# SalesWings Software Reviews, Demo & Pricing - 2026 > Review of SalesWings Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/marketing/saleswings-profile --- [Home](https://www.softwareadvice.com/) / [Sales Force Automation Software](https://www.softwareadvice.com/crm/sales-force-automation-comparison/) / SalesWings Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Alternatives](https://www.softwareadvice.com/marketing/saleswings-profile/alternatives/) # SalesWings 2026: Benefits, Features & Pricing Wondering if SalesWings is right for your organization? Our Sales Force Automation Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview SalesWings 4.8 [(19)](https://www.softwareadvice.com/marketing/saleswings-profile/#reviews) Pricing Starting at $7,499.00 per year ### About SalesWings SalesWings is the maker of the B2B Studio for Salesforce Marketing Cloud. Marketing Cloud customers prioritize their leads, automate the lead qualification process and align marketing with sales. Our solution helps our clients collect first-party lead behavioral data such as website activity to understand the needs and sales-readiness of their leads, contacts, and accounts. SalesWings B2B Studio is the first flexible and intuitive lead scoring solution for the Marketing Cloud. It comes with an intuitive set of tools including user-input based point-scoring, lead tagging and lead insights, built-in predictive lead scoring, and lead tagging. Wondering if SalesWings is right for your organization? Our Sales Force Automation Software selection experts can help you in 15 minutes or less. ## SalesWings User Interface ## Popular SalesWings Alternatives Main Product SalesWings 4.8 [(19)](https://www.softwareadvice.com/marketing/saleswings-profile/#reviews) Ratings Breakdown - 4.79Ease of use - 4.88Value for money - 4.89Customer support - 4.53Functionality Pricing Starting at $7499.00 per year Get Price Alternative Product [HubSpot CRM](https://www.softwareadvice.com/product/1854-HubSpot-CRM/) 4.5 [(4463)](https://www.softwareadvice.com/product/1854-HubSpot-CRM/reviews/) Ratings Breakdown - 4.38Ease of use - 4.29Value for money - 4.39Customer support - 4.36Functionality Pricing Starting at $20.00 per month Get Price Alternative Product [Seamless](https://www.softwareadvice.com/marketing/seamless-ai-profile/) 4.5 [(547)](https://www.softwareadvice.com/marketing/seamless-ai-profile/reviews/) Ratings Breakdown - 4.54Ease of use - 4.27Value for money - 4.35Customer support - 4.46Functionality Pricing Available upon request Get Price Alternative Product [AWeber](https://www.softwareadvice.com/marketing/aweber-profile/) 4.4 [(322)](https://www.softwareadvice.com/marketing/aweber-profile/reviews/) Ratings Breakdown - 4.25Ease of use - 4.15Value for money - 4.49Customer support - 4.24Functionality Pricing Starting at $15.00 per month Get Price Alternative Product [Salesforce Sales Cloud](https://www.softwareadvice.com/product/2764-Salesforce/) 4.4 [(18785)](https://www.softwareadvice.com/product/2764-Salesforce/reviews/) Ratings Breakdown - 3.99Ease of use - 4.05Value for money - 4.13Customer support - 4.38Functionality Pricing Starting at $25.00 per month Get Price Alternative Product [Marketo Engage](https://www.softwareadvice.com/marketing/marketo-profile/) 4.3 [(711)](https://www.softwareadvice.com/marketing/marketo-profile/reviews/) Ratings Breakdown - 3.82Ease of use - 3.85Value for money - 3.95Customer support - 4.28Functionality Pricing Available upon request Get Price ## SalesWings Pricing and Plans Starting price: $7,499.00 per year Free Trial Free Version Custom Pricing $7,499.00 usage based, per year Plan includes: - Predictive Lead and Account Scoring - Customer journey tracking - Lead and account scoring - Fit scoring - Lead and account grading - AI based sales insights - Account based insights - Sales insights - Salesforce integration - Salesforce Marketing Cloud integration Read More Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## SalesWings Features - Popular features found in Sales Force Automation Campaign Management Customer Database Email Marketing Forecasting Lead Capture Lead Management Opportunity Management Pipeline Management Task Management Territory Management - More features of SalesWings Activity Dashboard Activity Tracking AI/Machine Learning Alerts/Notifications API Contact Management CRM Customer Segmentation Customizable Fields Customizable Scoring Data Enrichment Deal Management Email Tracking Event Triggered Actions Field Sales Management For Sales Teams/Organizations Interaction Tracking Lead Assignment Lead Distribution Lead Generation Lead Nurturing Lead Qualification Lead Segmentation Monitoring Multiple Scoring Models Performance Metrics Predictive Analytics Prioritization Prospecting Tools Real-Time Data Real-Time Notifications Real-Time Reporting Referral Tracking Reminders Reporting/Analytics Reporting & Statistics Sales Activity Management Sales Reports Sales Trend Analysis Social Media Integration Source Tracking Third-Party Integrations Web Forms Workflow Automation Workflow Management ## SalesWings Integrations Unbounce Integration rated undefined from -1 review Salesforce Marketing Cloud Integration rated undefined from -1 review Salesforce Sales Cloud Integration rated undefined from -1 review Gmail Integration rated undefined from -1 review Braze Integration rated undefined from -1 review Salesforce Marketing Cloud Account Engagement Integration rated undefined from -1 review See all 9 integrations ## SalesWings User Reviews Overall Rating 4.8 Ratings Breakdown 5 79% 4 21% 3 0% 2 0% 1 0% Secondary Ratings Ease of Use 4.8 Value for money 4.9 Customer support 4.9 Functionality 4.5 Have you used SalesWings and would like to share your experience with others? Philippe R. Verified reviewer Used daily for less than 2 years Review source Reviewed December 2017 Saleswings allows us to focus our business on hot leads and increase our conversion rate. 5 Saleswings allows me to have a richer information about my business relationships and to be able to adapt my speech according to their real needs Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Have real-time visits to our site of our prospects and customers. This allows us to meet our target at the right time, with the right information Cons: The integration of LinkedIn would be a plus for our activity in b2b. Unfortunately, LinkedIn's commercial policy does not provide this added value Vendor Response Hi Philippe Thank you for your insights and feedback. I believe you're using it together with Salesforce, which is also interesting to see it works there. Any features requests, please just send it to our support! Replied December 2017 Read More MS Mark S. Verified reviewer Computer Software 1001-5000 employees Used daily for less than 2 years Review source Reviewed November 2024 Saleswings Makes Lead Scoring Easy and Scalable 5 Saleswings has been an excellent addition to our sales toolkit. It’s remarkably easy to use and impressively robust, making lead scoring both straightforward and effective. The platform’s simplicity belies its power, allowing us to set up a scalable lead scoring model that drives real results. What really stands out is the exceptional support network—responsive, knowledgeable, and proactive, they make sure any question or issue is addressed promptly. If you’re looking to streamline your lead scoring with confidence, Saleswings is a great choice Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 4 Functionality Pros: Simple to use Powerful and scalable Visible indicators make it easy for Sales to see most engaged leads CSM has been an incredible resource Cons: Offline scoring runs only occur every hour, I'd like to be able to increase that frequency. Reasons for switching to SalesWings Changed MAP so needed a lead scoring tool to work alongside Salesforce Marketing Cloud Read More TG Tamara G. Verified reviewer Information Technology and Services 2-10 employees Used daily for more than 2 years Review source Reviewed May 2022 SalesWings - Tracking 4 Ratings Breakdown 4 Ease of use 4 Customer support 3 Functionality Pros: It is really easy to use and implement. Tracking is working really well. We gather more info trough Saleswings than other tools (for example gclid or utm data) we use. And the integration to Salesforce is really helpful. Cons: Lead search in cockpit could be improved. Read More DK Duane K. Verified reviewer Construction 51-200 employees Used daily for less than 6 months Review source Reviewed June 2020 Easy Set Up, Great Support 4 We transitioned from Marketo to Marketing Cloud about 6 months back. Marketing Cloud is great but has some strange shortcomings that Marketo offers out of the box like activity tracking and lead scoring. SalesWings was really the only viable solution to fill the gap and it performs the job perfectly.We also have multiple sites and a big selling point for us was the fact that we could deploy it to all of our sites without incurring additional costs unlike Marketo. Setup was really easy. Just drop the code on your pages and SalesWings starts collecting data. We had a couple of glitches but \[SENSITIVE CONTENT HIDDEN\] and his team addressed them quickly and to our satisfaction. Ratings Breakdown 4 Ease of use 5 Value for money 5 Customer support 4 Functionality Pros: Easy setup (like really easy) and you can see data right away. I like the tagging which we use to create a holistic view of all the touch points of a customer. Integration with Salesforce is seamless and has some great pre-built reports. Looking forward to working with their fit scoring feature. Cons: Lead scoring is not as flexible as I would like (compared to Marketo) and I have not had a chance to dive into the newly released fit scoring so perhaps that will get me over the hump there. The UI needs some tweaks like a search function and tag/segment/lead scoring grouping options to make it tidy and organized but at the rate they seem to push out features and fixes, I'm sure it will be addressed. So really, I'm just nitpicking. There is nothing I would really say that I "dislike". Reasons for switching to SalesWings We wanted a tighter integration with Salesforce so we switched to Marketing Cloud. Saleswings fills some shortcoming in Marketing Cloud. Read More SW Shannon W. Verified reviewer Financial Services 51-200 employees Used daily for less than 12 months Review source Reviewed September 2022 Excellent tool to help lead management 5 We have been very pleased with our SalesWings implementation. It has brought visibility to our lead visitor interactions and helped us define and implement new lead management processes. Lead scoring is a fantastic tool for our business. The customer service from the team at SalesWings has been second-to-none. If ever we have encountered an issue, they have been at the ready to support us and always with a professional and friendly demeanour. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: We have been able to make use of our CRM data and visitor activities together to streamline our lead prioritisation. The toolbox is highly customisable and has been further enhanced since we began working with the SalesWings platform giving us the tools we need to categorise our leads significantly better. The visitor interaction recording is good and we are able to allocate points and tags intuitively which is essential in a dynamic environment. Cons: The Toolbox is powerful but has needed a few improvements to make it really work for us. SalesWings have been fantastic at taking feedback on board and enhancing the product even in the short time we have been working together. If you have particularly complex needs, you are better served using SOQL but this is not a requirement for every business. There are a few fields I would like to have passed through as standard rather that having to define these via SQL in SFMC, but I know the SW team are looking at these too. Read More Caroline W. Verified reviewer Used daily for less than 6 months Review source Reviewed February 2018 My experience has been satisfactory and willing to renew my subscription over and over again. 5 Hot leads, buyers, great sales conversation and money in the bank. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: The ability to score my Mailchimp subscribers and reach out to them when they are ready to buy. Also, it notified me when my leads are ready to discuss sales and I call them immediately. I already recommended the tool to my clients in Nigeria. Cons: There's nothing to hate about this tool. Only regrets is the high cost and the fact that you will hate yourself if you don't renew your subscription. So I suggest you try out the tool. Vendor Response Thank you for the great review, Caroline! Happy customers are what make us the happiest! Glad that you got some great results from using SalesWings in combination with Mailchimp and that you're even recommending it to others. Highly appreciated! About the cost of our solution - we understand that it could seem pricey at first glance, but as our customer you probably know better than us that in just a couple of months you receive over 1000% ROI. We are confident that we offer good value for the cost of our solution and it is still times cheaper than our competitors'. Grateful to have you as our client and looking forward to securing more deals closed and "more money in the bank" for you in the future! Replied February 2018 Read More Rene S. Verified reviewer Used daily for less than 12 months Review source Reviewed February 2018 Saleswings had the biggest impact for our sales organization in 2017. 5 Increase of 30% of new leads and revenue. Ratings Breakdown 5 Ease of use 5 Value for money 4 Customer support 5 Functionality Pros: Easy to use, easier to master. Realtime information and feedback regarding our customers via API to Pipedrive and gmail plugin. Increased our sales by 30% in the second half of 2017. Cons: On the one hand, the customer support war very offensive with their email campaign, on the other hand the response times were a little too long, but overall okay. Vendor Response Hi René - thanks for feedback, with "offensive" I assume you mean proactive? We do send a bit too many "everything ok?" emails and have reduced these. We'll also work on response times, thanks for letting us know Replied February 2018 Read More Martijn R. Verified reviewer Management Consulting Used daily for less than 2 years Review source Reviewed December 2017 Saleswings offers me insights on prospects and information on how my websites are used. 5 insights on prospects and clients on how and when they visited my websites Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 4 Functionality Pros: The realtime notification function in the Saleswings app as in for instance Slack. In combination with my mailsystem and crm it is best in class Cons: If Saleswings can track more platforms such as Linkedin or Twitter I would benefit more from the system Vendor Response Thanks mister Rijk for this review, it'll definitely help others giving Saleswings a good look. Replied December 2017 Read More RM Raphael M. Information Technology and Services 2-10 employees Used daily for more than 2 years Review source Reviewed July 2017 Very valuable feature, impeccable support and fair pricing 5 Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: Saleswings turned out to be a super way to understand our leads behaviour. Implementing the script was quick and we were up and running almost instantly. We use the integration with Saleswings as an integral part of our acquisition work flow. Saleswings data gets synced to our campaign tool AutopilotHQ, and as soon as Saleswings detects buying intention and qualifies a lead as hot, it creates an opportunity. This allows us to approach leads in a very targeted and timely manner, which usually is only possible for large enterprises and not for growing ventures like us. Last but not least, thanks for quick and friendly support, you guys are great! Vendor Response Thanks for the great feedback, Raphael! Replied August 2017 Read More DW Danny W. Verified reviewer Retail 51-200 employees Used daily for less than 12 months Review source Reviewed December 2022 Easy to use and helpful understanding your customers sales journey 5 Ratings Breakdown 5 Ease of use 5 Customer support 4 Functionality Pros: Implementation is relatively straight forward, and even when its not the support SalesWings offers is exceptional. You get assigned a direct support contact so anything you need during and post implementation is taken care of really quickly and efficiently. In terms of a business tool, its extremely useful. Its allowed us to take learnings away from information we've always needed and make positive changes to our CRM as well as our sales process. Would recommend for sure. Cons: Currently they use day/date timestamps on activity tracking. It would be really useful to add in time of the day too. 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