Beacon

RATING:

4.2

(30)

About Beacon

Beacon is a campaign management software designed to help businesses retain and engage customers through better customer experiences to reach the target audiences. The software provides users with a suite of tools to help create, manage, and optimize campaigns for maximum reach and engagement. The importance of Beacon lies in its ability to simplify the process of campaign management for businesses. With its intuitive interface and suites of tools, Beacon makes it easy for businesses to plan, execute, and measure the success of marketing efforts. Additionally, Beacon’s campaign optimization capabilities ensure that businesses are able to get the most out of the marketing spend by reaching the right people with the right message at the right time.

Beacon Pricing

Beacon is also available at $99/mo with additional features.

Starting price: 

$49.00 per month

Free trial: 

Available

Free version: 

Available

Beacon lead magnet creator
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Beacon Reviews

Overall Rating

4.2

Ratings Breakdown

Secondary Ratings

Ease-of-use

4

Customer Support

4

Value for money

4

Functionality

4

Most Helpful Reviews for Beacon

1 - 5 of 30 Reviews

User Profile

Alejandro

Verified reviewer

Insurance, 51-200 employees

Used more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed October 2018

From blog to ebook with ease and style

If you don't like Beacon, you have many other traditional alternatives: editing your ebook yourself with Word or InDesign but it won't be quick and, if you are not a designer, it might not look professional. Don't make things the hard way. Use Beacon

PROS

Beacon would design your ebook for you. Just install it, import your content and tweak the automathic ebook Beacon just created for you. Once you like it, use it for your promotion, to get leads, etc

CONS

I'm a Beacon user who is happy with the features... so it is kind of hard for me to come up with any critique or suggestion.

Anonymous

1 employee

Used weekly for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed November 2022

The Complete Lead Magnet System from Design to Download

So far it's solved a massive headache and road block in my online business.

PROS

Beacon have thought carefully about the whole lead magnet journey from design to how to make downloading them easier for the end user. I've not seen any other platform that offers such as complete solution to creating lead magnets and getting them to convert.

CONS

Some of the design options on the lead magnet forms are a bit limited but I've no doubt more templates are on the way.

Reason for choosing Beacon

Beacon is way more than a lead magnet creator, it also enables easy download of your lead magnets via optin forms that can be embedded as popups, inline forms and banners on any website.

User Profile

Nate

Verified reviewer

Graphic Design, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

2

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed September 2018

Slow to start, but they're ramping it up

While it may not be 100% competitive with some of the competing services out there, it's getting closer.

PROS

The features they offer, from better design functionality to hosting your e books on their site with built in interaction metrics makes this platform pretty nice. They have a few templates available to help improve design and their feature of transposing old blog posts into ebooks can save you a little time during the design phase.

CONS

Despite some of these great features listed in the pros section, it's not quite put together. Our company has been with them for a while and we can see that they have made huge improvements, which is why we stick with them. from a design perspective, things still feel "box-ey" but that is getting better. Within the next year or so, I would expect them to have a very smooth interface that solves a lot of the problems we have experienced in the past.

Anonymous

2-10 employees

Used weekly for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed October 2018

Amazing Tool to Create and Distribute Lead Magnets and Ebooks

Even if you have existing content, converting that content into shareable documents *should* be easy, but it's not. Beacon takes away much of the frustration out of creating a shareable ebook and gives you some great tools to make the end result attractive, and easy to share.

PROS

Greatly simplifies the process of creating documents that are (easily) shareable, attractively laid out, and prompt action. It has many templates and layouts which can be further customized to reflect your brand colors and logo. The sharing is done through a link to the document which is hosted on Beacon's server. It allows the creator to (optionally) allow the document to also be downloaded as a PDF. The created documents are mobile responsive but has some quirks.

CONS

A bit hard to use and get used to but much, much, much easier than other competing products out there. The product has some quirks and potentially some bugs that make the document creation process a bit tedious. Having your own private domain is offered only as an upgrade. Mobile responsiveness is pretty good but has some ways to go. (For example, the social sharing icons interfere with the readability.)

Anonymous

501-1,000 employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

FUNCTIONALITY

4

Reviewed January 2019

Beacon Lights the Way Home

A product like Beacon works best with a custom domain—a branded website you own that offers a professional polish rather than a goofy and convoluted URL. I was delighted to find their custom domain option works very well—and seems to resolve much more quickly than some other software solutions that also utilize custom domains.

PROS

My first experience with Beacon came as they were primarily describing the product as a quick and easy way to produce a "lead magnet"—those free books, reports, infographics and the like that websites offer their visitors in exchange for their email addresses. Beacon has since expanded to offer basic leadpage design as well as the inline ads that offer those "magnetic freebies." When designing, say, an ebook, the software can pull in your various blog posts and offer a way to repurpose that content reasonably painlessly using a growing collection of templates.

CONS

Beacon's initial emphasis on production of lead magnets seemed to make it a bit of a "one-hit wonder," and the initial offering of templates was limited, but as they've expanded I am happy to report they have added features—including leadpages—and made good on their promise to keep adding valuable templates.