Acurate data collection from advertising sources. Great one link options that actually let you adjust and change everything you need.

Very good, wish they had better customer service.

Pretty easy to use on daily basis, this app provides almost an unique capability to track your campaigns and converts for downloads.

Amazing attribution analytics that allow me to monitor and optimize campaigns and traffic sources in a proper way.

Really easy to set up and the findings are rich and presented in a clear manner on the dashboard.

I've been using AppsFlyer for about 5 months and have been really happy with it. It's provided me a level of depth and insight that I was not familiar with nor did I know existed.

The ability to see qualities of pIDs easily when checking for relevant sources and negotiating with them, and also the overall campaign dashboard.

The support is extraordinary. Their integration is superb and helps a lot in having excellent multi-channel attribution and analytics.

I like the ease of use,  simple and fast UI, ability to upgrade to more premium features like anti -fraud and 360 view.

You can compare different channel performance, see conversion rates within your app, track costs and revenue - so you can measure ROI, and reach smarter decisions about your advertising mix faster.

The fact that you can't see all the information in one dashboard. And the inability to pay more for note having the exceeded media sources.

Can't see actual revenues, only cohort revenues which is very confusing when looking for long term daily revenues. Can't download organic traffic reports at all which is a big flaw.

Appsflyer has very easy to use functionalities and their support staff is very quick with the responses.

Audience creation and exporting these audiences to ad platforms is pretty easy and custom dashboards help us in monitoring goals and metrics as per our requirement.

It also flags fraud traffic and source of this fraud, hence letting us make better judgement for affiliate partners.

Dashboard customization is limited. This platform is little difficult to understand for new user.

Easy to integrate and track all the activities  of end user. Client & Server both events tracking.

AppsFlyer is a helpful system that aggregates digital advertising campaign results into one single dashboard.

One of the features I particularly like is the ability to track user behavior and engagement in real-time, which provides valuable insights into the performance of marketing campaigns.

Exporting in app events to media sources and deciding on access levels for integrated partners helps us keep all the control.

One needs to get trained to be able to completely use its full features2. Limited customisations for reports and dashboards3.

One of the best tool to identify the source of your downloads. Helped us to optimize marketing in a very effective way.

A bit expensive; however you can cut costs using it only when launching different campaigns or at regular intervals.

Data visualization is certainly a plus in AppsFlyer. Once you're able to understand the difference across all the reports is easy to rapidly mine insights about traffic quality, deployment issues.

First, great pricing model which is compatible for indie developers as well as enterprise. A good tool for tracking mobile attribution of campaigns and installs.

They have a lot of documentation, but integrated with other solutions can still be a bit difficult at times.

Great at reporting, simply extraordinary for apps. Does give you great real-time reporting and tracking.

I'm able to build incredible reports using filtering and segmentation. I can use segments and audiences I build for better advertising.

Overall, I have been satisfied with Appsflyer as it helps me analyse all the marketing channels and campaigns running across traditional channels and affiliates.

Helped us a lot in user acquisition optimization.

I like Sprout and am happy with the service they provide. It helps me do my job, which is invaluable as a team of 1.

The smart inbox is a large reason why, but it also just seems to be the most robust and easiest to navigate of all the social tools available.

Lack of support for enterprise. Difficult to scale up using this tool.

The interface is very clean, most tools are easily accessible for every feature available and also, the very stylish and friendly design really improves the user experience, makes it more enjoyable.

Sprout is a great social media tool for analytics, engagement, reporting and management. The features are great and their customer service is helpful.

I love how the calendar setup works. Also the reporting it offers is so helpful in understanding what content is performing best, as well as providing an easy and beautiful report for clients.

The problem with this Sprout Social is that it sometimes misfires when posting to Linkedin. Instagram posting is also little glitchy.

Good, customer service was helpful when we were thinking about implementing.

I also struggled with the fact that I was only allowed 10 accounts. We are not an agency but still need more than 10 social accounts.

I was happy with the software, but I was less than thrilled that I had a customer service person sending me messages of this sort.

It is very confusing and misleading. Before they updated the app, you were able to just click on the names of those who need to approve it.

One of the best features on Sprout is the ability to have multiple users create, review, and publish content. This has saved us a tremendous amount of time on our team.

Overall, the software is great. It's just a pricey social media tool.

I had a chance to use this software for free trial period alongwith various other tools to analyze which one is best suited for my agency.

What I like most about this software is that it is easy to use and we had a team member who did a video session with us so we can learn the features and its benefits.

Customer service people are rude, ignorant and not knowledgeable about the products.

When a certain scale is reached in the number of users and managed profiles, the cost-benefit ratio increases positively.

The company support is great, but other programs seem more user friendly. I think they have some bugs to work out.

Dashboard can be confusing as there is a lot going on.

I also appreciate the calendar and how easy it is to schedule posts. Being able to coordinate tasks between users and integrate with help desk software is also incredibly helpful.

It's great to know if something was handled and by which user and the sense of accomplishment is there once you clear your inbox.

From the beginning, the Sprout team that has worked with us has been friendly, easy going, fun to talk to, and answered all of our questions.

Sometimes posts set to publish will fail, though I'll get an error report and a reason why it failed.

My point of contact sent me threatening, rude and unnecessary emails while I was in the hospital. I voided my contract before it became effective.

I love Sprout Social's integrated inbox, so you can see all of the latest comments from all of your clients.

I really enjoy Sprout, they have many integrations and are reasonably priced for their value.

Excellent tool for social medial planning. Unsure if it’s “worth” it given the high cost.

The reporting is exactly what I need, I love that it integrates with Feedly, the inbox is useful for daily management.

I have had a great experience with them. There is always someone to discuss issues with right away if needed and they have great work-related content for continued education.

I like how the platform identifies the best times to post to each platform's audience on a particular day. This gives our content the highest chance of receiving the most engagement and reach.

I used this software when I worked for a large corporation, which helped us afford it. The ease of use and monitoring was amazing, it was such a good tool.

Definitely enjoyed the user friendliness of the platform and their support was also really great.

The customer service is great with a dedicated account rep who responds quickly and friendly. The UI Is well designed and is easy to navigate for even the most novice of users.

US Dollar

AppsFlyer is a cloud-based attribution platform that provides businesses across all industries with the tools to analyze and enhance marketing efforts using real-time data. The platform offers a range of modules for attribution, marketing performance analysis, cost aggregation, fraud protection, audience segmentation and much more. With AppsFlyer, businesses can attribute every user touchpoint throughout their journey and adapt their marketing efforts to engage users where it matters most. 

AppsFlyer’s attribution tools allow marketers to analyze mobile attribution, people-based attribution, TV attribution and uninstall attribution. The platform provides visual insights into the user journey across various channels, platforms and devices and helps businesses to identify areas for improvement. AppsFlyer provides reports on key metrics including ad spend, installs, customer retention, engagement, impressions, ROI and much more. AppsFlyer pricing scales based on the size of the businesses and features needed and support is extended via email.

LongDescription

Cohort Analysis

A/B Testing

Website Analytics

IP Blocking

SMS Messaging

Cross Channel Attribution

IP Address Monitoring

Location-Based Marketing

Campaign Tracking

Risk Assessment

Multi-Campaign

Audience Targeting

ROI Tracking

Data Import/Export

Account Alerts

Customer Experience Management

Multi-Touch Attribution

Email Marketing

Social Media Monitoring

Compliance Management

Performance Metrics

Channel Management

Attribution Modeling

Social Media Integration

In-App Events Tracking

Time on Site Tracking

Contextual Targeting

Activity Dashboard

Predictive Analytics

Retention Tracking

Fraud Detection

Uninstall Tracking

Activity Monitoring

Conversion Tracking

Multi-Channel Attribution

Revenue Tracking

Dashboard

Customer Journey Mapping

Reporting/Analytics

Campaign Analytics

Secure Data Storage

Search/Filter

Windows 7

Windows Vista

Windows XP

Mac OS

Linux

HP-UX

Solaris

Unix

IBM OS/400

Web browser (OS agnostic)

Windows 2000

Windows 8

Windows 10

Not Applicable

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live Rep)

Chat

2-10

11-50

51-200

201-500

501-1000

1000+

AppsFlyer

In Person

Live Online

Webinars

Documentation

Videos

Sprout Social is a cloud-based social media management solution that caters to businesses of all sizes and helps them to manage their audience interactions and marketing routines. Key features include automated publishing, conversation tracking, social content management, social media analytics and more.


The solution features a "Smart Inbox," which combines the social media interactions from different social media websites. It helps users manage interactions by turning messages into tasks, assigning them to specific people and allowing team members collaborate on the assigned tasks. Sprout Social's social media publishing functionality automates the process of scheduling social media content and managing content approval for the content before publishing. By using Sprout Social's reporting and social media analytics functionalities, users can monitor social media performance of the brand across various platforms.


Sprout Social offers services on a monthly subscription basis that includes support via phone, email and other online resources.



Real Time Analytics

Engagement Tracking

Multi-Channel Marketing

Multi-Channel Management

Influencer Tracking

Customizable Reports

Activity Tracking

Multi-Channel Campaigns

Customer Segmentation

Brand Tracking

Charting

Real-Time Monitoring

Ad hoc Reporting

Multi-Account Management

Real Time Editing

Sentiment Analysis

Competitive Analysis

Task Planning

Categorization/Grouping

Communication Management

Publish Scheduling

Configurable Alerts

Calendar Management

Automated Publishing

Collaboration Tools

Content Library

Assignment Management

Social Listening

Social Performance Management

Group Management

Customer Support

Contact Management

Content Management

Conversion Rate Optimization

User Profiles

Multi-Channel Data Collection

Data Security

Media Library

Workflow Management

Real Time Updates

Visual Analytics

Image Editing

Review Monitoring

Alerts/Notifications

Reporting & Statistics

Data Visualization

Automated Scheduling

Real-Time Chat

Customer Social Profiles

Image Library

Response Management

Social Advertising

Keyword Tracking

Editorial Calendar

Real Time Reporting

Customer Engagement

Customizable Branding

Monitoring

Trend Analysis

Feedback Management

It is available across three pricing plans, outlined below:
Standard: $89 per user/month (billed annually) or $99 month-to-month
Professional: $149 per user/month (billed annually) or $169 month-to-month
Advanced: $249 per user/month (billed annually) or $279 month-to-month


AppsFlyer vs Sprout Social

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