A very good demo/walkthrough software
Value for Money
If Toonami's feature set is what you are looking for, it is actually a VERY nice tool. Super easy to use. In a very short time, almost any user would be able to create very good interactive tours of a site. My one caution on the tool is understanding if it has the right feature set for your needs. The tool is not as simple to extend features as other tools.
Toonimo is a very simple demo/walthrough software that even the most inexperienced user could use to develop very effective and crisp tours for their site.
I work as a training professional, and unfortunately, there were a few features that made this not fit with my needs. One was the inability to publish to a tracking standard like SCORM or xAPI. This may not be a need for many, but it was important for my team to be able to report how that asset would be used along other assets in our learning ecosystem (Toonami does have good metrics in its tool, but it is a separate pool from my pool of data, and there were other tools I could use to get data into on common repository). Toonami offers professional voiceover for the demos, but there are tools on the market that would allow a decent library of text-to-speech or easy integration with an engine like Amazon's Polly.
It isn't that Toonami is bad, but it wasn't deeply featured enough for me, and for what I would use, there were other tour building tools for free that were quite close in functionality.