Business KPI's
Supported Operating System(s):
Web browser (OS agnostic)About Amplitude
Amplitude is a product analytics platform that helps businesses to track visitors with the help of collaborative analytics. The platform uses behavioral reports to understand users' interactions with products and provides insights to accelerate work on a real-time basis. It helps businesses grow by using conversion and retention metrics.
Amplitude’s features include insights into customer experience, growth engine (beta) for product iteration, creating product portfolios, and SQL access for custom queries. The behavioral platform helps in creating a 360-degree view across the customers' journey. Its growth engine generates hypotheses data by observing customer behavior while also amplifying winning features and campaign ideas.
Amplitude p...
39 Reviews of Amplitude
Average User Ratings
Overall
4.44 / 5 stars
Ease-of-use
4.0
Value for money
4.0
Customer support
4.0
Functionality
4.5
Likelihood to Recommend
Not likely
Very likely
December 2019
Jovan from Nifty
Verified Reviewer
Company Size: 11-50 employees
Industry: Computer Software
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
4.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
December 2019
Great software for product and customer acquisition analysis
Now we are using one tool instead of three tools in combination for the same thing.
Pros
With Amplitude, you can really dig very deep into the data you need. With this tool, you can measure both product and marketing metrics which provides you a holistic overview of everything you really need.
Cons
Setting up events you want to track can be tough. The overall tool learning curve can take a lot of time. Sometimes problems can occur in UTM tagging.
Reasons for Choosing Amplitude
Provides more advanced features and solving the attribution problem.
November 2019
Yaron from Unstatic Apps
Company Size: 2-10 employees
Industry: Computer Software
Time Used: More than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
November 2019
The best tool for mobile app analytics - easy to deploy yet super powerful
The tool has allowed us to understand exactly how users are using the app and make critical business decisions based on this insight.
Pros
This tool is extremely easy to deploy yet extremely powerful - you can very easily monitor any aspect of your user's experience within the app, and use the web frontend to create amazing charts and graphs that give you full insight into the user's experience.
Cons
The only thing I didn't like was that user properties are only updated when an event is triggered; I would love those to be updated independently.
Reasons for Choosing Amplitude
It's easier to integrate, the interface is much simpler, you can create much more flexible queries. It's perfect!
January 2021
Simon from Siper Apps
Company Size: 1 employee
Industry: Health, Wellness and Fitness
Time Used: Less than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
January 2021
Free tier is amazing!
Pros
Amplitude has given me great insights at an incredible price. As an indie developer, you can go very far with the free tier.
Cons
I was on the scholarship plan and did get to try out the more advanced features. I found them a bit hard to understand, but I assume that the main limitation was my knowledge and not the tool itself.
Reasons for Switching to Amplitude
Amplitude has been great. I was using firebase previously and there is a night and day difference when using amplitude. It is so much easier to set up and you get deeper insights.
July 2018
Anonymous
Verified Reviewer
Company Size: 201-500 employees
Time Used: Less than 12 months
Review Source: GetApp
Ease-of-use
2.0
Functionality
4.0
July 2018
Too complicated
Pros
It offers a good set of features for analytics and easily integrates with other systems. Its price is rather low in comparison to others.
Cons
Even though it's a good software, UI is not very intuitive which makes the software hard to use for whole range of customers. It still has some bugs and some ways to do things just doesn't make sense.
October 2020
Amit from Yotpo
Company Size: 501-1,000 employees
Industry: Internet
Time Used: Less than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
4.0
Functionality
4.0
October 2020
Powerful for in app visibilty
Love it. I can easily track and monitor whatever is going on our website.
Pros
Ease of creating charts and dashboard. Amplitude makes it easy to get visibility on pretty much everything that happens in your website or app. Moreover they offer a VERY generous free plan.
Cons
To be honest, there isn't much to dislike. We're using the free tier which is sufficient for our needs.
Reasons for Switching to Amplitude
Amplitude is more powerful, user friendly and they have a great free plan.
