Brandfolder Software

Brandfolder Software

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2

Recommendations

FrontRunners 2022

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About Brandfolder

Brandfolder is a cloud-based asset management solution that provides various processes to organize, store and retrieve media assets and manage digital rights and permissions. The solution can be customized for businesses in industries such as sports, retail, technology, breweries and more. Brandfolder features a centralized storage location which helps users to manage and update their media assets including logos, videos, audio, press releases and more. It auto-tags images, converts image copy to text, thumbnails videos and supports in-document search which help users to search for specific assets. Users can also share and distribute assets with their colleagues by providing them access via embedded APIs on a website, single shared links, collections and group...
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Brandfolder User Reviews

OVERALL RATING

SECONDARY RATINGS

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Showing 1 - 5 of 426 reviews

Lindsey

Company size: 11 - 50 employees

Time used: Less than 12 months

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

March 2022

Great File Management Tool!

User Profile

Ali

Verified reviewer

Company size: 2-10 employees

Industry: Information Technology and Services

Time used: More than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
5

Ease-of-use

out of 5
3

Value for money

out of 5
5

Customer support

out of 5
5

Functionality

out of 5

February 2021

Single source and easy way to managing all digital assets

All content and files related to our brand are in one place available to our team and business partners, and with intelligent image and file search systems, let's imagine you have Google Images in control of your files. The ability to share files and determine the level of access is very useful, and it is possible to use the files in all applications and Softwares that we use daily, both offline and online. Superb Cloud-based Digital Asset Management platform with great integration without the learning need, because it’s super easy to use.

Pros

The ability to search for images and select similar photo works very smartly and excellent. Also, file sharing is useful for our team with the possibility of creating an access level, and the ability to use files in all tools, platforms, and software works great for us, this is superb integration capability when you are at real project understanding how it’s useful in reality.

Cons

The structure of folders and tags can be more intelligent than a method with artificial intelligence and logic, and currently does not match the other features of a cloud-based platform, and may require a more modern design. There are many ideas for managing smart tags and smart folders that I am sure the Brandfolder development team will achieve in the future.

Reasons for choosing Brandfolder

Managing and searching files in the cloud is very fast and categorizing and working with it does not require separate training and everyone on the team can use it.

Reasons for switching to Brandfolder

The speed and smart search of similar images in our digital assets are very important to us that this software is ahead of the competitors.

Robin

Company size: 11-50 employees

Industry: Food & Beverages

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
5

Ease-of-use

out of 5
5

Value for money

out of 5
5

Customer support

out of 5
5

Functionality

out of 5

April 2021

Review from the pizza industry

My overall experience with Brand Folder has been great! We use it for two of our brands and everyone in-house is happy with it. We cut email management down a ton with franchisees going to Brand Folder first as a reference. Saves me ton of time packing and sending files to print vs. other products with very long upload times. Ease of use is huge for our group of users and we have no complaints about Brand Folder.

Pros

This product works perfect for us both in house and for our franchises. Helps me cut email management time back and forth down a ton. Great resource for franchises and vendors to visit first before taking up more time in-house. The ease of use goes unmatched by other software.

Cons

Wish our users could get auto generated updated when new items are available. Right now I create an email for them every quarter but I am always uploading new material.

Reasons for choosing Brandfolder

We told our digital agency what we were using and what our goals were and they shared Brand Folder that they use themselves.

Reasons for switching to Brandfolder

We told our digital agency what we were using and what our goals were and they shared Brand Folder that they use themselves.

Samantha

Company size: 51-200 employees

Industry: Automotive

Time used: Less than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
5

Ease-of-use

out of 5
5

Value for money

out of 5
5

Customer support

out of 5
5

Functionality

out of 5

July 2022

Brandfolder Review

I like Brandfolder, if you need an asset manager without spending too much I recommend it. It's easy to use and makes work faster.

Pros

I like that it's a single source of truth for all our assets.

Cons

That I can't use the CDN everywhere and the share links need an easier location to reference them.

Todd

Company size: 10,000+ employees

Industry: Consumer Goods

Time used: Less than 12 months

Review Source

This review was submitted organically. No incentive was offered
2

Ease-of-use

out of 5
1

Value for money

out of 5
1

Customer support

out of 5
2

Functionality

out of 5

July 2022

Did not deliver on pitch

We are now several months into our role out and very frustrated. We spent time in the demo enviroment to ensure we had the capabilities required. Now that we are in our live environment we keep trying to follow our SOP and find that features demo'd were not included. Each step we take feels like we encounter a road block.

Pros

I like the search capability, clean design, and unlimited free guest users.

Cons

Cumbersome pricing and confusing demo sales practice. What we demoed was not what we got.

Alternatives Considered

Bynder

Reasons for choosing Brandfolder

Unlimited guest users. Great sales presentation.

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