Badger Maps software


Badger Maps is a field sales management solution that offers planning, routing and scheduling features, combined into one integrated application. Badger Maps is cloud-based and also offers Android and iOS mobile apps for using the service on the field.

The map-based interface offers several filters for helping sales reps manage customer relationships in their territory. Badger Maps also supplements new lead generation by displaying prospective clients on their filtered map. Field users can select prospects by industry, overlay them with current customers and explore new leads for their business.

Badger Maps allows users to schedule and deliver optimized sales routes with recommended driving directions and live traffic. It can also connect to customer relationship management (CRM) platform to track check-ins and changes with clients while in the field.

Along with the solution, the Badger Maps team also offers product and roll out training and weekly training sessions following implementation. It is available on either a per user per month or per user per year basis and is suitable for businesses of all size.

Supported Operating System(s):
Windows 7 , Mac OS , Web browser (OS agnostic) , Windows 8

92 Reviews of Badger Maps

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  • Simon from USDA USFS

    Specialty: Other

    Number of employees: 51-200 employees

    August 2018

    Great software, and very adaptable

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    I like that I was able to adapt this software to meet my needs. In managing multiple facilities this provided a needed ease of access.

    Cons

    I had a difficult time starting to implement this software. As soon as I got going it was great, and well worth the effort.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source
  • Don from The Roman Empire

    Specialty: Other

    Number of employees: 11-50 employees

    July 2018

    Great product

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Considering myself to be mid range computer literate, i have found the badger program a true blessing from installation to now! There is just not enough praise i can dish out to their support team who have answered a multitude of super stupid questions without issue. The ease to get around the whole program is simple and not over complicated - i have now tracked and saved my complete Sales journey around Australia (which is no small sales territory i might add) and the absolute amazing option of selecting places ROCKS! on days where my sales day was no quite complete - i used this application and bang - all of these prospects were there at my fingertips........brilliant. I'm a convert - do yourself a favour and get on this, you will be very glad you did.

    Pros

    I've researched and trialled quite a few mapping software programs but Badger has blitzed them all in many different ways

    Cons

    Haven't really come across any as yet. All of my initial hiccups were my own error and i was quickly pointed in the right direction by the support team.

    This review was submitted organically. No incentive was offered
    Review Source
  • Verified Reviewer

    Number of employees: 201-500 employees

    July 2018

    Best mobile routing app I've used. Quickly optimize sales calls by route.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Makes my route planning very easy and time-effective.

    Pros

    I deal with hundreds of accounts. Badger makes it very easy to draw a `lasso on a map around accounts to select them so that you can then create a travel route that you can optimize by the least amount of time.

    I swap accounts in and out of the software to update account data and this process only takes a few minutes.

    Cons

    More integrations with various sales reporting/CRM software would help so that certain fields were auto updated, rather than me having to reload the data into the software.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • Hannah from Entertainment

    June 2018

    I used to use Outlook calendar, my contact book, my CRM, and then Waze for mapping.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    I used to get so confused and annoyed at the beginning of my day because I had so many different applications that I relied on. I had all of my appointments in my Outlook calendar, my addresses in my contact book, my CRM, and then Waze for mapping. Once I started using Badger, it made everything so much easier! I love this app.

    Cons

    I used to get so confused and annoyed at the beginning of my day because I had so many different applications that I relied on

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • Isabel from XXL COMUNICACIÓN

    Number of employees: 11-50 employees

    May 2018

    After Streets and Trips ended their service I felt lost. Now I use Badger Maps and it's the best rep

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Easy to use and and efficient customer service. Once I had to phone for a problem with the app and they quickly solved it. Really nice workers

    Cons

    I had some difficulties uploading my data but the great customer service helped me out and fixed it.

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • Brandon from Bodger

    April 2018

    awful very tricky to use

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    If your looking for a waste of time its great. There is nothing good about this. It doesnt work at all

    Cons

    everything, it doesnt work. I select a route and it doesnt show it on the map. I tried a different route and it still didnt work!

    This review was submitted organically. No incentive was offered
    Review Source: Capterra

    Response: Badger Maps, Badger Maps

    April 2018

    Hi Brandon, I'm sorry to hear that. We'd be happy to give you a free demo and another 2-week trial, and walk you through the features - how to create and see the route on the map etc. Just email support@badgermapping.com or give us a call at 415 592 5909 and refer to your review and this offer. We'd love to hear from you and make sure you get the most out of Badger!

  • Gregorio from SIMNSA

    Specialty: Information Technology

    Number of employees: 11-50 employees

    April 2018

    This application works great, for the daily plan of the visits with clients and prospects of the agenda.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    In general it seems an excellent application for daily use.

    Pros

    It helps me plan my day, finding the shortest route and making my work more efficient, it adjusts automatically depending on the live traffic.

    Cons

    Use the trial to test the app, I really liked the integration you have with other applications and the calendar.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source
  • Blanca from Good Seed

    Specialty: Other

    Number of employees: 11-50 employees

    March 2018

    Only Mapping Avaiable

    Ease-of-use
    Functionality
    Quality
    Support
    N/A
    Pros

    To map things out, it’s perfect but that’s about it. You’re able to add contacts and map out your destination.

    Cons

    Not many features. There’s many options they could add for the amount of money being paid. Not impressed. Sometimes contacts duplicate.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source
  • Naomi from Distillery 291

    March 2018

    Great Mapping Software

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    - Easy to make routes
    - Nice reports at the mid-level subscription
    - Easy to re-route based on traffic
    - Great integration with Waze or Google Maps

    Cons

    I had the mid-level subscription so the limited number of routes was obviously limiting when I wanted to create a 30-route map, however that would have been nullified if I had upgraded :)

    This review was submitted organically. No incentive was offered
    Review Source: Capterra
  • Juan from Southern Cable Services

    Number of employees: 11-50 employees

    February 2018

    I have the Old version of street & tirps . But it's outdated some of the streets I can't find a bad

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    To software is also a keeps me Router take me from one place to another without backtracking Just an awesome whitout problem

    Cons

    One of the points that I least like about it is that I'm not able to add more than 23 address into 1 account

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Brian from Primrose Oil

    February 2018

    Great time saver

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Badger is easy to use, & has good search functions to find new clients. Customer service has been very helpful when I needed them.

    Cons

    The cost is a little steep for a new sales rep with limited income, but it saves a lot of time setting up routes.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • andy from Pinnacle Acoustical

    Number of employees: 1 employee

    February 2018

    I have had a good experience with this software.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Effortless in arranging my trips.

    Pros

    I really like how you can just enter the addresses in and the software will arrange your trip for you.

    Cons

    When I used Streets and Trips, I could enter all of my inspections in and could see if there was an inspection that was in another county but close to the county that I'm working. I wish you could enter all of my appointments into the software and then pick which ones that I need to do according to the due dates that I have.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

    Response: Badger Maps, Badger Maps

    February 2018

    Thanks for your review and feedback Andy! If you'd like to put in all your appointments and due dates, you can also import a spreadsheet with all that information in Badger and it would map all your data and have the due dates saved as well. We're happy to help you out if you have any questions about it, just give us a call at 415 592 5909 or email support@badgermapping.com.

  • Verified Reviewer

    February 2018

    Great app filling the purpose

    Ease-of-use
    Functionality
    Quality
    Support
    Pros

    Badger app is Linked with google maps and Waze offers a lot of features to customize your experience saved old routes that you

    Cons

    Still need to use own sense of direction for %100 result and you can find similar apps for free but they have great customer service

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Michael from US Mobile Med

    February 2018

    Badger maps far superior than orther mapping options.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Badger maps has a A to Z applications with everything you need. I love being able to list updated notes.

    Cons

    I wish you could create multiple maps. It wont allow you to have map 1, map 2, map 3 etc. they need a function with optional maps to use.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

    Response: Badger Maps, Badger Maps

    February 2018

    Hi Michael, Thanks for your review and feedback! You can actually set up multiple maps with the filter option in Badger. That allows you to click between different views/maps. It's super easy and we'd be happy to help you set it up in your account. Feel free to give us a call at 415 592 5909 or email us at support@badgermapping.com.

  • Amanda from Supplements

    February 2018

    Good

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    Tracking and mapping. I havent used any others so not sure. It has been pretty easy to use. Like that can easily change the route from my phone,

    Cons

    I want to be able to edit my history after I leave a note instead of making a new one. I want to personalize each account with food expectations, the person to contact at that office, etc

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

    Response: Badger Maps, Badger Maps

    February 2018

    Hi Amanda, Thanks for your helpful feedback! You can definitely personalize your accounts and add in any details about them, such as person of contact. Just upload that information from your spreadsheet, or add new fields under settings in Badger. It's very easy to set up and we'd be happy to help you out if you have any questions. Just give us a call at 415 592 5909 or email us at support@badgermapping.com.

  • Eric from Home Town Water Svc

    February 2018

    Its save times when it works.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    It saves time.

    Pros

    Pros it save time, makes driving to multiple places a little less stressful. I would suggest, maybe its not bad,

    Cons

    Its a pain to export data once badger has organized it, into a Microsoft word document. They are extremely helpful the staff and you can tell they really want to make this app work to it is maxs.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Sara from New Horizons Home Health Services

    Number of employees: 51-200 employees

    February 2018

    This is hands down the best app I've ever used.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    The convenience and ease of the app. It simplifies my travel and saves me so much time. I do traveling nursing and this app keeps everything I need to document and chart correspondence all together and easy to find. What would normally take me at least an hour to track my day and document communication between patients is now only taking maybe 10-15 min. If I need to change something it's just as easy to modify on the go without having to reevaluate my entire day.

    Cons

    I love everything about it! Maybe if there were one thing I could think of and it really isn't that much of a dislike but more so something that would be handy is the ability to lock in a time of visit so that it would have to be that time and move other visits around those ones.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

    Response: Badger Maps, Badger Maps

    February 2018

    Hi Sara, Thanks so much for your amazing review! It's great to hear that Badger saves you so much time. About your last point, you can indeed lock in a time for a specific appointment and have Badger plan all other meetings around it. When you see your current route, just change and select a certain time for the meetings you have fixed and optimize your route from there. Feel free to give us a call at 415 592 5909 if you have any questions!

  • Verified Reviewer

    Number of employees: 201-500 employees

    February 2018

    My experience has been spectacular so far. I've needed this program for a while now.

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    I was able to save a lot of time by just hitting the leads that are clustered closer together. This is very efficient.

    Pros

    Overall this software has treated me well. I love that it creates the shortest distance between routes via an optimization option. I never had to upload a excel spreadsheet and was able to get help from the customer service department. Great service. So worth every penny.

    Cons

    A couple things to improve on would be including the removal/addition of tolls when using the maps section via google maps. This will help better the optimization when not using tolls.

    If there was a way to change the color of the PinDrop to synchronize with the number of times I hit that lead. So if I was able to click an option to say visited already and it turns blue for example. Now I don't have to double check on my end again everytime.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra

    Response: Badger Maps, Badger Maps

    February 2018

    Thanks so much for your great review! To filter and colorize by days since last visit, have you tried using the Check-in feature in Badger? Creating a check-in after each visit allows you to see accounts on the map in a different color once you've seen them. If you need any help with that or have questions, just give us a call at 415 592 5909 or email us at support@badgermapping.com. Thanks!

  • Mike from SJSMITH

    February 2018

    Works well helps organize and search for leads and the means to keep track of how much time spent

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Save time, monthly reports generated automatically and were able to download directly into or CRM

    Pros

    The folks we very helpful setting up , explaining and giving tips.. They were quick to get back and to follow up. With a little practice you can use filters very easily to streamline your weekly reporting

    Cons

    There are several items that I thought we be more helpful in the reports line but found out later they cost more. I did not realize the annual fee I was paying was not the premium version.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Kristen from Let Us Compost

    November 2017

    Setting up badger maps has been really fun, the customer service is insane, so nice, they laugh:)

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    I now know about active and inactive clients, can see all of my clients on a map, categorized in various ways, I can answer any question about our routes, and I'm saving a lot of money. We've been looking for a comprehensive CRM software for awhile, and weirdly this fits the bill! We can finally attach our clients to their delivery addresses and see them on a map; this is very useful to show investors our successes and guide the marketing team to fill in the gaps; it also incentivizes our haulers to push for sign-ups in the "gap areas" to make their per-stop income higher! I also have the benefit of exporting the data easily into excel or for our bike haulers, into a fitness app where they can track their calories burned and miles biked on the route. Overall joy with Badger!

    Pros

    So many! Integrating all of the client data with the stops is really helpful, by having that information I was able to re-coup several hundred dollars by noticing people who had been continuing to receive service, but hadn't paid. I love to lasso function, that grabs stops and mass updates them; while this software is meant for field sales it's perfect for a curbside composting company or anyone who does a TON of deliveries.

    Cons

    It's too good?? Sometimes I just want to do something manually, but Badger wants me to go the quick way - it's definitely better but requires that your data set is immaculate. I definitely suggest perfecting the data set with only what you want before importing into Badger...but that's an important project anyway!

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
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