Redtail CRM Software

4.00 / 5 (36)

About Redtail CRM


Redtail CRM is a cloud-based customer relationship management solution designed specifically for financial professionals. Its features include database migration, reporting, client information, records and tags management, automated office operations, broadcasting emails and seminar management.

Redtail CRM helps users send bulk messages and attachments to specific groups of clients and prospects. It enables them to plan and manage seminars, events and create reports of all activities. Additionally, it integrates with Morningstar, Riskalyze, LaserApp, Albridge and MoneyGuidePro, and it allows users to import data into and export data from the platform.

Redtail CRM is available on iOS and Android devices, and it is available via monthly subscription. It backs up data to an offsite location, which can be accessed whenever users want. In addition, it offers support through webinars, online help docs and training sessions. 



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Supported Operating System(s):

Web browser (OS agnostic)

36 Reviews of Redtail CRM

Average User Ratings

Overall

4.00 / 5 stars

Ease-of-use

4.0

Value for money

4.0

Customer support

4.0

Functionality

4.0

Ratings Snapshot

5 stars

(15)

4 stars

(11)

3 stars

(7)

2 stars

(1)

1 stars

(2)

Likelihood to Recommend

Not likely

Very likely

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Showing 1-20 of 36 reviews

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November 2017

Peter from DP Financial & Tax Inc

Company Size: 11-50 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

4.0

Functionality

3.0

November 2017

Decent online CRM with price being one of the best features - but you get what you pay for....

It is one of the lower cost CRM softwares available and for companies that can't afford anything better this is a decent solution. We quickly outgrew it's usage and moved on to something much more robust and usable.

Pros

It is fairly simple to do all of the basic functions of the software. Add contacts and information, look up contacts, edit information. I really liked that there would be a red reminder at the bottom of the webpage letting you know of an upcoming appointment within 30 minutes time. There is a search bar at the top of the screen no matter what page you are on which is nice to be able to change contacts "on the fly".

Since it is web-based it is accessible from anywhere you have web access.

Cons

Redtail is almost too simple. Without enough robust features it comes in as a very simple contact manager and calendar. Since it is web based you must keep it open in your web browser at all times to have it easily accessible - BUT - most people have multiple tabs open and it is not "in-your-face" as an software application would/could be. Although there are many pros to having a web based CRM there are drawbacks as well. One being that you are automatically logged out after 30 minutes. I believe this was the highest time you could set it to and this gets old very quickly.

The app for phones really stinks too and was barely usable or helpful overall making it almost not even worth using.

December 2017

Jeremiah from SMB Financial Services

Review Source: Capterra


Ease-of-use

2.0

Value for money

2.0

Customer support

4.0

Functionality

3.0

December 2017

Not impressed by the user-interface, but the CRM serves it's function.

We are able to see detailed notes on clients, and those notes never go away.

Pros

I enjoy that all information is thoroughly saved once it's in the system. You can't accidentally or intentionally delete comments/notes on clients accounts. This is crucial in a field where we need to know what has been communicated to our clients.
This CRM allows us to produce reports that show when/where the client came in. This is an important process to understand how we should interact with clients to better serve them.

Cons

There are a lot of things I dislike with the software, especially for how much it costs.
The interface is somewhat easy to learn, but it tends to be clunky. It takes longer than I would hope to find client names in the database, and it seems the product focuses more on integrating with other companies than it does on simplicity.
Adding activities/tasks on a to-do list is something we highly value. The process of adding new tasks tends to be a little overcomplicated, and it doesn't organize well.
Using workflows for specific clients is not very easy either. We spent a lot of time developing workflows for clients, but ended up ditching it for handwritten notes! Ouch. It was quicker, more efficient, and more reliable than using the CRM.

June 2018

Jennifer from Arbor Mutual

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

3.0

Value for money

5.0

Customer support

5.0

Functionality

3.0

June 2018

Redtail CRM has been a love/hate relationship but we are still using it!

The system is a great value and isn't too heavy on functions we don't need like Salesforce.

Pros

Great customer service and support! Really awesome team that listens to feedbacks and makes changes and updates accordingly. I've voted on many ideas that have been added to Redtail so I feel valued as a customer and know the company is working to stay in front of client needs.

Cons

The software clones the home address and phone number to the spouse when entering contacts. However when using search functions, the spouse does not technically have information entered for their address or home phone number so searches do not include them. I think it is redundant to enter the information twice. They are working on the ability to use a spreadsheet to upload information by the user. Currently a spreadsheet can be emailed and their team will upload within 24 or 48 hours but our office does not have time for such.

April 2018

Anonymous

Verified Reviewer

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

4.0

Functionality

4.0

April 2018

Great fit for small to medium sized RIAs looking for a CRM solution tuned to the Financial Advisor.

Straight forward migration from ACT with good migration support, so we were up and running quickly. We now have an SEC-compliant, cloud-based CRM which seamlessly tracks and archives client email communications and has a good SEC-compliant document repository.

Pros

Low price point for a CRM that is built from the ground up to support Financial Advisers. SEC-compliant document management and email make this easy to archive and track client documents and communications in the secure cloud. Good integration with CopyTalk.

Cons

The iphone app is really not that robust. It's ok, but we would much rather see a higher performance, more feature rich implementation.

October 2018

Anonymous

Verified Reviewer

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5.0

Functionality

5.0

October 2018

Great CRM

Overall, I am very impressed with Redtail. I wasn't a part of the team who chose this software. It was in place when I joined my present company. But I have enjoyed using it and wish I'd been given it for the previous companies I worked with.

Pros

Redtail allows you to input just about every detail imaginable about your clients. It gives you birthday reminders. You're able to store related documents for client accounts. It integrates with multiple software programs so that client information can pre-populate when you're completing applications. It allows you a simple way to document client conversations. It's just about the most robust CRM I've seen out! Wow!

Cons

I think this is a minor drawback but it matters because other programs seem to offer this option. You cannot merge records. If you find the you have entered a client twice, there's no way to merge the records and keep what you want to keep.

January 2019

Mandy from Financially in Tune

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

4.0

January 2019

Great CRM for your Small Business

Pros

The team behind RedTail are always trying to improve their software based on suggestions from users. They hold trainings that travel around the country yearly so there is sure to be one near you. Unlike most software trainings, these are FUN! It's a very robust system with many detailed reports and some great search functionality too.

Cons

When changing your password (required periodically) you can't use the last THIRTEEN passwords. It says something for the security of the program but, c'mon....13?!

January 2019

Barbara from One Resource Financial

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

2.0

Value for money

2.0

Customer support

4.0

Functionality

1.0

January 2019

WARNING: You might need a computer programming degree to use this software!

I use it only for database information. It is a powerful tool but LACKS usability and the ability for people to get informative reports

Pros

It is a GREAT database tool, so much information in one place

Cons

Using this information EFFICIENTLY & EFFECTIVELY is near-impossible. The reporting area is the most-complex, time-consuming, difficult, complicated, horrific, stressful thing I've ever witnessed in my 30+ years in the workforce. JUST TO RUN A SIMPLE REPORT to gather the amazing database information, requires a huge headache to figure out. It is NOT SIMPLE, it is NOT USER-FRIENDLY at all. It takes multiple steps and a host of IF, AND, OR, BUT, EQUAL to, or LESS THAN, or is not blank, etc., etc., etc., to perform. Then to get a printout in a clean, readable, PDF type-file???? Forget about it! I have to call customer service EVERY SINGLE TIME I need to run a report. Something that should only take a few moments to run takes HOURS. I have been using this for several years, complain about it on forums along with a host of many others, but it has yet to be addressed. This software should not be this difficult to use. If you only need a database, this will serve your needs. If you need in-depth reports to use the information you have, good luck!

September 2017

Jon from Montlake Financial Services, LLC

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

3.0

Value for money

4.0

Customer support

5.0

Functionality

3.0

September 2017

I rely on Redtail everyday. Good product but could use some enhancements

Central area for all information on my clients, prospective clients and other key contacts.

Pros

Cloud based, very good customer support, very thorough data base. There are many ways you can create lists from your database to create mail merges.

Cons

I wish it interfaced with my Google for Business calendar and email. It seems like navigation between the different functions could be more streamlined.

October 2016

Chelsea from MPM Wealth Advisors

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

2.0

Value for money

2.0

Customer support

1.0

Functionality

1.0

October 2016

Terrible Customer Service and Tech Support

There were many features and functions that were touted during the discovery process and were main reasons why we choose Redtail Tailwag CRM over others. But after migrating our data into the system, we learned many of those features and functions don't work. Working with the customer service team to get these issues resolved has been an absolute nightmare. We are constantly told "our tech team is working on a fix, and unfortunately we don't know when this issue will be fixed". And you have to stay on top of these issues, or else the tech team will simply stop working on your issue, and when you follow up with customer service, they start the entire process all over again. We have over 5 issues with the CS team right now that have been pending for over a year! If changing CRM systems and getting comfortable with the new software wasn't such a large undertaking for the firm, we would have switched to a different CRM a long time ago.

Pros

- cloud based
- sleek interface

Cons

- Terrible customer service
- Terrible tech support
- Poor functionality
- Too many features and not enough of them work

February 2019

Christopher from HMFG

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

4.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

February 2019

RedTail

Great. It has been a nice upgrade from Sage Act

Pros

The fact that we can utilize the product while remote as well as customize the screen to each user.

Cons

We don't like the fact that from the calendar, we are unable to have notifications sent to us to remind us of upcoming appointments or send those out to our clients as reminders.

February 2017

Matthew from Pilot capital management

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

3.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

February 2017

Excellent set up

Redtail CRM software has a very intuitive setup. However, the mobile app leaves something to be desired. A persistent password reset issue, and he absence of push notifications makes the app clunky to use. The core of the software is as intuitive as any though.

Pros

Intuitive, very efficient

Cons

Subpar mobile app experience due to recurring password resets and no push notifications for calendar events

April 2019

Kimberly from Opinicus Capital

Company Size: 2-10 employees

Review Source: Capterra


Ease-of-use

5.0

Value for money