AppFollow

RATING:

4.6

(12)

About AppFollow

AppFollow is a cloud-based App Store Optimization (ASO) solution that helps businesses in the gaming, telecommunications, eCommerce, transport, financial services, and healthcare industries. The platform provides tools for workflow automation, review management, performance monitoring, competitor analysis and more. Businesses can utilize the platform to track customer sentiments, analyze trends, organize customer insights, translate keywords, and categorize reviews using tags through a single dashboard. AppFollow enables users to build custom integrations, track app revenue, gain insight into competitor strategies, analyze ratings, reviews or visibility dynamics, and receive reports as well as notifications via email or Slack. Additionally, it provides an AI-enabled r...

AppFollow Pricing

A free plan is available for up to 2 apps, 2 countries, and 5 users. The Premium plan starts from $29 per month for 2 apps, all countries, and up to 20 users. Contact AppFollow for custom enterprise plans.

Starting price: 

$29.00 per month

Free trial: 

Available

Free version: 

Available

AppFollow reviews Dashboard
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AppFollow Reviews

Overall Rating

4.6

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for AppFollow

1 - 5 of 12 Reviews

Anonymous

11-50 employees

Used weekly for less than 2 years

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed June 2021

Highly recommend to track all your apps in one place

Overall this is really helpful for my business and nothing to regret about this purchase monthly

PROS

I love how easy you can find all the information in this platform. Its good for beginners as also for experts.

CONS

Its expensive and not all the developers can afford to pay it monthly

User Profile

Sam

Verified reviewer

Leisure, Travel & Tourism, 11-50 employees

Used weekly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed May 2019

Awesome free tool... Wouldn't pay for it though

AppFollow is used by our mobile app company evaluating our app store metadata and keyword positions in both the Android and iOS app stores. We also have AppFollow integrated with Slack therefore we are able to get real-time app reviews on our product. Currently, only our marketing department uses AppFollow ASO research and tests. AppFollow for us addresses our all our app store needs from benchmarking against competitors to viewing our rankings in international markets, and integrating with other business apps and sending email detailed reports.

PROS

We don't check AppFollow every day. With that said, it's important for us to get daily and weekly reports from AppFollow about our ASO performance. You can easily check which reports you would like, how often, and where to in a matter of seconds. Another key feature to AppFollow is their integrations. Being able to integrate AppFollow with Slack has been extremely helpful. With this integration, we are able to see reviews in real-time and respond to them right from Slack. One of AppFollow's core features is their keyword rankings. With both our Android and iOS app I'm able to view the keyword and position of our app for that keyword. I'm also able to toggle the dates and see the history positioning. Not only is this available for US app stores but global app stores. This is extremely helpful when A/B testing.

CONS

I'm not sure if this is a feature or not, but it would be extremely helpful to be notified if one of our apps becomes featured in the app store. Essentially an alert to let us know to expect a ton of volume or a heads up not to send out a new build. Even with the paid plans, you don't get many keywords. We were on the Essential plan for a few months but began to realize that we weren't getting that many keywords, only 3x more than the free plan. We decided to look into higher volume keyword tools because of this restriction.

Reason for choosing AppFollow

While App Annie is extremely robust and pulls in data from acquisition channels, app stores, and elsewhere, it can be quite overwhelming at times. If you are looking for more simple and just keyword positioning then definitely look at AppFollow. Apart from the two platforms themselves, I've had numerous contact experiences with both AppFollow and App Annie. The winner is definitely AppFollow with a less aggressive approach and a higher willingness to go above and beyond to make sure all questions are answered. With App Annie I was bombarded with a ton of sleazy, sales emails to purchase their product.

Vendor Response

Hi Sam, thanks for your feedback, happy to be helpful to your marketing team. 1. We do have alerts when your (or any) app is featured in the App Store. It is sent to your Slack or email one day before it happens. 2. All the plans are customisable, so you can request any number of keywords you'd like to track. If you could drop a message to our support team, they would be happy to show you options. Regards, Olga

Replied May 2019

User Profile

Ali

Verified reviewer

Education Management, 51-200 employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed September 2021

One of the friends of the mobile growth teams

We communicate with users faster with the appfollow reviews feature. We create ready-made messages and send them instantly. We develop features using their insights. Appfollow reviews feature is really cool.

PROS

Mobile growth teams know they need to use multiple app intelligence tools. Best tool to use for appfollow review management. It still has areas to improve on for core ASO features. I would like to see it with a more user friendly design.

CONS

The UI is really tricky. Connecting your app from google play for analytics is not easy.

Reason for choosing AppFollow

Review management was a priority for us. Makes this the best Appfollow.

Anastasia

Public Relations and Communications, 51-200 employees

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2023

AppFollow best service to work with ASO

PROS

Hey there, as a mobile app developer, it's super important to stay connected with your users to keep your app growing and improving. That's where AppFollow comes in - it's been a total game-changer for me when it comes to keeping an eye on and responding to app reviews.AppFollow comes with cool ASO (App Store Optimization) tools, which help me work with keywords and check out what my competitors are up to. These tools have seriously boosted my apps' performance and made them stand out in the crowded app world.AppFollow makes it really easy to keep track of what people are saying about your app. The app's interface is super user-friendly, and it's made checking out customer feedback a breeze. It's like getting a sneak peek into what users really think about my apps.All in all, AppFollow has become my go-to tool for managing reviews and fine-tuning my apps to make them even better. If you're a fellow app developer, I totally recommend giving it a shot - it's been a game-changer for me!

CONS

A little demo version, but otherwise stable work

Catherine

Music, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2019

Saves my time and nerves

I use AppFollow everyday, as well as my team. Both tech and support teams are satisfied, and it's quite easy to share apps' data between them to see the whole picture. I look forward to seeing what new features they will add.

PROS

As a product manager, I strive to increase my apps' visibility across app stores. AppFollow gives me all apps' data and reports right on my email, and that's is such a time saver, when you have 4 apps. Last year we got to use Zendesk Reply to Reviews app for our support team, so that we can cover more user feedback from the stores. And I can see how our apps' rating grows.

CONS

I wish there would be more features for Zendesk app. They've recently added auto-tags, so I really hope we will now cover even more user reviews.

Vendor Response

Thank you, Catherine, for your review!

Replied May 2019