allows me to inspect and transform data easily, enabling me to uncover trends and patterns that inform our business strategies

#### Cons

At first Domo is very difficult to navigate asides of this learning curve no issues

#### Reasons for switching to Domo

Zoho is too cost for our company that’s why we switched

---

### With Domo, ANYONE can put their data to great use.

- Overall rating: 5/5
- Reviewer: Creed S.
- Verified reviewer: Yes
- Industry: Medical Devices
- Company size: 501-1000 employees
- Product usage: Used daily for more than 2 years
- Reviewed: July 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It's so easy to use, it's really powerful, and it can really make a difference to an organization that is looking to better utilize it's data. On the other hand, it can really get expensive if you don't put in the effort to govern your costs. Domo needs to improve its consumption controls.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It's one of the most robust and user-friendly data and BI platforms. I can connect to any number of systems, transform data, and visualize it literally within minutes.

#### Cons

Domo's new consumption pricing model solves the problem of paying for numerous extra features, and it brings a lot of flexibility to allow customers to control their costs. However, because Domo is so user-friendly, it's really difficult to keep the costs from spiraling out of control because of the "democritization" of data.

---

### My time with Domo

- Overall rating: 5/5
- Reviewer: Brian M.
- Verified reviewer: Yes
- Industry: Computer Networking
- Company size: 10000+ employees
- Product usage: Used weekly for more than 2 years
- Reviewed: January 2026
- Review source details: This review was submitted organically. No incentive was offered

I thought my experience was great. Easy to learn the basics while advanced features were a bit more difficult.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Domo makes it really easy to bring all your data together in one place and visualize it quickly. The dashboards are clean and interactive and was fairly easy to learn.

#### Cons

While basic dashboards are easy, the advanced features and integrations can take time to master. It can feel intimidating at times.

---

### Over Promise-Under deliver

- Overall rating: 1/5
- Reviewer: Steven E.
- Verified reviewer: Yes
- Industry: Industrial Automation
- Company size: 51-200 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: July 2025
- Review source details: This review was submitted organically. No incentive was offered

Unfortunately we were sold on on numerous promises and features that have never come to fruition. They have no problems billing us for the lack of service.

#### Ratings breakdown

- Ease of use: 1/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

The theory of it. I had used Domo in a previous role and we had a data analytics specialist in-house that integrated all our business to utilize this platform.

#### Cons

Horrible customer service. Sadly, our service reps will not assist us with numerous questions to get our businesses integrated.

---

### Work can be stressful - but DOMO can help!

- Overall rating: 5/5
- Reviewer: Joy K.
- Verified reviewer: Yes
- Industry: Pharmaceuticals
- Company size: 51-200 employees
- Product usage: Used monthly for less than 2 years
- Reviewed: March 2025
- Review source details: This review was submitted organically. No incentive was offered

My overall experience with DOMO is a pleasant one. I have all my main filters saved so I am able to dwindle down to my saved features and I get right to my answer. This help a lot because I work on a lot of accounts so it is tedious work. But DOMO allows me to effectively and efficiently move my workload along!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I use DOMO frequently for my job to collect data metrics. I like how easy it is to access DOMO. It's easy to filter down to the exact metric you are looking for down to the date, metric and number amount. I also like how easy it is to export the file into a Microsoft Excel pdf. When I need to send me findings, I always need to attach the DOMO report which is easy to download.

#### Cons

DOMO can be a bit confusing and overwhelming to use when you first look at it. But this is because of how detailed it takes you when you are searching for your data. Once you get the hang of it and know how to save your filters, it is a piece of cake to utilize and is very effective.

---

### Great no-code/low-code BI tool for SMBs

- Overall rating: 4/5
- Reviewer: Mac B.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: February 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Great platform for SMB's to level up their BI game. More user friendly to those who may not have any coding/programming experience, but still allows those with technical ability to get the most out of the platform.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Functionality: 4/5

#### Pros

Does not require any technical skills with their no-code Magic ETL dataflows which is super helpful for scaling a BI team. We are still on a fixed payment term, which has been extended for a few years which is great. Tons of pre-built connectors for Shopify and paid advertising platforms.

#### Cons

New pricing update based off token usage will be troubling. Not sure how we would be able to test new dataset builds when we are being charged for each run/update of a dataset.

---

Showing 1 - 10 of 331 Reviews

[See All Reviews](https://www.softwareadvice.com/bi/domo-profile/reviews/)

## Domo FAQs

-   Is Domo worth it?
    
    Yes, Domo users rank the platform a 4/5 for value for money, and many reviews mention its comprehensive feature capabilities at an affordable cost. Domo also has AI features that write data summaries, automate tasks, and clean up data visualizations to save time and maximize value, especially for resource-constrained teams. It does offer a 30-day free trial for users to test the platform.
    
-   What are the disadvantages of Domo?
    
    Domo’s lowest scores from users are for its customer support (4 stars) and its value for money (4 stars). For some, Domo’s pricing feels too expensive for smaller businesses and is based on credits. Some users mention its limited customization and editing compared to other business intelligence tools, and slow performance is sometimes an issue when importing large data sets, complex queries, or heavy visualizations.
    
-   How does Domo work?
    
    Domo centralizes important business data by collecting and integrating data from various sources in real time to provide a unified view. It then allows users to create dynamic visualizations, customize data for different reports, and share with internal stakeholders to improve data accessibility and transparency. Domo also has notifications to highlight changes to users and a mobile app for on-the-go work.
    

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