Nanigans Software

Nanigans Software

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About Nanigans

Nanigans is a cloud-based digital marketing solution which helps businesses with cross- channel advertisement and buying. It also helps manage campaigns on digital media. Nanigans provides a single platform to reach customers across Facebook, Instagram, Twitter and other ad display channels. It also helps in optimizing the frequency of ads across channels. It allows customers to manage, measure, and optimize their online advertising across various channels. In addition to this, Nanigans offers in-house control and provides solutions, which are strategies for an ad campaign, acquisition of further customers and retargeting the existing customer. It offers an advertising platform for measuring and optimizing cross-channel digital ad spend based on incremental re...
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Nanigans User Reviews

OVERALL RATING

Showing 1 review

Anonymous

Company size: 201-500 employees

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
3

Ease-of-use

out of 5
5

Functionality

out of 5

April 2019

Great if you only need Facebook and Instagram

Pros

- Very powerful "pivot table" like view, allowing to deep dive into account to gain insight. Possibly the best on the market for this. - Robust and reliable.

Cons

- Slow to roll out betas and new features compared to some of their competitors. - Integration of Twitter is not as strong as that of Facebook and Instagram. - Not as many marketing channels integrated as some of their competitors. - Their own algorithmic bidding was a previous big selling point - but this is now not necessary with recent Facebook updates. - Pricey