EDEE

RATING:

4.8

(10)
Overview

About EDEE

EDEE is a PPC budget management tool that helps organizations monitor their digital marketing budgets, gathering data from Google, Microsoft, and Facebook Ads. It offers budget pacing analysis, custom budget cycles, tracking of rollover amounts, and automatic pausing of campaigns or reduced spending when budget limits are reached. In addition, users can keep tabs on key performance indicators and create budgets for different sets of campaigns. EDEE makes it possible to set up monthly or custom budget cycles and keep them updated for any given time period.

EDEE Pricing

Pricing starts at 79 USD or 79 GBP per month depending on the chosen currency and goes up in line with the total media spend tracked across your EDEE budgets. The starting price allows you to create custom budgets tracking up to 25,000 USD or GBP per month. Annual payment plans are available and offer a 20% discount on the monthly rate. Get started today with a free 30 day trial.

Starting price: 

$79.00 per month

Free trial: 

Available

Free version: 

Not Available

EDEE Client view
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EDEE Reviews

Overall Rating

4.8

Ratings Breakdown

Secondary Ratings

Ease-of-use

5

Customer Support

5

Value for money

5

Functionality

4.5

Most Helpful Reviews for EDEE

10 Reviews

User Profile

Aman

Verified reviewer

Marketing and Advertising, 11-50 employees

Used weekly for less than 12 months

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed January 2022

A must-have for PPC campaign management!

PROS

Being able to see the pacing of all your campaigns from a single view is very helpful in preventing over- or under-spending. EDEE also suggests a daily budget for each campaign to meet the monthly allowance.

CONS

There was an odd glitch in the software, but this was quickly resolved by the helpful EDEE team.

Taru

Marketing and Advertising, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed January 2022

Best Budget Management Solution I've Ever Used

PROS

EDEE is by far the best tool I've used for budget management. Checking budget pacing is extremely quick and easy, and I love the features to avoid overspend (reducing spend or pausing campaigns when we are reaching the budget limits). Checking budgets for all my accounts and campaigns now takes maybe 5 minutes (no more creating complex dashboards or hopping from platform to platform), the stress about potentially missing something budget-wise is pretty much gone, and knowing that there's an automated system to hit pause, if needed, in case we reach the budgets early, allows me to sleep better at night.

CONS

Looking forward to EDEE integrations with more advertising platforms

Anonymous

51-200 employees

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed July 2022

Easy to use budget management

The customer service is spot on and problems are resolved quickly.

PROS

I like how straightforward the interface is for EDEE - it is very simple to set up and view and find the information you need for various campaigns' budgets.

CONS

I would prefer it if the tool was also compatible with LinkedIn (which it will be soon) as well as programmatic partners which it may be one day.

Anonymous

11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed September 2022

Great for monitoring client spends and campaign KPIs vs. target

PROS

The platform allows me to easily view performance across our entire client portfolio and monitor their spend vs. the budgets they allocated for different campaigns.

CONS

It would be great if they would also add features to highlight issues in the accounts (such as websites being down) and if they could add integrations with more marketing channels.

Shravan

Marketing and Advertising, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by the software vendor to submit an honest review.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed April 2022

Great Budget Management Tool

PROS

The best tool keeps an eye on the daily pacing of each and every campaign across the channels. Easy setup and multiple options to control the over pacing.

CONS

EDEE integrations with other advertising platforms are something I am looking forward to.

Andrew

Marketing and Advertising, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed January 2022

Edee increased our efficiency, saved time and improved the service we delivered to our clients.

The set-up was simple, the support and onboarding was painless. In short great!

PROS

It replaces, time-consuming manual processes making us more efficient as an agency, and critically it prevents us from ever being in a position where we have overspent a clients budget. We

CONS

Nothing we dislike, we are looking forward to further channel integrations to add even more value

Yacine

Marketing and Advertising, 2-10 employees

Used daily for less than 12 months

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed January 2022

Best budget management tool out there

With EDEE I can avoid weird discussions on why I went over the allocated budgets for some clients.

PROS

EDEE is easy to use, and easy to set up. It goes you the pacing and it does stop campaigns on its own to prevent overspending.

CONS

Overall no issues with it. It would be good to see from the main dashboard what clients have multiple budgets/platforms.

Asha

Marketing and Advertising, 11-50 employees

Used daily for less than 6 months

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed January 2022

Great tool to help you keep a track of pacing!

Overall have been a great help in tracking budgets.

PROS

Ease of use. Ability to link to multiple platforms. Visibility and the ability to manage multiple accounts budgets from a single platform.

CONS

Sometimes it repeatedly me leads to error page but I have been able to get through after a couple of attempts. So all good!

Warwick

Marketing and Advertising, 11-50 employees

Used weekly for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2022

EDEE Review from a Digital Marketing Agency - Client Success Manager

Very positive, easy to use and cost-efficient way to manage client's precious budgets to help deliver quality returns on ad spend with confidence.

PROS

Easy to use. Transparent and clear notifications on kpi execution

CONS

Notifications emails should be in separate threads per campaign - with campaign in email header

Iga

Marketing and Advertising, 11-50 employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed January 2022

Gamechanger

PROS

Easy to integrate, very intuitive and really helps resolve any issues with pacing. The control of overspending and underspending that EDEE gave us resolved many

CONS

Looking forward to seeing more features roll out, but cannot pinpoint a specific con

10 Reviews