About Twik

Twik is a cloud-based web personalization solution designed to help businesses create customized experiences for buyers or website visitors based on behavioral and demographic data. Features include conversion tracking, engagement analytics, data visualization and live content.

The application enables marketers to define audience segments and run targeted campaigns based on interests, age, gender, devices used, location, income and language. Twik comes with a visual editor, which allows users to modify elements of website or landing page using variants such as font style, caption text, image, custom HTML, JavaScript or CSS snippet. Using built-in analytics feature, professionals can collect data about visitors or experiments conducted on various page versions...


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Supported Operating System(s):

Web browser (OS agnostic)

5 Reviews of Twik

Average User Ratings

Overall

5.00 / 5 stars

Ease-of-use

5.0

Value for money

4.5

Customer support

5.0

Functionality

5.0

Ratings Snapshot

5 stars

(5)

5

4 stars

(0)

0

3 stars

(0)

0

2 stars

(0)

0

1 stars

(0)

0

Likelihood to Recommend

Not likely

Very likely

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Showing 1 - 5 of 5 results

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October 2018

Jane from GoldenLine Construction

Verified Reviewer

Company Size: 11-50 employees

Industry: Construction

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

October 2018

User-Friendly Personalization Tool

Twik is simple and easy to install and configure, and by targeting visitors based on the pages they visited on my website, I was able to provide them with relevant content and increase conversions by 28%

Pros

I love the fact that I can install Twik within 5 minutes, just paste the snippet onto my website and the experiments are running. I love the fact that I can create as many experiments as I want, and as many variants as I want.

Cons

There's no mobile version for the editor yet

November 2018

Gil from Novisign

Company Size: 11-50 employees

Industry: Marketing and Advertising

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

November 2018

Incredible personalization tool

It took no time to implement so we were able to start testing right away. It hit the mark for us when we were able to target first-time users right off the bat. Twik knows what works best for potential clients and it led to a significant increase in sales closed.

Pros

It took no time to implement. Twik understands our site's agendas and is able to provide users with exactly what they are looking for leading to sales growth.

Cons

I can't really think of anything but perhaps the fact I can't target users based on their IP's, but then again that is due to GDPR compliance.

September 2020

Mariam from Aderas, Inc

Company Size: 51-200 employees

Industry: Banking

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

4.0

Functionality

4.0

September 2020

Twik

Pros

The software is great in targeting key audience. You can customize by language to target key audiences.

Cons

A bit challenging to get used to but over time the benefit will be more useful

August 2020

Angela from Freelancer

Company Size: 2-10 employees

Industry: Online Media

Time Used: Less than 12 months

Review Source


Ease-of-use

5.0

Customer support

5.0

Functionality

5.0

August 2020

Great platform for all size businesses

Targeting users was one of my main goals. After I started to use twik, I suddenly managed to compare data and gained the information I need. Great personalization platform!

Pros

I’m not a very technical person, however found it really easy to use.

Cons

The woocommerce plugin is not ready yet.

Reasons for Choosing Twik

Easy using & fast installation.

September 2020

Mohammed from MAUSA

Company Size: 2-10 employees

Industry: Non-Profit Organization Management

Review Source: Capterra


Ease-of-use

5.0

Functionality

5.0

September 2020

Alternative to google analytics

We used it for donor journey tracking and user profiling, which will help our marketing team

Pros

This is a great alternative or complement to google analytics, we tested it on our website, and it’s very user friendly and easy to use.

Cons

I can’t think of any issues with the software. However, it is .io which might make some hesitant about Using it.