Automation workflows of drip is the major and most powerful feature. Rules and Tags also helps to create different types of audience.

It works reliably, smoothly, and gives me strategic guidance to help my business be successful online.

Drip has outstanding customer service, an intuitive and easy to identify interface, and unmatched features.

It's quick and easy to use, and there are some powerful features. Customer service has generally been good.

Great design makes something more fun to use. It has a lot of features and it is relatively straightforward to use.

Drip has been excellent in this, and I have introduced other colleagues to Drip who are equally pleased.

Some of the features are still in development and they can take a long time to come out. Sometimes subscribers will get stuck in a workflow.

Automation and great API are the features I'm interested the most.

If you sell a lot of different types of products and customers, Drip's ability to help you segment people automatically is amazing.

Sadly, Drip is totally underwhelming and getting involved was a big mistake.

What I loved the most is the the fantastic custom support team, really passionate and knowledgable.

Difficult to use - Extremely slow and poor customer service - Dubious pricing model.

Overall I am super happy with Drip and would recommend it to others, even those who are NOT tech savvy.

Expensive in the market when compared to other tools and it is burden for freelancers and early stage bloggers.

Also the unlimited tags and the easy integration with Salesforce and Zapier is important for me. Support is usually fast, friendly and competent.

It takes some getting used to when creating workflows and automations, but it's no more difficult to use than any other product out there.

The 'error please refresh' message is constantly appearing. After copying and pasting or trying to set up a hyperlink, the site often freezes.

And a really vile colour scheme. I can overlook the colours but the techie-ness has been a barrier for me.

Great product at a great price for someone with a smallish email list.

Overall great experience, it's allowed us to expand our offering from a standard e-commerce site, to full-on marketing pipeline implementations.

By Tagging audience based on different options helps alot while desiging email campaigns. Drip is good tool but overpricing for lot of people.

I really like the concept behind it. The interface is intuitive and easy to use even for new users.

This is a full blown marketing and CRM suite and Mailchimp just sends emails. I still feel like I have more I can learn and do with Drip which is exciting.

I like the fact you can schedule a second email that only goes to recipients that didn't open the first email. Apart from that, there are plenty of other email products around with Drip's features.

Overall, our sales have gone up, our client engagement is high, and our team actually likes using the software - it's been a win/win/win/win/win from the beginning.

Integration with Elementor and WooCommerce is extremely bad.

The backend is similar to other email programs, but the speedy and responsive customer service puts it over the top in my book.

The WYSIWYG editor features...pretty limited in terms of buttons, colors, links, drives me crazy.

Emma is amazing to use and the customer service has been phenomenal. The importing, segmenting and split testing have all been great and I have been incredibly happy with the deliverability.

Support is pretty helpful and easy to get connected with.

Emma is extremely easy to use. I love how easy it is to edit and format emails even if you don’t have a strong graphic design background.

There can be a delay with the email going out and it ranges in time. It's not an automatic send out which is irritating when working on a tight schedule.

As a property manager, I love having the option to schedule emails days or weeks in advance to remind tenants of upcoming news, payments, or maintenance.

The other frustration stemmed from billing. Condensing a long-winded and uninteresting story, we unknowingly doubled our contacts by creating sub accounts within our account.

Easy to use, great tool and simple. The support is very responsive and help you of what you need.

Their customer service is over the top great, and the service they offer to build templates for you is well worth the small investment.

The designer really made hte newlsetter fantastic, but the prices were high comared.

The customer support is hard to find once you are in the site, which is insane.

I like this software because it’s easy to use and has really helped me with marketing. Performance tracking feature is great.

It is super easy, looks super pro and we have found to be less buggy and have fewer wtf glitches than others we have used. Great for #smallbusiness.

I've enjoyed using Emma as it's super easy to build emails and create segments.

Reporting is also very good. Customer service is AWESOME.

The customer service is excellent and the person on the phone really spoke to me and understood the ramififcations of the newsletter I was building.

It also gives the opportunity to edit the HTML if needed. This comes in handy with line spacing, especially if it is pasted from an outside document.

This product serves the purpose, however we need a solution that integrates with our CRM (Recruiter) so we had to move away from it.

I like the automations and landing page aspects as well. There's really a lot of value within the platform that you need to make sure you take advantage of.

The Emma team is great about helping set up external APIs in order for your data to get automatically added into their system.

Used friendly, integrates with my CRM database, easy to use templates, plug and play so I can make my monthly newsletter, good click analytics.

Great interface and the team is helpful when you need them.

The price fluctuations can be hard to manage if you're on a fixed budget.

The price and easy set up. Very easy to set up with our information and start sending out emails.

The pricing is also very competitive with other email marketing software, with their base pro price.

I found a much better service at half their cost. Emma proved to be a very greedy and unethical company.

Building templates in EMMA is very difficult and the functionality is very slow.

US Dollar

Everything you know about the traditional marketing funnel is wrong. Not long ago, it was enough to convert a website visitor into a lead, turn that lead into a customer, and hope that customer would become a brand advocate, waxing lyrical about you on social media and third-party review sites.

Drip is the world's first direct-to-people platform that empowers the best e-commerce brands to take direct ownership of each stage of their customer's journey, from visitor to subscriber, subscriber to buyer, buyer to brand advocate—all within a simple but powerful, fully-unified dashboard.

In today's uncertain world, however, it's a different story. For brand-focused marketers, it's no longer enough to "convert" people; you have to delight them. When people feel delighted, they engage with a brand, and that's when they "convert" and become part of the community you're building.

From its simple and intuitive drag-and-drop builder to its customizable, prebuilt email templates; hyper-specific rule engine to robust emails workflows, Drip is the number one platform for brands that see their audience not as subscribers on a list but as people who want to feel seen and recognized.

Try for 14 days and see why top e-cmmerce brands are switching to Drip. (No credit card required.)

LongDescription

Engagement Tracking

AB Testing

Multi-Channel Marketing

Social Marketing

Lead Capture

Activity Tracking

Customer Segmentation

Subscription Management

Drip Campaigns

Referral Tracking

Lead Distribution

Multi-Campaign

Customizable Fields

Campaign Scheduling

Template Management

ROI Tracking

Data Import/Export

Campaign Segmentation

Email Campaign Management

Campaign Planning

Lead Generation

Email Templates

Subscriber Management

Contact Management

Content Management

Lead Management

Conversion Rate Optimization

Email Marketing

List Management

Performance Metrics

Click Tracking

Marketing Automation

Landing Pages/Web Forms

Social Media Integration

Customizable CTAs

Workflow Management

Email Management

Dynamic Content

Event Triggered Actions

Visual Analytics

Alerts/Notifications

CAN SPAM Compliance

Reporting & Statistics

Segmentation

Website Visitor Tracking

Customizable Templates

WYSIWYG Editor

Conversion Tracking

Lead Nurturing

Interaction Tracking

Web Forms

Mobile Optimized Emails

Customizable Branding

Reporting/Analytics

Campaign Analytics

Lead Qualification

Customizable Forms

Drag & Drop

Social Promotion

Auto-Responders

Tagging

Third-Party Integrations

Multiple User Accounts

Campaign Management

Search Marketing

Mobile Alerts

Mass Texting

Real Time Analytics

Email Tracking

Customer Surveys

Email Distribution

Windows XP

Mac OS

Web browser (OS agnostic)

Windows 8

Windows 10

Pricing is based on the size of your list. Consult Drip's website for specific pricing options.

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

Chat

2-10

11-50

51-200

201-500

Drip

Live Online

Webinars

Documentation

Videos

Emma by Marigold is a cloud-based email marketing platform that helps users design email campaigns and review their performance. The solution can be used on multiple devices, including smartphones and tablets, using native applications.

Emma helps marketing teams design email programs, segment audiences based on demographics, tenure or spending history and send automated emails. This system also helps users track performance metrics for individual emails or for the entire program and provide visual insights using dashboards and reports. Emma lets users deliver follow-up emails by analyzing if the recipient has opened an email or clicked the link sent to them.

Emma helps users understand which content performs well by analyzing emails with the best click-through rates. Other features include a drag-and-drop editor, customizable templates, open API and integration with other applications.




Drip vs Emma by Marigold

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