Optimove

RATING:

4.3

(3)
Overview

About Optimove

Optimove is a customer-led marketing platform that helps companies get closer to their customers and learn about them. Optimove enables businesses of all sizes to enhance their customer experience using AI, digital channels, and personalized cross channel campaigns. You can use it to learn about your customers in real time, create actionable audience segments, and personalize all of your communications on any device, at any time.

Optimove Pricing

Starting price: 

$4,000.00 per month

Free trial: 

Not Available

Free version: 

Not Available

Optimove Reviews

Overall Rating

4.3

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

5

Functionality

4.5

Most Helpful Reviews for Optimove

3 Reviews

Bryson

Consumer Electronics, 51-200 employees

Used daily for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2018

Personalized Offers = Greater Conversions

You get more from your existing customers than you ever thought was possible. This platform helps you further understand your customers and helps create efficiencies where necessary as they move through the funnel. Things like activity triggers are very helpful when you are setting up more leads.

PROS

With this software, it is possible to fine tune what is necessary to see more outcomes with leads. While the business might have a pool of good leads, this platform helps increase revenue with truly making offers that customers are looking for. Finding the right offer is tough and is time-consuming, but this tool has been extremely helpful in focusing specifically on converting. This takes the headaches out of finding the right formula to make leads happy.

CONS

I like the setup for seeing the progress of channels, but maybe exporting data could be a little more automated/streamlined.

Anonymous

51-200 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

FUNCTIONALITY

4

Reviewed November 2019

Really good for conversions

Overall pretty decent. Worth investing the time into it.

PROS

The activity triggers are a really great feature. A great marketing tool for sending out personalised offers.

CONS

Some of the processes could be made simpler. The interface is also quite clunky which is a real shame.

Niv

Gambling & Casinos, 51-200 employees

Used weekly for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed November 2021

Optimove campaign management

Optimove provide a good platform for managing your overall campaigns, analyze and understand your customers. Great support team to help you whenever you need.

PROS

Optimove platform is easy to use, high quality Recommendation Engine and great Predictive Modeling.

CONS

Make the reporting / exporting data more simpler.