Idea Management Software

Finding software can be overwhelming. Software Advice has helped dozens of companies find the right idea management software to manage and profit from all of their best ideas.

Showing 1-20 of 88 products

Asana FrontRunners 2022

Asana helps teams orchestrate their work—from daily tasks to strategic initiatives. With Asana, teams are more confident, move faster, and accomplish more with less—no matter where they are located. More than 114,000 paying organi... Read more

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Miro FrontRunners 2022

Miro is a cloud-based collaboration tool for small to midsize businesses. The solution features a digital whiteboard that can be used for research, ideation, building customer journeys and user story maps, wireframing and a range ... Read more

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Confluence FrontRunners 2022

Confluence is a project management solution that enables organizations to create, collaborate, organize and review project documents. The system offers both cloud-based and on-premise deployment. Confluence’s editor feature a... Read more

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SkipsoLabs is a cloud-based innovation and idea management solution designed to help public and private sector organizations. Key features include idea submission, project pipeline, relationship and database management, candidate ... Read more

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NanoNotion is an Azure SaaS application for which a Microsoft office 365 or Azure account is needed. The software allows employees to share ideas and knowledge with others. Additionally, the platform helps managers identify the in... Read more


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Codigital is a cloud-based idea management solution that helps corporate and member organizations in brainstorming, collaboration, conferences and gathering requirements. It enables users to generate, refine and prioritize the ide... Read more


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Wellspring Innovation Management

Wellspring Innovation Management is a cloud-based solution designed to help small to large businesses track internal innovation projects, discover disruptive startups and search emerging technologies for the market. Features inclu... Read more


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IdeaScale is a cloud-based idea management platform that manages all processes of idea innovation via crowdsourcing, from launching ideas among community members to collating feedback, review and final implementation. Key fea... Read more

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Aha! FrontRunners 2022

Aha! Roadmaps is the complete product management suite to set strategy, capture ideas, score features, and share visual roadmap plans. It includes Aha! Ideas Essentials for crowdsourcing feedback. More than 5,000 companies and 500... Read more

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Bitrix24 FrontRunners 2022

Bitrix24 is a client management solution that provides a platform for businesses to organize and track interactions with potential or existing clients and partners. The software allows users to log and manage client interactions, ... Read more

Learn More FrontRunners 2022, an award-winning collaboration and project management platform, helps teams plan together efficiently and execute complex projects to deliver results on time. team management and task management tool allows ... Read more

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Vocoli is an idea management and employee engagement solution that helps businesses streamline processes related to employee recognition, internal communication, feedback generation, and more on a centralized platform. It allows s... Read more


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Lucidspark FrontRunners 2022

Lucidspark is a cloud-based software designed to help businesses of all sizes record and share ideas, discuss projects and organize information on a virtual white-board. The platform enables organizations to capture suggestions an... Read more

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Cacoo FrontRunners 2022

Cacoo is an idea management software that helps businesses create wireframes and share work schedules with staff members. The platform enables managers to create layouts, mind maps, organizational charts, unified modeling language... Read more

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ClickCharts is an idea management and diagram solution that enables businesses to create flowcharts and mindmaps to visualize organizational operations and processes. It lets users generate maps to generate insights into value str... Read more


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Smartsheet is a work execution platform and collaboration tool with a familiar spreadsheet-like interface that helps teams plan, track, and manage projects in real-time. Smartsheet features include a range of project management to... Read more

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Sideways 6

Sideways 6 is an idea management platform for companies that use Microsoft Teams, Microsoft Yammer or Workplace from Facebook. Sideways 6’s solution is based on an integrated approach to idea management: Employees share ideas... Read more

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Canny FrontRunners 2022

Canny is a feedback management platform designed to help businesses collect and analyze insights from customers and account holders, plan roadmaps and announce product updates. Administrators can automatically link feedback to exi... Read more

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Remesh is an innovative platform for engaging and understanding large groups of people online and in real-time, allowing you to have a conversation with up to 1,000 participants at once. The Remesh platform uses artificial intelli... Read more

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Work better together. Stormboard is a cloud-based digital workspace solution that enables enterprises to collaborate with remote teams on ideas, monitor projects, conduct meetings and more. Anyone can ideas and files from anywher... Read more

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Buyers guide

Last Updated: September 30, 2021

“There's no good idea that can't be improved on.” Michael Eisner, CEO of Walt Disney Corporation 1984-2005.

Ideas come and ideas go. Some live, some die—and some need to be chased down. The trick to profiting from the good ideas is, as Eisner implied, to continually improve them. But given their intangible nature, identifying and improving upon good ideas is much easier said than done.

Idea management software—also called ideation management software—is a new collection of tools designed to help companies do just that: identify and develop the best ideas they come across, whether from customers, employees or members of the public. This Buyer’s Guide will help you understand how idea management software works and how it can help your business. It covers:

What Is Idea Management Software?
Common Features of Idea Management Software
Software Market Trends You Should Understand
Example Idea Management Workflow

What Is Idea Management Software?

Idea management software is designed to help collect, develop and collaborate on ideas that are relevant to your business. The software helps companies categorize ideas and even open up idea submission and development to customers and other interested third parties.

Home page in Wazoku's Idea Spotlight
Home page in Wazoku’s Idea Spotlight, showing four categories of ideas for an example company


It’s not always immediately obvious if a new idea is actually worth pursuing. But, few new ideas seem worthy until they’re developed at least a little. Not wanting to waste time on fruitless ideas, most companies are forced to ignore all but the most obviously great ideas. This leads to missed opportunities or, worse yet, competitors developing the same idea at a later date.

The main goal of idea management software is to prevent good ideas from going to waste. It does this by systemizing the process of idea management, so that new ideas can be vetted with less effort. This helps the company consider more of them and miss fewer opportunities.

Common Features of Idea Management Software

Idea management software has elements in common with other genres of software, like mind mapping software, knowledge management software, even project planning and project management software.

But despite some general similarities, idea management software is purpose-built for the workflows, processes and permission controls needed for idea submission, collaborative development and selection. It is available in many forms and different packages that will contain some or all of the following applications:

Idea campaigns Organize ideas by grouping them into specific campaigns and challenges. Campaigns can be open to the public, employees or select groups.
Idea funnels Set up discrete stages for ideas to pass through as they progress from initial idea to final approval, helping systemize, monitor and benchmark the entire process.
Mind mapping Visualize how the various elements of an idea (or several ideas) relate to one another. These are graphical tools, usually with drag-and-drop UIs.
Collaboration tools Many idea management platforms come with tools that help teams work together, like document and file sharing, collective to-do lists and automated notifications.
Custom branding Some idea management platforms allow for custom visual branding, so the interface can match your website and the look and feel of your brand.
Gamification Make idea sharing and development part of a contest, competition or on-going game. Gamification can encourage people to help in the ideation process.
Customizable workflows Rearrange and configure the various stages of the idea management process and control which users get to participate in which stages.
Organizing ideas by category with Qmarkets idea management software
Organizing ideas by category with Qmarkets idea management software

Software Market Trends You Should Understand

Cloud-based software, or Software-as-a-Service (SaaS), is an SMB’s best friend. Compared to on-premise installations, cloud software can usually be expected to be more:

  • Affordable: It typically uses a pay-as-you-go pricing model—meaning no large investment is needed to get started. Services are also easier to cancel.
  • Accessible: Cloud-deployed software can be accessed from any computer with an internet connection.
  • Integratable: It’s also often easier to integrate applications. Since the apps are deployed from the vendor’s servers, you won’t need to set up or maintain your own.

For these reasons, most idea management systems suitable for SMB use are cloud-based. It’s the best option for a majority of SMBs, excluding only those with very specific IT integration requirements.

Example Idea Management Workflow

Idea management software typically allows for a lot of workflow flexibility. This is helpful, even necessary, given the fact that companies have very different approaches to and requirements for idea management. That said, the idea of idea management might be entirely new to you, so below is an example of the types of stages that could be used.

  1. Collection. The company puts up a public-facing website with a description of the problem it’s trying to solve. The company invites its customers, employees and members of the public to submit ideas directly on the website.
  2. Vetting. The company’s management looks over the submitted ideas, eliminating any that are impractical or don’t sufficiently address the problem. They create a shortlist of five of the best ideas. All five ideas could work, but management is unsure which would work best.
  3. Voting. The company creates a new page online to present the five best ideas, each with a short explanation. Employees and customers are asked to vote for their favorite idea and add any additional comments.
  4. Selection. Management reviews the comments and tallies the votes, selecting two finalist ideas. Potential problems and downsides are listed for each idea. Company employees are invited to comment on the ideas, adding any potential problems and solutions of their own.
  5. Refinement. The company uses its idea management software to internally collaborate on, improve and implement the remaining ideas.
Idea Funnel overview in Qmarkets
Idea Funnel overview in Qmarkets’ idea management software. It shows the quantity of ideas being actively considered as they progress through the various stages.



Your Guide to Top Idea Management Software, January 2022

Software Advice uses reviews from real software users to highlight the top-rated Idea Management Software products in North America.

Learn how products are chosen

Explore FrontRunners

“Usability” includes user ratings for Functionality and Ease of Use.“Customer Satisfaction” includes user ratings for Customer Support, Likelihood to Recommend and Value for Money.Reviews analysis period: The reviews analysis period spans two years and ends on the 15th of the month prior to publication.