Brandfolder Software

Organization was the top benefit for our marketing team. Our dropbox was getting filled with different variations/edits of our millions of assets, and dropbox allows us to house our final assets so looking for the correct version is simple now. We also don't get one off requests from other departments since dropbox makes it easy for them to find what they need and resize any asset.

Pros

What I like most about this software is being about to track which assets are being used by different users, and our marketing team is able to use that information to make more successful campaigns. It is a great resource for our company to ensure that everyone was using the most up to date assets. I also love that it has a super easy, very visual interface that makes it a breeze to find exactly what you are looking for quickly.

Cons

I think the biggest trouble we have with the software is signing people up for the first time. Sometimes the email sent from Brandfolder goes to junk mail, and the person receiving the email doesn't always know to look there.

I can go on forever about how much I love Brandfolder. We deployed across 23 offices and 900 employees. I love the tracking abilities to make sure that remote offices are using approved assets. It's easy to search, use & share assets of all kind. I would recommend this platform to any business it's like the Apple of DAM. Easy to use no fuss. On top of this, the customer service is amazing.

I love being able to put all my Design Management in one place. It helps communication and saves us all time!

This is perfect. Add a small business I was constantly trying to find a digital file of our logo when a sponsorship of advertising opportunity sprang up at short notice. Now I just remember a simple url. All the versions are there, with instructions on how to use them, and I know they are up to date. Great stuff.

Good tool, great product.

Wish could be more accessible for those freelancers not working for an enterprise or agency.

Not necessary for smaller brands, but for larger scale brands with multiple people requiring access to the assets, it's perfect. It would be helpful to have a larger amount of storage than 80MB for individual assets. This is because some clients require access to packaged files with original artwork and links, which can be up to 150MB+.

Very easy to use, love the graphic of what you are opening

This is a great solution for sharing resources, especially as a user, though I have little experience on the administrative side. I pull info, but do not manage it.

We recently renewed our subscription and added the "collections" functionality. Brandfolder is our go-to asset management system for internal and external use. As a growing company with an ever-evolving brand, we need a single source of truth for logos, images, videos, sales collateral and other shared assets. We're very happy with the functionality and ease of administration. We've shared with quite a few partners and have had zero complaints. Great product!

Brandfolder has let us do away with storing proposals on a shared drive, where someone would always overwrite or delete the original...plus the search functionality is so much faster

Cons

Searching and finding materials in Brandfolder is not an easy task. And also, grouping is not clear (e.g. leaflets, imagery, etc).

Our old system was so painful...couldn't find anything, so not user-friendly. Edgard came on board at corporate and switched us over to Brandfolder, it was seemless from an end-user standpoint and SO BREEZY to use!

I'm trying to give more that 3 stars on Ease of Use, but nothing happens when I click on the 4th & 5th stars! Now same thing happened on overall! Should all be 5, although I tried to leave CS blank because I've never had to deal with them, so can't say!

As a small business, changing merchandise vendors along with heavily involved with marketing, Brandfolder makes it an ease to work vendors and marketing firms.

Between our internal and external stakeholders we have dozens of people who need access to files, images, documents etc on a daily basis. Brandfolder makes it super easy to share all of our assets while keeping them organized in one consolidated place. Plus - their customer service is awesome and it's great to have a partnership with a vendor who just gets it. Highly recommend!!

BrandFolder is purpose built to manage brand assets. It's so easy to put assets online (like our logo in various formats). When we change the assets they automatically update. I can access BrandFolder from all my favorite tools.

A huge timesaver.

This is a very convenient one stop shop for all marketing materials to be house in one quick and easy location for fast use on projects.

The software works flawlessly. It's easy to set up and use. The analytics are interesting also.

Brandfolder was awesome when I signed on nearly two years ago and it's constantly evolving and improving. Brandfolder is an essential resource for any design firm.

I like that you can create an online press kit with ease. I'm not so sold that you can't retitle sections to better fit your use. For example, "People" would work better for us as "Team" or "Meet Our Founders" - just to provide some context for the reader/user.

great product; user-friendly and seems very easy for authorized users to upload / update folders