ChannelAdvisor is a Web-based e-commerce platform that allows retailers to share product feeds, manage and optimize merchandise sales with numerous marketplaces, such as eBay and Amazon, along with digital marketing platforms such as Bing, Google and social media sites.
ChannelAdvisor’s Marketplaces platform enables retail organizations to register, administer and organize product listings on over 40 e-commerce websites and synchronize inventory levels with product demand.
ChannelAdvisor enables decision-making by providing insights with the help of 360 dashboards, a cross-channel dashboard and an inventory velocity report. The system's “Pricewatch” feature tracks price changes by competitors and sends real-time alerts. Moreover, it adjusts the prices of the products on the basis of user-defined rules.
ChannelAdvisor’s Social Commerce feature allows users to create social campaigns on social networks such as Facebook, Pinterest, Houzz and Polyvore to share and promote products with a single feed.