# Impel Software Reviews, Demo & Pricing - 2026 > Review of Impel Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/crm/spincar-profile --- [Home](https://www.softwareadvice.com/) / [Auto Dealer Software](https://www.softwareadvice.com/auto-dealer/) / Impel Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/crm/spincar-profile/reviews/)[Alternatives](https://www.softwareadvice.com/crm/spincar-profile/alternatives/) # Impel 2026: Benefits, Features & Pricing Wondering if Impel is right for your organization? Our Auto Dealer Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews ## Overview Impel 4.7 [(20)](https://www.softwareadvice.com/crm/spincar-profile/reviews/) Pricing Starting at $99.00 per month ### About Impel Impel's AI Operating System helps automotive and specialty retailers and OEMs unify and optimize the entire customer lifecycle across marketing, merchandising, sales, and service. Impel is harnessing the power of AI to transform automotive retailing and has become one of the largest vertical AI companies in the world. The company’s industry-leading Automotive AI Operating System helps retailers and OEMs unify the entire customer journey—fueling faster decisions, deeper connections, and measurable impact at every step along the way. The company’s solution leverages proprietary consumer behavioral data and generative conversational AI, assistive AI, and agentic AI technology to deliver hyper-personalized experiences at every touchpoint. Impel’s fully integrated platform works seamlessly with all major website, CRM, DMS, inventory, and marketing platforms to deliver greater customer engagement and increase staff productivity. Impel’s technology platform has become the industry standard for enterprise-grade automotive AI. Unlike generalized, open-source Large Language Models (LLMs), Impel’s verticalized AI platform was designed specifically for automotive retailing. Powered by stat... e-of-the-art generative AI technology paired with a mix of proprietary models and foundational LLMs trained on more than 100 million automotive consumer interactions, Impel delivers the auto industry’s most powerful conversational experience. By automating many of the tasks associated with responding to consumer inquiries and following up with customers, dealership sales and service personnel are freed up to focus on higher-value customer relationship-building activities. Impel’s full lifecycle communication platform provides vehicle retailers with a unified solution for delivering more engaging experiences while at the same time increasing customer lifetime value and profitability. Impel’s AI Operating System unifies sales, service, marketing, and merchandising into one coordinated system—so dealers and OEMs convert more demand, move faster, and operate with less friction. Wondering if Impel is right for your organization? Our Auto Dealer Software selection experts can help you in 15 minutes or less. ## Impel User Interface ## Popular Impel Alternatives Main Product Impel 4.7 [(20)](https://www.softwareadvice.com/crm/spincar-profile/reviews/) Ratings Breakdown - 4.55Ease of use - 4.35Value for money - 4.53Customer support - 4.65Functionality Pricing Starting at $99.00 per month Get Price Alternative Product [Marketing 360](https://www.softwareadvice.com/marketing/marketing-360-profile/) 4.5 [(1139)](https://www.softwareadvice.com/marketing/marketing-360-profile/reviews/) Ratings Breakdown - 4.47Ease of use - 4.31Value for money - 4.57Customer support - 4.43Functionality Pricing Available upon request Get Price Alternative Product [Bitrix24](https://www.softwareadvice.com/nonprofit/bitrix24-profile/) 4.2 [(993)](https://www.softwareadvice.com/nonprofit/bitrix24-profile/reviews/) Ratings Breakdown - 3.98Ease of use - 4.16Value for money - 3.96Customer support - 4.28Functionality Pricing Starting at $69.00 per month Get Price Alternative Product [Zoho CRM](https://www.softwareadvice.com/crm/zoho-crm-profile/) 4.3 [(6977)](https://www.softwareadvice.com/crm/zoho-crm-profile/reviews/) Ratings Breakdown - 4.15Ease of use - 4.29Value for money - 4.08Customer support - 4.27Functionality Pricing Starting at $14.00 per month Get Price Alternative Product [Salesforce Sales Cloud](https://www.softwareadvice.com/product/2764-Salesforce/) 4.4 [(18785)](https://www.softwareadvice.com/product/2764-Salesforce/reviews/) Ratings Breakdown - 3.99Ease of use - 4.05Value for money - 4.13Customer support - 4.38Functionality Pricing Starting at $25.00 per month Get Price Alternative Product [Pipedrive](https://www.softwareadvice.com/crm/pipedrive-profile/) 4.5 [(3055)](https://www.softwareadvice.com/crm/pipedrive-profile/reviews/) Ratings Breakdown - 4.54Ease of use - 4.39Value for money - 4.37Customer support - 4.30Functionality Pricing Starting at $19.00 per month Get Price ## Impel Pricing and Plans Starting price: $99.00 per month Free Trial Free Version Basic $99.00 per feature, per month No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Impel Features - Popular features found in Auto Dealer Accounting Contact Database Document Management Financing Management Payment Collection Reporting & Statistics Sales Floor Management Service Department Website Integration - More features of Impel Activity Dashboard Activity Tracking AI Copilot API Automated Scheduling Barcode/Ticket Scanning Communication Management Customer Database Customer History Customizable Reports For Automotive Dealerships Generative AI Inventory Management Lead Capture Lead Management New Car Dealer Performance Metrics Quotes/Estimates Real-Time Analytics Real-Time Reporting Real-Time Updates Reporting/Analytics Summary Reports Third-Party Integrations Used Car Dealer ## Impel Integrations Dealer.com Integration rated undefined from -1 review Meta for Business Integration rated undefined from -1 review Google Analytics 360 Integration rated undefined from -1 review Dealerlogix Integration rated undefined from -1 review CDK Global Integration rated undefined from -1 review DealerFire Integration rated undefined from -1 review See all 8 integrations ## Impel User Reviews Overall Rating 4.7 Ratings Breakdown 5 85% 4 10% 3 0% 2 0% 1 5% Secondary Ratings Ease of Use 4.5 Value for money 4.4 Customer support 4.5 Functionality 4.7 JP Jeffrey P. Verified reviewer Automotive 2-10 employees Used daily for more than 2 years Review source Reviewed December 2022 Internet Managers thoughts on Impel 5 Overall the software is easy to use and train. It sets us apart from our competition and puts us on a different level. Ratings Breakdown 4 Ease of use 4 Value for money 4 Customer support 4 Functionality Pros: It is very easy to use. It walks you through each picture. It is fool proof and easy to train to use. Cons: Often the app is a bit glitchy when taking photos. Adjusting settings to make the pictures better is spotty at best. Reasons for choosing Impel We were taking pictures and uploading them manually through our inventory software. Read More AF Allison F. Verified reviewer Automotive 51-200 employees Used daily for more than 2 years Review source Reviewed February 2019 Best Photography & Retargetting System! 5 Spincar has made my customer's shopping experience a truly unique one. The detailed hotspots as well as the 360 view both inside and out of the vehicle gives a true, realistic look at that vehicle and has helped a lot with sales, as the customer sees that we are being completely transparent about the vehicle and showing all of its features. The retargetting is above all else. The amount of data Spincar can collect from my customers and then use to bring them back o the site via multiple channels is amazing. My web traffic, VDP vies and leads are up all thanks to Spincar! Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: The amount of time the dealership can save taking photos with the system is astonishing and the retargetting is so in depth that it is vin specific and can even focus on the specific features the custom was interested in and integrate that information into the ad, causing the ads to be extremely effective. The retargetting alone has accounted for over 1/3 of my VDP views on my new & used inventory! Cons: The only issues I have ever had have been resolved by support team! When I think the app needs an update or change, they do their best to accommodate that. This is the same for the display ads. This company is here for you to succeed. Read More OG Omniah G. Verified reviewer Used other for unspecified Review source Reviewed March 2018 They take your money without permission 1 Ratings Breakdown 1 Ease of use 1 Value for money 1 Customer support 2 Functionality Pros: I like the idea/concept and looking for a company that can deliver on this technology, but SpinCar has a long way to go. Cons: It screwed up my website and wiped out the original high quality photos with professional camera. The process that I would have to adopt to implement this system was very cumbersome. My request for refund of the money they took out BEFORE even going live or any approval of SEM has been ignored and its like they dropped off the face of the earth. I feel like I have been scammed pretty good... whatever you do, don't give them your financial information. Read More Katie R. Verified reviewer Automotive 51-200 employees Used other for less than 12 months Review source Reviewed May 2021 Good product, poor execution and reporting. 4 We would've stayed with SpinCar perhaps, if we had been given more info on what drove their numbers and analytics so much higher than what we were seeing on our end. It is a good product, overall. But I also value trustworthiness & transparency in a company. Ratings Breakdown 3 Ease of use 2 Value for money 2 Customer support 2 Functionality Pros: I like the ease of setup and integration of this product. It was easy for our photographer to understand, set up, and use to change up some of our systems and processes in inventory intake. Cons: However, their analytics were inflated, in my opinion. We would look at our site metrics in GA and it would simply not line up with what we were seeing from SpinCar's reporting. That seemed very shady to us. Read More BC Ben C. Verified reviewer Automotive 51-200 employees Used daily for less than 2 years Review source Reviewed May 2019 Problems Solved 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: We had constant problems with consistency and quality. SpinCar solved both. In the digital age, customers visit countless websites vs. dealerships. SpinCar allows our customers to shop more thoroughly from home. We utilize their retargeting capabilities as well. The support team is hyper responsive and follows up on issues. Best bang for your buck in the automotive picture world. Cons: My only request would be the figure out a way to make feature add on's retroactive to the rest of the inventory. Read More GP Gary P. Verified reviewer Automotive 11-50 employees Used daily for more than 2 years Review source Reviewed June 2019 Great Product!! 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Provides unique interaction for customers on our website. So hard to set yourself apart nowadays and this offering allows us to 1 up the competition by being fully transparent and showing off the best features of our cars. Cons: There is nothing that I consider to be a con for this product. Read More TB Tommy B. Verified reviewer Automotive 11-50 employees Used daily for less than 2 years Review source Reviewed November 2019 Amazing service! 5 We were able to cut our monthly operating costs by moving to SpinCar. In addition to the monthly savings, the process of taking pictures to having the pictures on our website went from days to less than 15 minutes. Also, our spins look amazing! Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Very easy to use; frequent updates; unlimited spins/month; excellent equipment; professional results Cons: I cannot think of a single concern that we have. Reasons for switching to Impel We wanted a quicker solution to upload our vehicle pics to our website. Read More CP Cole P. Verified reviewer Automotive 51-200 employees Used daily for less than 12 months Review source Reviewed July 2020 Performs as Advertised 5 The interface is easy and the customer-facing result is worthwhile. Ratings Breakdown 5 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: SpinCar has proven to be a positive addition to our efforts to improve merchandising, and it did not require a complete overhaul of our day-to-day. Cons: The few times that we have had issues (feed syncs, for example), their support team has been swift to address it. Perfecting the 360 video is also not an easy feat. Read More BR Ben R. Used daily for more than 2 years Review source Reviewed October 2017 Great Way For VDPs 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: This product allows our clients to do a virtual walk around on the vehicle they're interested which allows for more time on our VDP Cons: Slows down the website a little but in my opionion its not enough to not use them. They have a great product! Read More JW Jason W. Verified reviewer Automotive 51-200 employees Used weekly for less than 2 years Review source Reviewed April 2021 SpinCar is a great idea for marketing 5 Overall its has been a great system to use. Easy learning curve. Ratings Breakdown 5 Ease of use 5 Functionality Pros: SPinCar makes it easy to market you vehicles more effectively. Its a different look and way to show what you have available. It is also super easy to use Cons: No real cons. Once you are up and running its very easy to do. The hardest thing is to find where to take pictures. Read More Showing 1 - 10 of 20 Reviews [See All Reviews](https://www.softwareadvice.com/crm/spincar-profile/reviews/) ## Other Top Recommended Auto Dealer Software [Carsforsale.com](https://www.softwareadvice.com/crm/carsforsale-profile/) **4.6** (2363) Recently recommended **0** times [DealerCenter](https://www.softwareadvice.com/accounting/dealercenter-profile/) **4.9** (1481) Recently recommended **0** times [Rapid Recon](https://www.softwareadvice.com/auto-repair/rapid-recon-profile/) **4.8** (479) Recently recommended **0** times [AutoRaptor CRM](https://www.softwareadvice.com/crm/autoraptor-crm-profile/) **4.6** (273) Recently recommended **0** times Stuck Between Options? Our experts can help you compare Impel with other top options, so you can find the best fit for your needs. ## See what companies are saying about Software Advice