Bynder offers a selection of branding, marketing and digital asset management (DAM) tools for businesses of all sizes. Bynder’s DAM is designed to help companies manage, maintain and distribute public and private digital assets, including videos, documents, images or any other form of digital content.

Bynder DAM increases productivity, partly by organizing a company’s digital assets into a centralized, searchable, database that can be accessed by any employee from any location. For security, Bynder DAM uses two-factor authentication and management can change access and editing rules on individual or per-group bases.

Bynder DAM is a cloud-deployed platform and can be accessed from any web browser. It integrates seamlessly with Bynder’s other tools, allowing companies to smoothly add new functionality as needs change over time.

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108 Reviews of Bynder

Overall rating

4.5 / 5 stars

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Showing 1 - 20 of 108 reviews

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Verified Reviewer

Number of employees:  2-10 employees

Ease-of-use

Value for money

Customer support

Functionality

October 2018

Not Worth The Price

Great software, but for the price, it is just NOT worth it.

Pros

It is extremely easy to use. It is a basic folder structure. The customer service responds back quickly. We decided to go with WebDam because the permissions with the folder structure for each user.

Cons

The price is just not worth what you get. Half of the features on BrandConnect don't work, the site crashes every month, you can't mass download folders, the account reps don't know much when you have questions if you need anything done expect to overpay. We ended up going with a cheaper and MUCH better solution for a digital asset manager.

Review Source: Capterra

Ann M. from BVK

Number of employees:  51-200 employees

Ease-of-use

Customer support

Functionality

September 2018

Bynder WebDAM merger - so far, so good

Can't wait to see further enhancements!

Pros

Our DAM provider, WebDAM, joined forces with Bynder this year. We have seen lots of great enhancements, including increased security measures plus improved training and onboarding documents. We've also noticed differences in support that are all good.

Cons

At this point, we haven't seen any cons except the continued changes to the branding that take a bit of time to get used to.

Review Source: Capterra

George from NUS Consulting Group

Number of employees:  201-500 employees

Ease-of-use

Value for money

Customer support

Functionality

July 2018

Easy and capable Digital Asset Management tool

Continuous improvement. it's replaced Evernote and Dropbox for my digital asset management.

Pros

For years I've struggle with a huge Evernote trove of assets or multiple Dropbox folders. Bynder has replaced all that. Very clean database. Just the right amount of categories and tags to provide organization without requiring an extensive dictionary. And Thumbnails that are big enough to see and take action against. Also, you can share files with colleagues and customers very easily.

Cons

There's nothing I actually dislike... perhaps I'd like better frontpage control over which categories are displayed by default. No bigee.

Review Source: Capterra
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Verified Reviewer

Number of employees:  501-1,000 employees

Ease-of-use

Value for money

Customer support

Functionality

July 2018

Intuitive system -works great.

It's much easier for sales reps to find the content they need, rather than asking me for files multiple times per day. I love that you don't have to slog through folders - you can mix and match tags/filters to find exactly what you want in very little time. It's also been great to have public links to the files (if desired) to send them out to people outside of the company, like prospects. Way, way better than Dropbox... there's also rudimentary tracking features which could be improved but already have come a long way in the 2 years we've had the system.

Pros

It is very easy to find what you need, and it's really easy to train new employees on it - I basically tell them it's like searching on Amazon. It's a huge upgrade from the folder-based system we were using before (Dropbox). I really like that if an asset needs to be updated, you only have to upload the new version to one place.
Our client service rep is also wonderful.

Cons

It was a slog to get the system fully implemented. I suppose that's the case with any digital asset management system, though. It is also pretty expensive for what seems like relatively simple software.

Review Source: Capterra

Whitney from Zillow Group

Industry:  Software / IT

Number of employees:  1,001-5,000 employees

Ease-of-use

Functionality

April 2018

Good for simple use

Pros

I use WebDam to search our internal database of assets (logos, approved images etc.). For this simple use, WebDam is great. You can search by keyword or by organized folders. As someone who is simply searching (not the administrator) it's really easy and clear.

Cons

As a user, I don't have much use for WebDam outside of searching for assets. As I am not the administer, I don't have any complaints!

Review Source
LinkedIn icon
Verified Reviewer

Number of employees:  501-1,000 employees

Ease-of-use

Value for money

Customer support

Functionality

March 2018

The pricey enterprise solution

Pros

WebDAM makes it really easy to find your assets. Their biggest strength is numbers: they've got so many clients they probably have one like you, and they perform the initial migration, so if you have a ton of content that's poorly organized, they will work with you to figure out just the right metadata and folder structure, then magically put everything where you can find it.

Cons

The power comes with a huge pricetag, and they're not able to work with you if you have a lower budget - even if you're a nonprofit.

Review Source: Capterra
LinkedIn icon
Verified Reviewer

Number of employees:  201-500 employees

Ease-of-use

Value for money

Customer support

Functionality

March 2018

Really innovative product

Pros

The onboarding is really great at Bynder. They do a decent job making sure that everything is easy to get started with.

Cons

Although the onboarding is smooth, there are always problems. It's not cheap enough and does have some UI problems.

Review Source: GetApp

Denise from Talking Rain Beverage Co.

Ease-of-use

Value for money

Customer support

Functionality

January 2018

Great tool to get assets to our internal and external customers.

Organized and easily distributed assets.

Pros

Ease of use to organize and manage assets. Like the admin tools are reports and metrics that can be produced.

Cons

The occasional lag time. There is not a lot from an administrator's stand point that has been difficult.

Review Source: Capterra

Andrea from Sun-Maid Growers of California

Ease-of-use

Value for money

Customer support

Functionality

January 2018

It has been a learning experience. The system is not as user friendly as I expected.

Pros

It can be adapted to all types of users. Whether you are sending a single file or many it can be accomplished.

Cons

When you set up a user you must know what all they will need, sometimes when setting up you don't realize you have so many steps to adapt to one user, then you end up going back to see why they can not see or use a particular item. This is very time consuming. Perhaps if we were asked questions when setting up we could do it right at the beginning.

Review Source: Capterra

Jason from IHS

Ease-of-use

Value for money

Customer support

Functionality

January 2018

I love WebDAM and so do all of my users

brings all of our assets together under one system and allow access to all users across the company

Pros

Sharing directly from the system is amazing, along with folder permissions this makes the system extremely powerful

Cons

sometimes the functionality does not always work reporting and uploading tends to go in and out and when a new version is added to the system any previous sharing links contain the old asset

Review Source: Capterra

Aaron from social media

Ease-of-use

Value for money

Customer support

Functionality

January 2018

I utilize WebDam to manage the organization of my company's image collection for multiple teams.

Pros

I greatly appreciate the ability to maintain group permissions, as it allows me to ensure that proper controls are in place to prevent improper use of imagery.

Cons

There are occasions in which the connection between Shutterstock and WebDam takes more time than I would like. There is often a delay between the purchasing of the image and the appearance of the image in WebDam

Review Source: Capterra

Dennis from The University of Texas at Dallas

Ease-of-use

Value for money

Customer support

Functionality

December 2017

Webdam is an image and asset repository online.

Great image asset manager that allows teams to share assets and control access to those assets company-wide.

Pros

It let's you share assets with a team or company. I was the admin (in my previous position) for a Webdam install for about 300 users at a university. The assets can be available to all or you can share them with granular permissions. You can store images, videos, documents and other types of files.

Cons

The permissions were tricky to setup and sometimes had to be setup numerous times to actually work. The search was also a bit tricky to get good results.

Review Source: Capterra

Shawna from Compassion International

Ease-of-use

Value for money

Customer support

Functionality

October 2017

Great product, great on innovation.

Pros

Intuitive software, great user feedback. A great UX is like a joke - if you have to explain it, it's not a good one.

Cons

Implementation was a little bumpy, particularly with the media import. Took longer than expected & project plan wasn't very clear.

Review Source: Capterra

Maria from Anthony Nolan

Ease-of-use

Value for money

Customer support

Functionality

August 2017

Really great design, implementation and support of our first DAM system

Pros

the search functions make it so incredible easy to find the asset you are looking for. Theres also a fun feature of being able to search by colour which is pretty cool! I also like being able to share albums easily, and selecting the level of access someone has to the assets - whether that be read only or actually being able to edit the album themselves.

Cons

Some teething problems with the online editing of the images - I still take photos from the system into indesign to make simple image banners as it's easier.

Review Source: Capterra

Ewan from RHS

Ease-of-use

Value for money

Customer support

Functionality

August 2017

DAM made easy

Pros

Really simple to use which has supported quick user adoption and helped us ensure our digital transformation could occur.

Cons

Bynder has very few flaws but the rights management side could be stronger but this is due to the complexity of our digital assets.

Review Source: Capterra

Lesley from MAF International

Number of employees:  1,001-5,000 employees

Ease-of-use

Value for money

Customer support

Functionality

August 2017

Good product that is helping us make the most of our digital assets globally

Enhanced collaboration and sharing of digital assets across our global organisation. Ability to keep all our digital assets in one place and organised and tagged to improve searchability and usage. It also allows us to run reports to see how material is being used and who is using it.

Pros

Simple to use, intuitive, helpful customer support and Bynder continue to provide enhancements and new functionality to improve our experience. It has been a big benefit to our organisation and enabled us to combine two separate digital asset libraries into one effective global system allowing all our teams across the globe to share and collaborate.

Cons

When we reviewed the market we found no one DAM product was an exact match for our needs by Bynder definitely came the closest. We would like more push notification functionality and also stop/start uploads for times where internet connection is patchy in some of the areas where we operate but we know Bynder is continuing to assess and develop new things on their roadmap

Review Source: Capterra

Will from Loot Crate

Number of employees:  201-500 employees

Ease-of-use

Value for money

Customer support

Functionality

July 2017

Highly flexible, and a great image-based DAMm system.

Pros

Flexibility allows for adapting to organizational shifts and pivots. Easy filtered searches make finding assets quick and easy.

Cons

Communications can sometimes be lacking. Some features were simply dropped with no notification, features that were a main reason for choosing Bynder in the first place.

Review Source: Capterra

Travis from Young Living

Number of employees:  1,001-5,000 employees

Ease-of-use

Value for money

Customer support

Functionality

May 2017

Learning and loving this DAM software

Our teams save time, energy, and frustration on a daily basis.

Pros

We love WebDAM's ability to organize and display our marketing team's assets. They are searchable and there are so many flexible options for downloading, sharing, and collaborating. WebDAM is more flexible to our needs than I ever expected it would be.

Cons

There is a lot to learn to make this software work for your needs, but anyone who has served as an admin for this should expect that. The Brand Portal is awesome but more difficult to implement. I wish there was a bit more support around that.

Review Source: Capterra

Noémie from Lectra

Number of employees:  1,001-5,000 employees

Ease-of-use

Value for money

Customer support

Functionality

May 2017

Teams are very tuned and connected to their customers. Support is great. And DAM is super great!

Velocity

Pros

Roles and groups allow to have a common platform with different rights: to see, to preview, to download.
And above all, each user can customize his DAM by adding collection or saving filters for recurrent reasarch.
And Sharing is so easy!

Cons

For some technical documents, preview is not useful. Another way to see assest, just a list of titles, without any picture, would be useful for some users

Review Source: Capterra

Alex from Brother International Corporation

Number of employees:  1,001-5,000 employees

Ease-of-use

Value for money

Customer support

Functionality

April 2017

Much Potential but a Little Ways To Go

I am a big fan of the User Interface and the familiarity of the platform since it is much like shutterstock in terms of dashboard. However certain features have been wonky and other features that feel like should be their out of the box may lack at times. Given time though I know the company will improve the platform dramatically.

Pros

Clean modern and present day looking interface. Very similar to stock websites creating a familiar environment in which to browse. Company works with many other large companies leading to new integration and features often.

Cons

The process to import large quantity of data and tagging them is a Herculean effort. Search has been a little weird as well.

Review Source: Capterra

Displaying 1 - 20 of 108 reviews