Marketing Optimizer

RATING:

4.6

(7)
Overview

About Marketing Optimizer

Marketing Optimizer is a marketing automation and analysis solution that helps businesses streamline processes related to a/b testing, email editing, lead management, and more from within a unified platform. The call tracking functionality allows staff members to monitor feedback, submissions, marketing campaigns, automatic form filing processes, and more. Marketing Optimizer enables team members to utilize a drag-and-drop interface to create and send email newsletters, promotions and notices to prospects on a centralized platform. It lets businesses utilize the application programming interface (API) to integrate the platform with several third-party solutions. It is available on monthly subscriptions and support is extended via FAQs, email, phone, and other online me...

Marketing Optimizer Pricing

Free 30-Day trial, then pay per lead, as low as $49.00 per month.

Starting price: 

$49.00 per month

Free trial: 

Available

Free version: 

Not Available

Marketing Optimizer analysis

Marketing Optimizer Reviews

Overall Rating

4.6

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

0

Functionality

4

Most Helpful Reviews for Marketing Optimizer

7 Reviews

Strother

Used free trial

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

CUSTOMER SUPPORT

5

Reviewed March 2009

AIMcrm is not only easy to use, but it is also incredibly powerful in it's design.

AIMcrm is not only easy to use, but it is also incredibly powerful in it's design. It has an intuitive interface that is simple to learn, so for a beginner, it is a piece of cake to get up to speed. AIMcrm also tackles complex data management and tracking. The tools in AIMcrm for these purposes are also easy to learn and use. Many ideas that would take custom programming, AIMcrm has already thought of and included in it's design. You can capture, track and distribute data in just about any way you can imagine while also being able to automate the whole process. In short, AIMcrm is a terrific system and a fantastic value. For it's vast functionality, it is the best deal when it comes to web based crm software. Through our research and shopping, it is the most competitively priced software if it's kind on the Internet.

PROS

Easy, intuitive interface. Makes tracking clients simple and effective. Easy, yet powerful form building tools for data capture. Great customer service. Fast load time for a web-based application. Highly customizable. Strong automation functions. Scalable, especially if you want to resell lead data.

CONS

Seriously, none thus far and we have been customers for almost a year.

Olivia

Marketing and Advertising, 501-1,000 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

FUNCTIONALITY

4

Reviewed March 2023

Simple yet effective Marketing Tool

PROS

The automated capabilities, analytics, reporting tools and connectivity to other marketing platforms are the most useful features.

CONS

Connectivity to other marketing platforms is good but can still be improve. Such as connecting to big CRMs like HubSpot and Salesforce.

Nicholas

Used free trial

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

4

CUSTOMER SUPPORT

5

Reviewed May 2012

Marketing and Sales Managers Best Friend

I recommend this product to all marketing and sales managers. Using the Aim system has helped our marketing and sales departments be able to truly track where we need to allocate our marketing budget. This has been a great communication tool for both of these departments. Before using the Aim system these two departments would waist time pointing the finger at each other when our sales dropped. Now if our sales drop, we are able to quickly determine if our campaigns have lost momentum or if our sales reps are just not closing.

PROS

All sales reps view data differently, what information one finds important might not be important to the the other. The user interface on this system is great! Our sales reps really like the way it allows them the ability to place the fields they find most important right where they want them. They also like how they are able to select criteria that allows them to capture important information on each lead. This helps them get a good feel for what the contact is looking for or experiencing at the moment. From a sales managers view point, this system is all I need to be able to effectively run my team, allowing me to be able to see which rep is taking which call, how long they are staying on the phone with each contact, and what their actual closing ratio is.

CONS

Usability was a problem for some of the guys at the beginning. This wasn't a problem with the system itself but reflected more on the guys learning how to use it. Since learning how to correctly work the system, we haven't experienced any more problems.

MIchael

Used free trial

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

CUSTOMER SUPPORT

5

Reviewed March 2009

The AIM CRM tool is excellent program for managing your leads.

The AIM CRM tool is excellent program for managing your leads. As a Real Estate office the leads and the system that manages them are the lifeline of our business. Comparing the features, cost and value that AIM offers compared to the competition - AIM offers a much better value without giving up any of the bells and whistles. The system does it all and more. I would highly recommend it to any business that manages leads and clients. Secondly I want to express my gratitude to the staff at AIM. They are always available and very supportive. I want to personally thank Stephen and Matt as there help and support being totally hands on with my business has greatly;y helped me. I cant say enough how much they have helped me understand and use the program. Loyal customer Michael Rich

PROS

Has all the features of the most roboust CRM software available today.

CONS

The system is very easy to use and the support from the staff is best I have ever seen.

Eric

Used free trial

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

5

CUSTOMER SUPPORT

4

Reviewed November 2011

AIM CRM met client management needs

Overall the service, reliability and performance of AIM CRM was great and I would recommend AIM to anyone in the need for a client management system with robust tools.

PROS

AIM CRM was very easy to use and offered us the ability to highly follow our clients and their needs. Really loved the filter capabilities and ease of use for our employees. We greatly took advantage of the automation functions that saved us time and money by reducing errors.

CONS

Our needs were so specialized that we eventually needed something created for our specific business.

Kristal

Used free trial

Review Source: Capterra

OVERALL RATING:

4

EASE OF USE

4

CUSTOMER SUPPORT

5

Reviewed April 2009

Would absolutely recommend this product to anyone needing a database for multiple users.

Would absolutely recommend this product to anyone needing a database for multiple users. It has simplified our process of keeping track of who has what client and what the status of each client is. No more Excel spreadsheets!!

PROS

~ User Friendly ~ Excellent Customer Service / Training ~ Excellent Web Integration features and automation features ~ Love the track-ability of the status of all clients and contracts

CONS

~ Email feature needs to be upgraded; works fine as is, but could have more features.

Michelle Miller

Used free trial

Review Source: GetApp

OVERALL RATING:

5

Reviewed February 2013

Robust software

It's a really nice piece of software, once you get used to it. I liked being able to assign calls that came in to particular salespeople, so you could tell who was keeping up on call backs, and who wasn't. There was definitely a lot to learn, but their support staff is very helpful and patient with questions.

PROS

Assigning leads, automatic lead addition, automatic reporting

CONS

A lot of features, takes time getting used to.

7 Reviews