Virtuous Software


Virtuous is an integrated, cloud-based solution for small to large non-profit organizations. It assists with various aspects of a non-profit’s needs, from managing donors and fundraising, as well as marketing and outreach. It’s suited for a variety of NPOs such as Animal Welfare, Human Services, Higher Education, and more.

The Donor Management tool provides at-a-glance contact information and relates givers to one another in a “giving network," and an integrated map view helps organizations build local connections of donors. Predictive analytics suggest best next steps based on donors' financial and relational data, and prompts users to ask for donations at the optimal time. Virtuous’ Fundraising tool offers a fully integrated widget powered by Stripe. The app can be embedded on any webpage, and features built-in recurring donation options. Marketing Automation sends emails and assigns tasks based on donors’ giving patterns, locations, and past campaign interactions.

Virtuous can support integrations with several third-party tools such as Gmail, MailChimp, HubSpot, WordPress, Eventbrite, and more.


Virtuous - Automation workflow
  • Virtuous - Automation workflow
    Automation workflow
  • Virtuous - Dashboard
  • Virtuous - Donor detail
    Donor detail
  • Virtuous - Donor giving
    Donor giving
  • Virtuous - Merge
  • Virtuous - Social insights
    Social insights
Supported Operating System(s):
Mac OS, Web browser (OS agnostic), Windows 8

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Brendan from
Specialty: Faith-Based Ministries
Number of employees: 2-10 employees Employees number: 2-10 employees

May 2017

May 2017

User friendly interface, building relationships with our base, value added features



Product Quality

Customer Support

Value for Money

Hands down offering the greatest amount of features we had to have at a value we felt was acceptable.


We compared 10 products on the following criteria:
Would our staff be engaged and want to learn the system- Intuitively easy with features that improve their daily work, Yes
Will the platform allow relationships to be built and strengthened- Yes, built in features that allow for the strategic relationships
Is it value added and cost friendly- Yes, total cost of ownership that allows us to scale up or down without compromising the other must haves.