Find the best Coaching Software

What is coaching software?

With coaching software, you can check in and engage with your clients in between sessions to make sure that they are staying on track to reach their goals.
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Streamline your entire coaching business using Practice: Get paid your way • Create products and packages • Send invoices easily • Manage subscriptions Connect multiple calendars • Integrate multiple google calendars. • Availab...Read more about Practice

4.91 (23 reviews)


Vagaro is a cloud-based salon, spa and fitness business management solution that allows professionals to book appointments and manage various facility roles. It offers an integrated solution to manage bookkeeping, payroll, client ...Read more about Vagaro


Circle is the all-in-one platform for building and scaling world-class communities. Creators, coaches, entrepreneurs, small businesses, non-profit organizations, and many other community builders bring their people and content t...Read more about Circle

4.79 (14 reviews)


The complete Virtuagym software accommodates various fitness features, such as a nutrition app, a workout app, a membership management platform with a recurring billing system for each client, a custom business portal displaying y...Read more about Virtuagym

Upper Hand

Upper Hand is a leading provider of full-suite sports and fitness management software that enables businesses to achieve more while doing less. Upper Hand untangles the complexities behind running your business, empowering your te...Read more about Upper Hand


TrainerCentral is a single, comprehensive solution to create and deliver powerful online courses. You can build a brand, set up a website, publish your courses and collect payments. You can also build a dedicated community of lear...Read more about TrainerCentral

4.00 (2 reviews)


LearnWorlds is a cloud-based, all-in-one LMS designed to help businesses create, sell and market online courses. It is suitable for entrepreneurs, eLearning companies, corporate trainers, educational organizations, SMEs and large ...Read more about LearnWorlds

4.74 (87 reviews)

Acuity Scheduling

Squarespace Scheduling is a cloud-based appointment scheduling software solution that enables business owners to manage their appointments online. The product caters to the needs of small and midsize businesses as well as individu...Read more about Acuity Scheduling


Simply.Coach is a software that digitizes your coaching journeys, helps grow your coaching business and helps improve the impact of your coaching. The platform offers various features such as solving operational difficulties, aid...Read more about Simply.Coach

4.71 (28 reviews)


HoneyBook is a cloud-based customer relationship management (CRM) solution designed for small businesses. The solution helps users manage business processes from inquiry through to invoicing. HoneyBook lets users manage projects, ...Read more about HoneyBook


CoachVantage is a coaching management platform that helps coaches handle clients, workflows, team members, learning sessions and more. Administrators can customize the system by adding branding, colors and logos to customer portal...Read more about CoachVantage

4.76 (17 reviews)

Macrostax Team

Macrostax Team is a cloud-based nutritionist platform built just for gym owners and personal trainers. It allows them to offer customized nutrition plans to their clients in a matter of minutes. Nearly 50% of gym members are begg...Read more about Macrostax Team

5.00 (4 reviews)


Observe.AI is the fastest way to boost contact center performance with live conversation intelligence. Built on the most accurate AI engine in the industry, Observe.AI uncovers insights from 100% of customer interactions and maxim...Read more about Observe.AI

4.33 (3 reviews)


Optify is a business management and customer engagement solution that enables coaches and clients to collaborate, manage programs, and track individual progress. It allows program sponsors to gain visibility into survey results....Read more about Optify

5.00 (7 reviews) accomplishes three important goals. 1. Reduce the time spent on Admin between sessions. 2. Uplevel the presentation of your homework/client report 3. Enhance your coaching/consulting process with goal tracking/report...Read more about

4.94 (17 reviews)


vcita is a cloud-based, all-in-one business management solution designed especially for service-based micro and small businesses. Entrepreneurs and small business owners from different industries use vcita to manage their time, mo...Read more about vcita is a cloud-based platform designed to help small to medium businesses streamline coaching operations including session scheduling, goal planning and progress tracking on a unified platform. It provides a variety of fe...Read more about

4.29 (14 reviews)

Coaching Loft

If you're a coach, mentor or manager who coaches others, you know how important it is to have a powerful, easy-to-use tool to help you manage your coaching practice. Introducing Coaching Loft—an intuitive and engaging software th...Read more about Coaching Loft

4.43 (14 reviews)


Playbook is a cloud-based club management solution that helps businesses manage processes for registrations, memberships, events marketing and more. Key features include online registration, scheduling, parent portal, registration...Read more about Playbook

4.77 (31 reviews)

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Wellyx is a cloud-based business management solution designed to help gyms and fitness centers manage processes related to memberships, staff, payments, communications, leads, access control and more. The solution comes with a sch...Read more about Wellyx

5.00 (8 reviews)

Buyers Guide

Last Updated: March 16, 2023

Software Applications for Coaching

If you are a coach that is unable to keep your clients accountable and push them to take action on their goals, it's unlikely that you will be able to maintain your clientele base for long. But thankfully, with coaching software, you can check in and engage with your clients in between sessions to make sure that they are staying on track to reach their goals.

This guide will cover what coaching software is and other important factors to consider when looking for the right coaching software for your business.

Here’s what we'll cover:

What is coaching software?

Coaching software gives coaches the tools they need to schedule sessions, communicate with clients, track client progress, and handle payments. This type of system helps coaches to efficiently manage the success of their program while providing excellent service to their clients. Coaching software enhances communication with clients between sessions, tracks client interactions and progress, and manages all active coaching sessions from a centralized platform.

Common features of coaching software

While features vary from product to product, coaching software typically offers some or all of the following functionality:

Billing and invoicing

Create and manage monetary interactions, such as bills and invoices, between parties. Process payments within the system or through a third-party integration, such as PayPal or other payment processing applications.

Client management

Manage coaching interactions with clients to ensure they stay on track to reach their goals. Adjust client goals as necessary to aid client progress toward set goals.


Plan coaching availability and assign specific time slots for tasks. Assign available resources to clients as necessary.

Session notes

Record notes during private client sessions for coaching. Access previously recorded session notes to review coaching tactics and client experiences.

What type of buyer are you?

There are two main types of coaching software buyers:

  • Life coaches: These buyers help their clients deal with daily life affairs and achieve their personal goals. Since these buyers work with clients on a personal level, it is essential that they have the tools to record private client sessions. Life coaches should look for a coaching software solution that not only features note keeping abilities, but also note flagging and note feedback capabilities. These features enable coaches to annotate and analyze client notes to influence coaching decisions.

  • Business coaches: These buyers work with clients on a professional level to help them achieve their career goals. Business coaches often require more advanced coaching software features such as assessment tools to properly gauge their clientʻs skill progression over time. These buyers should look for coaching software that offers feedback surveys, skills assessments, and customizable ad-hoc reports to aid their business coaching efforts.

Benefits of coaching software

Here are a few benefits of coaching software for life or business coaches:

  • Increases client satisfaction: The main reason that clients have coaches is because they want to achieve a predetermined goal, but are having trouble doing so without support. With coaching software, coaches can help motivate clients to achieve their goals before and after a coaching session to ensure clients follow through. When coaches successfully help clients reach their goals, they increase their customer satisfaction and retention rates.

  • Aids client accountability efforts: Coaching software helps coaches keep their client accountable for their actions. Daily life can be distracting, and roadblocks may throw clients off the right track. Coaches can use coaching software to send reminders to clients, chat with clients, and adjust goals if necessary to keep clients accountable for their goal progression.

  • Enhances visibility: Coaches often have a great number of clients that they must attend to throughout the day. Coaching software allows coaches to record, track, and organize client opinions, experiences, roadblocks, and other information to obtain a clear view of individual client progress. This helps coaches find new methods of helping clients achieve their goals and identify what habits could be changed in the future.

Key considerations for purchasing coaching software

Consider the following factors when looking for a coaching platform for your business:

  • Future coaching plans: When purchasing coaching software for your business, be sure to consider what your business model may look like in the future. It's crucial to make sure that as your business scales up, your software can too. Do you want to scale your income by adding VIP packages and other additional services? Make sure to find a software solution that allows you to choose from various coaching packages.

  • Integration capabilities: Most coaching software features payment processing and note-taking capabilities. However, if your coaching business already has software in place that works well, there is no need to abandon it. Ask your coaching software vendor if their solution seamlessly integrates with the software your business already has in place. This way, you can continue using the payment processing or customer relationship management software you already have in place, while enjoying the other benefits of coaching software.

Market trends to understand

Be sure to understand this coaching software trend before purchasing coaching software for your business:

The emergence of AI-enabled coaching software: Thanks to new developments in the artificial intelligence, or AI, market, coaching costs may decline in the near future. This is due to newly-developed AI coaches that cost a fraction of the amount that human coaches charge. AI coaches use machine learning to identify areas that a client needs to improve upon, whether in their personal life or in their professional career. AI coaches also look at a client's learning style and preferences to generate a personalized coach for each client. In the future, AI coaching software will integrate with the main features of coaching software to provide clients with a coaching experience that mimics real human coaching interactions all from a singular platform. For human coaches, this may present concern. However, human coaches should embrace this technical innovation to motivate their clientele in a more engaging way when they themselves may be unavailable to coach them in person.


  1. What Is Artificial Intelligence?, Gartner

Note: The application selected in this article is an example to show a feature in context and is not intended as an endorsement or recommendation. It has been obtained from sources believed to be reliable at the time of publication.