A great tool that bridges the gap between branding, design and programming

I've been working with a small but quickly growing startup called Just Arrived that matches newly arrived immigrants with simple jobs at Swedish companies. I'm a UX designer at an agency supporting them with both visual design and UX spanning a couple of months. Since my time there was limited I wanted to find a good tool for Just Arrived, where you could store everything regarding the brand (brand manual, design guidelines, UI templates, print templates) in one place with easy access for everyone - designers, programmers, marketers and any of their (future) partners. They had tried other software before, but I found that quite restricting, so I started looking into other software and apps as well. But nothing had the combination of all those things together. Until a co-worker mentioned that they used Frontify for another client. And I fell in love with it! So far it is undoubtedly the best tool I've come across for managing all aspects of a brand, cross-platform, with also being very flexible and super easy to edit and update. The guidelines aren't spread across different software and document types (like in an uneditable pdf) anymore. Now they're very easy to share with anyone who needs assets to make presentations, videos or any type of promotional material and the live code available for UI elements makes it very easy for programmers to develop new pages and functions without depending on a designer to figure everything out first (especially when you use the atom concept and can create ready templates). Everyone also gets an understanding of what the brand values are and why the design is a certain way. It makes the brand a lot more manageable and easier to hand off to the next person. I can't wait to see how Frontify continues to develop and what more functions will be added. So far it's been a great help to me! Thanks for a lovely product :)

Pros

That it manages several aspects of a brand and keeps them in one place, in a neat and good looking way that's easily accessible and editable.

Cons

Some of the minor user interactions aren't completely smooth and there are some minor bugs.

Frontify makes your brand styleguide looking good and saves you a lot of time maintaining it!

Pros

Frontify really supports me as a designer and helps me and my company to preserve and improve our corporate design guidelines and brand awareness. Although the product was great from the beginning they are constantly adding cool new features and functionality to make the product even better.

Cons

Since Frontify introduced the DAM module I have no cons anymore :-), before it was quite a task to manage all the digital assets and keep them up to date

Amazing and very useful tool

I've been working with frontify from the beginning. We started working with the swiss guys in 2012 and after several agency projects we've put LUFTHANSA on that platform. A lot of agencies are now collaborate and we were able to create and document a common UI/UI language for that client.

Pros

easy to use, very flexible, new and required features are coming up very quickly

Cons

could have more APIs for 3rd party creative tools

Frontify is easy to learn and use. As a brand manager this is the tool you need.

Easier overview of our brand, written guidelines to share with whom you have to share them, downloads to ensure that everyone is working with the right logos etc.

Pros

It's very easy to learn and to understand. Further, you can easily share the content with others and you even find the needed topic very quickly. The software is very handy and enables the possibility to explain the brand in a good way. And I'm sure, we still do not use every option Frontify has on offer.

Cons

There is nothing to mention. I am very happy with it. What I could mention is that we do not use every feature and we should really change that.

Brand Management reloaded

Creating and maintaining a cool brand portal including style guides and brand assets and the ability to discuss designs online has never been easier than with Frontify. That's the way to go in the digital age.

Pros

atomic design principle, version history of layouts, easy handling by drag & drop feateures, easy annotating, customization, easy style guide options.

First time its hard to use but after using some times it got better and easy.

Pros

This is the value of your business. Email marketing is fab here. There are many features that will be very useful to market your business. If you are tight in money definitely go for it.

Cons

The first time it is likely hard to use. But after using it several times it just got better. Maybe social media can be improved.

Quite easy to implement, set-up and use. Very focussed and clear user interface. Swiss quality.

Up-to-date, living and collaborative online guidelines.

Pros

The modularity, extensive search function and expandability to our client needs. The seeting up and content filling is quite easy and targeted in the front-end system.

Cons

Possibilities in customising for corporate look & feel. Link between guideline section and workspace section. Look&feel of the workspace section.

Top UX/design management and collaboration tool!

Frontify is a super usable tool to manage our brand guidelines, our brand assets and the whole design process on one platform. It allows us to streamline and optimize the collaboration between designers and developers across our vast range of digital frontend projects.

Brand consistency with Frontify

Frontify is simply the best solution to achieve brand consistency in the digital age. It is an super ease-of-use and we didn't even need to train our staff on it, because it was self explaining in nearly every point.

Intuitive and easy to use

We have implemented Frontify Enterprise both internally and for clients, and it complements our design process well.

Pros

Frontify Enterprise has been easy to implement as a platform, and Frontify have provided great support for us in terms of security features, SSO integration and security testing. Frontify Support have been very responsive to help our design team push the envelope with setting up the brand portal and style guide.

Cons

There are some Digital Asset Management features that we need, that are on the roadmap but are not available yet.