Enabler is a cloud-based email marketing solution featuring lead management, lead generation, campaign management and marketing analytics. It is suitable for businesses across a variety of industries in the UK.
In Enabler, users can create individual marketing campaigns, and each campaign can house email templates. Users can customize their templates using the drag-and-drop editor or by uploading HTML. The solution also offers automated email personalization and dynamic content. Users can track performance of their personalized email campaigns via a range of reports, including campaign activity, demographic, browser analysis, open/click behavior and more.
Enabler’s marketing automation sends personalized emails based on the actions (or inactions) of a contact. The solution also offers A/B testing so users can determine the most effective methods of outreach to customers/prospects.
Other features include scheduled drip campaigns, automated trigger campaigns, audience segmentation, email tracking and lead scoring. Users can also create forms, surveys and landing pages within a campaign, stored alongside email templates.
Enabler is integrable with users’ existing customer relationship management (CRM) systems, such as Salesforce and Microsoft Dynamics. The solution has API integration to automatically sync with the existing CRM, providing uninterrupted email automation.
Daniel from PDL Finance LTD
Employees number: 51-200 employees
Its become an essential tool for our staff engagement and is so customisable that you feel like its part of your companies infrastructure. The team at Pancentric are top class and always happy to assist, discuss new features and implement change.
We find that some of the administration options can be a bit clunky but the team are always happy to advise, help and in many cases make the change for us.
Robyn from Mr Lender
The ability to set up groups and appoint tasks to group members, the ability to send out group emails to all staff.
Can be hard to use and find your way around if you haven't had necessary training. Main carousel image sizes are slightly different to sizes used for page headers, this means if we want to add something new to the carousel we would have to create two different images to accommodate the different size constraints.
Response: Pancentric Digital, Pancentric Digital
Date: November 2017
Thanks for your feedback Robyn!
Great to hear you are finding the Task Manager tool useful for your project and workload management.
Thank you for your comments on the carousel image sizes - we've logged this and our developers will be working on this shortly to make both work with the same size image to make things easier for you. :)