Most Expensive Worst Experience You Will Ever Have.

IT is sometimes hard to organize and sort files.

This is a sales persons greatest tool. In addition you can create custom objects to enable the support team to better work cases.

Salesforce Marketing Cloud is great and only getting better.

It's is very costly as compared to others I  the market.

I really enjoy the interface  it is easy to use and has a lot of features that aid you in finding the help you need. It also helps out business in more than one ways.

Documentation is poor and almost always not descriptive enough and outdated. The system itself is very buggy.

Good enterprise solution but lots of customization.

Got duped by salesforce salespeople into thinking this is cutting edge technology.

Not only do you pay a PREMIUM price for Marketing Cloud, but you'll also end up spending more time than you should trying to figure out this product.

The support and training from SF have been excellent.

I like that Send Time Optimization was included, this was extra with the previous e-mail marketing product we used.

This product poses itself as top of class, but that's only in pricing.

Also opening a ticket with customer support is a pain, especially if you don't have a Salesforce login (I've tried both with and without.).

I love Journey Builder and its native connections to Salesforce. Dynamic capabilities are extremely robust.

You get the benefit of an easy to use email platform, and the ability to automate workflows to enhance the personation of your customers.

Salesforce is good, but HubSpot is a better CRM.

Salesforce Marketing Cloud was easy to use and easy to teach people how to use. It was a cost effective product.

Like all of Salesforce's products, their marketing cloud is an extremely powerful tool with lots of customizable capability and robust features.

Can be a lag between menus/options however nothing big. No real big complaints on our end any issues are rep is there to meet our needs.

We have a Sales cloud integration which does not work well with Marketing cloud.

Also, even though it's the same company, the integration between Salesforce and Marketing Cloud is complex and just basically terrible. Cloud Pages Smart Capture forms are useless.

The user interface is horrible therefore it is not easy to navigate through the application.

Salesforce helps my salesman keep the group on the same page. Chatter works great and you can put reports on it that everyone can see.

Encourages cross-team communications. Great support from the vendor, and strong community of users and third-party integrators.

Maybe it's a little difficult to learn at first, but the learning phase is quite fast and you end up knowing it very quickly.

If you pay the money, you can make salesforce into an amazing wonderful tool for your business. It's capabilities and customizations can really make your business run smoothly.

It's one of the most popular CRM, so most people are familiar with it. As such, it integrates with several other software tools out there.

Ampscript is required for many complex landing pages and emails. Difficult to use for a single user with no development background.

Easy to use (especially with Content Builder), lots of customization, allows me to send to Salesforce Reports/Lists.

Thats a problem because most Marketing Teams do not write code.

This system has a lot of advanced features which is really cool. It provides different integrations with other systems which is very useful.

Very useful for establishing end to end consumer journeys.

Talon one needs to work on their analytics part a lot. I think after this , there software will be a complete package which no one can deny.

We are able to get pretty granular with how a promo is processed, even down to creating multiple codes for the same campaign.

The Talon One team has been very responsive and available with all of our requests and support needs. Highly recommend the tool just for their customer service.

We are working with discounts and promotions to attract new customers in a quite competitive industry. The rule system of Talon.

Powerful solution which is transforming our business.

My two favorite aspects of Talon One are the customizations and ease of campaign creation.

After setting up all attributes and knowing how to build rules is easy for a growth team to set up targeted engines to increase retention and usage of digital products.

The range of features and functionality is great with an easy to use interface. The team are incredible responsive and are able to use their development roadmap to help solve our business challenges.

I wasn't in the team when the integration was donde, so getting to know the logics behind all attribute names and how they work is hard.

I researched 30+ different vendors when looking for an API-driven solution for our referral marketing campaigns, and can confidently say Talon has no real competition.

Quite easy to set up campaigns, we spend time compared to before. We are about to also use their API which is well documented according to our developers - Many opportunities ahead.

My number one most frustrating thing about Talon One is the lack of training and tool descriptions.

The variety or attributes and parameters to combine this engines is super useful. From profile parameters, to behavioral and transactional inputs.

The implementation process has been quick and we have been heavily supported during implementation.

Sometimes the list of events takes a long time or throws an error.

One helps us to not give out discounts where not needed but to incentivize the behavior we where it is needed. In short: Our metrics have improved.

US Dollar

Audience Studio is a data management platform (DMP) designed to help businesses deliver personalized marketing experiences by capturing and storing data signals from multiple sources. Advertisers can utilize machine learning technologies to define audience segments and a device graph to understand their footprints across channels. 


Audience Studio includes Salesforce's Einstein application, which allows administrators to gain insights into customer journeys and uncover new audiences based on events or actions. It also offers a consent management module, which lets businesses configure consent frameworks for multiple markets, request data deletion and modify rules to meet regulatory compliance across the organization.


Formerly known as Salesforce DMP, Audience Studio is sold as stand-alone and as a part of Marketing Cloud on monthly and annual subscriptions. Support is extended via phone, email, documentation and other online measures.



LongDescription

File Management

Commenting/Notes

Real-Time Analytics

Engagement Tracking

A/B Testing

Signature Management

Rewards Management

Website Analytics

Sales Analytics

Customer Surveys

Multi-Channel Marketing

User Management

Social Marketing

Email Monitoring

Lead Capture

Customizable Reports

Document Storage

Access Controls/Permissions

Activity Tracking

Multi-Channel Campaigns

SEO Management

Shared Inboxes

Customer Segmentation

Subscription Management

Brand Tracking

Ad Network Integration

Drip Campaigns

Sales Pipeline Management

Ad hoc Reporting

Multi-Account Management

Marketing Calendar

Calendar/Reminder System

Campaign Tracking

Transaction History

Competitive Analysis

Behavioral Analytics

Categorization/Grouping

Multi-Campaign

Publish Scheduling

Audience Targeting

Calendar Management

Automated Publishing

Customizable Fields

Collaboration Tools

Data Capture and Transfer

Content Library

eCommerce Management

Full Text Search

Campaign Scheduling

Template Management

Content Publishing Options

ROI Tracking

Data Import/Export

Campaign Segmentation

Email Tracking

Email Campaign Management

Campaign Planning

Email Templates

Document Classification

Subscriber Management

Email Distribution

Contact Management

Customer Experience Management

Version Control

Content Management

Configurable Workflow

Conversion Rate Optimization

Email Marketing

Social Media Monitoring

List Management

Sales Activity Management

Audio File Management

Real-Time Data

Performance Metrics

Routing

Channel Management

Click Tracking

Text Editing

Multi-Channel Communication

Whitelisting/Blacklisting

Filtering

Marketing Automation

Queue Management

Landing Pages/Web Forms

Role-Based Permissions

Social Media Integration

Lead Segmentation

Forms Management

Customizable CTAs

Workflow Management

Email Management

Video Support

Dynamic Content

Event Triggered Actions

Visual Analytics

Image Editing

Customization

Activity Dashboard

Starter Suite Marketing
$25 user/month

Marketing Cloud Personalization
$100,000 org/year billed annually

Marketing Cloud Engagement
$1,250 org/month

Marketing Cloud Account Engagement (formerly Pardot)
$1,250 per month

Data Cloud for Marketing
$108,000 org/year

Marketing Cloud Intelligence
$3,000 org/month

Loyalty Management
$20,000 org/month



Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live Rep)

Chat

Self-Employed

2-10

11-50

51-200

201-500

501-1000

1000+

Salesforce Marketing Cloud

In Person

Live Online

Webinars

Documentation

Videos

Euro

Talon.One is a sales promotions tool that assists marketers with campaign management, custom coupon creation and referral marketing. Key features include activity tracking, gift card management, multi-channel marketing, gift card management, referral tracking, membership management and affiliate marketing.


Marketing teams using Talon.One can build loyalty programs and personalize incentives based on unique customer attributes. The application's API enables users to integrate current systems and utilize existing data to configure discount campaigns. With geofencing capabilities, businesses can customize campaigns by adding location-based data and import external location data into existing campaigns inGeoJSON format to deliver area-specific discounts to customers.  


Talon.One offers a mobile application that enables marketing professionals to track points on a map and deliver location-specific notifications to guide customers on their journey. The 'Earn and Burn' functionality provides multiple wallets for facilitating points or currency conversion. 


Talon.One is available on a monthly subscription basis and support is extended via documentation, technical advice, FAQs and online inquiry form. 



No-Card Loyalty System

Real-Time Monitoring

Referral Tracking

Customer Accounts

Gift Card Management

Promotions Management

Customer Activity Tracking

Real Time Data

Membership Management

Affiliate Management

Alerts/Notifications

Segmentation

Fraud Detection

Geotargeting

Discount Management

Loyalty Cards

Commission Management

Reporting/Analytics

Customer Profiles

Campaign Analytics

Employee Referral Management

Gamification

Third-Party Integrations

Campaign Management

Loyalty Program

Real Time Analytics

Personalization

Performance Management

Progress Tracking

Pricing depends on the volume of data you need to run your promotions. All plans include unlimited access to the product. To discover the plan that is right for your business just contact Talon.One and book a free demo.

Salesforce Marketing Cloud vs Talon.One

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