To evaluate software such as this, make sure to look at the overall ease of use as well as how it could be improved.

One great feature is the lasso email blast. It keeps track of your open % rate, who opened your emails, and also comes with website tracking that is extremely easy to use.

It is focused on the real estate market which is great for a market focused product. I do real estate part time, so i wouldn't use this all the time.

Overall experience has been okay. I am really looking forward to the increased functionality of the reporting soon.

I like that I am reminded to reach out to customers, and can customize follow up schedules. I like the email templates.

They system has many features to help you maintain and gain a great relationship with the leads that are generated.

Tying in a web form is a joke. There's so many variables in how to do the simplest thing it makes a regular job twice as hard because of poor design layout and GUI.

They have ridiculously long wait times for support and will penalize you if you have to demand them to provide customer service.

The WYSIWYG email templates are just horrible - it's easier to make them in Word and copy the html over into the template.

Good customer support and, once you know how to use it, it has some amazing capabilities, like tracking what clients want. Overall, a great CRM for homebuilding.

I have been impressed by everything so far from the technology, free updates, training, and the simple interface of the system.

I dislike the segmented nature of all the data in this software. The reports it offers at this time are disjointed and make it hard to see the whole picture.

It's really just a mediocre CRM, at best, and horrible CRM, at worst.

Simple features like pagination or more than 20 records at a time.

Easy to use, lots of great features, great looking dashboard, outstanding customer service, and so much more.

The best CRM hands down we have ever used. Support is awesome and the ease of use on all platforms is top notch.

It helps to effectively generate and manage leads,track them and follow up effectively till they are converted.

I think it takes a long time to hear back from someone regarding any problems or issues a user can have at times.

Their support staff is excellent, and easy to connect with.

This is a very advanced CRM and works well for the money. It is easy to use and set up automated drips for emails and texts.

The MOJO dialer integration led to major success for our team. If you are looking for a CRM, this one is worthy of a look.

Easy to use once you understood the concepts. Love being able to see what my clients were searching for on my team's real estate website.

It is always making things user friendly and it is efficient and effective in catching attention. Makes it easy to keep up.

We have received a lot of praise for this application and it helps our customers learn and explore.

BoomTown is competitively priced, so it makes it a great budget-friendly option while still offering excellent features.

I liked the deal that they gave my deal to be a user, and the amounts of other technologies they integrate with.

Easy to use and keep track of clients, to-do's, calls, drip plans, etc. Great for note keeping and can share info easily with transaction coordinator and such.

Website management easy to work with. Top Opportunities are easy to navigate through.

Adding a new lead (fake # or no #). Landline numbers (why not call? Just pass along to agent?).

It technically does have most of the features you'd want in a CRM and was built for the real estate industry.

I love the ability to track notes, calls, etc. I also like the ability to track transactions as well.

As a realtor my team uses boomtown and it has been so effective. It helps us capture the leads and follow up so easily.

I dislike not being able to delete bad leads. It's confusing on how to change a lead's general information.

The automative features are wonderful to help give ease of mind when keeping business and running a business.

Loving it and loving the addition of the dotloop integration.

Love everything about the system. Helps me keep in contact with my leads seamlessly.

Overall experience is very good, good customer support, good quality leads, just in two months I have already converted One Lead into Buyer Transaction.

Loved the CRM easy to use and worth the money.

It is a very user friendly CRM. Visually appealing, and the customer service department is there to help you with anything you need.

This automatic email currently can not be edited. It asks the client to call, but no phone number is provided in the entire message.

I hate the multiple windows that pop up when you update something, I'll have five or six boomtown windows open once im done updating.

That can be pretty annoying and inconvenient. Sorry if I didn't explain it correctly.

I like the included free service of having a concierge who does all of the pre qualifying for me so I can focus on other important tasks.

Great Customer service and training. Excellent pre-made action plans.

I like the integration of video into email marketing campaigns, newsletters, and other forms of electronic transmissions.

Great customer service, excellent drip campaigns.

Plenty of good usage as a CRM and the automated emailing works like a charm after it set up.

The speed to solutions and getting back to work quickly without waiting for a response or getting help/ solutions.

Lasso CRM is a customer relationship management (CRM) solution that helps users capture, follow up, engage and convert prospects into home buyers. Lasso is suitable for diverse residential developments including single family and master-planned communities, urban high-rise condominiums, suburban townhomes and global destination resorts.


The solution helps users manage all aspects of the new home sales cycle, from interest list to occupancy, with tools to capture, track and nurture leads.


The Lasso API lets users create a custom integration between Lasso and other business systems, like accounting and construction management software. Registrant and inventory data can be passed back and forth automatically.


Lasso also offers a user training program with ongoing live and on-demand education sessions.



LongDescription

Contract/License Management

Customer Database

Calendar Management

Contact Management

Opportunity Management

Lead Management

Email Marketing

Performance Metrics

Segmentation

Interaction Tracking

Commission Management

Campaign Management

Sales Forecasting

Document Management

Chat

51-200

201-500

501-1000

Lasso CRM

In Person

Live Online

Webinars

Documentation

US Dollar

Boomtown provides marketing and sales automation solutions for the REAL ESTATE industry. Through Boomtown, brokers can select and customize a lead generation website, track and nurture leads, and monitor team success and sales. The application is SaaS based and can be accessed from an iPad, smartphone, and a tablet.


The automated marketing tools create a way for brokers and agents to stay in touch with prospects and clients so that agents can nurture leads without having to manually track all interactions. The system automatically sends notifications regarding listing updates, so that agents can remain up-to-date with their markets.


Boomtown features advanced website analytics, allowing users to track a prospective buyer's or seller's movements and interactions across the site. Sales analytics include dashboards that can help managers monitor their team’s engagement. The tool allows users to customize their product website and add features like mortgage calculator, home value estimator, price history, property details and property maps.



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