I don't see any ROI in this, it's too costly compared to features it provides. If you have decent tech team, you can custom build most of the features directly.

The pricing model discourages experimentation and creates road-blocks in terms of on-boarding.

The winning feature of WebEngage is easily the ability to create and monitor automated journeys for your user segments. A very capable product for improving your cohorts.

Ability to put across anything on website or run campaigns without dependencies on tech team. Also, the account managers are really helpful and provide all the implementation help.

Allows cross device campaign set ups with perfect ease. Integration with Segment.io also makes life easier as most of the campaigns can be event driven.

There are so many feature that you can use free and working absolutely amazing. And the most amazing the customer service and always available with full support as a friendly way.

Any user level has access to customer data which could pose a risk at any time. This needs to be looked into.

On-Site Notifications are highly engaging, segmenting is easy, uploading creative and setting rules is really easy.

The great team behind the product, great support. The features are very good, let's us run campaigns in a very focussed manner.

WebEngage  provide us all at one place. Now our customer journey is more powerful and our reach has increased dramatically.

Besides the immediate analytics it provides, my favorite feature is the ability to  model user journeys and ensure that users are properly supported through their use of the software.

It will then help you in creating automated workflows to build efficiencies. This is a great tool for marketers and will go a long way in boosting your organization's digital capabilities.

Client support is excellent, and the support staff is available whenever you need them.

WebEngage is a seamless easy-to-integrate, easy-to-grasp peace of mind that yields great engagement with effortless execution, highly recommend to all business sizes.

The product is easy to use and does help in addressing some of the challenges.

The UI is a bit complicated to understand and needs a proper walkthrough from experts. Notification Delivery rates suffered when we achieved scale.

Excellent customer targeting/re-targeting capabilities. Clear and precise dashboards and back office.

Our worn out hunt for THE email automation tool we wanted, ended with WebEngage.

We really struggled to find an affordable automation tool for Email & SMS, that had good API support and an intuitive journey builder. WebEngage hits all the right notes for that.

Great team to work with, I havent seen such good implemntation and post implementation support ever.

Smooth, easy going, easy to use and understand. The learning curve is short and the support is great.

WebEngage has best of both worlds, and the most awesome journey builder I've come across as a marketeer.

Integration with my business was very quick and easy to set up. Best Social Media Scheduling app of them all.

Easy to use love the calendar. Really helps to combine all our thoughts in once place.

Zoho Social is a good platform for providing a solution for multiple social media handle in one place. A feature I liked most is scheduling posts for many coming days without any hassle.

Inability to post more images in Instagram and other platforms.

You can schedule multi-page posts which is great. You can schedule videos, which is great.

The ease of use is the primary selling point of this app. As a new marketer, this app is intuitive, and I especially enjoy the ability to schedule posts in advance and monitor their performance.

I like the fact that it integrates into all the important social media app including Google business.

Sometimes the application would lag a bit or even glitch. I don't think that is a dealbreaker because most of the time they fixed the bugs or lag.

Zoho Social is a comprehensive platform for managing all social media activity in one place. I love the simplicity and effectiveness of the platform.

The best features that I like the most are the bulk scheduling and reports generating. Its a perfect app and does it so Professionally and easily.

And on top of everything it has got the best customer support ever encountered.

As a freelancer working on behalf of small & medium-sized charities /non-profits, this tool has been a blessing in helping to get their messages out and raise awareness.

The integration between all of Zoho's products is definitely a plus, however the user experience is easy to use and powerful with the products they present.

The only issue I am having is the inability to post multiple pictures to Instagram.

The best part about zoho is the easy of use, and the analytics that is shown about the health of the brand. Ui is probably the best and it is extremely price efficient.

Zoho as always provides excellent customer service and would always look after their customers. I am very much happy to be with Zoho.

The only thing I don't like is the inability to edit image to each post. I have to use a separate app for this.

Zoho is, so far, the leader. Their app is the most user friendly and robust with features.

I like that this software is easy to use not complicated like their competitors.

The ease of use and the additional platforms such as google my business, and price point. The smart scheduling is also a nice feature if unsure when to post.

Love the reports for each channel. Responsive customer service who listens to suggestions.

Zoho was very easy to adopt without guidance from their customer support. The calendar feature is an excellent tool for visualizing posts.

It also supports more channels than any other app in its price range and has many advanced features like analytics, calendar post scheduling, content re-posting, and more.

We feel secure and in charge with the amazing tools available on Zoho. Thank you for a wonderful experience.

Overall my experience with Zoho, has been quite good. The experience is streamlined, simple to get into, easy to read, and very helpful.

It is the most economical and effective platform for managing all social networks. It is working great with reliable services.

I have a great experience with Zoho Social. I am happy with the service and product, especially, and will continue to be a customer for years.

The resizing of images and the inability to do that automatically is a pain.

The approach is consumer-friendly and easy to understand. Best analytical reports and easy to share and keep a record of.

I absolutely love the pricing and the abilities this has for scheduling and planning my social media and campaigns.

Best of the best when it comes to social media management your overall accounts will be monitored from one Zoho account.

Compared to other products in this space, Zoho Social is much easier to use, has more robust features and is more cost effective. Integration with other Zoho products is seamless.

Uploading images is difficult with mobile application it get stuck and error messages pops up sometimes. Doesn't work on my old mobile.

The best part of this software is the bulk scheduler that has built in analytics that lets you know if your post will reach your top engagers.

It is serving for a long time and giving uncountable benefits. My experience is good because of its being a user friendly tool.

Zoho Social is a nice tools, it makes you save time, effort and energy. It is a brilliant idea to get all your accounts together and manage them.

I like the ease of set up and the post creator simplicity. It is good for scaling up when you want to schedule posts and track mentions, as it is affordable.

US Dollar

WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels.


Product and marketing practitioners, across the world, design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely omnichannel engagement campaigns. The platform offers in-depth product and marketing analytics for brands to track growth metrics and campaign performance effectively.


WebEngage powers the user engagement for thousands of brands worldwide, working across several industries like eCommerce, edtech, fintech, foodtech, media & publications, gaming, BFSI, healthcare, and online retail.



LongDescription

Real Time Analytics

Engagement Tracking

AB Testing

Text-to-Win

Website Analytics

Customer Surveys

Multi-Channel Marketing

Surveys & Feedback

Personalization

Site Intercept Survey

Email Monitoring

Mobile Alerts

Experience Management

Skip Logic

Lead Capture

Customizable Reports

Access Controls/Permissions

URL Customization

Customer Segmentation

SMS Messaging

Templates

Drip Campaigns

GDPR Compliance

Location-Based Marketing

Sentiment Analysis

Behavioral Analytics

Multi-Campaign

Pipeline Management

Communication Management

Coupons

Scheduled/Automated Reports

Content Analytics

Customizable Fields

Collaboration Tools

Churn Management

Campaign Scheduling

Template Management

ROI Tracking

Data Import/Export

Randomization

Campaign Segmentation

Email Tracking

Email Campaign Management

Campaign Planning

Lead Generation

Subscriber Management

Contact Management

Review Notification

Visual Notifications

Lead Management

Conversion Rate Optimization

Email Marketing

Mobile Access

List Management

Survey/Poll Management

Real Time Data

Performance Metrics

Channel Management

Web Notifications

Question Piping

Click Tracking

Predictive Modeling

Data Connectors

Multi-Channel Communication

Behavioral Targeting

Data Integration

Attribution Modeling

Marketing Automation

Question Library

Expiry Notifications

Landing Pages/Web Forms

KPI Monitoring

Question Branching

Real-Time Notifications

Customizable CTAs

Contextual Targeting

Email Management

Video Support

Dynamic Content

Event Triggered Actions

Response Validation

Review Monitoring

Response Quotas

Alerts/Notifications

SMS Marketing

CAN SPAM Compliance

Reporting & Statistics

Predictive Analytics

Customizable Questions

Segmentation

Visitor Tracking

Website Visitor Tracking

Geotargeting

Push Notifications

Community Management

Customizable Templates

Visitor Management

WYSIWYG Editor

Mac OS

Web browser (OS agnostic)

Windows 10

Pricing of an account is based on MAU (Monthly Active User) count. MAU is defined as total count of unique users interacting with any of these channels (website, mobile app, email, sms)in the last 30 days. WebEngage has custom pricing slabs for each account basis  its MAU count. other details here - https://webengage.com/pricing/

Email/Help Desk

FAQs/Forum

Phone Support

24/7 (Live Rep)

Chat

11-50

51-200

201-500

501-1000

1000+

WebEngage

In Person

Live Online

Webinars

Documentation

Videos

Euro

Zoho Social is a holistic social media management tool that lets you effortlessly expand and grow your social media presence from one platform. Zoho Social supports major social media platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, GMB (Google My Business), and TikTok (not available for India due to the ongoing regulatory restrictions on the platform). Zoho Social's major features include scheduling, monitoring, collaboration, and analytics. Below is a brief overview of what each of the features covers:

1) Scheduling
Schedule, preview, and reschedule posts with Zoho Social. Schedule multiple posts in one go with bulk scheduling or plan your content mix with the content calendar feature and save time. Zoho Social makes rescheduling hassle free; all you need to do is drag and drop.

2) Monitor
Stay on top of every mention or discussion around your brand using the Social Monitor feature. It lets you create specific listening columns for hashtags, mentions, and more to help you track who has engaged with your brand from live streams and respond directly to messages.
 
3) Collaborate
Coordinating between teams for your social media marketing activities is the most significant practice a business or agency should prioritize. With Zoho Social, you can define workflows to manage content drafts, assign roles to ensure responsible team members are involved whenever required, and initiate team discussions to stay on track with your brand's social media marketing plans.
 
4) Analytics
With Zoho Social's powerful analytics feature, you can have a clear understanding of how your brand is performing on social media. You can also get channel-specific insights to help you drill down important data such as demographics. You can view stats, get metrics, generate customized reports, and schedule automated reports at a desired frequency. 

Zoho Social Agency version
           
Zoho Social also comes with an Agency plan that is built around specific agency requirements to help manage social media profiles for client needs. Here are some feature highlights:

1) A unique dashboard that lets you see all your clients' social media accounts in one place.
2) Manage multiple clients as brands.
3) Invite teams to collaborate and work together. You can also add clients to discussions to ensure they are always informed.
4) Schedule posts with the help of a content calendar and SmartQ. Zoho Social's SmartQ is of a standout feature that predicts the best time for you to post.
5) Monitor activity and view who has engaged with your brand. You can also research trends.
6) View and generate custom reports by choosing metrics that matter for your brand.
 
Integration

The feasibility to integrate multiple products with Zoho Social eases the burden of shifting across for other activities. Zoho Social enables you to integrate with Zoho CRM, making it easy to coordinate between your sales and marketing teams. You can also integrate with Zoho Desk to stay in sync with customer support. Along with these integrations, you can also integrate with Canva to easily design graphics.


Multi-Channel Management

Activity Tracking

Brand Tracking

Real-Time Monitoring

Multi-Account Management

Calendar Management

Automated Publishing

Content Management

Social Media Monitoring

Dashboard Creation

Multi-Channel Data Collection

Real-Time Data

Social Media Integration

Visual Analytics

Activity Dashboard

Data Visualization

Automated Scheduling

Chat/Messaging

Conversion Tracking

FREE: includes 1 team member, 1 brand, default Zoho Social URL shortener, and zShare browser plugin.
 
Standard: $15/month (or $10/month when billed annually) for 2 team members, 1 brand (7 channels), 6 social channels (1 Twitter profile, 1 Instagram profile, 1 Facebook page, 1 LinkedIn company page, 1 LinkedIn profile, and 1 Google My Business listing.), and standard features.
 
PROFESSIONAL: $35/month (or $25/month when billed annually) for 3 team members, 1 brand (7 channels), 8 social channels, Standard features + publishing calendar, custom audience targeting, bulk scheduler, and more.
 
AGENCY: $275/month (or $200/month when billed annually) for 10 brands (60 channels), 5 team members, Professional features + agency name, logo, favicon, and custom domain, personalized client invite emails, agency-branded reports, and more.
 
AGENCY PLUS: $400/month (or $300/month when billed annually) for 20 brands (120 channels)
5 team members, and all Agency features.

WebEngage vs Zoho Social

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